Heroica Mulegé, Baja California Sur Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Heroica Mulegé, Baja California Sur? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $14,794 per year — at a $113 nightly rate, 44.1% occupancy, and a $49 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 49 active listings, Heroica Mulegé is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 8.9% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Heroica Mulegé?
In Heroica Mulegé, the headline Airbnb metrics are $14,794 in average annual revenue,44.1% occupancy, $113 ADR, and $49 in RevPAR, and guests book about 43 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Heroica Mulegé?
Understanding the monthly revenue variations for Airbnb listings in Heroica Mulegé is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Heroica Mulegé is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Heroica Mulegé across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,082+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,866 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,178 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $702, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Heroica Mulegé
What Is the Monthly Airbnb Occupancy Rate in Heroica Mulegé?
Maximize your bookings by understanding the Heroica Mulegé STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Heroica Mulegé:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 44%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Heroica Mulegé
What Is the Average Airbnb Nightly Rate in Heroica Mulegé?
Effective short term rental pricing strategy in Heroica Mulegé involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Heroica Mulegé typically peaks in March and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $163+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $107 or more.
- Typical properties (Median) charge around $83 per night.
- Entry-level properties (Bottom 25%) earn around $65 per night.
Average Daily Rate (ADR) Trend by Month in Heroica Mulegé
What Is the RevPAR for Airbnb in Heroica Mulegé?
RevPAR in Heroica Mulegé is currently $49. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $30 RevPAR.
- Typical properties (Median) generate $41 RevPAR.
- Strong performers (Top 25%) earn $60 RevPAR.
- Best-in-class (Top 10%) achieve $101 RevPAR.
Average Monthly RevPAR Trend in Heroica Mulegé
RevPAR Insights for Heroica Mulegé
- The average RevPAR in Heroica Mulegé is $49. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($101) and bottom 25% ($30) is $71, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jul and bottoms out in Nov, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Heroica Mulegé benchmarks. If your RevPAR falls below the median of $41, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $60+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Heroica Mulegé?
Heroica Mulegé's peak Airbnb season falls in July, April, August, while the softest stretch is January, November, December. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, April, August)
- Revenue averages $1,912 per month
- Occupancy rates average 61.2%
- Daily rates average $93
Shoulder Season
- Revenue averages $1,413 per month
- Occupancy maintains around 42.6%
- Daily rates hold near $101
Low Season (January, November, December)
- Revenue drops to average $1,240 per month
- Occupancy decreases to average 33.7%
- Daily rates adjust to average $111
Seasonality Insights for Heroica Mulegé
- The Airbnb seasonality pattern in Heroica Mulegé shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Heroica Mulegé's highest earning potential, with monthly revenues climbing to $2,218, occupancy reaching 68.3%, and ADRs peaking at $119.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,194, occupancy could drop to 32.3%, and ADRs may adjust to $89.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Heroica Mulegé.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Heroica Mulegé seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Heroica Mulegé?
Low regulation and minimal registration activity in Heroica Mulegé, Baja California Sur, Mexico point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Heroica Mulegé to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Heroica Mulegé?
With a compact short-term rental market, Heroica Mulegé gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| El Descanso | A peaceful coastal area known for its beautiful beaches and local charm. Perfect for tourists looking for a relaxing getaway with close proximity to nature and marine activities. | Playa El Descanso, Isla Partida, Kayaking Tours, Local Seafood Restaurants, Scuba Diving and Snorkeling |
| San Ignacio | A historical town with rich culture and stunning desert landscapes. Attracts travelers interested in nature and history, offering a unique glimpse into the region's heritage and biodiversity. | Mission San Ignacio Kadakaamán, Laguna San Ignacio, Local Art Galleries, Historic Plaza, Wildlife Viewing |
| Bahía de Los Ángeles | Famous for its beautiful bay and marine life, it's a hotspot for eco-tourism and adventure-seekers looking to explore the Sea of Cortez and its vibrant ecosystems. | Bahía de Los Ángeles beaches, Marine Research Center, Whale Watching Tours, Scuba Diving Spots, Local Festivals |
| Mulegé | A quaint desert town that offers a mix of history and outdoor activities. Its scenic beauty and historical significance attract many visitors interested in both relaxation and adventure. | Mulegé Mission, Mulegé River, Laguna de San Ignacio, Historic Buildings, Local Markets |
| Punta Chivato | Known for its stunning coastline and private beaches, it's ideal for travelers seeking seclusion and luxury along with outdoor activities like fishing and snorkeling. | Punta Chivato Beach, Private Villas, Fishing Tours, Snorkeling Spots, Breathtaking Sunsets |
| Villa Jesus Maria | A tranquil spot preferred by those looking for a quiet retreat in nature, surrounded by picturesque landscapes and opportunities for hiking and bird watching. | Bird Watching Hotspots, Walking Trails, Historic Missions, Local Farming Activities, Peaceful Coves |
| Constitución | A small town with rich cultural heritage, offering a gateway to beautiful natural parks and a less touristy experience for travelers seeking authenticity. | Local Markets, Cultural Festivals, Nearby Natural Parks, Historical Landmarks, Community Events |
| Las Barrancas | An off-the-beaten-path location featuring scenic cliffs and stunning ocean views, ideal for outdoor enthusiasts and photographers wanting to capture the beauty of nature. | Cliffside Views, Nature Trails, Photography Spot, Campgrounds, Local Flora and Fauna |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Heroica Mulegé offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Heroica Mulegé?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Heroica Mulegé
- The Heroica Mulegé Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.6% of the 49 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Heroica Mulegé, House properties are the most common (71.4%), reflecting the local real estate landscape.
- Houses represent a significant 71.4% portion, catering likely to families or larger groups.
- The presence of 14.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, apartment/condo (combined 6.1%) offer potential for unique stay experiences.
Heroica Mulegé Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Heroica Mulegé
- The dominant room capacity in Heroica Mulegé is 2 bedrooms listings, making up 44.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 71.4% of the active Airbnb listings in Heroica Mulegé, indicating a high concentration in these sizes.
Heroica Mulegé Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Heroica Mulegé
- The most common guest capacity trend in Heroica Mulegé vacation rentals is listings accommodating 4 guests (28.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Heroica Mulegé STR market, accounting for 44.9% of listings.
- 34.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Heroica Mulegé.
- On average, properties in Heroica Mulegé are equipped to host 4.6 guests.
How Do Listings in Heroica Mulegé Compare on Quality?
Listing quality in Heroica Mulegé can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Heroica Mulegé
- At 24.1 photos per listing on average, Heroica Mulegé hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 55.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Heroica Mulegé averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Heroica Mulegé?
Amenity Prevalence
Amenity Insights for Heroica Mulegé
- Essential amenities in Heroica Mulegé that guests expect include: Air conditioning, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Carbon monoxide alarm, Wifi, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Heroica Mulegé: Air conditioning, Free parking on premises.
- Prioritize adding missing essentials: Air conditioning, Free parking on premises.
- Consider adding popular differentiators like Carbon monoxide alarm or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Heroica Mulegé to stay competitive.
Which Airbnb Amenities Boost Revenue in Heroica Mulegé?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Heroica Mulegé, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Pets allowed | 83.7% | $17,641 | $204 | 8542.3% |
TV | 71.4% | $18,970 | $4,354 | 335.7% |
Gym | 12.2% | $31,210 | $12,504 | 149.6% |
Dishes and silverware | 87.8% | $15,878 | $7,024 | 126.1% |
Hot water | 89.8% | $15,621 | $7,517 | 107.8% |
Stove | 71.4% | $17,272 | $8,599 | 100.9% |
Patio or balcony | 59.2% | $18,595 | $9,283 | 100.3% |
Cable TV | 16.3% | $25,025 | $12,798 | 95.5% |
Refrigerator | 87.8% | $15,659 | $8,594 | 82.2% |
Hot water kettle | 16.3% | $23,714 | $13,054 | 81.7% |
Revenue Impact Insights for Heroica Mulegé
- Pets allowed tops the revenue impact list with a 8542.3% uplift — listings with this amenity earn $17,641 vs. $204 without it.
- Pets allowed, Dishes and silverware, Hot water, Refrigerator — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Heroica Mulegé STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Heroica Mulegé. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHeroica Mulegé Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Heroica Mulegé
- The typical guest profile for Airbnb in Heroica Mulegé consists of a mix of domestic (40%) and international guests, with top international origins including Mexico, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 39.9% of guests.
- Key international markets include United States (46.8%) and Mexico (39.9%).
- Top languages spoken are English (42.5%) followed by Spanish (42.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Mexico.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Heroica Mulegé?
Listings in Heroica Mulegé average 4.78 out of 5 overall, with about 93.1 reviews per active listing and 36.7% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Heroica Mulegé
- An average rating of 4.78 places Heroica Mulegé in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.87), while Value (4.72) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 36.7% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Heroica Mulegé Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Heroica Mulegé
- The most common availability pattern in Heroica Mulegé falls within the 181-270 days range, representing 46.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 71.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Heroica Mulegé (51%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 28.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Heroica Mulegé?
Average Booking Lead Time by Month
Booking Lead Time Insights for Heroica Mulegé
- The overall average booking lead time for vacation rentals in Heroica Mulegé is 43 days.
- Guests book furthest in advance for stays during July (average 60 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 30 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (47 days avg.) sees the longest lead times, while Winter (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Heroica Mulegé.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 60 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 47 days) to capture early planners.
- Monitor your own booking lead times against these Heroica Mulegé averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Heroica Mulegé?
Guests in Heroica Mulegé stay about 4.1 nights on average, generating roughly 1,403 reservations and 28.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Heroica Mulegé
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Heroica Mulegé
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 28.6 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Apr (5.3 nights) and shorten in Feb (3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Heroica Mulegé Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
32 listings
65.3% of total
2 Nights
1 listings
2% of total
3 Nights
4 listings
8.2% of total
4-6 Nights
2 listings
4.1% of total
7-29 Nights
1 listings
2% of total
30+ Nights
9 listings
18.4% of total
Key Insights
- The most prevalent minimum stay requirement in Heroica Mulegé is 1 Night, adopted by 65.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (67.3%) of the Heroica Mulegé Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (18.4%) caters to monthly stays (30+ nights) in Heroica Mulegé, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 65.3% of Heroica Mulegé hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 18.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Heroica Mulegé.
Heroica Mulegé Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
20 listings
40.8% of total
Moderate
15 listings
30.6% of total
Firm
11 listings
22.4% of total
Strict
3 listings
6.1% of total
Cancellation Policy Insights for Heroica Mulegé
- The prevailing Airbnb cancellation policy trend in Heroica Mulegé is Flexible, used by 40.8% of listings.
- The market strongly favors guest-friendly terms, with 71.4% of listings offering Flexible or Moderate policies. This suggests guests in Heroica Mulegé may expect booking flexibility.
- Strict cancellation policies are quite rare (6.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 40.8% market standard in Heroica Mulegé.
- Using a Strict policy might deter some guests, as only 6.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Heroica Mulegé.
How Much Are Airbnb Cleaning Fees in Heroica Mulegé?
Cleaning fees in Heroica Mulegé are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Heroica Mulegé
- 81.6% of listings charge a cleaning fee, making it standard practice in Heroica Mulegé. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $38 is close to the median ($22), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 5.9% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Heroica Mulegé median of $22. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Heroica Mulegé Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Heroica Mulegébased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Sunrise Villa - Baja Beach Villa w/ Amazing Views!
Entire Place • 4 bedrooms
RENT mULEGE #2 - Casa Blanca - Luxury Rental Home
Entire Place • 2 bedrooms
Gina House with Pool & Lighthouse view in Mulege
Entire Place • 2 bedrooms
RENT mULEGE #1 - Casa Roja - Luxury Rental Home
Entire Place • 2 bedrooms
RENT mULEGE #3 - Casa Verde - Luxury Rental Home
Entire Place • 2 bedrooms
Casa Flores in the Oasis Rio Baja
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Heroica Mulegé?
Learn from the best! This table showcases top-performing Airbnb hosts in Heroica Mulegé based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Clementines | 9 | $115,254 | 1493 | 4.84/5.0 |
| Adam | 3 | $97,131 | 234 | 4.96/5.0 |
| Antonia | 5 | $86,545 | 667 | 4.83/5.0 |
| Ryan | 1 | $53,100 | 34 | 4.71/5.0 |
| Steve | 3 | $51,991 | 166 | 4.72/5.0 |
| Georgina | 2 | $44,083 | 114 | 4.74/5.0 |
| Robin | 3 | $31,926 | 178 | 4.79/5.0 |
| Melissa | 3 | $29,246 | 69 | 4.84/5.0 |
| Jose Antonio | 2 | $28,933 | 61 | 4.82/5.0 |
| Brian | 2 | $28,812 | 885 | 4.76/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Heroica Mulegé.
Who Are the Airbnb Hosts in Heroica Mulegé?
Heroica Mulegé is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Heroica Mulegé
- With 55.1% Superhosts, Heroica Mulegé has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 87.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 44.9% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Heroica Mulegé averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Heroica Mulegé's Airbnb Market Compare to Nearby Cities?
How does the Heroica Mulegé Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Nopoló, Heroica Mulegé has 10 percentage points higher occupancy and about $183 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Marina Real | 14 | $2,652 | $519.18 | 23% |
| Ensenada Blanca | 10 | $2,086 | $431.23 | 26% |
| San Carlos | 130 | $1,832 | $306.65 | 24% |
| Condominios Pilar | 49 | $1,584 | $262.40 | 32% |
| Nopoló | 115 | $1,484 | $295.94 | 34% |
| El Tomate | 125 | $1,323 | $202.42 | 29% |
| San Carlos Nuevo Guaymas | 612 | $1,245 | $207.88 | 27% |
| El Renacimiento | 14 | $1,152 | $195.48 | 32% |
| Loreto | 317 | $1,060 | $143.97 | 33% |
| Guaymas | 124 | $815 | $121.05 | 27% |
Frequently Asked Questions About Airbnb in Heroica Mulegé
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Heroica Mulegé.
How much do Airbnb hosts make in Heroica Mulegé?
Heroica Mulegé hosts earn about $14,794 per year on average, with an average nightly rate of $113 and RevPAR of $49. Those figures describe the typical revenue environment for active listings in Heroica Mulegé, Baja California Sur, not the ceiling for the best operators. Source: AirROI 2026 data, Heroica Mulegé market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Heroica Mulegé?
The average Airbnb occupancy rate in Heroica Mulegé is 44.1%. July is the strongest month and November is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Heroica Mulegé?
Listings in Heroica Mulegé average $113 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Heroica Mulegé?
Heroica Mulegé currently has about 49 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Heroica Mulegé?
AirROI currently classifies the short-term rental regulation level in Heroica Mulegé as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Heroica Mulegé?
RevPAR in Heroica Mulegé is about $49. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Heroica Mulegé?
At 44.1% occupancy, Heroica Mulegé can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $14,794, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Heroica Mulegé?
The average booking lead time in Heroica Mulegé is about 43 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Heroica Mulegé?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Heroica Mulegé include El Descanso, San Ignacio, Bahía de Los Ángeles. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Heroica Mulegé?
entire_home listings make up 81.6% of the active supply in Heroica Mulegé. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Heroica Mulegé compare to nearby Airbnb markets?
Among neighboring markets, Marina Real posts $31,825 in average annual revenue with 23.1% occupancy, compared to Heroica Mulegé's $14,794 and 44.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Heroica Mulegé?
The average Airbnb stay length in Heroica Mulegé is about 4.1 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Heroica Mulegé?
Airbnb listings in Heroica Mulegé average 4.78 out of 5 overall. About 36.7% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Heroica Mulegé?
Pets allowed and TV are among the strongest revenue-linked amenities in Heroica Mulegé. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Heroica Mulegé?
Yes. About 81.6% of active Airbnb listings in Heroica Mulegé charge a cleaning fee, and the average fee is $38. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Heroica Mulegé?
A 55.1% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.