Spacious stylish house on the Vecht! Entire home · 4 bedrooms Rated 4.91 - Revenue
- €70,281
- Occupancy
- 56.9%
- Daily rate
- €367
Prices in
Airbnb market data · 202612 months to September 2026
Maarssen, Netherlands Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Maarssen brought in €22,564 over the 12 months through September 2026, about 6% less than the Utrecht average of €23,984.
The short answer
Maarssen Airbnb Market at a Glance
Maarssen is cheaper but busier than the Utrecht average. Listings averaged €160 a night and were booked on 52% of available nights, against €190 and 49% for the Utrecht average.
Timing matters: in August, usually the best month, the average listing earns about 2.5 times as much as in February, usually the slowest. With only 39 active listings, a few bookings can reorder the months.
With 39 active listings, Maarssen is the ninth-largest of 18 Utrecht markets AirROI tracks. From a year earlier, average revenue rose 9% while the number of active listings grew 22%.
Browse the live Maarssen Airbnb market See Every Maarssen ListingRevenue
How Much Do Airbnb Hosts Make in Maarssen?
Gross bookings per Maarssen listing averaged €22,564 over the 12 months to September 2026 (Utrecht average: €23,984), before cleaning, platform and management costs and taxes.
In a typical year, the average Maarssen listing brings in €3,700 in August, its best month, and €1,470 in February, its slowest. July runs within 4% of August, so either can come out on top in a given year. The three strongest months bring in 34% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 2.7 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn €5,010+ a month, about twice the typical property.
- Strong performers (top 25%) earn €3,590 or more, roughly €1,000 a month above the median.
- Typical properties (median) earn about €2,580 a month.
- Entry-level properties (bottom 25%) earn €1,320 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about 2.5 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
Monthly average €3,970 €1,380
The dashed line is the average of the months shown, €2,540. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Maarssen Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
August 2026 led on revenue. Nightly rates peaked in July 2026 and bookings in April 2026, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | €2,660 | 62.3% | €147 | €89 | 41 days | 4.5 nights |
| Oct 2025 | €2,468 | 57.9% | €148 | €80 | 37 days | 5.7 nights |
| Nov 2025 | €2,187 | 57.0% | €147 | €73 | 59 days | 6.8 nights |
| Dec 2025 | €2,471 | 58.4% | €147 | €80 | 72 days | 6.4 nights |
| Jan 2026 | €1,592 | 36.0% | €146 | €51 | 49 days | 7.2 nights |
| Feb 2026 | €1,383 | 36.3% | €145 | €49 | 30 days | 7.7 nights |
| Mar 2026 | €2,469 | 47.2% | €146 | €80 | 56 days | 9.1 nights |
| Apr 2026 | €3,387 | 72.5% | €148 | €113 | 69 days | 8 nights |
| May 2026 | €3,289 | 60.9% | €162 | €106 | 70 days | 5.8 nights |
| Jun 2026 | €3,142 | 56.5% | €169 | €105 | 61 days | 4.8 nights |
| Jul 2026 | €3,667 | 61.4% | €170 | €118 | 83 days | 6.1 nights |
| Aug 2026 | €3,971 | 70.0% | €169 | €128 | 100 days | 7 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole Maarssen market, enter its address and size in the Airbnb income calculator, which compares it with similar listings nearby.
Profit
Is an Airbnb in Maarssen Profitable?
Yes, when it's run well. The average Maarssen Airbnb took in €22,564 in the 12 months to September 2026, and run by its owner at everyday costs, about €1,330 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €1,860 a month.
Cleaning it yourself keeps the €1,380 a year guests pay in cleaning fees, for about €1,440 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €1,150 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Maarssen Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €21,184 | €29,400 |
| Cleaning fees guests pay6% of Maarssen bookings | €1,380 | €1,920 |
| Gross bookings | €22,564 | €31,320 |
| Running costs | ||
| Airbnb's feeAbout 12%: 15.5% for the 69% of Maarssen listings on Simplified Pricing, 3% for the rest | −€2,630 | −€3,650 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€1,380 | −€1,920 |
| Utilities and internetAbout 5% of bookings | −€1,130 | −€1,570 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€450 | −€630 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€680 | −€940 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€230 | −€230 |
| Permit and registrationWhere one is required | −€110 | −€110 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 23% of bookings, plus cleaning paid for by the cleaning fee | −€6,610 | −€9,050 |
| Left for housing costs, then profit | €15,954about €1,330 a month | €22,270about €1,860 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Maarssen Airbnb Profit
The estimate starts from Maarssen's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Maarssen home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Maarssen's Top Earners Get There
- More nights booked. The busiest quarter of Maarssen listings are booked on 78% or more of their nights, against 61% for the median listing. Ten more booked nights a year at the median rate of €145 adds about €1,450 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge €185 a night or more, against a median of €145. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about €2,120 a year.
- Open for the busy months. In a typical year, August brings the average listing about €3,700, against €1,470 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Maarssen listings average 4.84 stars, and 41% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €2,610 a month, against €1,880 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Maarssen?
Maarssen listings were booked on 52% of the nights they were open over the past year, 3 percentage points above the Utrecht average (49%) and 7 points above the Netherlands average (45%). In a typical year, occupancy swings from 40% in January to 71% in April.
The busiest tenth of listings are booked about 2.5 times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 89%+ of open nights, 28 points above the median.
- Strong performers (top 25%) fill 78% or more, roughly five nights a week.
- Typical properties (median) fill about 61% of open nights.
- Entry-level properties (bottom 25%) fill 35% or less, under three nights a week.
April is usually the busiest month in Maarssen, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
Monthly average 58% 75% 36%
The 12-month rate of 52% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Maarssen?
The average nightly rate in Maarssen, known as ADR (average daily rate), was €160 over the past year, about 16% below the Utrecht average of €190 and about 26% below the Netherlands average of €215. Averaged month by month over the past two years, rates peak in June and August at about €160 and bottom out in September and November at about €135.
The top 10% charge about 2.5 times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge €250+ a night, about 1.7 times the median.
- Strong performers (top 25%) charge €185 or more, about €40 above the median.
- Typical properties (median) charge about €145 a night.
- Entry-level properties (bottom 25%) charge €99 or less, about two-thirds of the median.
June rates run 17% above November's
Average nightly rate (ADR), by month, September 2024 to August 2026
Monthly average €170 €122
The dashed line is the average of the months shown, €145. The 12-month ADR of €160 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Maarssen?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Maarssen it averaged €90 over the past year, from about €53 in a typical February to about €119 in a typical August.
Per open night, by tier:
- Best-in-class properties (top 10%) earn €170+ per open night, about twice the median.
- Strong performers (top 25%) earn €120 or more, about €40 a night above the median.
- Typical properties (median) earn about €82 per open night.
- Entry-level properties (bottom 25%) earn €48 or less, about 59% of the median.
August RevPAR is about 2.3 times February's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Monthly average €128 €49
The dashed line is the average of the months shown, €83. The 12-month RevPAR of €90 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Maarssen
With only 39 active listings, the monthly pattern in Maarssen is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in August and bottom out in February.
Average revenue by month in Maarssen
Average revenue per active listing, each calendar month averaged over the past two years
Monthly average €3,700 €1,470
The dashed line is the average of the 12 calendar months, €2,540.
Revenue by month in Maarssen in numbers
| Month | Revenue per listing |
|---|---|
| January | €1,750 |
| February | €1,470 |
| March | €2,170 |
| April | €2,980 |
| May | €2,860 |
| June | €2,630 |
| July | €3,590 |
| August | €3,700 |
| September | €2,550 |
| October | €2,450 |
| November | €2,110 |
| December | €2,220 |
How Far in Advance Do Guests Book Airbnb in Maarssen?
Guests book Maarssen stays 62 days ahead on average (about nine weeks), so guests here plan well ahead. August stays are booked furthest out, about 91 days ahead, and February stays closest to arrival, about 27 days. A typical August booking is made in mid-May.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Monthly average 56 days 100 days 24 days
The 12-month figure of 62 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Maarssen
None of the 39 active listings in Maarssen display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Maarssen.
Neighborhoods
Best Neighborhoods for Airbnb in Maarssen
AirROI's area guide picks eight Maarssen neighborhoods that draw short-term rental guests, led by Centrum Maarssen, Het Witte Wolder and Molenrijk. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Centrum Maarssen | The heart of Maarssen, bustling with shops, restaurants, and cafés. Ideal for guests wanting to experience local life and enjoy easy access to Amsterdam and Utrecht. | St. John's Church, Maarssen Canal, local markets, restaurants and cafés, proximity to Utrecht |
| Het Witte Wolder | A scenic neighborhood near the water, perfect for families and couples seeking a peaceful retreat with outdoor activities. | Maarssenbroek park, Biking routes, Canal walks, Picnic areas, Nature reserves |
| Molenrijk | A residential area known for its spacious homes and family-friendly environment. Appealing to long-term rentals and family vacationers due to its tranquility. | local parks, school facilities, community centers, grocery stores, playgrounds |
| Oud-Maarssen | A charming old village atmosphere with historic buildings and a close-knit community feel. Attracts tourists longing for a more traditional Dutch experience. | Historic buildings, local festivals, quaint shops, restaurants, community events |
| Park Thijssengroep | A green and spacious area perfect for nature lovers, providing a serene environment for relaxation and outdoor activities. | Thijssengroep park, Fishing spots, Walking trails, Nature observation areas, Sports facilities |
| De Bilt | A suburban area close to Maarssen with proximity to Utrecht, appealing for short-term rentals with easy access to city amenities. | Cultural venues, Shopping centers, Parks, Cafés, Public transport |
| Zonheuvel | A suburban neighborhood known for parks and recreational spots, suitable for guests who prefer a quieter stay with access to nature. | Zonheuvel park, Nature trails, Bicycle rental spots, Outdoor sports areas, Family-friendly amenities |
| Valkenbuurt | A vibrant new development area that attracts young professionals and small families, with modern amenities and nightlife options. | New shopping areas, Cafés and restaurants, Community activities, Parks and playgrounds, Cultural events |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Maarssen Airbnb Listings by Type and Size
Entire homes make up 85% of listings in Maarssen, alongside 6 private-room listings (15%). Houses are the most common property type at 64%, about 5 times the share of cabins and other outdoor stays (13%).
Mostly entire homes, with a private-room segment
Maarssen Airbnb listings by room type
- Entire home 85%
- Private room 15%
Room types in numbers
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 84.6% | 33 |
| Private room | 15.4% | 6 |
Listings by property type
Maarssen Airbnb listings by property type
- House 64%
- Cabin/Outdoor 13%
- Hotel/Boutique 10%
- Apartment/Condo 10%
- Others 3%
Property types in numbers
| Property type | Share of listings | Listings |
|---|---|---|
| House | 64.1% | 25 |
| Cabin/Outdoor | 12.8% | 5 |
| Hotel/Boutique | 10.3% | 4 |
| Apartment/Condo | 10.3% | 4 |
| Others | 2.6% | 1 |
How Many Bedrooms Do Airbnb Listings in Maarssen Have?
Two-bedroom homes are the most common size in Maarssen (50% of entire homes), and 31% have three or more bedrooms. Shares are of the 32 entire homes that give a bedroom count; rented rooms are left out.
Maarssen entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
3%
16%
50%
16%
13%
3%
Bedroom counts in numbers
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 3.1% | 1 |
| 1 bedroom | 15.6% | 5 |
| 2 bedrooms | 50.0% | 16 |
| 3 bedrooms | 15.6% | 5 |
| 4 bedrooms | 12.5% | 4 |
| 5+ bedrooms | 3.1% | 1 |
How Many Guests Do Airbnbs in Maarssen Sleep?
Most Maarssen listings are sized for couples and small families: 71% sleep four guests or fewer, and just 3% take eight or more. Shares are of the 34 listings with a guest capacity on file (87% of the market).
Maarssen listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
29%
9%
32%
12%
15%
3%
Guest capacity in numbers
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 29.4% | 10 |
| 3 guests | 8.8% | 3 |
| 4 guests | 32.4% | 11 |
| 5 guests | 11.8% | 4 |
| 6 guests | 14.7% | 5 |
| 8+ guests | 2.9% | 1 |
How Maarssen Airbnb Listings Are Set Up
Maarssen hosts set up an average of 2.7 beds per listing, close to one bed per bedroom. Only 28% of listings show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 12
- Beds per listing
- 2.7
- Show exact location
- 28%
What Amenities Do Airbnb Listings in Maarssen Offer?
Backyards are close to standard in Maarssen: 77% of listings have one, and 62% offer self check-in. Only 38% of listings have air conditioning.
Share of Maarssen listings with each common amenity
Guests
Who Books Airbnbs in Maarssen?
Maarssen runs on foreign visitors: 87% of guests who left reviews live outside the Netherlands. Germany leads with 28% of reviewers, ahead of France at 12%. Guests speak a mix of languages: English leads at 39%, followed by German and French.
87% of Maarssen guests come from abroad
Where guests who left reviews live
- International 87%
- Domestic 13%
Where Maarssen guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| Cologne | 3.9% |
| Hamburg | 1.6% |
| Leipzig | 1.6% |
| Berlin | 1.6% |
Where Maarssen guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| Germany | 27.7% |
| Netherlands | 12.9% |
| France | 11.9% |
| United Kingdom | 7.9% |
| United States | 7.9% |
Languages spoken by Maarssen guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| English | 38.9% |
| German | 21.3% |
| French | 13.0% |
| Dutch | 6.8% |
| Spanish | 6.8% |
What Are Airbnb Guest Ratings in Maarssen?
Maarssen Airbnbs average 4.84 stars, and 41% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on cleanliness and value for money: both score 4.72, against 4.91 for host communication. Listings here carry long review histories, about 94 reviews each on average.
Communication scores highest in Maarssen; cleanliness and value tie for lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.86 |
| Cleanliness | 4.72 |
| Communication | 4.91 |
| Location | 4.78 |
| Check-in | 4.88 |
| Value | 4.72 |
Booking patterns
How Guests Book in Maarssen: Stays, Rules and Fees
56% of Maarssen listings are open to guests more than 180 days a year, and 46% are booked or blocked that many days. The most common booked-or-blocked total is 181 to 270 days a year, covering 28% of listings; blocked nights include any the host closes off.
Days a year Maarssen listings are open to guests
Share of listings by days a year
- 271-366 days 38%
- 181-270 days 18%
- 91-180 days 26%
- 31-90 days 18%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 38.5% | 15 |
| 181-270 days | 17.9% | 7 |
| 91-180 days | 25.6% | 10 |
| 31-90 days | 17.9% | 7 |
Days a year Maarssen listings are booked or blocked
Share of listings by days a year
- 271-366 days 18%
- 181-270 days 28%
- 91-180 days 18%
- 31-90 days 26%
- 1-30 days 10%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 17.9% | 7 |
| 181-270 days | 28.2% | 11 |
| 91-180 days | 17.9% | 7 |
| 31-90 days | 25.6% | 10 |
| 1-30 days | 10.3% | 4 |
What Is the Average Length of Stay for Airbnb in Maarssen?
The average Maarssen booking lasts 7.5 nights, longest in March and shortest in September. Listings took about 25 bookings each over the year. About six in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Maarssen
Average nights per booking, by month of stay
Average 6.5 nights 10 nights 4.5 nights
Two-year average by calendar month.
Maarssen Airbnb Minimum Stay Requirements
Only 33% of listings in Maarssen accept stays of one or two nights; the most common minimum is three nights.
Minimum stay set by Maarssen listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in Maarssen?
Flexible is the most common cancellation policy in Maarssen, used by 33% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: more than six in ten listings offer Flexible or Moderate terms, against 31% on Firm or stricter ones.
Cancellation policies of Maarssen listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in Maarssen?
Nearly nine in ten Maarssen listings charge a cleaning fee. The typical fee is €59; a handful of extreme values pull the simple average far above that, so the median is the better guide. Spread over the average stay of 7.5 nights, that adds roughly €8 a night to what guests pay. For listings that charge one, cleaning fees make up about 6% of gross revenue.
- Median cleaning fee
- €59
- Listings charging a fee
- 87.2%
- Share of gross revenue
- 6.1%
Top earners
Top-Earning Airbnbs and Hosts in Maarssen
The top-grossing Airbnb in Maarssen, a four-bedroom home, took in €70,300 over the past year, about 3.1 times the city's average of €22,600. Three of the six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.
Spacious stylish house on the Vecht! Entire home · 4 bedrooms Rated 4.91 
Historical house on river Vecht Entire home · 2 bedrooms Rated 4.91 - Revenue
- €53,876
- Occupancy
- 78.9%
- Daily rate
- €185
Monumental apartment Maarssen Entire home · 2 bedrooms Rated 4.80 - Revenue
- €51,456
- Occupancy
- 82.4%
- Daily rate
- €162
Detached waterfront vacation home Entire home · 3 bedrooms Rated 4.68 - Revenue
- €42,817
- Occupancy
- 66.7%
- Daily rate
- €173
Great 8-person house on estate + parking Entire home · 4 bedrooms Rated 4.65 - Revenue
- €42,120
- Occupancy
- 72.6%
- Daily rate
- €207
Live on a beautiful island Entire home · 2 bedrooms Rated 4.73 - Revenue
- €39,692
- Occupancy
- 79.7%
- Daily rate
- €203
Who Are the Airbnb Hosts in Maarssen?
Fewer than 1% of Maarssen listings are classed as professionally managed. Superhosts run 44% of listings. Most hosts still vet their guests: only 15% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 69% of listings.
- Superhosts
- 43.6%
- Professional management
- 0.0%
- Cohosted listings
- 20.5%
- Instant Book enabled
- 15.4%
- Simplified Pricing
- 69.2%
Nearby markets
Maarssen vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 14 km, Vinkeveen (12 km away) earned the most per listing, about 37% more than Maarssen.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Breukelen 5 km | 54 | €27,993 | €211 | 48% |
| Utrecht 7 km | 538 | €25,416 | €184 | 53% |
| Loosdrecht 7 km | 61 | €30,148 | €269 | 44% |
| Bilthoven 11 km | 35 | €16,991 | €156 | 48% |
| Woerden 12 km | 34 | €22,405 | €182 | 50% |
| Vinkeveen 12 km | 123 | €30,845 | €220 | 48% |
| Hilversum 12 km | 118 | €19,290 | €171 | 48% |
| Zeist 14 km | 47 | €20,241 | €166 | 46% |
Other Airbnb Markets in Utrecht
- Amersfoort Airbnb data 91 listings
- Soest Airbnb data 72 listings
- Abcoude Airbnb data 64 listings
- Maarn Airbnb data 41 listings
- Baarn Airbnb data 36 listings
See all 18 Utrecht Airbnb markets
Markets Similar to Maarssen
Markets elsewhere in the Netherlands with a similar nightly rate and occupancy to Maarssen:
- Groningen Airbnb data Netherlands · €156/night · 49.0%
- Breda Airbnb data Netherlands · €163/night · 46.7%
- Egmond aan Zee Airbnb data Netherlands · €168/night · 46.8%
- Zoutelande Airbnb data Netherlands · €167/night · 46.4%
- Vlissingen Airbnb data Netherlands · €149/night · 47.1%
FAQ
Maarssen Airbnb FAQ
How much do Airbnb hosts make in Maarssen?
An active Maarssen Airbnb grossed €22,564 on average in the 12 months to September 2026, according to AirROI's tracking of 39 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €3,590 or more in a typical month.
How much can I make on Airbnb in Maarssen?
It depends most on the home's size, location and how it's run. The middle half of Maarssen listings earn between €1,320 and €3,590 in a typical month, and the top tenth €5,010 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Maarssen?
Listings in Maarssen were booked on 52% of available nights over the past year. That compares with 49% for the Utrecht average. April is usually the busiest month.
How much does an Airbnb cost per night in Maarssen?
The average booked night in Maarssen cost €160 before fees. Half of listings charge between €99 and €185, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Maarssen?
None of the active Maarssen listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Maarssen?
Yes, when it's run well. The average Maarssen Airbnb grossed €22,564 in the 12 months to September 2026, 6% below the Utrecht average of €23,984. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €15,954 a year (about €1,330 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €1,860 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Maarssen?
August usually pays best, averaging €3,700 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Maarssen?
Each night a Maarssen listing was open to book earned €90 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €170 or more.
How far in advance do guests book Airbnbs in Maarssen?
Maarssen stays were booked 62 days (about nine weeks) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in Maarssen?
The average Maarssen Airbnb stay lasted 7.5 nights over the past year. A listing took 25 reservations over the year on average.
How are Airbnbs in Maarssen rated?
Guests rate Maarssen Airbnbs 4.84 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in Maarssen?
Centrum Maarssen, Het Witte Wolder and Molenrijk draw the most short-term rental interest in Maarssen. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Maarssen?
AirROI counted 39 active Airbnb listings in Maarssen as of September 2026. The closest tracked market is Breukelen, 5 km away.
How much are Airbnb cleaning fees in Maarssen?
In Maarssen, nearly nine in ten listings add a cleaning fee. The median fee is €59; a handful of extreme values pull the simple average far above that, so the median is the better guide.
Method
About This Data
Figures on this page cover 39 active Airbnb listings in Maarssen from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.