Bussum, North Holland Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Bussum, North Holland? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $19,127 per year — at a $221 nightly rate, 49.3% occupancy, and a $103 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

At 71 active listings, Bussum is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 61.4% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Bussum?

In Bussum, the headline Airbnb metrics are $19,127 in average annual revenue,49.3% occupancy, $221 ADR, and $103 in RevPAR, and guests book about 67 days in advance.

Avg. Daily Rate (ADR)(?)
$221
The average rental revenue earned for an occupied room per day in Bussum.
Occupancy Rate(?)
49.3%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$19,127
Average annual income for an Airbnb listing in Bussum. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$103
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
-9.5%
Slight decrease (-9.5%) vs. last year.
Active Airbnb Listings(?)
71
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
67 days
How far in advance guests typically book in Bussum. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Bussum.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Bussum.
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How Much Do Airbnb Hosts Earn Monthly in Bussum?

Understanding the monthly revenue variations for Airbnb listings in Bussum is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bussum is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bussum across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,138+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,548 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,527 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,561, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Bussum

What Is the Monthly Airbnb Occupancy Rate in Bussum?

Maximize your bookings by understanding the Bussum STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bussum:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 49%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Bussum

What Is the Average Airbnb Nightly Rate in Bussum?

Effective short term rental pricing strategy in Bussum involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bussum typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $367+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $292 or more.
  • Typical properties (Median) charge around $205 per night.
  • Entry-level properties (Bottom 25%) earn around $132 per night.

Average Daily Rate (ADR) Trend by Month in Bussum

What Is the RevPAR for Airbnb in Bussum?

RevPAR in Bussum is currently $103. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $71 RevPAR.
  • Typical properties (Median) generate $98 RevPAR.
  • Strong performers (Top 25%) earn $133 RevPAR.
  • Best-in-class (Top 10%) achieve $166 RevPAR.

Average Monthly RevPAR Trend in Bussum

RevPAR Insights for Bussum

  • The average RevPAR in Bussum is $103. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($166) and bottom 25% ($71) is $95, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Jul and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Bussum benchmarks. If your RevPAR falls below the median of $98, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $133+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Bussum?

Bussum's peak Airbnb season falls in July, April, August, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (July, April, August)
  • Revenue averages $3,653 per month
  • Occupancy rates average 61.0%
  • Daily rates average $210
Shoulder Season
  • Revenue averages $2,995 per month
  • Occupancy maintains around 50.6%
  • Daily rates hold near $220
Low Season (January, February, March)
  • Revenue drops to average $1,471 per month
  • Occupancy decreases to average 32.3%
  • Daily rates adjust to average $229

Seasonality Insights for Bussum

  • Airbnb seasonality in Bussum is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Bussum's highest earning potential, with monthly revenues climbing to $4,127, occupancy reaching 67.5%, and ADRs peaking at $239.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,287, occupancy could drop to 28.7%, and ADRs may adjust to $201.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bussum.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Bussum, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Bussum?

Low regulation and minimal registration activity in Bussum, North Holland, Netherlands point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Bussum to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Bussum?

Bussum is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.

Best neighborhoods for Airbnb in Bussum
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Bussum Center
The lively heart of Bussum, offering shops, cafes, and restaurants. A great location for visitors looking to explore local culture and enjoy amenities close to their stay.
Museum Kasteel Groeneveld, Huis te Manpad, Bussumse Heide, Naarden-Vesting, Het Oude Raadhuis
Bussumse Heide
A beautiful natural area ideal for outdoor enthusiasts. Perfect for guests looking to escape into nature, with walking and biking trails right at their doorstep.
Bussumse Heide Nature Reserve, Hiking trails, Cycling paths, Picnic areas
Muiden
Close to Bussum, Muiden is known for its historical castle and picturesque views along the river. Attracts tourists interested in Dutch history and architecture.
Muiderslot Castle, River Vecht, Muiden's old town, Cafes along the river
Naarden
A historic fortified town nearby with impressive architecture and a rich history. Popular with tourists seeking a unique cultural experience.
Naarden Fortress, Dutch Fortress Museum, Old Town Center, St. Vitus Church
Waterdorp Oostelijke Vechtplassen
A charming area with scenic views, popular among families and those looking for quiet retreats by the water. Ideal for water sports and relaxation.
Vechtplassen Lakes, Boating activities, Nature walks
Bussum's parks
Home to various parks that offer a peaceful environment for relaxation and recreation. Great for families and individuals looking to unwind outside.
Wilhelminapark, Spanderswoud, Schoonhoven, Playgrounds
Haven van Naarden
A picturesque harbor area with beautiful views, restaurants, and activities. Ideal for those who enjoy maritime scenery and outdoor dining experiences.
Naarden Harbor, Walking trails, Boat rentals, Waterfront dining
Bussum's cultural sites
Close to multiple cultural venues, attracting visitors interested in art, theater, and local events. Offers a vibrant cultural scene for travelers.
Bussum Cinema, Cultural Festivals, Local theaters, Art exhibitions

With 8 distinct neighborhoods showing meaningful short-term rental activity, Bussum offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Bussum?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Bussum

  • The Bussum Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.2% of the 71 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Bussum, House properties are the most common (49.3%), reflecting the local real estate landscape.
  • Houses represent a significant 49.3% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 4.2%) offer potential for unique stay experiences.

Bussum Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Bussum

  • The dominant room capacity in Bussum is 2 bedrooms listings, making up 42.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 4 bedrooms properties represent 66.2% of the active Airbnb listings in Bussum, indicating a high concentration in these sizes.
  • A significant 35.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bussum.

Bussum Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Bussum

  • The most common guest capacity trend in Bussum vacation rentals is listings accommodating 4 guests (26.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 5 guests dominate the Bussum STR market, accounting for 53.6% of listings.
  • 19.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bussum.
  • On average, properties in Bussum are equipped to host 4.3 guests.

How Do Listings in Bussum Compare on Quality?

Listing quality in Bussum can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
29.7
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
3
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
12.7%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Bussum

  • At 29.7 photos per listing on average, Bussum hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 12.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Bussum averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Bussum?

Amenity Prevalence

Amenity Insights for Bussum

  • Essential amenities in Bussum that guests expect include: Wifi, Heating, Kitchen, Hot water, Dishes and silverware, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Coffee maker, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Bussum: Wifi, Heating, Kitchen, Hot water, Dishes and silverware, Smoke alarm.
  • Prioritize adding missing essentials: Wifi, Heating, Kitchen, Hot water, Dishes and silverware, Smoke alarm.
  • Consider adding popular differentiators like TV or Coffee maker to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Bussum to stay competitive.

Which Airbnb Amenities Boost Revenue in Bussum?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Bussum, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Hot water kettle
74.6%$22,565$9,004150.6%
Wine glasses
77.5%$21,935$9,474131.5%
Dining table
76.1%$21,801$10,632105.1%
Paid parking on premises
18.3%$32,025$16,23697.2%
Baby bath
22.5%$30,923$15,69597.0%
Single level home
21.1%$30,879$15,97993.2%
Elevator
19.7%$30,858$16,24590.0%
Hair dryer
80.3%$21,067$11,22887.6%
Drying rack for clothing
70.4%$21,976$12,34378.0%
Paid parking off premises
23.9%$28,432$16,19775.5%

Revenue Impact Insights for Bussum

  • Hot water kettle tops the revenue impact list with a 150.6% uplift — listings with this amenity earn $22,565 vs. $9,004 without it.
  • Hair dryer — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Bussum STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bussum. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Bussum Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Bussum

  • The typical guest profile for Airbnb in Bussum consists of predominantly international visitors (91%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 8.6% of guests.
  • Key international markets include Germany (15.7%) and France (13.7%).
  • Top languages spoken are English (44.1%) followed by German (13.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Bussum?

Listings in Bussum average 4.83 out of 5 overall, with about 42.2 reviews per active listing and 12.7% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Bussum

  • With an overall rating of 4.83, Bussum listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Communication (4.9), while Value (4.71) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 12.7% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
  • With only 12.7% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

Bussum Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Bussum

  • The most common availability pattern in Bussum falls within the 271-366 days range, representing 56.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 78.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Bussum (28.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 22.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Bussum?

Average Booking Lead Time by Month

Booking Lead Time Insights for Bussum

  • The overall average booking lead time for vacation rentals in Bussum is 67 days.
  • Guests book furthest in advance for stays during August (average 85 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 32 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (75 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Bussum.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 75 days) to capture early planners.
  • Monitor your own booking lead times against these Bussum averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Bussum?

Guests in Bussum stay about 8.5 nights on average, generating roughly 1,309 reservations and 19 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Bussum

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Bussum

  • Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
  • 19 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Jun (9.7 nights) and shorten in Feb (4.8 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Bussum Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (19.7%)

1 Night

14 listings

19.7% of total

2 Nights (22.5%)

2 Nights

16 listings

22.5% of total

3 Nights (8.5%)

3 Nights

6 listings

8.5% of total

4-6 Nights (8.5%)

4-6 Nights

6 listings

8.5% of total

7-29 Nights (12.7%)

7-29 Nights

9 listings

12.7% of total

30+ Nights (28.2%)

30+ Nights

20 listings

28.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Bussum is 30+ Nights, adopted by 28.2% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (28.2%) caters to monthly stays (30+ nights) in Bussum, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 28.2% of Bussum hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 28.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bussum.

Bussum Airbnb Cancellation Policy Trends Analysis (2026)

Limited

1 listings

1.4% of total

Flexible (9.9%)

Flexible

7 listings

9.9% of total

Moderate (21.1%)

Moderate

15 listings

21.1% of total

Firm (64.8%)

Firm

46 listings

64.8% of total

Strict

2 listings

2.8% of total

Cancellation Policy Insights for Bussum

  • The prevailing Airbnb cancellation policy trend in Bussum is Firm, used by 64.8% of listings.
  • A majority (67.6%) of hosts in Bussum utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
  • Strict cancellation policies are quite rare (2.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 64.8% market standard in Bussum.
  • Using a Strict policy might deter some guests, as only 2.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Bussum.

How Much Are Airbnb Cleaning Fees in Bussum?

Cleaning fees in Bussum are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$192
Median Cleaning Fee
$98
Listings Charging a Fee
90.1%
Fee as Revenue Share
10.5%

Cleaning Fee Insights for Bussum

  • 90.1% of listings charge a cleaning fee, making it standard practice in Bussum. Guests expect it and factor it into their booking decisions.
  • The gap between the average ($192) and median ($98) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 10.5% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Bussum median of $98. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Bussum Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Bussumbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

A3 5 star Luxury apartment near Amsterdam

A3 5 star Luxury apartment near Amsterdam

Entire Place • 2 bedrooms

$62,271
Revenue
49.3%
Occupancy
$390.24
Daily Rate
B6 5 star Luxury apartment near Amsterdam

B6 5 star Luxury apartment near Amsterdam

Entire Place • 2 bedrooms

$49,765
Revenue
53.8%
Occupancy
$383.22
Daily Rate
B3 5 star Luxury apartment near Amsterdam

B3 5 star Luxury apartment near Amsterdam

Entire Place • 2 bedrooms

$45,716
Revenue
49.1%
Occupancy
$322.90
Daily Rate
Atmospheric 1930s family home near nature and Amsterdam

Atmospheric 1930s family home near nature and Amsterdam

Entire Place • 3 bedrooms

$40,081
Revenue
75.2%
Occupancy
$236.78
Daily Rate
Comfortable familyhome with gardens and fireplace

Comfortable familyhome with gardens and fireplace

Entire Place • 4 bedrooms

$39,912
Revenue
53.8%
Occupancy
$312.31
Daily Rate
‘Home away from home’ in the garden of Amsterdam

‘Home away from home’ in the garden of Amsterdam

Entire Place • 2 bedrooms

$39,687
Revenue
54.2%
Occupancy
$202.40
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Bussum?

Learn from the best! This table showcases top-performing Airbnb hosts in Bussum based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Bussum by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Nancy13$416,3263354.80/5.0
Airbnbs Next To Amsterdam13$319,42512524.76/5.0
Jeroen1$40,081124.92/5.0
Sanne1$39,912364.56/5.0
Jaap1$39,6871884.95/5.0
Jeanet1$33,5571294.99/5.0
Marije1$28,69945.00/5.0
Tom1$27,09184.88/5.0
Rianne1$22,2031514.66/5.0
Willemijn1$21,51035.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bussum.

Who Are the Airbnb Hosts in Bussum?

Bussum has a relatively balanced host base.

Superhosts
40.8%
Professional Management
0.0%
Cohosted Listings
9.9%
Instant Book Enabled
2.8%
Simplified Pricing
38.0%

Host Profile Insights for Bussum

  • A 40.8% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
  • 2.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 38.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. Lower adoption suggests a market with more independent hosts managing listings directly through Airbnb.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • Benchmark your host metrics against these Bussum averages regularly and adjust your hosting strategy based on what top performers do differently.

How Does Bussum's Airbnb Market Compare to Nearby Cities?

How does the Bussum Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Zwanenburg, Bussum has 12 percentage points lower occupancy and about $37 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Bussum — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Losser11$6,914$987.5125%
Raamsdonksveer16$6,191$661.1837%
Kockengen11$5,711$504.8950%
Haghorst11$5,636$491.4838%
Baarlo20$5,362$351.9048%
Merksplas12$4,891$361.0841%
Bentveld14$4,398$514.7749%
Zwanenburg21$4,130$257.8661%
Halfweg16$4,079$262.5157%
Wormer11$3,832$234.0059%

Frequently Asked Questions About Airbnb in Bussum

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Bussum.

How much do Airbnb hosts make in Bussum?

Bussum hosts earn about $19,127 per year on average, with an average nightly rate of $221 and RevPAR of $103. Those figures describe the typical revenue environment for active listings in Bussum, North Holland, not the ceiling for the best operators. Source: AirROI 2026 data, Bussum market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Bussum?

The average Airbnb occupancy rate in Bussum is 49.3%. July is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Bussum?

Listings in Bussum average $221 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Bussum?

Bussum currently has about 71 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Bussum?

AirROI currently classifies the short-term rental regulation level in Bussum as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Bussum?

RevPAR in Bussum is about $103. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Bussum?

At 49.3% occupancy, Bussum can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $19,127, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Bussum?

The average booking lead time in Bussum is about 67 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Bussum?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Bussum include Bussum Center, Bussumse Heide, Muiden. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Bussum?

entire_home listings make up 97.2% of the active supply in Bussum. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Bussum compare to nearby Airbnb markets?

Among neighboring markets, Losser posts $82,964 in average annual revenue with 25.2% occupancy, compared to Bussum's $19,127 and 49.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Bussum?

The average Airbnb stay length in Bussum is about 8.5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Bussum?

Airbnb listings in Bussum average 4.83 out of 5 overall. About 12.7% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Bussum?

Hot water kettle and Wine glasses are among the strongest revenue-linked amenities in Bussum. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Bussum?

Yes. About 90.1% of active Airbnb listings in Bussum charge a cleaning fee, and the average fee is $192. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Bussum?

A 40.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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