Valenza, Piedmont Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Valenza, Piedmont? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $9,651 per year — at a $179 nightly rate, 31.3% occupancy, and a $53 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

With just 23 active listings, Valenza is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 109.1% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.

Regulation is high and 100% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Valenza?

In Valenza, the headline Airbnb metrics are $9,651 in average annual revenue,31.3% occupancy, $179 ADR, and $53 in RevPAR, and guests book about 32 days in advance.

Avg. Daily Rate (ADR)(?)
$179
The average rental revenue earned for an occupied room per day in Valenza.
Occupancy Rate(?)
31.3%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$9,651
Average annual income for an Airbnb listing in Valenza. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$53
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-16.1%
Significant decrease (-16.1%) vs. last year.
Active Airbnb Listings(?)
23
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
32 days
How far in advance guests typically book in Valenza. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Valenza.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Valenza.
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How Much Do Airbnb Hosts Earn Monthly in Valenza?

Understanding the monthly revenue variations for Airbnb listings in Valenza is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Valenza is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Valenza across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,065+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,584 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $809 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $356, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Valenza

What Is the Monthly Airbnb Occupancy Rate in Valenza?

Maximize your bookings by understanding the Valenza STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Valenza:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 21%.
  • Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Valenza

What Is the Average Airbnb Nightly Rate in Valenza?

Effective short term rental pricing strategy in Valenza involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Valenza typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $254+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $131 or more.
  • Typical properties (Median) charge around $92 per night.
  • Entry-level properties (Bottom 25%) earn around $69 per night.

Average Daily Rate (ADR) Trend by Month in Valenza

What Is the RevPAR for Airbnb in Valenza?

RevPAR in Valenza is currently $53. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $19 RevPAR.
  • Typical properties (Median) generate $27 RevPAR.
  • Strong performers (Top 25%) earn $43 RevPAR.
  • Best-in-class (Top 10%) achieve $148 RevPAR.

Average Monthly RevPAR Trend in Valenza

RevPAR Insights for Valenza

  • The average RevPAR in Valenza is $53. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($148) and bottom 25% ($19) is $129, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Valenza benchmarks. If your RevPAR falls below the median of $27, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $43+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Valenza?

Valenza's peak Airbnb season falls in July, August, October, while the softest stretch is January, February, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (July, August, October)
  • Revenue averages $2,392 per month
  • Occupancy rates average 37.9%
  • Daily rates average $151
Shoulder Season
  • Revenue averages $1,804 per month
  • Occupancy maintains around 26.6%
  • Daily rates hold near $159
Low Season (January, February, December)
  • Revenue drops to average $1,087 per month
  • Occupancy decreases to average 24.8%
  • Daily rates adjust to average $186

Seasonality Insights for Valenza

  • Airbnb seasonality in Valenza is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Valenza's highest earning potential, with monthly revenues climbing to $2,614, occupancy reaching 41.5%, and ADRs peaking at $190.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $883, occupancy could drop to 20.6%, and ADRs may adjust to $146.
  • Lower occupancy paired with meaningful seasonality means hosts in Valenza need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Valenza, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Valenza, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Valenza?

Yes, Valenza, Piedmont, Italy enforces high STR regulations and 100% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Valenza to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 100% licensed listings)

What Are the Best Neighborhoods for Airbnb in Valenza?

With a compact short-term rental market, Valenza gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Valenza
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Storico
The historical center of Valenza with its charming streets, local shops, and restaurants. A perfect spot for tourists looking to experience the local culture and heritage.
Valenza Cathedral, Piazza Vittorio Emanuele II, Museo del Gioiello, Palazzo Taverna
Cascine
A tranquil neighborhood surrounded by nature and parks. Offers a peaceful retreat for visitors looking for relaxation and outdoor activities.
Parco della Resistenza, Valenza Park, local hiking trails
Piazza Garibaldi
A vibrant public square that hosts events and markets, ideal for those wanting to stay in a lively area with local flavor.
Weekly market, Cafés and restaurants, Local shops
San Bartolomeo
A residential neighborhood close to amenities and local life, appealing to visitors who prefer a more authentic experience away from tourist spots.
Local eateries, Shops, Parks
Isola Sacra
Known for its proximity to the Po river, this area offers beautiful views and outdoor activities, making it great for nature lovers.
Natural reserves, River activities
Valenza Ligure
A picturesque area offering coastal views and access to nearby beaches, ideal for those seeking both city life and relaxation by the sea.
Nearby beaches, Water sports
Riviera del Borbera
A scenic area known for outdoor adventures and natural beauty, attracting tourists looking for hiking, biking, and relaxation.
Hiking trails, River activities, Natural parks
Corso Roma
A main avenue lined with boutiques, restaurants, and cafés, perfect for those wanting to be at the heart of the action in Valenza.
Shops, Dining options, Cultural spots

Because Valenza has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.

What Types of Properties Are on Airbnb in Valenza?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Valenza

  • The Valenza Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87% of the 23 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Valenza, Apartment/Condo properties are the most common (82.6%), reflecting the local real estate landscape.
  • Smaller segments like hotel/boutique (combined 4.3%) offer potential for unique stay experiences.

Valenza Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Valenza

  • The dominant room capacity in Valenza is 1 bedroom listings, making up 78.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 91.3% of the active Airbnb listings in Valenza, indicating a high concentration in these sizes.
  • With over half the market (78.3%) consisting of studios or 1-bedroom units, Valenza is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (8.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Valenza.

Valenza Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Valenza

  • The most common guest capacity trend in Valenza vacation rentals is listings accommodating 2 guests (56.5%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Valenza STR market, accounting for 78.2% of listings.
  • A significant 56.5% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Valenza.
  • 21.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Valenza.
  • On average, properties in Valenza are equipped to host 3.6 guests.

How Do Listings in Valenza Compare on Quality?

Listing quality in Valenza can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
23.3
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
2.3
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
4.3%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Valenza

  • At 23.3 photos per listing on average, Valenza hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 4.3% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Valenza averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Valenza?

Amenity Prevalence

Amenity Insights for Valenza

  • Essential amenities in Valenza that guests expect include: Heating, Wifi, Hair dryer. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Air conditioning, Hot water, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Valenza: Heating, Wifi, Hair dryer.
  • Prioritize adding missing essentials: Hair dryer.
  • Consider adding popular differentiators like Air conditioning or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Valenza to stay competitive.

Which Airbnb Amenities Boost Revenue in Valenza?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Valenza, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
BBQ grill
21.7%$30,979$3,726731.4%
Crib
21.7%$29,837$4,044637.9%
Washer
34.8%$22,077$3,023630.2%
Coffee maker
26.1%$26,104$3,844579.1%
Backyard
26.1%$25,683$3,993543.3%
Free parking on premises
34.8%$20,706$3,755451.4%
Shampoo
34.8%$20,706$3,755451.4%
Cooking basics
21.7%$25,648$5,207392.6%
First aid kit
43.5%$17,339$3,737364.0%
Smoke alarm
21.7%$24,991$5,390363.7%

Revenue Impact Insights for Valenza

  • BBQ grill tops the revenue impact list with a 731.4% uplift — listings with this amenity earn $30,979 vs. $3,726 without it.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Valenza STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Valenza. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Valenza Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Valenza

  • The typical guest profile for Airbnb in Valenza consists of a mix of domestic (40%) and international guests, with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 40.0% of guests.
  • Key international markets include Italy (40%) and France (20%).
  • Top languages spoken are English (32.5%) followed by Italian (22.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Valenza?

Listings in Valenza average 4.45 out of 5 overall, with about 10.1 reviews per active listing and 0.0% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Valenza

  • At 4.45, the average rating in Valenza suggests meaningful room for improvement across the market.
  • The strongest subcategory is Communication (4.76), while Cleanliness (4.27) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 0.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
  • With only 0.0% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

Valenza Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Valenza

  • The most common availability pattern in Valenza falls within the 271-366 days range, representing 87% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Valenza (47.8%), reflecting common guest stay durations or potential owner blocking patterns.

How Far in Advance Do Guests Book Airbnb in Valenza?

Average Booking Lead Time by Month

Booking Lead Time Insights for Valenza

  • The overall average booking lead time for vacation rentals in Valenza is 32 days.
  • Guests book furthest in advance for stays during August (average 57 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (40 days avg.) sees the longest lead times, while Winter (23 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Valenza.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 57 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 40 days) to capture early planners.
  • Monitor your own booking lead times against these Valenza averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Valenza?

Guests in Valenza stay about 8.7 nights on average, generating roughly 183 reservations and 8 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Valenza

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Valenza

  • Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
  • Stay lengths peak in Aug (12.7 nights) and shorten in Sep (2 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Valenza Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (56.5%)

1 Night

13 listings

56.5% of total

2 Nights (4.3%)

2 Nights

1 listings

4.3% of total

4-6 Nights (13%)

4-6 Nights

3 listings

13% of total

7-29 Nights (17.4%)

7-29 Nights

4 listings

17.4% of total

30+ Nights (8.7%)

30+ Nights

2 listings

8.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Valenza is 1 Night, adopted by 56.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (60.8%) of the Valenza Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 56.5% of Valenza hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 8.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Valenza.

Valenza Airbnb Cancellation Policy Trends Analysis (2026)

Limited

1 listings

4.3% of total

Flexible (60.9%)

Flexible

14 listings

60.9% of total

Moderate (13%)

Moderate

3 listings

13% of total

Firm (21.7%)

Firm

5 listings

21.7% of total

Cancellation Policy Insights for Valenza

  • The prevailing Airbnb cancellation policy trend in Valenza is Flexible, used by 60.9% of listings.
  • The market strongly favors guest-friendly terms, with 73.9% of listings offering Flexible or Moderate policies. This suggests guests in Valenza may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 60.9% market standard in Valenza.
  • Given the high prevalence of Flexible policies (60.9%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Valenza.

How Much Are Airbnb Cleaning Fees in Valenza?

Cleaning fees in Valenza are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$60
Median Cleaning Fee
$23
Listings Charging a Fee
17.4%
Fee as Revenue Share
2.0%

Cleaning Fee Insights for Valenza

  • Only 17.4% of listings charge a cleaning fee, suggesting that most hosts in Valenza bundle cleaning costs into the nightly rate.
  • The gap between the average ($60) and median ($23) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 2.0% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Valenza median of $23. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Valenza Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Valenzabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Private party - Barbisa1852

Private party - Barbisa1852

Entire Place • 4 bedrooms

$76,090
Revenue
25.2%
Occupancy
$1100.47
Daily Rate
Hospitality in authentic Villa of the 1700s.

Hospitality in authentic Villa of the 1700s.

Entire Place • 5 bedrooms

$36,206
Revenue
18.9%
Occupancy
$781.55
Daily Rate
Villa with pool overlooking the Monferrato hills

Villa with pool overlooking the Monferrato hills

Entire Place • 2 bedrooms

$33,630
Revenue
42.6%
Occupancy
$361.22
Daily Rate
Valenza, cozy two-room apartment in the city center

Valenza, cozy two-room apartment in the city center

Entire Place • 1 bedroom

$11,884
Revenue
44.8%
Occupancy
$71.52
Daily Rate
Accommodation for 6 in the heart of Valenza

Accommodation for 6 in the heart of Valenza

Entire Place • 2 bedrooms

$7,492
Revenue
96.8%
Occupancy
$132.33
Daily Rate
Studio 6VA

Studio 6VA

Entire Place • 1 bedroom

$6,918
Revenue
26.1%
Occupancy
$73.07
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Valenza?

Learn from the best! This table showcases top-performing Airbnb hosts in Valenza based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Valenza by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
⁨Zoe'⁩4$86,840434.53/5.0
Edward13$42,713414.37/5.0
Alberto2$40,264714.72/5.0
Roberta1$33,63044.75/5.0
Raffaella1$11,884234.83/5.0
Franco1$4,911464.74/5.0
Christian1$1,72653.20/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Valenza.

Who Are the Airbnb Hosts in Valenza?

Valenza has a relatively balanced host base.

Superhosts
8.7%
Professional Management
0.0%
Cohosted Listings
8.7%
Instant Book Enabled
4.3%
Simplified Pricing
69.6%

Host Profile Insights for Valenza

  • Only 8.7% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
  • 4.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 69.6% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • Benchmark your host metrics against these Valenza averages regularly and adjust your hosting strategy based on what top performers do differently.

How Does Valenza's Airbnb Market Compare to Nearby Cities?

How does the Valenza Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Brienzwiler, Valenza has 29 percentage points lower occupancy and about $288 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Valenza — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Brienzwiler11$7,716$466.5760%
Niederried bei Interlaken18$6,704$589.0944%
Wengen11$6,403$617.2045%
Lauterbrunnen538$6,264$492.5452%
Matten bei Interlaken64$5,682$344.2159%
Grindelwald507$5,642$411.1356%
Monteu Roero11$5,593$442.8741%
Ranco12$5,410$544.4639%
Oberhofen am Thunersee25$5,181$344.3753%
Zermatt785$5,135$523.5545%

Frequently Asked Questions About Airbnb in Valenza

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Valenza.

How much do Airbnb hosts make in Valenza?

Valenza hosts earn about $9,651 per year on average, with an average nightly rate of $179 and RevPAR of $53. Those figures describe the typical revenue environment for active listings in Valenza, Piedmont, not the ceiling for the best operators. Source: AirROI 2026 data, Valenza market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Valenza?

The average Airbnb occupancy rate in Valenza is 31.3%. July is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Valenza?

Listings in Valenza average $179 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Valenza?

Valenza currently has about 23 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Valenza?

AirROI currently classifies the short-term rental regulation level in Valenza as High. The dataset also shows about 100.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Valenza?

RevPAR in Valenza is about $53. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Valenza?

Occupancy of 31.3% means Valenza is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $9,651, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Valenza?

The average booking lead time in Valenza is about 32 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Valenza?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Valenza include Centro Storico, Cascine, Piazza Garibaldi. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Valenza?

entire_home listings make up 87.0% of the active supply in Valenza. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Valenza compare to nearby Airbnb markets?

Among neighboring markets, Brienzwiler posts $92,589 in average annual revenue with 60.4% occupancy, compared to Valenza's $9,651 and 31.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Valenza?

The average Airbnb stay length in Valenza is about 8.7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Valenza?

Airbnb listings in Valenza average 4.45 out of 5 overall. About 0.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Valenza?

BBQ grill and Crib are among the strongest revenue-linked amenities in Valenza. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Valenza?

Yes. About 17.4% of active Airbnb listings in Valenza charge a cleaning fee, and the average fee is $60. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Valenza?

Only 8.7% of hosts hold Superhost status, suggesting the market has a large share of newer or less active operators — an opportunity for committed hosts to stand out.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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