Tourism statisticsCity2026

Bath Tourism Statistics: 42,961 Airbnb Stays

Source: AirROI Reviewed by , Founder @ AirROI Updated

Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights
143,876
Typical Airbnb stay
3.3 nights
Busiest Airbnb month
September
From within the United Kingdom, among guests who left a review
66%

Key facts

Bath Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

  • The Office for National Statistics puts all of England at 33.5 million international arrivals in 2023.

Airbnb stays

  • AirROI puts Airbnb stays in Bath at 42,961 in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in Bath added up to 143,876 nights in the 12 months to October 2026.
  • AirROI estimates a typical Airbnb stay in Bath lasted 3.3 nights in the 12 months to October 2026, booked about 68 days ahead.

Busiest months

  • AirROI ranks September the busiest Airbnb month in Bath in the 12 months to October 2026, followed by August and July, with January the quietest.
  • AirROI estimates the five busiest Airbnb months in Bath ran unbroken from May to September in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in Bath in July were booked furthest ahead, about 88 days, against 46 days for February, in the 12 months to October 2026.

Guests

  • AirROI estimates 66% of Bath Airbnb guests who left a review as of October 2026 were from within the United Kingdom, and the United States at 11% and Australia at 4.4% were the top countries abroad.

By place

  • AirROI estimates Bath took 0.9% of all Airbnb stays in England in the 12 months to October 2026.
  • AirROI ranks Bath 9th for Airbnb stays among the 302 towns it lists in England in the 12 months to October 2026.

Official numbers

How Many Tourists Visit England?

The Office for National Statistics counted 33.5 million international arrivals for all of England in 2023. On AirROI's estimates, Bath accounted for 0.9% of Airbnb stays in England in the 12 months to October 2026.

Official tourism figures for England: what each counts, its year and its publisher
FigureWhat it countsYearPublisher
33.5 millionInternational arrivals, all of EnglandVisits by overseas residents to England2023Office for National Statistics

Airbnb stays

Airbnb Stays in Bath

Bath had 960 Airbnb homes in the 12 months to October 2026. They took an estimated 42,961 stays and 143,876 nights. A typical stay lasted 3.3 nights and was booked about 68 days ahead, shorter than the worldwide stay of 5.2 nights.

Airbnb homes
960
Airbnb stays, estimate
42,961
Airbnb nights, estimate
143,876
Typical stay
3.3 nights
Booked ahead
68 days

Busiest months

When Is the Busiest Time in Bath?

On Airbnb, September was the busiest month in Bath in the 12 months to October 2026, then August and July. January was the quietest. The five busiest months run unbroken from May to September.

September ranks first, January last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

  • Three busiest months
  • Other months

From busiest to quietest: September, August, July, May, June, December, October, April, November, March, February, January.

Month by month: rank, typical stay and days booked ahead
Airbnb months in Bath by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
MonthShare of nightsBooked ahead
September9.8%77 days
August9.7%77 days
July9.6%88 days
May9.1%77 days
June9.0%72 days
December9.0%79 days
October8.9%58 days
April8.0%64 days
November7.2%70 days
March7.1%60 days
February6.6%46 days
January6.1%47 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do Bath Airbnb Guests Come From?

About seven in ten Bath Airbnb guests who left a review as of October 2026 were from within the United Kingdom (66%), and the top countries abroad were the United States at 11% and Australia at 4.4%, AirROI estimates. The figures rest on 167,227 reviews, written over many years.

66% from within the United Kingdom

Among guests who left a review, as of October 2026

  • From within the United Kingdom 66%
  • From abroad 34%

Top countries abroad

Among guests who left a review

  • United States 11%
  • Australia 4.4%
  • France 2.6%
  • Canada 2.4%

Top origin cities

Among guests who left a review

  • London 10%

FAQ

Questions About Tourism in Bath

How many tourists visit Bath?

England as a whole had 33.5 million international arrivals in 2023, according to the Office for National Statistics. AirROI puts Bath at 0.9% of Airbnb stays in England in the 12 months to October 2026. AirROI estimates 42,961 Airbnb stays in Bath in the 12 months to October 2026, which counts bookings and not tourists.

When is the busiest time in Bath?

The busiest Airbnb month in Bath in the 12 months to October 2026 was September, then August and July. The five busiest months run from May to September.

What is the quietest month in Bath?

January was the quietest Airbnb month in Bath in the 12 months to October 2026, ranking 12th of 12, and February ranked 11th. Stays in January were booked about 47 days ahead, against 88 days for July.

How long is a typical Airbnb stay in Bath?

A typical Airbnb stay in Bath lasted 3.3 nights in the 12 months to October 2026, booked about 68 days ahead. That is shorter than the worldwide 5.2 nights. By month, stays ran from 2.6 nights in November to 3.8 nights in January.

Where do Airbnb guests in Bath come from?

Of Bath Airbnb guests who left a review as of October 2026, 66% were from within the United Kingdom, AirROI estimates. The top countries abroad were the United States at 11% and Australia at 4.4%.

Are Airbnb stays the same as tourists?

No. The Office for National Statistics counts international arrivals (33.5 million in 2023 across England). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 42,961 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights are stays times the typical stay: 42,961 stays at 3.35 nights. Month ranks compare each month's part of Airbnb nights. Origin rests on 167,227 reviews and describes guests who left a review, not everyone who stayed. Read the method page.