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Airbnb market data · 202612 months to September 2026

Morelia, Mexico Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
1,591
Avg. booking lead time
26 days
Listings showing a permit
0%
Peak revenue month
July
Lowest revenue month
February

The short answer

Morelia Airbnb Market at a Glance

Morelia is cheaper but busier than the Michoacán average. Listings averaged MX$1,108 a night and were booked on 29% of available nights, against MX$1,275 and 26% for the Michoacán average.

July, usually the best month, brings in about 50% more per listing than February, usually the slowest.

With 1,591 active listings, Morelia is the largest of 20 Michoacán markets AirROI tracks. From a year earlier, the number of active listings grew 38%.

Map of Airbnb listings in Morelia Browse the live Morelia Airbnb market See Every Morelia Listing

Revenue

How Much Do Airbnb Hosts Make in Morelia?

Gross bookings per Morelia listing averaged MX$82,712 over the 12 months to September 2026 (Michoacán average: MX$78,288), before cleaning, platform and management costs and taxes.

In a typical year, the average Morelia listing brings in MX$12,500 in July, its best month, and MX$8,310 in February, its slowest. Both ends are close calls: July leads December by 2%, and February sits just 2% below April, so either pair can swap places in a given year. The three strongest months bring in 30% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 4.4 times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn MX$23,600+ a month, about 3.4 times the typical property.
  • Strong performers (top 25%) earn MX$13,900 or more, roughly MX$6,900 a month above the median.
  • Typical properties (median) earn about MX$7,000 a month.
  • Entry-level properties (bottom 25%) earn MX$3,130 or less, about 45% of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

July earns about 1.5 times what February does

Average revenue per active listing, by month, September 2024 to August 2026

The dashed line is the average of the months shown, MX$10,100. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

Morelia Airbnb Data by Month

Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.

July 2026 led on revenue. Nightly rates peaked in August 2026 and bookings in October 2025, so the best-paying month is not always the busiest or the priciest.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Morelia, Sep 2025 to Aug 2026
Month Avg. Revenue Occupancy Avg. Nightly Rate RevPAR Booking Lead Time Avg. Length of Stay
Sep 2025MX$9,73935.2%MX$1,018MX$32519 days3.8 nights
Oct 2025MX$11,83936.4%MX$1,071MX$38247 days3.3 nights
Nov 2025MX$9,75232.0%MX$1,059MX$32535 days3.5 nights
Dec 2025MX$11,55735.6%MX$1,067MX$37321 days3.5 nights
Jan 2026MX$8,85629.2%MX$1,047MX$28620 days4.1 nights
Feb 2026MX$8,53330.6%MX$1,043MX$30518 days3.4 nights
Mar 2026MX$10,16632.4%MX$1,074MX$32817 days3.4 nights
Apr 2026MX$9,11029.3%MX$1,087MX$30420 days3.6 nights
May 2026MX$10,62628.3%MX$1,179MX$34317 days3.7 nights
Jun 2026MX$12,62334.7%MX$1,182MX$42121 days4.8 nights
Jul 2026MX$15,00733.7%MX$1,210MX$48428 days5.5 nights
Aug 2026MX$10,99331.4%MX$1,211MX$35522 days3.5 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

For a figure on one home rather than the whole Morelia market, enter its address and size in the Airbnb calculator, which compares it with similar listings nearby.

Profit

Is an Airbnb in Morelia Profitable?

Yes, when it's run well. The average Morelia Airbnb took in MX$82,712 in the 12 months to September 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about MX$163,740, and run by its owner at everyday costs, about MX$9,740 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

Morelia Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Morelia Airbnb
Line Average listing Top-quarter listing
Money in
Nightly bookingsMX$78,092MX$154,600
Cleaning fees guests pay6% of Morelia bookingsMX$4,620MX$9,140
Gross bookingsMX$82,712MX$163,740
Running costs
Airbnb's feeAbout 12%: 15.5% for the 74% of Morelia listings on Simplified Pricing, 3% for the rest−MX$10,180−MX$20,140
Cleaning and laundryPaid for by the cleaning fee; MX$0 if you clean yourself−MX$4,620−MX$9,140
Utilities and internetAbout 5% of bookings−MX$4,140−MX$8,190
Guest suppliesToiletries, coffee, paper goods: about 2%−MX$1,650−MX$3,270
Repairs and upkeepIncluding linens and small replacements: about 3%−MX$2,480−MX$4,910
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−MX$830−MX$830
Permit and registrationWhere one is required−MX$410−MX$410
ManagementMX$0 when you run it; co-hosts charge from about 10% of nightly bookingsMX$0MX$0
Pricing and messaging toolsOptional; Airbnb's own tools are freeMX$0MX$0
Lodging taxesAdded to the guest's bill and passed onMX$0MX$0
Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee−MX$24,310−MX$46,890
Left for housing costs, then profitMX$58,402about MX$4,870 a monthMX$116,850about MX$9,740 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo fees Depend on the home

Estimate Your Own Morelia Airbnb Profit

The estimate starts from Morelia's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Morelia home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Morelia's Top Earners Get There

  • More nights booked. The busiest quarter of Morelia listings are booked on 48% or more of their nights, against 27% for the median listing. Ten more booked nights a year at the median rate of MX$810 adds about MX$8,120 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge MX$1,230 a night or more, against a median of MX$810. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about MX$7,810 a year.
  • Open for the busy months. In a typical year, July brings the average listing about MX$12,500, against MX$8,310 in February, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. Morelia listings average 4.79 stars, and 42% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about MX$13,650 a month, against MX$6,890 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Morelia?

Morelia listings were booked on 29% of the nights they were open over the past year, 3 percentage points above the Michoacán average (26%) and 4 points below the Mexico average (33%). Counting only the listings booked in each month and averaging each month over two years, occupancy climbs to 39% in December and falls to 29% in May.

The busiest tenth of listings are booked about 5.3 times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 68%+ of open nights, 41 points above the median.
  • Strong performers (top 25%) fill 48% or more, roughly three nights a week.
  • Typical properties (median) fill about 27% of open nights.
  • Entry-level properties (bottom 25%) fill 13% or less, less than one night a week.

December is usually the busiest month in Morelia, May the quietest

Share of open nights booked, by month, September 2024 to August 2026

The 12-month rate of 29% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Nightly rates

How Much Does an Airbnb Cost per Night in Morelia?

The average nightly rate in Morelia, known as ADR (average daily rate), was MX$1,108 over the past year, about 13% below the Michoacán average of MX$1,275 and about 57% below the Mexico average of MX$2,565. In a typical year, rates peak in July and August at about MX$1,110 and bottom out in September at about MX$950.

Prices span a wide range: the top 10% charge about 3.4 times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge MX$1,895+ a night, about 2.3 times the median.
  • Strong performers (top 25%) charge MX$1,230 or more, about MX$420 above the median.
  • Typical properties (median) charge about MX$810 a night.
  • Entry-level properties (bottom 25%) charge MX$550 or less, about two-thirds of the median.

July rates run 17% above September's

Average nightly rate (ADR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, MX$1,030. The 12-month ADR of MX$1,108 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

What Is the RevPAR for Airbnb in Morelia?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Morelia it averaged MX$317 over the past year, from about MX$275 in a typical January to about MX$403 in a typical July.

Per open night, by tier:

  • Best-in-class properties (top 10%) earn MX$633+ per open night, about 2.9 times the median.
  • Strong performers (top 25%) earn MX$396 or more, about MX$180 a night above the median.
  • Typical properties (median) earn about MX$220 per open night.
  • Entry-level properties (bottom 25%) earn MX$126 or less, about 57% of the median.

July RevPAR is about 1.5 times January's

Revenue per open night (RevPAR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, MX$332.

Seasonality

Best and Worst Months for Airbnb in Morelia

Revenue in Morelia peaks several times a year, in June–July, October and December, a moderately seasonal pattern. Business is slowest in January and February and slows again in April and May.

Average revenue by month in Morelia

Average revenue per active listing, each calendar month averaged over the past two years

The dashed line is the average of the 12 calendar months, MX$10,100.

Revenue by month in Morelia in numbers
Average monthly revenue per active listing in Morelia, by calendar month
Month Season Revenue per listing
JanuaryLow seasonMX$8,540
FebruaryLow seasonMX$8,310
MarchShoulder seasonMX$9,690
AprilLow seasonMX$8,520
MayLow seasonMX$9,140
JuneHigh seasonMX$11,200
JulyHigh seasonMX$12,500
AugustShoulder seasonMX$10,600
SeptemberShoulder seasonMX$9,630
OctoberHigh seasonMX$11,100
NovemberShoulder seasonMX$9,790
DecemberHigh seasonMX$12,200
Average monthly Airbnb revenue, occupancy and nightly rate in Morelia by season
Season Revenue per month Occupancy Nightly rate
High seasonJune–July, October, DecemberMX$11,70036%MX$1,049
Shoulder seasonMarch, August–September, NovemberMX$9,92035%MX$1,012
Low seasonJanuary–February, April–MayMX$8,63031%MX$1,024

How Far in Advance Do Guests Book Airbnb in Morelia?

Guests book Morelia stays 26 days ahead on average (about four weeks). October stays are booked furthest out, about 44 days ahead, and February stays closest to arrival, about 15 days. A typical October booking is made in early September.

October stays are booked furthest ahead

Average days between booking and check-in, by month of stay, September 2024 to August 2026

The 12-month figure of 26 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in Morelia

None of the 1,591 active listings in Morelia display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Morelia.

Neighborhoods

Best Neighborhoods for Airbnb in Morelia

AirROI's area guide picks seven Morelia neighborhoods that draw short-term rental guests, led by Centro Histórico, La Huerta and El Retiro. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Morelia
Area Who it suits Landmarks nearby
Centro Histórico The historical center of Morelia is known for its beautiful colonial architecture and vibrant cultural scene. This area attracts tourists interested in history, culture, and local cuisine.Morelia Cathedral, Palacio de Gobierno, Conservatorio de las Rosas, Plaza de Armas, Museo del Dulce
La Huerta La Huerta is an upcoming residential area that offers modern amenities and is close to various parks and recreational areas, making it appealing to families and leisure travelers.Parque Ecológico de la Huerta, Plaza Las Américas, Cinepolis, Restaurantes locales, Tiendas de conveniencia
El Retiro This neighborhood is known for its calm environment and green spaces, perfect for those looking to escape the busy city while still remaining close to downtown Morelia.Parque El Retiro, Restaurantes familiares, Cafés locales, Caminos de senderismo, Mercado de alimentos
Morelos Morelos offers a charming mix of local culture and cuisine. It's popular among visitors who want an authentic experience of Morelia's traditions.Teatro Morelos, Mercado de San Juan, Plaza Valladolid, Catedral de Morelia, Calle Morelos Sur
Lomas de Santiaguito An upscale residential area that features modern homes and offers serene living. Ideal for tourists seeking a comfortable stay in a quieter environment.Parque Lomas, Cafés boutique, Tiendas de lujo, Restaurantes internacionales, Servicios de spa
Michoacán This area includes various cultural sites and local artisan shops. It attracts those interested in experiencing traditional Michoacán culture and crafts.Craft markets, Museo Michoacano de las Artes, Templo de San Francisco, Fonda de la Calle Real, Cafés culturales
Santa Maria Santa Maria is known for its hospitality and friendliness, and attracts visitors looking for a warm environment with easy access to Morelia's attractions.Mercado de Santa Maria, Parque Santa Maria, Cafés y bares locales, Centro de salud, Tiendas familiares

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

Morelia Airbnb Listings by Type and Size

Entire homes make up 68% of listings in Morelia, but private rooms are a real segment: nearly one listing in three (31%) rents out a single room. Apartments and condos are the most common property type at 46%, ahead of houses (38%).

Mostly entire homes, with a private-room segment

Morelia Airbnb listings by room type

  • Entire home 68%
  • Private room 31%
  • Hotel room <1%
  • Shared room <1%
Room types in numbers
Morelia Airbnb listings by room type
Room type Share of listings Listings
Entire home68.1%1,084
Private room31.2%497
Hotel room0.3%5
Shared room0.3%5

Listings by property type

Morelia Airbnb listings by property type

  • Apartment/Condo 46%
  • House 38%
  • Hotel/Boutique 12%
  • Others 3%
  • Cabin/Outdoor <1%
  • Unique stay <1%
Property types in numbers
Morelia Airbnb listings by property type
Property type Share of listings Listings
Apartment/Condo45.9%731
House37.6%599
Hotel/Boutique12.1%192
Others3.5%55
Cabin/Outdoor0.6%10
Unique stay0.3%4

How Many Bedrooms Do Airbnb Listings in Morelia Have?

Two-bedroom homes are the most common size in Morelia (36% of entire homes), and 34% have three or more bedrooms. Shares are of the 1,060 entire homes that give a bedroom count; rented rooms are left out.

Morelia entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
Morelia entire homes by number of bedrooms
Bedrooms Share of entire homes with a bedroom count Entire homes
Studio3.4%36
1 bedroom27.0%286
2 bedrooms36.0%381
3 bedrooms23.6%250
4 bedrooms5.5%58
5+ bedrooms4.4%47

What Each Home Size Earns in Morelia

A typical studio in Morelia earned MX$54,900 over the past year, against MX$185,000 for a home with five or more bedrooms.

What each home size earns in Morelia
Home size Listings Typical annual revenue (median) Average annual revenue Avg. nightly rate Occupancy
Studio36MX$54,900MX$71,500MX$63635%
1 bedroom286MX$58,800MX$69,900MX$85731%
2 bedrooms381MX$66,300MX$84,200MX$1,12231%
3 bedrooms250MX$96,000MX$132,000MX$1,58431%
4 bedrooms58MX$134,000MX$192,000MX$2,21032%
5+ bedrooms47MX$185,000MX$282,000MX$3,29232%

How Many Guests Do Airbnbs in Morelia Sleep?

The most common capacity in Morelia is two or four guests (25% of listings each), and 33% of listings sleep six or more. Shares are of the 1,250 listings with a guest capacity on file (79% of the market).

Morelia listings by guest capacity

Share of listings by the number of guests they sleep, of those with a capacity on file

Guest capacity in numbers
Morelia listings by guest capacity
Guest capacity Share of listings with a capacity on file Listings
1 guest0.9%11
2 guests25.3%317
3 guests7.1%89
4 guests25.1%314
5 guests8.5%107
6 guests15.6%195
7 guests2.8%35
8+ guests14.8%185

How Morelia Airbnb Listings Are Set Up

Morelia hosts set up an average of 2.5 beds per listing, close to one bed per bedroom. About four in ten listings (39%) show their exact location on the listing map; the rest show an approximate area.

Photos per listing
10
Beds per listing
2.5
Show exact location
39%

What Amenities Do Airbnb Listings in Morelia Offer?

Self check-in is common in Morelia: 55% of listings offer it. Air conditioning is the exception rather than the rule: only 15% of listings have it.

Share of Morelia listings with each common amenity

  • Wifi Nearly all
  • TV 91%
  • Hot water 86%
  • Kitchen 79%
  • Carbon monoxide alarm 73%
  • Dishes and silverware 71%
  • Hangers 71%
  • Iron 70%
  • Cooking basics 69%
  • Refrigerator 66%

Airbnb Amenities Linked to Higher Revenue in Morelia

Listings in Morelia with a hot tub earned about 85% more a year, on average, than those without: MX$149,000 against MX$81,000. The gap is smaller for a pool (about 75% more) and an elevator (about 75% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for Morelia listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

  • Hot tub +84% on 2% of listings
  • Pool +77% on 2% of listings
  • Elevator +73% on 4% of listings
  • Sun loungers +68% on 0.6% of listings
  • Indoor fireplace +65% on 2% of listings
  • Gym +53% on 3% of listings
  • Patio or balcony +49% on 36% of listings
  • Outdoor playground +47% on 3% of listings
  • Air conditioning +43% on 15% of listings
  • Self check-in +40% on 55% of listings
Revenue by amenity in numbers
Average annual revenue of Morelia listings with and without each amenity
Amenity Listings with it Avg. revenue with Avg. revenue without Revenue gap
Hot tub2%MX$149,000MX$81,000+84%
Pool2%MX$144,000MX$81,400+77%
Elevator4%MX$140,000MX$80,600+73%
Sun loungers0.6%MX$138,000MX$82,400+68%
Indoor fireplace2%MX$135,000MX$81,500+65%
Gym3%MX$124,000MX$81,500+53%
Patio or balcony36%MX$105,000MX$70,400+49%
Outdoor playground3%MX$120,000MX$81,400+47%
Air conditioning15%MX$111,000MX$77,700+43%
Self check-in55%MX$95,100MX$67,800+40%

Guests

Who Books Airbnbs in Morelia?

Most Morelia guests are domestic, but a sizeable minority come from abroad: 18% of those who left reviews live outside Mexico, led by visitors from the United States and Canada. Guests speak a mix of languages: Spanish leads at 55%, followed by English and French.

82% of Morelia guests are domestic

Where guests who left reviews live

  • Domestic 82%
  • International 18%

Where Morelia guests come from: top cities

Share of guests who left reviews

  • Mexico City 15%
  • Morelia 10%
  • Guadalajara 5%
  • Santiago de Querétaro 4%
  • Uruapan 3%
Top origin cities in numbers
Where Morelia guests come from: top cities
Origin city Share of guests
Mexico City14.6%
Morelia9.8%
Guadalajara4.7%
Santiago de Querétaro3.7%
Uruapan2.9%

Where Morelia guests come from: top countries

Share of guests who left reviews

  • Mexico 82%
  • United States 12%
  • Canada 1%
  • Colombia 1%
  • France 1%
Top origin countries in numbers
Where Morelia guests come from: top countries
Origin country Share of guests
Mexico82.2%
United States12.4%
Canada0.9%
Colombia0.6%
France0.6%

Languages spoken by Morelia guests

Share of guests who left reviews

  • Spanish 55%
  • English 35%
  • French 3%
  • Portuguese 1%
  • Italian 1%
Top languages in numbers
Languages spoken by Morelia guests
Language Share of guests
Spanish55.5%
English35.1%
French3.3%
Portuguese1.3%
Italian1.2%

What Are Airbnb Guest Ratings in Morelia?

Morelia Airbnbs average 4.79 stars, and 42% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched; cleanliness and value for money tie for the lowest, at 4.78.

Communication scores highest in Morelia; cleanliness and value tie for lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.83
  • Cleanliness 4.78
  • Communication 4.87
  • Location 4.82
  • Check-in 4.86
  • Value 4.78
Category scores in numbers
Morelia guest ratings by category
Category Average rating (out of 5)
Accuracy4.83
Cleanliness4.78
Communication4.87
Location4.82
Check-in4.86
Value4.78

Booking patterns

How Guests Book in Morelia: Stays, Rules and Fees

More than nine in ten Morelia listings are open to guests more than 180 days a year, but only 8% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 32% of listings; blocked nights include any the host closes off.

Days a year Morelia listings are open to guests

Share of listings by days a year

  • 271-366 days 64%
  • 181-270 days 29%
  • 91-180 days 6%
  • 31-90 days <1%
  • 1-30 days <1%
Open days in numbers
Days a year Morelia listings are open to guests
Days a year Share of listings Listings
271-366 days64.2%1,022
181-270 days28.7%456
91-180 days6.4%102
31-90 days0.6%10
1-30 days0.1%1

Days a year Morelia listings are booked or blocked

Share of listings by days a year

  • 271-366 days <1%
  • 181-270 days 7%
  • 91-180 days 30%
  • 31-90 days 32%
  • 1-30 days 31%
Booked or blocked days in numbers
Days a year Morelia listings are booked or blocked
Days a year Share of listings Listings
271-366 days0.7%11
181-270 days6.9%110
91-180 days29.9%476
31-90 days31.9%507
1-30 days30.6%487

What Is the Average Length of Stay for Airbnb in Morelia?

The average Morelia booking lasts 4.2 nights, longest in July and shortest in March. Listings took about 16 bookings each over the year, some 25,600 in all. About seven in ten listings that give a check-in time set it at 3 p.m., with check-out usually at noon.

Average length of stay by month in Morelia

Average nights per booking, by month of stay

Two-year average by calendar month.

Morelia Airbnb Minimum Stay Requirements

Nearly all listings in Morelia accept stays of one or two nights.

Minimum stay set by Morelia listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 71% 1,123 listings
  • 2 Nights 26% 411 listings
  • 3 Nights 3% 40 listings
  • 4-6 Nights 1% 9 listings
  • 7-29 Nights <1% 7 listings
  • 30+ Nights <1% 1 listing

What Cancellation Policies Do Airbnb Hosts Use in Morelia?

Flexible is the most common cancellation policy in Morelia, used by 46% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: about three-quarters of listings offer Flexible or Moderate terms, against 23% on Firm or stricter ones.

Cancellation policies of Morelia listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 46% 727 listings
  • Moderate 28% 453 listings
  • Limited 3% 50 listings
  • Firm 19% 302 listings
  • Strict 4% 58 listings
  • Super Strict 60 Days <1% 1 listing

How Much Are Airbnb Cleaning Fees in Morelia?

Nearly two-thirds of Morelia listings charge a cleaning fee. The typical fee is about MX$228. Spread over the average stay of 4.2 nights, that adds roughly MX$55 a night to what guests pay. For listings that charge one, cleaning fees make up about 6% of gross revenue.

Median cleaning fee
MX$228
Average cleaning fee
MX$271
Listings charging a fee
64.4%
Share of gross revenue
5.6%

Top earners

Top-Earning Airbnbs and Hosts in Morelia

The top-grossing Airbnb in Morelia, a six-bedroom home, took in MX$1,050,000 over the past year, about 13 times the city's average of MX$82,700. Four of the six listings below have five or more bedrooms; the other two have three and four bedrooms.

House in Callejón del Romance in Morelia House in Callejón del Romance in Morelia Entire home · 6 bedrooms Rated 4.81
Revenue
MX$1.1M
Occupancy
56.4%
Daily rate
MX$5,184
Casa Janitzio Casa Janitzio Entire home · 4 bedrooms Rated 4.91
Revenue
MX$1M
Occupancy
71.1%
Daily rate
MX$3,403
Modern House in the Center of Morelia Modern House in the Center of Morelia Entire home · 5 bedrooms Rated 4.80
Revenue
MX$876,148
Occupancy
77.9%
Daily rate
MX$3,012
A house in the heart of Morelia A house in the heart of Morelia Entire home · 5 bedrooms Rated 5.00
Revenue
MX$834,849
Occupancy
57.0%
Daily rate
MX$3,948
Casa Aldama - Historic Center Casa Aldama - Historic Center Entire home · 6 bedrooms Rated 4.98
Revenue
MX$755,352
Occupancy
49.5%
Daily rate
MX$4,182
Casa Cantera - Colonial gem with pool Casa Cantera - Colonial gem with pool Entire home · 3 bedrooms Rated 4.88
Revenue
MX$702,197
Occupancy
42.5%
Daily rate
MX$4,401

Who Are the Top Airbnb Hosts in Morelia?

Jose Carlos is the top-grossing host in Morelia, with MX$3.09 million in bookings across 11 listings over the past year. Hosting here is fragmented: the ten top-grossing hosts run just 5% of the market's 1,591 listings.

Top Airbnb hosts in Morelia by revenue
# Host Listings Gross revenue Per listing Avg. rating
Jose Carlos 11MX$3,090,223MX$280,9294.77/5
Osvaldo 11MX$1,737,724MX$157,9754.88/5
Carlos 5MX$1,733,100MX$346,6204.77/5
4 José Osiris 23MX$1,637,087MX$71,1784.77/5
5 Cristian 2MX$1,590,202MX$795,1014.99/5
6 Mony 7MX$1,445,324MX$206,4754.87/5
7 Mauricio 5MX$1,331,447MX$266,2894.93/5
8 Luis Account 1 5MX$1,258,675MX$251,7354.98/5
9 Angel 3MX$1,237,256MX$412,4194.94/5
10 Luis Account 2 5MX$1,200,809MX$240,1624.85/5

Account numbers mark separate host accounts that share a display name.

Who Are the Airbnb Hosts in Morelia?

Fewer than 1% of Morelia listings are classed as professionally managed, though 39% of listings have a co-host. 65% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 74% of listings.

Superhosts
65.2%
Professional management
0.2%
Cohosted listings
39.0%
Instant Book enabled
44.1%
Simplified Pricing
74.4%

Nearby markets

Morelia vs. Nearby Airbnb Markets

Of the seven nearby markets in the table, all within 98 km, Salamanca (98 km away, 49 listings) earned the most per listing, about 9% more than Morelia.

Airbnb markets near Morelia: distance, revenue, nightly rate and occupancy
Market Listings Avg. annual revenue Avg. nightly rate Occupancy
Moroleón 48 km 32MX$72,299MX$1,19624%
Pátzcuaro 48 km 392MX$66,764MX$1,77017%
Acámbaro 62 km 37MX$81,424MX$1,29424%
Zacapu 64 km 43MX$42,174MX$79122%
Zitácuaro 93 km 44MX$51,352MX$99819%
Uruapan 96 km 233MX$69,829MX$1,00628%
Salamanca 98 km 49MX$89,830MX$1,22330%

Other Airbnb Markets in Michoacán

See all 20 Michoacán Airbnb markets

Markets Similar to Morelia

Markets elsewhere in Mexico with a similar nightly rate and occupancy to Morelia:

FAQ

Morelia Airbnb FAQ

How much do Airbnb hosts make in Morelia?

An active Morelia Airbnb grossed MX$82,712 on average in the 12 months to September 2026, according to AirROI's tracking of 1,591 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in MX$13,900 or more in a typical month.

How much can I make on Airbnb in Morelia?

It depends most on the home's size, location and how it's run. The middle half of Morelia listings earn between MX$3,130 and MX$13,900 in a typical month, and the top tenth MX$23,600 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Morelia?

Listings in Morelia were booked on 29% of available nights over the past year. That compares with 26% for the Michoacán average. December is usually the busiest month.

How much does an Airbnb cost per night in Morelia?

The average booked night in Morelia cost MX$1,108 before fees. Half of listings charge between MX$550 and MX$1,230, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Morelia?

None of the active Morelia listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in Morelia?

Yes, when it's run well. The average Morelia Airbnb grossed MX$82,712 in the 12 months to September 2026, 6% above the Michoacán average of MX$78,288, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about MX$9,740 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb estimator.

When is Airbnb peak season in Morelia?

July usually pays best, averaging MX$12,500 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in Morelia?

Each night a Morelia listing was open to book earned MX$317 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made MX$633 or more.

How far in advance do guests book Airbnbs in Morelia?

Morelia stays were booked 26 days (about four weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

How long do guests stay at Airbnbs in Morelia?

The average Morelia Airbnb stay lasted 4.2 nights over the past year. A listing took 16 reservations over the year on average.

How are Airbnbs in Morelia rated?

Guests rate Morelia Airbnbs 4.79 out of 5 on average. Guests score communication highest and value lowest.

What are the best neighborhoods for Airbnb in Morelia?

Centro Histórico, La Huerta and El Retiro draw the most short-term rental interest in Morelia. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Morelia?

AirROI counted 1,591 active Airbnb listings in Morelia as of September 2026. The closest tracked market is Moroleón, 48 km away.

How much are Airbnb cleaning fees in Morelia?

In Morelia, nearly two-thirds of listings add a cleaning fee, and the typical fee is about MX$228.

Method

About This Data

Figures on this page cover 1,591 active Airbnb listings in Morelia from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Mexican pesos at MX$17.5 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.