Leiden, South Holland Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Leiden, South Holland? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $23,007 per year — at a $190 nightly rate, 54.5% occupancy, and a $98 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 143 active listings, Leiden is a boutique market where solid booking activity throughout the year. Supply grew 23.3% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is high and 84% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Leiden?
In Leiden, the headline Airbnb metrics are $23,007 in average annual revenue,54.5% occupancy, $190 ADR, and $98 in RevPAR, and guests book about 74 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Leiden?
Understanding the monthly revenue variations for Airbnb listings in Leiden is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Leiden is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Leiden across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,288+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,100 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,848 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,739, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Leiden
What Is the Monthly Airbnb Occupancy Rate in Leiden?
Maximize your bookings by understanding the Leiden STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Leiden:
- Best-in-class properties (Top 10%) achieve 91%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 80% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 62%.
- Entry-level properties (Bottom 25%) average 36% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Leiden
What Is the Average Airbnb Nightly Rate in Leiden?
Effective short term rental pricing strategy in Leiden involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Leiden typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $326+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $224 or more.
- Typical properties (Median) charge around $160 per night.
- Entry-level properties (Bottom 25%) earn around $123 per night.
Average Daily Rate (ADR) Trend by Month in Leiden
What Is the RevPAR for Airbnb in Leiden?
RevPAR in Leiden is currently $98. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $60 RevPAR.
- Typical properties (Median) generate $96 RevPAR.
- Strong performers (Top 25%) earn $126 RevPAR.
- Best-in-class (Top 10%) achieve $162 RevPAR.
Average Monthly RevPAR Trend in Leiden
RevPAR Insights for Leiden
- The average RevPAR in Leiden is $98. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($162) and bottom 25% ($60) is $102, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Leiden benchmarks. If your RevPAR falls below the median of $96, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $126+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Leiden?
Leiden's peak Airbnb season falls in July, August, April, while the softest stretch is January, February, March. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, April)
- Revenue averages $3,743 per month
- Occupancy rates average 69.4%
- Daily rates average $182
Shoulder Season
- Revenue averages $3,117 per month
- Occupancy maintains around 60.1%
- Daily rates hold near $189
Low Season (January, February, March)
- Revenue drops to average $2,185 per month
- Occupancy decreases to average 41.4%
- Daily rates adjust to average $199
Seasonality Insights for Leiden
- The Airbnb seasonality pattern in Leiden shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Leiden's highest earning potential, with monthly revenues climbing to $3,835, occupancy reaching 71.9%, and ADRs peaking at $202.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,140, occupancy could drop to 39.0%, and ADRs may adjust to $177.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Leiden.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Leiden, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Leiden seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Leiden?
Yes, Leiden, South Holland, Netherlands enforces high STR regulations and 84% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Leiden to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 84% licensed listings)
What Are the Best Neighborhoods for Airbnb in Leiden?
Leiden is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historical Center | The heart of Leiden, filled with stunning architecture, rich history, and vibrant cafes. Perfect for tourists wanting to explore museums and historic sites. | Rijksmuseum van Oudheden, National Museum of Antiquities, Leiden University, Botanical Gardens, Molen de Put |
| Oude Rijn | Scenic area along the Old Rhine river, known for its picturesque canals and charming houses. Attractive to visitors seeking a relaxing atmosphere. | Old Rhine River, Canal tours, Beautiful waterfront parks, Historic houses, Cycling paths |
| Haarlemmerstraat | A lively shopping street with boutiques and restaurants. It's a popular location for both locals and tourists looking to shop and dine. | Shopping boutiques, Restaurants and cafes, Local market, Cultural events, Leidse Cinema |
| Parks and Green Spaces | Leiden is known for its beautiful parks like the Plantage and Noorderpolderpark. Ideal for families and nature lovers. | Plantage Park, Noorderpolderpark, Playgrounds, Walking trails, Outdoor events |
| Leiden University Area | Around the prestigious university, this area has a youthful vibe with students, cafes, and bookstores, making it popular among young travelers. | Leiden University Library, Student cafes, Cultural events, Bookshops, Historical buildings |
| Museum Quarter | Home to multiple museums and cultural institutions, attracting art lovers and history buffs. | National History Museum, Museum of the History of Science, Museum of the History of Science, Exhibitions, Cultural workshops |
| Leiden Central Station | The transport hub of the city, offering easy access to other cities and attractions in the region. Great for business travelers and tourists alike. | Public transport connections, Shopping at the station, Restaurants nearby, Accessibility to Amsterdam, Bike rental services |
| Brewery Quarter | A vibrant area with breweries and pubs, appealing to those who enjoy local beverages and a lively nightlife. | Local breweries, Craft beer bars, Food markets, Brewery tours, Live music venues |
Because Leiden has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Leiden?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Leiden
- The Leiden Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.2% of the 143 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Leiden, Apartment/Condo properties are the most common (49.7%), reflecting the local real estate landscape.
- Houses represent a significant 38.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, others (combined 11.9%) offer potential for unique stay experiences.
Leiden Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Leiden
- The dominant room capacity in Leiden is 1 bedroom listings, making up 40.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 65.1% of the active Airbnb listings in Leiden, indicating a high concentration in these sizes.
Leiden Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Leiden
- The most common guest capacity trend in Leiden vacation rentals is listings accommodating 2 guests (39.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Leiden STR market, accounting for 61.6% of listings.
- A significant 42.7% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Leiden.
- 10.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Leiden.
- On average, properties in Leiden are equipped to host 2.8 guests.
How Do Listings in Leiden Compare on Quality?
Listing quality in Leiden can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Leiden
- At 22.6 photos per listing on average, Leiden hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 25.2% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Leiden averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Leiden?
Amenity Prevalence
Amenity Insights for Leiden
- Essential amenities in Leiden that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Kitchen, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Leiden: Wifi, Heating.
- Prioritize adding missing essentials: Heating.
- Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Leiden to stay competitive.
Which Airbnb Amenities Boost Revenue in Leiden?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Leiden, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Hot water | 92.3% | $24,190 | $8,811 | 174.5% |
Dishes and silverware | 86.7% | $24,236 | $14,986 | 61.7% |
Breakfast | 4.9% | $34,199 | $22,431 | 52.5% |
Safe | 4.2% | $33,732 | $22,537 | 49.7% |
Hair dryer | 74.8% | $25,015 | $17,039 | 46.8% |
High chair | 23.8% | $30,374 | $20,709 | 46.7% |
Baby safety gates | 4.2% | $32,563 | $22,589 | 44.2% |
Clothing storage | 55.9% | $26,284 | $18,846 | 39.5% |
Pack ’n play/Travel crib | 11.9% | $30,577 | $21,986 | 39.1% |
Ceiling fan | 4.9% | $31,211 | $22,585 | 38.2% |
Revenue Impact Insights for Leiden
- Hot water tops the revenue impact list with a 174.5% uplift — listings with this amenity earn $24,190 vs. $8,811 without it.
- Hot water, Dishes and silverware — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Leiden STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Leiden. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLeiden Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Leiden
- The typical guest profile for Airbnb in Leiden consists of predominantly international visitors (87%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 12.6% of guests.
- Key international markets include United States (21.5%) and United Kingdom (18.7%).
- Top languages spoken are English (42.3%) followed by German (13.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Leiden?
Listings in Leiden average 4.82 out of 5 overall, with about 91.2 reviews per active listing and 39.2% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Leiden
- With an overall rating of 4.82, Leiden listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.91), while Value (4.72) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 39.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Leiden Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Leiden
- The most common availability pattern in Leiden falls within the 271-366 days range, representing 41.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 61.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Leiden (28%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 38.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Leiden?
Average Booking Lead Time by Month
Booking Lead Time Insights for Leiden
- The overall average booking lead time for vacation rentals in Leiden is 74 days.
- Guests book furthest in advance for stays during April (average 99 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 38 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (87 days avg.) sees the longest lead times, while Winter (49 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (74 days) as a baseline for your pricing and availability strategy in Leiden.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 99 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 87 days) to capture early planners.
- Monitor your own booking lead times against these Leiden averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Leiden?
Guests in Leiden stay about 7.7 nights on average, generating roughly 3,501 reservations and 24.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Leiden
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Leiden
- Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
- At 24.5 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jan (8.6 nights) and shorten in Apr (5.2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Leiden Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
17 listings
11.9% of total
2 Nights
24 listings
16.8% of total
3 Nights
7 listings
4.9% of total
4-6 Nights
35 listings
24.5% of total
7-29 Nights
10 listings
7% of total
30+ Nights
50 listings
35% of total
Key Insights
- The most prevalent minimum stay requirement in Leiden is 30+ Nights, adopted by 35% of listings. This highlights the market's preference for longer commitments.
- A significant segment (35%) caters to monthly stays (30+ nights) in Leiden, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 35% of Leiden hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.9% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 35% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Leiden.
Leiden Airbnb Cancellation Policy Trends Analysis (2026)
Limited
10 listings
7% of total
Flexible
32 listings
22.4% of total
Moderate
40 listings
28% of total
Firm
51 listings
35.7% of total
Strict
10 listings
7% of total
Cancellation Policy Insights for Leiden
- The prevailing Airbnb cancellation policy trend in Leiden is Firm, used by 35.7% of listings.
- There's a relatively balanced mix between guest-friendly (50.4%) and stricter (42.7%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 35.7% market standard in Leiden.
- Using a Strict policy might deter some guests, as only 7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Leiden.
How Much Are Airbnb Cleaning Fees in Leiden?
Cleaning fees in Leiden are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Leiden
- 71.3% of listings charge a cleaning fee, making it standard practice in Leiden. Guests expect it and factor it into their booking decisions.
- The gap between the average ($85) and median ($58) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 5.8% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Leiden median of $58. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Leiden Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Leidenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Old Vest Leiden
Entire Place • 2 bedrooms
Downtown 256
Entire Place • 2 bedrooms
Modern Central Leiden Family Apt - Sleeps 6 + Baby
Entire Place • 2 bedrooms
Appartement Stays by ADM delux room 1
Entire Place • 2 bedrooms
Detached house on the green edge of LEIDEN
Entire Place • 3 bedrooms
Overlook the City Under the Beams at a Bohemian Loft
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Leiden?
Learn from the best! This table showcases top-performing Airbnb hosts in Leiden based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Monica | 5 | $181,702 | 44 | 4.66/5.0 |
| Sabine | 3 | $158,639 | 754 | 4.84/5.0 |
| Evi | 4 | $141,781 | 814 | 4.75/5.0 |
| The Harbour Leiden | 3 | $99,073 | 193 | 4.90/5.0 |
| Hans | 2 | $97,261 | 38 | 4.79/5.0 |
| Willemijn & Niels | 4 | $94,662 | 260 | 4.84/5.0 |
| Monique | 2 | $90,578 | 144 | 4.91/5.0 |
| Mirjam | 2 | $86,139 | 448 | 4.89/5.0 |
| Rutger | 2 | $82,289 | 206 | 4.53/5.0 |
| Mirjam | 2 | $72,315 | 241 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Leiden.
Who Are the Airbnb Hosts in Leiden?
Leiden has a relatively balanced host base.
Host Profile Insights for Leiden
- A 44.1% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 0.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 72.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 16.1% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Leiden averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Leiden's Airbnb Market Compare to Nearby Cities?
How does the Leiden Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Roelofarendsveen, Leiden has 8 percentage points lower occupancy and about $14 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Raamsdonksveer | 16 | $6,191 | $661.18 | 37% |
| Kockengen | 11 | $5,711 | $504.89 | 50% |
| Haghorst | 11 | $5,636 | $491.48 | 38% |
| Zerkegem | 10 | $4,902 | $442.79 | 57% |
| Merksplas | 12 | $4,891 | $361.08 | 41% |
| Bentveld | 14 | $4,398 | $514.77 | 49% |
| Zwanenburg | 21 | $4,130 | $257.86 | 61% |
| Halfweg | 16 | $4,079 | $262.51 | 57% |
| Wormer | 11 | $3,832 | $234.00 | 59% |
| Roelofarendsveen | 17 | $3,826 | $203.79 | 62% |
Frequently Asked Questions About Airbnb in Leiden
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Leiden.
How much do Airbnb hosts make in Leiden?
Leiden hosts earn about $23,007 per year on average, with an average nightly rate of $190 and RevPAR of $98. Those figures describe the typical revenue environment for active listings in Leiden, South Holland, not the ceiling for the best operators. Source: AirROI 2026 data, Leiden market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Leiden?
The average Airbnb occupancy rate in Leiden is 54.5%. July is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Leiden?
Listings in Leiden average $190 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Leiden?
Leiden currently has about 143 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Leiden?
AirROI currently classifies the short-term rental regulation level in Leiden as High. The dataset also shows about 83.9% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Leiden?
RevPAR in Leiden is about $98. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Leiden?
At 54.5% occupancy, Leiden can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $23,007, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Leiden?
The average booking lead time in Leiden is about 74 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Leiden?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Leiden include Historical Center, Oude Rijn, Haarlemmerstraat. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Leiden?
entire_home listings make up 83.2% of the active supply in Leiden. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Leiden compare to nearby Airbnb markets?
Among neighboring markets, Raamsdonksveer posts $74,296 in average annual revenue with 36.9% occupancy, compared to Leiden's $23,007 and 54.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Leiden?
The average Airbnb stay length in Leiden is about 7.7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Leiden?
Airbnb listings in Leiden average 4.82 out of 5 overall. About 39.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Leiden?
Hot water and Dishes and silverware are among the strongest revenue-linked amenities in Leiden. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Leiden?
Yes. About 71.3% of active Airbnb listings in Leiden charge a cleaning fee, and the average fee is $85. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Leiden?
A 44.1% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.