Villa sii felice Entire home · 3 bedrooms Rated 4.96 - Revenue
- €83,070
- Occupancy
- 74.1%
- Daily rate
- €539
Airbnb market data · 202612 months to September 2026
The average Airbnb in Buti brought in €17,739 over the 12 months through September 2026, in line with the Tuscany average of €18,380.
The short answer
Listings averaged €192 a night and were booked on 37% of available nights, close to the Tuscany average on both counts.
Timing matters: in August, usually the best month, the average listing earns about 7 times as much as in February, usually the slowest.
With 62 active listings, Buti is the 152nd-largest of 281 Tuscany markets AirROI tracks. From a year earlier, average revenue rose 29% while the number of active listings grew 15%.
Browse the live Buti Airbnb market See Every Buti ListingRevenue
Gross bookings per Buti listing averaged €17,739 over the 12 months to September 2026 (Tuscany average: €18,380), before cleaning, platform and management costs and taxes.
In a typical year, the average Buti listing brings in €4,510 in August, its best month, and €645 in February, its slowest. July runs within 2% of August, so either can come out on top in a given year. The three strongest months bring in 49% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.7 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about 7 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, €2,030. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue, while nightly rates and bookings both peaked in August 2026. Across the past two years, August is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | €2,542 | 43.9% | €186 | €85 | 113 days | 5.4 nights |
| Oct 2025 | €1,260 | 29.0% | €176 | €41 | 95 days | 3.5 nights |
| Nov 2025 | €832 | 20.5% | €180 | €28 | 82 days | 7.3 nights |
| Dec 2025 | €816 | 21.6% | €182 | €26 | 41 days | 4.4 nights |
| Jan 2026 | €741 | 16.1% | €182 | €24 | 47 days | 5.2 nights |
| Feb 2026 | €819 | 23.2% | €181 | €29 | 25 days | 7.1 nights |
| Mar 2026 | €791 | 21.7% | €183 | €26 | 64 days | 7.8 nights |
| Apr 2026 | €1,766 | 30.5% | €183 | €59 | 53 days | 5.6 nights |
| May 2026 | €2,279 | 33.5% | €193 | €74 | 107 days | 4.6 nights |
| Jun 2026 | €3,540 | 46.4% | €206 | €118 | 68 days | 5.9 nights |
| Jul 2026 | €4,811 | 56.3% | €218 | €155 | 123 days | 6.6 nights |
| Aug 2026 | €4,690 | 57.0% | €219 | €151 | 114 days | 7 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Buti home could earn, enter its address, bedrooms and guests in the Airbnb revenue calculator; it compares the home with similar listings nearby.
Profit
Yes, when it's run well. The average Buti Airbnb took in €17,739 in the 12 months to September 2026, and run by its owner at everyday costs, about €1,020 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €1,960 a month.
Cleaning it yourself keeps the €1,650 a year guests pay in cleaning fees, for about €1,160 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €880 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €16,089 | €30,550 |
| Cleaning fees guests pay9% of Buti bookings | €1,650 | €3,130 |
| Gross bookings | €17,739 | €33,680 |
| Running costs | ||
| Airbnb's feeAbout 10%: 15.5% for the 58% of Buti listings on Simplified Pricing, 3% for the rest | −€1,820 | −€3,450 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€1,650 | −€3,130 |
| Utilities and internetAbout 5% of bookings | −€890 | −€1,680 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€350 | −€670 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€530 | −€1,010 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€180 | −€180 |
| Permit and registrationWhere one is required | −€90 | −€90 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 22% of bookings, plus cleaning paid for by the cleaning fee | −€5,510 | −€10,210 |
| Left for housing costs, then profit | €12,229about €1,020 a month | €23,470about €1,960 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Buti's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Buti home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €2,810 a month, against €1,480 for the average one.
Occupancy
Buti listings were booked on 37% of the nights they were open over the past year, in line with the Tuscany average and 2 percentage points below the Italy average (39%). In a typical year, occupancy swings from 16% in January to 59% in August.
The busiest tenth of listings are booked about four times as often as the bottom quarter.
August is usually the busiest month in Buti, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 37% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Buti, known as ADR (average daily rate), was €192 over the past year, about the same as the Tuscany average (€200) and about 10% above the Italy average of €175. In a typical year, rates peak in July and August at about €210 and bottom out in October at about €160.
Prices span a wide range: the top 10% charge about 3.5 times the rate of the bottom quarter.
August rates run 30% above October's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €182. The 12-month ADR of €192 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Buti it averaged €87 over the past year, from about €23 in a typical February to about €145 in a typical August.
A small group of listings earns several times more per open night than the rest.
August RevPAR is about 6.3 times February's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €67. The 12-month RevPAR of €87 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Buti has one high season, June through September, which makes it a highly seasonal market. Business is slowest from October to April. A listing earns about 5.2 times as much a month in June through August as in December through February.
Average revenue by month in Buti
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, €2,030.
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | €860 |
| February | Low season | €645 |
| March | Low season | €1,350 |
| April | Low season | €1,560 |
| May | Shoulder season | €2,180 |
| June | High season | €3,080 |
| July | High season | €4,430 |
| August | High season | €4,510 |
| September | High season | €2,310 |
| October | Low season | €1,500 |
| November | Low season | €1,210 |
| December | Low season | €796 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonJune–September | €3,580 | 51% | €196 |
| Shoulder seasonMay | €2,180 | 36% | €186 |
| Low seasonOctober–April | €1,130 | 26% | €173 |
Guests book Buti stays 93 days ahead on average (about three months), so guests here plan well ahead. August stays are booked furthest out, about 111 days ahead, and February stays closest to arrival, about 23 days. A typical August booking is made in late April.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 93 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
All 62 active listings in Buti display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Buti.
Neighborhoods
AirROI's area guide picks Historic Center of Buti, hills surrounding Buti and Casciana Terme as the parts of Buti that draw short-term rental guests. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Historic Center of Buti | Charming medieval center full of narrow streets and historical buildings, attracting tourists interested in Tuscany's rich history and culture. | Collegiata di San Giovanni Battista, Church of San Francesco, Historic streets, Local Tuscan restaurants |
| hills surrounding Buti | Beautiful countryside areas with scenic views, popular for those seeking a rural getaway and outdoor activities. | Hiking trails, Picnic areas, Vineyards, Olive groves, Cycling paths |
| Casciana Terme | Nearby thermal spa town known for its wellness offerings and relaxing atmosphere, drawing visitors looking for health and relaxation. | Casciana Terme Spa, Historic architecture, Thermal baths, Parks and gardens |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Nine in ten Airbnbs in Buti are entire homes (90%), with private rooms at 10%. Apartments and condos are the most common property type at 48%, ahead of houses (42%).
Nearly all listings rent the whole place
Buti Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 90.3% | 56 |
| Private room | 9.7% | 6 |
Listings by property type
Buti Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 48.4% | 30 |
| House | 41.9% | 26 |
| Unique stay | 4.8% | 3 |
| Others | 1.6% | 1 |
| Cabin/Outdoor | 1.6% | 1 |
| Hotel/Boutique | 1.6% | 1 |
One-bedroom homes are the most common size in Buti (35% of entire homes), and 33% have three or more bedrooms. Shares are of the 55 entire homes that give a bedroom count; rented rooms are left out.
Buti entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 34.5% | 19 |
| 2 bedrooms | 32.7% | 18 |
| 3 bedrooms | 12.7% | 7 |
| 4 bedrooms | 9.1% | 5 |
| 5+ bedrooms | 10.9% | 6 |
A typical one-bedroom home in Buti earned €13,800 over the past year, against €9,190 for a two-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 19 | €13,800 | €12,300 | €129 | 39% |
| 2 bedrooms | 18 | €9,190 | €11,800 | €159 | 33% |
Buti is a group-trip market: 30% of listings sleep eight or more guests, more than the share of the next most common size, four guests (25%). Shares are of the 56 listings with a guest capacity on file (90% of the market).
Buti listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 16.1% | 9 |
| 3 guests | 7.1% | 4 |
| 4 guests | 25.0% | 14 |
| 5 guests | 1.8% | 1 |
| 6 guests | 16.1% | 9 |
| 7 guests | 3.6% | 2 |
| 8+ guests | 30.4% | 17 |
Buti hosts set up an average of 3.7 beds per listing. 53% of listings show their exact location on the listing map; the rest show an approximate area.
Pools are close to standard in Buti: 76% of listings have one, and 48% have a fireplace.
Share of Buti listings with each common amenity
Guests
Buti runs on foreign visitors: 86% of guests who left reviews live outside Italy. Germany leads with 28% of reviewers, ahead of France at 15%. Guests speak a mix of languages: English leads at 39%, followed by German and French.
86% of Buti guests come from abroad
Where guests who left reviews live
Where Buti guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| London | 4.3% |
| Berlin | 2.7% |
| Milan | 2.1% |
| Munich | 1.6% |
Where Buti guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Germany | 27.6% |
| France | 15.3% |
| Italy | 13.8% |
| United Kingdom | 13.3% |
| Netherlands | 7.7% |
Languages spoken by Buti guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 39.0% |
| German | 17.1% |
| French | 12.8% |
| Italian | 9.1% |
| Spanish | 7.0% |
Buti Airbnbs average 4.90 stars, and 44% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.82.
Communication scores highest in Buti; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.90 |
| Cleanliness | 4.88 |
| Communication | 4.92 |
| Location | 4.84 |
| Check-in | 4.85 |
| Value | 4.82 |
Booking patterns
94% of Buti listings are open to guests more than 180 days a year, but only 6% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 37% of listings; blocked nights include any the host closes off.
Days a year Buti listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 58.1% | 36 |
| 181-270 days | 35.5% | 22 |
| 91-180 days | 6.5% | 4 |
Days a year Buti listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 6.5% | 4 |
| 91-180 days | 37.1% | 23 |
| 31-90 days | 37.1% | 23 |
| 1-30 days | 19.4% | 12 |
The average Buti booking lasts 6 nights, longest in March and shortest in October. Listings took about 14 bookings each over the year. Nearly two-thirds of listings that give a check-in time set it at 3 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Buti
Average nights per booking, by month of stay
Two-year average by calendar month.
45% of listings in Buti accept stays of one or two nights; the most common minimum is two nights.
Minimum stay set by Buti listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Moderate is the most common cancellation policy in Buti, used by 39% of listings; it refunds guests in full if they cancel at least five days before check-in. Hosts here lean flexible: nearly two-thirds of listings offer Flexible or Moderate terms, against 35% on Firm or stricter ones.
Cancellation policies of Buti listings, from most to least flexible
Share of listings by the policy they use
More than six in ten Buti listings charge a cleaning fee. The typical fee is €48, but a minority of much higher fees lifts the average to €101, so the median is the better guide. Spread over the average stay of 6 nights, that adds roughly €8 a night to what guests pay. For listings that charge one, cleaning fees make up about 9% of gross revenue.
Top earners
The top-grossing Airbnb in Buti, a three-bedroom home, took in €83,100 over the past year, about 4.7 times the city's average of €17,700. Three of the six listings below have five or more bedrooms; the other three have three and four bedrooms.
Villa sii felice Entire home · 3 bedrooms Rated 4.96
Maestraccio by Interhome Entire home · 5 bedrooms Rated 4.92
House with private pool near Pisa Entire home · 7 bedrooms Rated 4.85
Castel San Giorgio Entire home · 3 bedrooms Rated 4.93
Charming farmhouse with pool 1.5KM to town Entire home · 6 bedrooms Rated 5.00
A tranquil escape in Tuscany Entire home · 4 bedrooms Rated 5.00 Professional management companies run 15% of Buti listings and owners run the rest. Eight in ten listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 58% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 14 km, Castelfranco di Sotto (9 km away, 50 listings) earned the most per listing, about 93% more than Buti.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Vicopisano 4 km | 62 | €10,078 | €167 | 31% |
| Calci 6 km | 68 | €14,083 | €142 | 37% |
| Castelfranco di Sotto 9 km | 50 | €34,286 | €324 | 34% |
| Cascina 9 km | 56 | €10,108 | €136 | 34% |
| Pontedera 10 km | 53 | €11,386 | €157 | 38% |
| Capannori 12 km | 483 | €23,193 | €307 | 36% |
| Altopascio 12 km | 62 | €12,888 | €171 | 31% |
| San Giuliano Terme 14 km | 104 | €16,672 | €230 | 34% |
See all 281 Tuscany Airbnb markets
Markets elsewhere in Italy with a similar nightly rate and occupancy to Buti:
FAQ
An active Buti Airbnb grossed €17,739 on average in the 12 months to September 2026, according to AirROI's tracking of 62 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €2,470 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Buti listings earn between €651 and €2,470 in a typical month, and the top tenth €6,020 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Buti were booked on 37% of available nights over the past year. That compares with 38% for the Tuscany average. August is usually the busiest month.
The average booked night in Buti cost €192 before fees. Half of listings charge between €105 and €220, so bedroom count and location move the price more than the average suggests.
All active Buti listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Buti Airbnb grossed €17,739 in the 12 months to September 2026, in line with the Tuscany average. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €12,229 a year (about €1,020 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €1,960 a month. Check a specific home in the Airbnb calculator.
August usually pays best, averaging €4,510 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Buti listing was open to book earned €87 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €216 or more.
Buti stays were booked 93 days (about three months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Buti Airbnb stay lasted 6 nights over the past year. A listing took 14 reservations over the year on average.
Guests rate Buti Airbnbs 4.90 out of 5 on average. Guests score communication highest and value lowest.
Historic Center of Buti, hills surrounding Buti and Casciana Terme draw the most short-term rental interest in Buti. The neighborhood guide explains what brings guests to each.
AirROI counted 62 active Airbnb listings in Buti as of September 2026. The closest tracked market is Vicopisano, 4 km away.
In Buti, more than six in ten listings add a cleaning fee. The median fee is €48, but a minority of much higher fees lifts the average to €101, so the median is the better guide.
Method
Figures on this page cover 62 active Airbnb listings in Buti from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.