Appleby-in-Westmorland, England Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Appleby-in-Westmorland, England? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $29,095 per year — at a $196 nightly rate, 45.2% occupancy, and a $87 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 23 active listings, Appleby-in-Westmorland is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply has held steady year over year while revenue and nightly rates climbed — a mature market where existing hosts capture more value per listing. Stable inventory paired with rising returns reflects healthy demand.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Appleby-in-Westmorland?
In Appleby-in-Westmorland, the headline Airbnb metrics are $29,095 in average annual revenue,45.2% occupancy, $196 ADR, and $87 in RevPAR, and guests book about 83 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Appleby-in-Westmorland?
Understanding the monthly revenue variations for Airbnb listings in Appleby-in-Westmorland is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Appleby-in-Westmorland is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Appleby-in-Westmorland across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,578+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,553 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,949 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $946, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Appleby-in-Westmorland
What Is the Monthly Airbnb Occupancy Rate in Appleby-in-Westmorland?
Maximize your bookings by understanding the Appleby-in-Westmorland STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Appleby-in-Westmorland:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Appleby-in-Westmorland
What Is the Average Airbnb Nightly Rate in Appleby-in-Westmorland?
Effective short term rental pricing strategy in Appleby-in-Westmorland involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Appleby-in-Westmorland typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $348+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $225 or more.
- Typical properties (Median) charge around $158 per night.
- Entry-level properties (Bottom 25%) earn around $129 per night.
Average Daily Rate (ADR) Trend by Month in Appleby-in-Westmorland
What Is the RevPAR for Airbnb in Appleby-in-Westmorland?
RevPAR in Appleby-in-Westmorland is currently $87. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $38 RevPAR.
- Typical properties (Median) generate $64 RevPAR.
- Strong performers (Top 25%) earn $124 RevPAR.
- Best-in-class (Top 10%) achieve $168 RevPAR.
Average Monthly RevPAR Trend in Appleby-in-Westmorland
RevPAR Insights for Appleby-in-Westmorland
- The average RevPAR in Appleby-in-Westmorland is $87. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($168) and bottom 25% ($38) is $130, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Appleby-in-Westmorland benchmarks. If your RevPAR falls below the median of $64, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $124+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Appleby-in-Westmorland?
Appleby-in-Westmorland's peak Airbnb season falls in August, July, October, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, October)
- Revenue averages $3,383 per month
- Occupancy rates average 57.8%
- Daily rates average $210
Shoulder Season
- Revenue averages $2,617 per month
- Occupancy maintains around 44.8%
- Daily rates hold near $205
Low Season (January, February, March)
- Revenue drops to average $1,845 per month
- Occupancy decreases to average 31.4%
- Daily rates adjust to average $209
Seasonality Insights for Appleby-in-Westmorland
- Airbnb seasonality in Appleby-in-Westmorland is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Appleby-in-Westmorland's highest earning potential, with monthly revenues climbing to $3,793, occupancy reaching 66.3%, and ADRs peaking at $215.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,691, occupancy could drop to 28.2%, and ADRs may adjust to $198.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Appleby-in-Westmorland.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Appleby-in-Westmorland, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Appleby-in-Westmorland?
Low regulation and minimal registration activity in Appleby-in-Westmorland, England, United Kingdom point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Appleby-in-Westmorland to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Appleby-in-Westmorland?
With a compact short-term rental market, Appleby-in-Westmorland gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Appleby Town Centre | The heart of Appleby-in-Westmorland, offering historic charm with local shops, cafes, and easy access to the River Eden. Attracts tourists interested in exploring the town's history and countryside. | Appleby Castle, St Lawrence's Church, The River Eden, Appleby Heritage Centre, Boroughgate |
| Kirkby Stephen | A nearby market town known for beautiful landscapes and walking trails. It's a great base for hiking and exploring the Yorkshire Dales, appealing to outdoor enthusiasts and families. | Wharton Hall, St Stephen's Church, The Settle-Carlisle Railway, Nine Standards Rigg, Kirkby Stephen's market |
| Eden Valley | Offers stunning scenery and a variety of outdoor activities, from walking and cycling to fishing. Ideal for nature lovers and those seeking tranquility away from city life. | M6 Motorway views, River Eden walks, Nature reserves, Historic villages, Outdoor sports opportunities |
| Appleby-in-Westmorland Railway | Access to the scenic railway routes and nearby walks makes this area appealing to travelers interested in unique travel experiences and exploration of the surrounding countryside. | Appleby Railway Station, Scenic railway journeys, Local walks, Historical railway sites |
| Brough | A quaint village that serves as a starting point for exploring more remote areas of the North Pennines, perfect for hikers and those looking for a peaceful getaway. | Brough Castle, Local walking trails, Peaceful village life, Scenic countryside vistas |
| Penrith | Just a short drive from Appleby, it is a larger town with amenities, shopping, and dining options, making it a convenient base for tourists. | Penrith Castle, Little Salkeld Watermill, Highther Castle, Shopping centres, Cafes and restaurants |
| Crosby Ravensworth | This charming village with local architecture and rural charm is ideal for visitors looking to experience the serene countryside and the welcoming community spirit of rural England. | Village greens, Local pubs, Walking trails, Historic sites |
| Shap | Famous for its picturesque landscapes and proximity to the Lake District, it is attractive for tourists wanting to explore both the Lake District and the Yorkshire Dales. | Shap Abbey, Scenic walks, Local wildlife, Historic landmarks |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Appleby-in-Westmorland offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Appleby-in-Westmorland?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Appleby-in-Westmorland
- The Appleby-in-Westmorland Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87% of the 23 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Appleby-in-Westmorland, House properties are the most common (69.6%), reflecting the local real estate landscape.
- Houses represent a significant 69.6% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.3%) offer potential for unique stay experiences.
Appleby-in-Westmorland Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Appleby-in-Westmorland
- The dominant room capacity in Appleby-in-Westmorland is 2 bedrooms listings, making up 43.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 69.6% of the active Airbnb listings in Appleby-in-Westmorland, indicating a high concentration in these sizes.
- A significant 26.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Appleby-in-Westmorland.
Appleby-in-Westmorland Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Appleby-in-Westmorland
- The most common guest capacity trend in Appleby-in-Westmorland vacation rentals is listings accommodating 4 guests (39.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Appleby-in-Westmorland STR market, accounting for 60.8% of listings.
- 30.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Appleby-in-Westmorland.
- On average, properties in Appleby-in-Westmorland are equipped to host 4.0 guests.
How Do Listings in Appleby-in-Westmorland Compare on Quality?
Listing quality in Appleby-in-Westmorland can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Appleby-in-Westmorland
- At 24 photos per listing on average, Appleby-in-Westmorland hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 34.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Appleby-in-Westmorland averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Appleby-in-Westmorland?
Amenity Prevalence
Amenity Insights for Appleby-in-Westmorland
- Essential amenities in Appleby-in-Westmorland that guests expect include: Heating, Wifi, Pets allowed, Hangers, Smoke alarm, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Private entrance, Bed linens are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Appleby-in-Westmorland: Heating, Wifi, Pets allowed, Hangers, Smoke alarm, TV.
- Prioritize adding missing essentials: Hangers, Smoke alarm, TV.
- Consider adding popular differentiators like Kitchen or Private entrance to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Appleby-in-Westmorland to stay competitive.
Which Airbnb Amenities Boost Revenue in Appleby-in-Westmorland?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Appleby-in-Westmorland, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Washer | 73.9% | $35,073 | $12,160 | 188.4% |
Body soap | 39.1% | $43,908 | $19,573 | 124.3% |
Shower gel | 43.5% | $41,868 | $19,270 | 117.3% |
Dishwasher | 60.9% | $35,647 | $18,904 | 88.6% |
Clothing storage | 56.5% | $36,439 | $19,549 | 86.4% |
Freezer | 43.5% | $38,978 | $21,493 | 81.3% |
Coffee maker | 30.4% | $42,241 | $23,344 | 80.9% |
Room-darkening shades | 30.4% | $42,221 | $23,353 | 80.8% |
Coffee | 30.4% | $42,083 | $23,413 | 79.7% |
Baking sheet | 39.1% | $38,872 | $22,810 | 70.4% |
Revenue Impact Insights for Appleby-in-Westmorland
- Washer tops the revenue impact list with a 188.4% uplift — listings with this amenity earn $35,073 vs. $12,160 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Appleby-in-Westmorland STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Appleby-in-Westmorland. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAppleby-in-Westmorland Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Appleby-in-Westmorland
- The typical guest profile for Airbnb in Appleby-in-Westmorland consists of primarily domestic travelers (91%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 90.6% of guests.
- Key international markets include United Kingdom (90.6%) and Australia (3%).
- Top languages spoken are English (70%) followed by French (7.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Appleby-in-Westmorland?
Listings in Appleby-in-Westmorland average 4.78 out of 5 overall, with about 90 reviews per active listing and 47.8% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Appleby-in-Westmorland
- An average rating of 4.78 places Appleby-in-Westmorland in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Check-in (4.88), while Cleanliness (4.74) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 47.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Appleby-in-Westmorland Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Appleby-in-Westmorland
- The most common availability pattern in Appleby-in-Westmorland falls within the 91-180 days range, representing 34.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 60.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Appleby-in-Westmorland (34.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 39.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Appleby-in-Westmorland?
Average Booking Lead Time by Month
Booking Lead Time Insights for Appleby-in-Westmorland
- The overall average booking lead time for vacation rentals in Appleby-in-Westmorland is 83 days.
- Guests book furthest in advance for stays during June (average 177 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 35 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (133 days avg.) sees the longest lead times, while Winter (50 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (83 days) as a baseline for your pricing and availability strategy in Appleby-in-Westmorland.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 177 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 133 days) to capture early planners.
- Monitor your own booking lead times against these Appleby-in-Westmorland averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Appleby-in-Westmorland?
Guests in Appleby-in-Westmorland stay about 2.8 nights on average, generating roughly 833 reservations and 36.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Appleby-in-Westmorland
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Appleby-in-Westmorland
- Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
- At 36.2 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Oct (3.8 nights) and shorten in May (2.2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Appleby-in-Westmorland Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
52.2% of total
2 Nights
2 listings
8.7% of total
3 Nights
2 listings
8.7% of total
30+ Nights
7 listings
30.4% of total
Key Insights
- The most prevalent minimum stay requirement in Appleby-in-Westmorland is 1 Night, adopted by 52.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (60.9%) of the Appleby-in-Westmorland Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (30.4%) caters to monthly stays (30+ nights) in Appleby-in-Westmorland, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 52.2% of Appleby-in-Westmorland hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 30.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Appleby-in-Westmorland.
Appleby-in-Westmorland Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
4 listings
17.4% of total
Flexible
7 listings
30.4% of total
Moderate
5 listings
21.7% of total
Firm
6 listings
26.1% of total
Strict
1 listings
4.3% of total
Cancellation Policy Insights for Appleby-in-Westmorland
- The prevailing Airbnb cancellation policy trend in Appleby-in-Westmorland is Flexible, used by 30.4% of listings.
- There's a relatively balanced mix between guest-friendly (52.1%) and stricter (30.4%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (4.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 30.4% market standard in Appleby-in-Westmorland.
- Using a Strict policy might deter some guests, as only 4.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Appleby-in-Westmorland.
How Much Are Airbnb Cleaning Fees in Appleby-in-Westmorland?
Cleaning fees in Appleby-in-Westmorland are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Appleby-in-Westmorland
- About 56.5% of Appleby-in-Westmorland listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($143) and median ($54) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 12.6% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Appleby-in-Westmorland median of $54. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Appleby-in-Westmorland Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Appleby-in-Westmorlandbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Owls Nook Barn, Luxury Barn with Hot Tub & Sauna
Entire Place • 3 bedrooms

Little Apple Cottage Hot-tub, Central, Fire, Pub
Entire Place • 3 bedrooms

14 Doomgate House - UK45055
Entire Place • 2 bedrooms

Cushion Bank
Entire Place • 2 bedrooms

Crown Cottage
Entire Place • 1 bedroom

Cushion Cottage - 2 Bedroomed Cottage
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Appleby-in-Westmorland?
Learn from the best! This table showcases top-performing Airbnb hosts in Appleby-in-Westmorland based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kyle | 4 | $171,423 | 782 | 4.91/5.0 |
| Cottages | 3 | $121,591 | 32 | 4.64/5.0 |
| Natalie | 1 | $103,488 | 94 | 4.99/5.0 |
| JLH Property | 1 | $68,525 | 60 | 4.83/5.0 |
| Nigel | 4 | $46,738 | 286 | 4.59/5.0 |
| Julie | 1 | $25,189 | 53 | 4.87/5.0 |
| Neil & Lucy | 1 | $23,507 | 115 | 4.96/5.0 |
| Joanne | 1 | $21,599 | 104 | 4.92/5.0 |
| Pete | 1 | $18,480 | 123 | 4.82/5.0 |
| Conchita | 1 | $17,555 | 70 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Appleby-in-Westmorland.
Who Are the Airbnb Hosts in Appleby-in-Westmorland?
Appleby-in-Westmorland has a relatively balanced host base.
Host Profile Insights for Appleby-in-Westmorland
- A 39.1% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 21.7% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 4.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 82.6% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Appleby-in-Westmorland averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Appleby-in-Westmorland
These are the highest-grossing professional property management operations in Appleby-in-Westmorland, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Cottages | 3 | $121,591 | $266 | 48.4% | 4.64/5 |
| JLH Property | 1 | $68,525 | $323 | 57.4% | 4.83/5 |
| Sykes | 1 | $4,516 | $541 | 8.6% | 4.50/5 |
Management Company Insights for Appleby-in-Westmorland
- The leading management company, Cottages, operates 3 listings with $121,591 in gross revenue — a useful benchmark for what scale looks like in Appleby-in-Westmorland.
- Top managers average 2 properties each, suggesting professional management in Appleby-in-Westmorland still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.66/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Appleby-in-Westmorland's Airbnb Market Compare to Nearby Cities?
How does the Appleby-in-Westmorland Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with City of Edinburgh, Appleby-in-Westmorland has 15 percentage points lower occupancy and about $105 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Malham | 10 | $5,723 | $362.84 | 55% |
| Dalkeith | 10 | $5,473 | $493.43 | 52% |
| Grinton | 10 | $5,089 | $376.56 | 49% |
| Buttermere | 13 | $4,747 | $444.74 | 47% |
| City of Edinburgh | 3,993 | $4,618 | $301.05 | 60% |
| Cartmel Fell | 23 | $4,522 | $383.95 | 49% |
| Ellingham | 10 | $4,498 | $356.08 | 49% |
| Staveley-in-Cartmel | 25 | $4,373 | $382.98 | 46% |
| Burton in Lonsdale | 10 | $4,282 | $340.41 | 55% |
| Hayton | 16 | $4,272 | $274.12 | 55% |
Frequently Asked Questions About Airbnb in Appleby-in-Westmorland
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Appleby-in-Westmorland.
How much do Airbnb hosts make in Appleby-in-Westmorland?
Appleby-in-Westmorland hosts earn about $29,095 per year on average, with an average nightly rate of $196 and RevPAR of $87. Those figures describe the typical revenue environment for active listings in Appleby-in-Westmorland, England, not the ceiling for the best operators. Source: AirROI 2026 data, Appleby-in-Westmorland market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Appleby-in-Westmorland?
The average Airbnb occupancy rate in Appleby-in-Westmorland is 45.2%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Appleby-in-Westmorland?
Listings in Appleby-in-Westmorland average $196 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Appleby-in-Westmorland?
Appleby-in-Westmorland currently has about 23 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Appleby-in-Westmorland?
AirROI currently classifies the short-term rental regulation level in Appleby-in-Westmorland as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Appleby-in-Westmorland?
RevPAR in Appleby-in-Westmorland is about $87. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Appleby-in-Westmorland?
At 45.2% occupancy, Appleby-in-Westmorland can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $29,095, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Appleby-in-Westmorland?
The average booking lead time in Appleby-in-Westmorland is about 83 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Appleby-in-Westmorland?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Appleby-in-Westmorland include Appleby Town Centre, Kirkby Stephen, Eden Valley. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Appleby-in-Westmorland?
entire_home listings make up 87.0% of the active supply in Appleby-in-Westmorland. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Appleby-in-Westmorland compare to nearby Airbnb markets?
Among neighboring markets, Malham posts $68,675 in average annual revenue with 54.7% occupancy, compared to Appleby-in-Westmorland's $29,095 and 45.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Appleby-in-Westmorland?
The average Airbnb stay length in Appleby-in-Westmorland is about 2.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Appleby-in-Westmorland?
Airbnb listings in Appleby-in-Westmorland average 4.78 out of 5 overall. About 47.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Appleby-in-Westmorland?
Washer and Body soap are among the strongest revenue-linked amenities in Appleby-in-Westmorland. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Appleby-in-Westmorland?
Yes. About 56.5% of active Airbnb listings in Appleby-in-Westmorland charge a cleaning fee, and the average fee is $143. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Appleby-in-Westmorland?
At 39.1%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.