Guerrero Negro, Baja California Sur Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Guerrero Negro, Baja California Sur? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $5,347 per year — at a $88 nightly rate, 23.8% occupancy, and a $20 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

With just 42 active listings, Guerrero Negro is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply expanded 68.0% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Guerrero Negro?

In Guerrero Negro, the headline Airbnb metrics are $5,347 in average annual revenue,23.8% occupancy, $88 ADR, and $20 in RevPAR, and guests book about 29 days in advance.

Avg. Daily Rate (ADR)(?)
$88
The average rental revenue earned for an occupied room per day in Guerrero Negro.
Occupancy Rate(?)
23.8%
Lower demand, potentially seasonal or market factors at play.
Avg. Annual Revenue(?)
$5,347
Average annual income for an Airbnb listing in Guerrero Negro. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$20
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
14.5%
Strong growth (14.5%) vs. last year.
Active Airbnb Listings(?)
42
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
29 days
How far in advance guests typically book in Guerrero Negro. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
March
The month with the highest average earnings, indicating peak season in Guerrero Negro.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Guerrero Negro.
Airbnb Data API
Access this data programmatically. 22 endpoints, 20M+ properties, 190+ countries.
API Access

How Much Do Airbnb Hosts Earn Monthly in Guerrero Negro?

Understanding the monthly revenue variations for Airbnb listings in Guerrero Negro is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Guerrero Negro is typically March, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Guerrero Negro across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,334+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $812 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $433 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $222, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Guerrero Negro

What Is the Monthly Airbnb Occupancy Rate in Guerrero Negro?

Maximize your bookings by understanding the Guerrero Negro STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Guerrero Negro:

  • Best-in-class properties (Top 10%) achieve 47%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 33% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 21%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Guerrero Negro

What Is the Average Airbnb Nightly Rate in Guerrero Negro?

Effective short term rental pricing strategy in Guerrero Negro involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Guerrero Negro typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $159+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $95 or more.
  • Typical properties (Median) charge around $74 per night.
  • Entry-level properties (Bottom 25%) earn around $55 per night.

Average Daily Rate (ADR) Trend by Month in Guerrero Negro

What Is the RevPAR for Airbnb in Guerrero Negro?

RevPAR in Guerrero Negro is currently $20. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $9 RevPAR.
  • Typical properties (Median) generate $17 RevPAR.
  • Strong performers (Top 25%) earn $25 RevPAR.
  • Best-in-class (Top 10%) achieve $33 RevPAR.

Average Monthly RevPAR Trend in Guerrero Negro

RevPAR Insights for Guerrero Negro

  • The average RevPAR in Guerrero Negro is $20. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($33) and bottom 25% ($9) is $24, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Mar and bottoms out in Aug, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Guerrero Negro benchmarks. If your RevPAR falls below the median of $17, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $25+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

Get Live Guerrero Negro Market Intelligence 👇

Discover Guerrero Negro Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

When Is the Peak Season for Airbnb in Guerrero Negro?

Guerrero Negro's peak Airbnb season falls in March, February, December, while the softest stretch is May, August, October. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (March, February, December)
  • Revenue averages $987 per month
  • Occupancy rates average 37.7%
  • Daily rates average $99
Shoulder Season
  • Revenue averages $507 per month
  • Occupancy maintains around 21.2%
  • Daily rates hold near $92
Low Season (May, August, October)
  • Revenue drops to average $353 per month
  • Occupancy decreases to average 16.4%
  • Daily rates adjust to average $91

Seasonality Insights for Guerrero Negro

  • Airbnb seasonality in Guerrero Negro is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Guerrero Negro's highest earning potential, with monthly revenues climbing to $1,133, occupancy reaching 41.2%, and ADRs peaking at $101.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $344, occupancy could drop to 15.5%, and ADRs may adjust to $86.
  • Lower occupancy paired with meaningful seasonality means hosts in Guerrero Negro need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Guerrero Negro, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Guerrero Negro?

Low regulation and minimal registration activity in Guerrero Negro, Baja California Sur, Mexico point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Guerrero Negro to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Guerrero Negro?

With a compact short-term rental market, Guerrero Negro gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Guerrero Negro
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro de Guerrero Negro
This central area is close to businesses, restaurants, and shops, making it a convenient spot for visitors. It attracts tourists looking for easy access to local culture and services.
Plaza de la Libertad, Guerrero Negro Museum, local markets, restaurants, historical sites
Laguna Salada
An area known for its beautiful salt flats and unique landscapes, appealing to those who enjoy nature and outdoor activities such as photography and bird watching.
Salinas de Guerrero Negro, wildlife viewing, fotographic vistas, nature trails
San Ignacio
A nearby oasis village that attracts visitors for its charming atmosphere and natural beauty, popular for those seeking a serene retreat.
San Ignacio Mission, Laguna San Ignacio, hot springs, natural springs, ecotourism opportunities
El Barril
A rustic area on the coast known for its stunning ocean views and tranquility. It attracts beach lovers looking for a peaceful getaway.
beach access, scenic views, fishing spots, camping areas
Punta Eugenia
Known for its remote beauty and great surfing conditions, this area appeals to adventure seekers and surf enthusiasts.
surfing spots, wildlife, beach hiking, remote coastal beauty
Bahía Asunción
A picturesque bay known for its stunning vistas and marine life. It attracts those interested in fishing, diving, and eco-tours.
whale watching, snorkeling, local seafood restaurants, coastal trails
Santa Rosalía
A nearby town with rich history and culture, featuring old mining operations and a unique architectural style, drawing visitors interested in historical tours.
Baja California Sur Museum, historical mining sites, local cuisine, town architecture
Pueblo Nuevo
A quaint village in the vicinity that offers a glimpse into local life and is attractive to those looking for an authentic Baja experience.
local crafts, small markets, community events, cultural experiences

With 8 distinct neighborhoods showing meaningful short-term rental activity, Guerrero Negro offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Guerrero Negro?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Guerrero Negro

  • The Guerrero Negro Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 42 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Guerrero Negro, House properties are the most common (47.6%), reflecting the local real estate landscape.
  • Houses represent a significant 47.6% portion, catering likely to families or larger groups.
  • The presence of 23.8% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 2.4%) offer potential for unique stay experiences.

Guerrero Negro Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Guerrero Negro

  • The dominant room capacity in Guerrero Negro is 1 bedroom listings, making up 35.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 69.0% of the active Airbnb listings in Guerrero Negro, indicating a high concentration in these sizes.

Guerrero Negro Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Guerrero Negro

  • The most common guest capacity trend in Guerrero Negro vacation rentals is listings accommodating 4 guests (28.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Guerrero Negro STR market, accounting for 45.3% of listings.
  • 28.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Guerrero Negro.
  • On average, properties in Guerrero Negro are equipped to host 4.3 guests.

How Do Listings in Guerrero Negro Compare on Quality?

Listing quality in Guerrero Negro can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
33.4
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
2.5
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
40.5%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Guerrero Negro

  • At 33.4 photos per listing on average, Guerrero Negro hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 40.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Guerrero Negro averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Guerrero Negro?

Amenity Prevalence

Amenity Insights for Guerrero Negro

  • Essential amenities in Guerrero Negro that guests expect include: Wifi, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Kitchen, Shampoo are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Guerrero Negro: Wifi, TV.
  • Prioritize adding missing essentials: Wifi, TV.
  • Consider adding popular differentiators like Free parking on premises or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Guerrero Negro to stay competitive.

Which Airbnb Amenities Boost Revenue in Guerrero Negro?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Guerrero Negro, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Kitchen
85.7%$5,920$1,914209.3%
Refrigerator
64.3%$6,643$3,016120.2%
Cooking basics
61.9%$6,748$3,072119.7%
Stove
61.9%$6,748$3,072119.7%
Iron
73.8%$6,218$2,893114.9%
Air conditioning
47.6%$7,396$3,485112.2%
Microwave
54.8%$7,023$3,319111.6%
Shower gel
23.8%$8,555$4,34596.9%
Dishes and silverware
73.8%$6,103$3,21789.7%
Coffee maker
66.7%$6,324$3,39386.4%

Revenue Impact Insights for Guerrero Negro

  • Kitchen tops the revenue impact list with a 209.3% uplift — listings with this amenity earn $5,920 vs. $1,914 without it.
  • Kitchen — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Guerrero Negro STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Guerrero Negro. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Guerrero Negro Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Guerrero Negro

  • The typical guest profile for Airbnb in Guerrero Negro consists of a mix of domestic (40%) and international guests, with top international origins including Mexico, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 39.8% of guests.
  • Key international markets include United States (48.9%) and Mexico (39.8%).
  • Top languages spoken are English (45.4%) followed by Spanish (39.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Mexico.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Guerrero Negro?

Listings in Guerrero Negro average 4.83 out of 5 overall, with about 99.9 reviews per active listing and 42.9% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Guerrero Negro

  • With an overall rating of 4.83, Guerrero Negro listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Communication (4.89), while Location (4.74) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 42.9% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Guerrero Negro Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Guerrero Negro

  • The most common availability pattern in Guerrero Negro falls within the 271-366 days range, representing 73.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Guerrero Negro (35.7%), reflecting common guest stay durations or potential owner blocking patterns.

How Far in Advance Do Guests Book Airbnb in Guerrero Negro?

Average Booking Lead Time by Month

Booking Lead Time Insights for Guerrero Negro

  • The overall average booking lead time for vacation rentals in Guerrero Negro is 29 days.
  • Guests book furthest in advance for stays during November (average 43 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 9 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (34 days avg.) sees the longest lead times, while Summer (12 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Guerrero Negro.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 43 days out to capitalize on advance planning.
  • During September, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 34 days) to capture early planners.
  • Monitor your own booking lead times against these Guerrero Negro averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Guerrero Negro?

Guests in Guerrero Negro stay about 2.6 nights on average, generating roughly 546 reservations and 13.3 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 12:00 PM.

Monthly Length of Stay in Guerrero Negro

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Guerrero Negro

  • Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
  • 13.3 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Dec (3.8 nights) and shorten in Aug (1.4 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Guerrero Negro Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (100%)

1 Night

42 listings

100% of total

Key Insights

  • The most prevalent minimum stay requirement in Guerrero Negro is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Guerrero Negro Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 100% of Guerrero Negro hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Guerrero Negro.

Guerrero Negro Airbnb Cancellation Policy Trends Analysis (2026)

Limited

1 listings

2.4% of total

Flexible (38.1%)

Flexible

16 listings

38.1% of total

Moderate (38.1%)

Moderate

16 listings

38.1% of total

Firm (19%)

Firm

8 listings

19% of total

Strict

1 listings

2.4% of total

Cancellation Policy Insights for Guerrero Negro

  • The prevailing Airbnb cancellation policy trend in Guerrero Negro is Flexible, used by 38.1% of listings.
  • The market strongly favors guest-friendly terms, with 76.2% of listings offering Flexible or Moderate policies. This suggests guests in Guerrero Negro may expect booking flexibility.
  • Strict cancellation policies are quite rare (2.4%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 38.1% market standard in Guerrero Negro.
  • Using a Strict policy might deter some guests, as only 2.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Guerrero Negro.

How Much Are Airbnb Cleaning Fees in Guerrero Negro?

Cleaning fees in Guerrero Negro are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$18
Median Cleaning Fee
$17
Listings Charging a Fee
57.1%
Fee as Revenue Share
4.3%

Cleaning Fee Insights for Guerrero Negro

  • About 57.1% of Guerrero Negro listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
  • The average cleaning fee of $18 is close to the median ($17), suggesting a relatively consistent fee structure across the market.
  • Cleaning fees represent 4.3% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Guerrero Negro median of $17. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Guerrero Negro Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Guerrero Negrobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

“Casa Perla” 11

“Casa Perla” 11

Entire Place • 4 bedrooms

$15,546
Revenue
25.3%
Occupancy
$202.38
Daily Rate
“Casa Perla” 8

“Casa Perla” 8

Entire Place • 3 bedrooms

$14,642
Revenue
30.6%
Occupancy
$152.67
Daily Rate
Casa Laguna B&B - Entire Home

Casa Laguna B&B - Entire Home

Entire Place • 5 bedrooms

$13,726
Revenue
10.9%
Occupancy
$548.23
Daily Rate
Black Warrior Spot 6 person 3 beds 1 sofa bed

Black Warrior Spot 6 person 3 beds 1 sofa bed

Entire Place • 2 bedrooms

$12,171
Revenue
21.9%
Occupancy
$143.97
Daily Rate
Casa Magnolia

Casa Magnolia

Entire Place • 1 bedroom

$11,497
Revenue
52.3%
Occupancy
$66.04
Daily Rate
Casa Astral

Casa Astral

Entire Place • 2 bedrooms

$11,298
Revenue
35.6%
Occupancy
$85.88
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Guerrero Negro?

Learn from the best! This table showcases top-performing Airbnb hosts in Guerrero Negro based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Guerrero Negro by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Perla3$32,649785.00/5.0
Aidee4$26,0064714.95/5.0
Beatriz6$22,9481294.91/5.0
Julio Cesar2$18,399944.89/5.0
Conchita Y Andres3$17,1437074.93/5.0
Juana2$14,2182444.67/5.0
Flora1$12,171404.98/5.0
Marino1$11,497934.89/5.0
Alejandra1$11,2981344.98/5.0
Ricardo Andres1$9,4531324.89/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Guerrero Negro.

Who Are the Airbnb Hosts in Guerrero Negro?

Guerrero Negro is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
71.4%
Professional Management
0.0%
Cohosted Listings
40.5%
Instant Book Enabled
0.0%
Simplified Pricing
69.0%

Host Profile Insights for Guerrero Negro

  • With 71.4% Superhosts, Guerrero Negro has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 69.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 40.5% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Guerrero Negro averages regularly and adjust your hosting strategy based on what top performers do differently.

How Does Guerrero Negro's Airbnb Market Compare to Nearby Cities?

How does the Guerrero Negro Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Bahía de los Ángeles, Guerrero Negro has 6 percentage points lower occupancy and about $45 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Guerrero Negro — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Bahía de los Ángeles28$919$133.0130%

Frequently Asked Questions About Airbnb in Guerrero Negro

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Guerrero Negro.

How much do Airbnb hosts make in Guerrero Negro?

Guerrero Negro hosts earn about $5,347 per year on average, with an average nightly rate of $88 and RevPAR of $20. Those figures describe the typical revenue environment for active listings in Guerrero Negro, Baja California Sur, not the ceiling for the best operators. Source: AirROI 2026 data, Guerrero Negro market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Guerrero Negro?

The average Airbnb occupancy rate in Guerrero Negro is 23.8%. March is the strongest month and August is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Guerrero Negro?

Listings in Guerrero Negro average $88 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Guerrero Negro?

Guerrero Negro currently has about 42 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Guerrero Negro?

AirROI currently classifies the short-term rental regulation level in Guerrero Negro as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Guerrero Negro?

RevPAR in Guerrero Negro is about $20. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Guerrero Negro?

Occupancy of 23.8% means Guerrero Negro is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $5,347, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Guerrero Negro?

The average booking lead time in Guerrero Negro is about 29 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Guerrero Negro?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Guerrero Negro include Centro de Guerrero Negro, Laguna Salada, San Ignacio. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Guerrero Negro?

entire_home listings make up 83.3% of the active supply in Guerrero Negro. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Guerrero Negro compare to nearby Airbnb markets?

Among neighboring markets, Bahía de los Ángeles posts $11,022 in average annual revenue with 29.8% occupancy, compared to Guerrero Negro's $5,347 and 23.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Guerrero Negro?

The average Airbnb stay length in Guerrero Negro is about 2.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Guerrero Negro?

Airbnb listings in Guerrero Negro average 4.83 out of 5 overall. About 42.9% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Guerrero Negro?

Kitchen and Refrigerator are among the strongest revenue-linked amenities in Guerrero Negro. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Guerrero Negro?

Yes. About 57.1% of active Airbnb listings in Guerrero Negro charge a cleaning fee, and the average fee is $18. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Guerrero Negro?

A 71.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

Access Real-Time Airbnb API

This report is powered by our industry-leading Airbnb Data API, providing direct access to live short-term rental data from global markets like Guerrero Negro. Use this data to build powerful analytics tools, discover investment opportunities, and inform your vacation rental strategy.

Get API Access