Asti, Piemonte Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Asti, Piemonte? Based on AirROI's 2026 dataset (July 2025 – June 2026), the short answer is $7,784 per year — at a $154 nightly rate, 27.4% occupancy, and a $51 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 22 active listings, Asti is a micro-market where selective demand that rewards strong listing quality and pricing strategy.
Regulation is high and 100% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Asti?
In Asti, the headline Airbnb metrics are $7,784 in average annual revenue,27.4% occupancy, $154 ADR, and $51 in RevPAR, and guests book about 29 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Asti?
Understanding the monthly revenue variations for Airbnb listings in Asti is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Asti is typically April, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Asti across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,678+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,704 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $952 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $508, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Asti
What Is the Monthly Airbnb Occupancy Rate in Asti?
Maximize your bookings by understanding the Asti STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Asti:
- Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Asti
What Is the Average Airbnb Nightly Rate in Asti?
Effective short term rental pricing strategy in Asti involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Asti typically peaks in April and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $273+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $141 or more.
- Typical properties (Median) charge around $107 per night.
- Entry-level properties (Bottom 25%) earn around $82 per night.
Average Daily Rate (ADR) Trend by Month in Asti
What Is the RevPAR for Airbnb in Asti?
RevPAR in Asti is currently $51. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $15 RevPAR.
- Typical properties (Median) generate $25 RevPAR.
- Strong performers (Top 25%) earn $53 RevPAR.
- Best-in-class (Top 10%) achieve $76 RevPAR.
Average Monthly RevPAR Trend in Asti
RevPAR Insights for Asti
- The average RevPAR in Asti is $51. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($76) and bottom 25% ($15) is $61, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Apr and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Asti benchmarks. If your RevPAR falls below the median of $25, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $53+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Asti?
Asti's peak Airbnb season falls in April, June, August, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (April, June, August)
- Revenue averages $2,276 per month
- Occupancy rates average 38.0%
- Daily rates average $154
Shoulder Season
- Revenue averages $1,483 per month
- Occupancy maintains around 35.7%
- Daily rates hold near $144
Low Season (January, February, March)
- Revenue drops to average $723 per month
- Occupancy decreases to average 18.8%
- Daily rates adjust to average $146
Seasonality Insights for Asti
- Airbnb seasonality in Asti is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Asti's highest earning potential, with monthly revenues climbing to $2,591, occupancy reaching 46.7%, and ADRs peaking at $166.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $593, occupancy could drop to 16.4%, and ADRs may adjust to $139.
- Lower occupancy paired with meaningful seasonality means hosts in Asti need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Asti, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Asti, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Asti?
Yes, Asti, Piemonte, Italy enforces high STR regulations and 100% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Asti to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 100% licensed listings)
What Are the Best Neighborhoods for Airbnb in Asti?
With a compact short-term rental market, Asti gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Storico | The historical center of Asti, rich in medieval architecture and charming streets. Ideal for tourists wanting to experience local culture and attractions. | Piazza Alfieri, Cathedral of Asti, Palazzo Mazzetti, Palazzo Comunale, Church of San Secondo |
| Valley of the Wine | Asti is known for its wine production, and this area attracts visitors interested in wine tours and tastings. Scenic landscapes and vineyards make it appealing for luxury stays. | Winecellars of Asti, Barbera and Moscato vineyards, Castello di Costigliole d'Asti, Wine tours and tastings, Local wineries |
| San Paolo | A peaceful residential neighborhood with access to parks and local markets. Great for families and long-term stays, appealing to visitors looking for a quieter experience. | Parks in San Paolo, Local markets, Church of San Paolo, Nearby hiking trails, Family-friendly restaurants |
| Villanova d'Asti | Located just outside Asti, this area offers a countryside charm. Perfect for those looking to escape the city and enjoy nature, with easy access to outdoor activities. | Countryside views, Hiking and cycling routes, Local farms, Rural restaurants, Nature reserves |
| Moncalvo | A small town within easy reach of Asti, known for its historical sites and beautiful landscapes. Attractive for visitors seeking tranquility and cultural experiences. | Castello di Moncalvo, Historical old town, Surrounding countryside, Local artisanal shops, Events and festivals |
| Canelli | Famous for its sparkling wine, Canelli is a short drive from Asti. It offers a unique winemaking experience, attracting wine enthusiasts and tourists alike. | Canelli wine cellars, Historically significant vineyards, Cultural events, Cooking classes, Wine tasting experiences |
| Costigliole d'Asti | A quaint village known for its splendid views and Chianti wine production. A picturesque getaway for tourists seeking relaxation and gastronomy. | Parks and nature walks, Wine bars, Thirteenth-century castle, Gastronomy experiences, Festivals |
| Portacomaro | A small village characterized by its rich agricultural background. Offers a rustic charm that appeals to travelers looking for authenticity and local interaction. | Traditional farms, Local cuisine, Village festivals, Agricultural tours, Historical sights |
Because Asti has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Asti?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Asti
- The Asti Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.5% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Asti, Apartment/Condo properties are the most common (68.2%), reflecting the local real estate landscape.
- Houses represent a significant 31.8% portion, catering likely to families or larger groups.
Asti Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Asti
- The dominant room capacity in Asti is 2 bedrooms listings, making up 45.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 81.9% of the active Airbnb listings in Asti, indicating a high concentration in these sizes.
Asti Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Asti
- The most common guest capacity trend in Asti vacation rentals is listings accommodating 4 guests (27.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Asti STR market, accounting for 50.0% of listings.
- 31.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Asti.
- On average, properties in Asti are equipped to host 4.5 guests.
How Do Listings in Asti Compare on Quality?
Listing quality in Asti can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Asti
- At 21.9 photos per listing on average, Asti hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 50.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Asti averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Asti?
Amenity Prevalence
Amenity Insights for Asti
- Essential amenities in Asti that guests expect include: Heating, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Fire extinguisher, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Asti: Heating, Wifi.
- Prioritize adding missing essentials: Heating, Wifi.
- Consider adding popular differentiators like TV or Fire extinguisher to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Asti to stay competitive.
Which Airbnb Amenities Boost Revenue in Asti?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Asti, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Patio or balcony | 40.9% | $13,120 | $4,091 | 220.7% |
Cleaning before checkout | 22.7% | $16,343 | $5,267 | 210.3% |
Microwave | 59.1% | $10,694 | $3,581 | 198.6% |
Dishwasher | 45.5% | $11,810 | $4,430 | 166.6% |
Free parking on premises | 22.7% | $14,909 | $5,689 | 162.1% |
Hot water kettle | 63.6% | $9,996 | $3,913 | 155.5% |
Pets allowed | 22.7% | $14,482 | $5,814 | 149.1% |
Outdoor dining area | 27.3% | $13,545 | $5,624 | 140.8% |
Outdoor furniture | 27.3% | $13,428 | $5,668 | 136.9% |
Backyard | 36.4% | $11,920 | $5,421 | 119.9% |
Revenue Impact Insights for Asti
- Patio or balcony tops the revenue impact list with a 220.7% uplift — listings with this amenity earn $13,120 vs. $4,091 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Asti STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Asti. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAsti Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Asti
- The typical guest profile for Airbnb in Asti consists of predominantly international visitors (72%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 27.6% of guests.
- Key international markets include Italy (27.6%) and France (25%).
- Top languages spoken are English (35%) followed by Italian (16.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Asti?
Listings in Asti average 4.79 out of 5 overall, with about 10.3 reviews per active listing and 18.2% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Asti
- An average rating of 4.79 places Asti in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.92), while Location (4.77) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 18.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 18.2% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Asti Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Asti
- The most common availability pattern in Asti falls within the 271-366 days range, representing 90.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Asti (45.5%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in Asti?
Average Booking Lead Time by Month
Booking Lead Time Insights for Asti
- The overall average booking lead time for vacation rentals in Asti is 29 days.
- Guests book furthest in advance for stays during June (average 58 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (41 days avg.) sees the longest lead times, while Fall (18 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Asti.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 58 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 41 days) to capture early planners.
- Monitor your own booking lead times against these Asti averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Asti?
Guests in Asti stay about 3.4 nights on average, generating roughly 199 reservations and 9 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Asti
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Asti
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- Stay lengths peak in Jul (6.8 nights) and shorten in May (2.2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Asti Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
36.4% of total
2 Nights
6 listings
27.3% of total
3 Nights
1 listings
4.5% of total
4-6 Nights
1 listings
4.5% of total
30+ Nights
6 listings
27.3% of total
Key Insights
- The most prevalent minimum stay requirement in Asti is 1 Night, adopted by 36.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (63.7%) of the Asti Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (27.3%) caters to monthly stays (30+ nights) in Asti, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 36.4% of Asti hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 27.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Asti.
Asti Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
16 listings
72.7% of total
Moderate
4 listings
18.2% of total
Firm
2 listings
9.1% of total
Cancellation Policy Insights for Asti
- The prevailing Airbnb cancellation policy trend in Asti is Flexible, used by 72.7% of listings.
- The market strongly favors guest-friendly terms, with 90.9% of listings offering Flexible or Moderate policies. This suggests guests in Asti may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 72.7% market standard in Asti.
- Given the high prevalence of Flexible policies (72.7%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Asti.
How Much Are Airbnb Cleaning Fees in Asti?
Cleaning fees in Asti are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Asti
- 72.7% of listings charge a cleaning fee, making it standard practice in Asti. Guests expect it and factor it into their booking decisions.
- The gap between the average ($83) and median ($58) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 11.3% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Asti median of $58. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Asti Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Astibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa Klous
Entire Place • 6 bedrooms
Villa Felice by Interhome
Entire Place • 3 bedrooms
Gisella Apartment
Entire Place • 4 bedrooms
Ai Fuin - House in Monferrato
Entire Place • 4 bedrooms
San Martino Suite: 2 bedrooms, 2 bathrooms, private garage
Entire Place • 2 bedrooms
Cozy and comfortable central accommodation.
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Asti?
Learn from the best! This table showcases top-performing Airbnb hosts in Asti based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mattia | 3 | $67,872 | 16 | 4.71/5.0 |
| Marion- Interhome | 1 | $15,972 | 2 | Not Rated |
| Ibtissam | 1 | $9,799 | 5 | 4.80/5.0 |
| Aura | 1 | $9,443 | 4 | 4.75/5.0 |
| Silvia | 1 | $9,352 | 8 | 5.00/5.0 |
| Angela | 1 | $8,738 | 10 | 4.90/5.0 |
| Mario | 1 | $8,582 | 25 | 5.00/5.0 |
| Cinzia | 1 | $8,021 | 19 | 5.00/5.0 |
| Valentina | 2 | $7,560 | 7 | 4.60/5.0 |
| Giacomo | 1 | $6,743 | 1 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Asti.
Who Are the Airbnb Hosts in Asti?
Asti has a relatively balanced host base.
Host Profile Insights for Asti
- A 40.9% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 4.5% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 22.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 63.6% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 36.4% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Asti averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Asti
These are the highest-grossing professional property management operations in Asti, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Marion- Interhome | 1 | $15,972 | $209 | 46.4% | N/A |
Management Company Insights for Asti
- The leading management company, Marion- Interhome, operates 1 listings with $15,972 in gross revenue — a useful benchmark for what scale looks like in Asti.
- Top managers average 1 properties each, suggesting professional management in Asti still operates at a relatively boutique scale.
Recommendations
- With only 4.5% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Asti's Airbnb Market Compare to Nearby Cities?
How does the Asti Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Bellagio, Asti has 18 percentage points lower occupancy and about $187 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ranco | 12 | $5,222 | $564.78 | 32% |
| Monteu Roero | 12 | $4,748 | $500.84 | 36% |
| Laglio | 70 | $3,674 | $556.82 | 38% |
| Saint-Jean-Cap-Ferrat | 115 | $3,543 | $473.36 | 41% |
| Cossano Belbo | 17 | $3,477 | $383.78 | 36% |
| Cassinasco | 19 | $3,417 | $694.77 | 44% |
| Portofino | 77 | $3,331 | $543.48 | 34% |
| Vico Morcote | 13 | $3,144 | $345.04 | 42% |
| Bellagio | 457 | $3,081 | $340.74 | 45% |
| Oliveto Lario | 99 | $3,027 | $421.09 | 44% |
Frequently Asked Questions About Airbnb in Asti
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Asti.
How much do Airbnb hosts make in Asti?
Asti hosts earn about $7,784 per year on average, with an average nightly rate of $154 and RevPAR of $51. Those figures describe the typical revenue environment for active listings in Asti, Piemonte, not the ceiling for the best operators. Source: AirROI 2026 data, Asti market, July 2025 to June 2026.
What is the average Airbnb occupancy rate in Asti?
The average Airbnb occupancy rate in Asti is 27.4%. April is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Asti?
Listings in Asti average $154 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Asti?
Asti currently has about 22 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Asti?
AirROI currently classifies the short-term rental regulation level in Asti as High. The dataset also shows about 100.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Asti?
RevPAR in Asti is about $51. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Asti?
Occupancy of 27.4% means Asti is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $7,784, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Asti?
The average booking lead time in Asti is about 29 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Asti?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Asti include Centro Storico, Valley of the Wine, San Paolo. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Asti?
entire_home listings make up 95.5% of the active supply in Asti. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Asti compare to nearby Airbnb markets?
Among neighboring markets, Ranco posts $62,670 in average annual revenue with 31.6% occupancy, compared to Asti's $7,784 and 27.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Asti?
The average Airbnb stay length in Asti is about 3.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Asti?
Airbnb listings in Asti average 4.79 out of 5 overall. About 18.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Asti?
Patio or balcony and Cleaning before checkout are among the strongest revenue-linked amenities in Asti. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Asti?
Yes. About 72.7% of active Airbnb listings in Asti charge a cleaning fee, and the average fee is $83. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Asti?
A 40.9% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-06-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.