Tourism statisticsRegion2026
Lake District Tourism Statistics: 108,694 Airbnb Stays
AirROI estimates 108,694 Airbnb stays in the Lake District, in England, United Kingdom, in the 12 months to October 2026, with Bowness-on-Windermere the most booked town. The busiest month was August. All of England had 33.5 million international arrivals in 2023, the Office for National Statistics reports.
Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method
- Estimated Airbnb nights
- 464,883
- Typical Airbnb stay
- 4.3 nights
- Busiest Airbnb month
- August
- From within the United Kingdom, among guests who left a review
- 84%
Key facts
Lake District Tourism Facts
Each sentence names its place, period and source, so it can be quoted alone.
Official
- The Office for National Statistics puts all of England at 33.5 million international arrivals in 2023.
Airbnb stays
- AirROI puts Airbnb stays in the Lake District at 108,694 in the 12 months to October 2026.
- AirROI estimates Airbnb stays in the Lake District added up to 464,883 nights in the 12 months to October 2026.
- AirROI estimates a typical Airbnb stay in the Lake District lasted 4.3 nights in the 12 months to October 2026, booked about 71 days ahead.
Busiest months
- AirROI ranks August the busiest Airbnb month in the Lake District in the 12 months to October 2026, followed by July and September, with January the quietest.
- AirROI estimates the six busiest Airbnb months in the Lake District ran unbroken from May to October in the 12 months to October 2026.
- AirROI estimates Airbnb stays in the Lake District in July were booked furthest ahead, about 94 days, against 52 days for February, in the 12 months to October 2026.
Guests
- AirROI estimates 84% of Lake District Airbnb guests who left a review as of October 2026 were from within the United Kingdom, and the United States at 3.9% and Australia at 2.5% were the top countries abroad.
By place
- AirROI estimates the Lake District took 2.4% of all Airbnb stays in England in the 12 months to October 2026.
- AirROI estimates Bowness-on-Windermere had the most Airbnb stays of the Lake District's 20 towns in the 12 months to October 2026, at 15,011, ahead of Windermere and Keswick.
Official numbers
How Many Tourists Visit England?
The Office for National Statistics counted 33.5 million international arrivals for all of England in 2023. On AirROI's estimates, the Lake District accounted for 2.4% of Airbnb stays in England in the 12 months to October 2026.
| Figure | What it counts | Year | Publisher |
|---|---|---|---|
| 33.5 millionInternational arrivals, all of England | Visits by overseas residents to England | 2023 | Office for National Statistics |
Airbnb stays
Airbnb Stays in the Lake District
The Lake District had 3,569 Airbnb homes in the 12 months to October 2026. They took an estimated 108,694 stays and 464,883 nights. A typical stay lasted 4.3 nights and was booked about 71 days ahead. AirROI's figures cover the 20 towns it tracks in the Lake District and Elsewhere in Westmorland and Furness, Elsewhere in Cumbria and Elsewhere in Cumberland; places it does not track are not counted, so every total is a floor.
- Airbnb homes
- 3,569
- Airbnb stays, estimate
- 108,694
- Airbnb nights, estimate
- 464,883
- Typical stay
- 4.3 nights
- Booked ahead
- 71 days
Busiest months
When Is the Busiest Time in the Lake District?
On Airbnb, August was the busiest month in the Lake District in the 12 months to October 2026, then July and September. January was the quietest. The six busiest months run unbroken from May to October.
August ranks first, January last
Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.
- Three busiest months
- Other months
From busiest to quietest: August, July, September, June, May, October, April, March, December, November, February, January.
Month by month: rank, typical stay and days booked ahead
| Month | Share of nights | Booked ahead |
|---|---|---|
| August | 11.5% | 89 days |
| July | 10.0% | 94 days |
| September | 9.8% | 77 days |
| June | 9.5% | 80 days |
| May | 9.4% | 83 days |
| October | 8.7% | 66 days |
| April | 8.1% | 70 days |
| March | 7.1% | 55 days |
| December | 7.1% | 78 days |
| November | 6.8% | 66 days |
| February | 6.4% | 52 days |
| January | 5.6% | 55 days |
Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.
Where guests come from
Where Do Lake District Airbnb Guests Come From?
About eight in ten Lake District Airbnb guests who left a review as of October 2026 were from within the United Kingdom (84%), and the top countries abroad were the United States at 3.9% and Australia at 2.5%, AirROI estimates. Among the same guests, London was the top origin city at 7.8%, ahead of Manchester at 2.8%. The figures rest on 248,577 reviews, written over many years.
84% from within the United Kingdom
Among guests who left a review, as of October 2026
- From within the United Kingdom 84%
- From abroad 16%
Top countries abroad
Among guests who left a review
Top origin cities
Among guests who left a review
By town
Most Booked Towns in the Lake District
Bowness-on-Windermere, Windermere and Keswick took 38% of Airbnb stays in the Lake District in the 12 months to October 2026. August is the busiest Airbnb month in 19 of the 20 towns, led by Bowness-on-Windermere, and July in 1, led by Patterdale. Among guests who left a review, the share from abroad across these towns runs from 8.9% in Threlkeld to 21% in Windermere.
| Bowness-on-Windermere | 15,011 |
| Windermere | 13,493 |
| Keswick | 12,677 |
| Ambleside | 9,915 |
| Kendal | 7,429 |
| Threlkeld | 3,274 |
| Cockermouth | 3,103 |
| Grasmere | 2,772 |
| Coniston | 2,743 |
| Troutbeck Bridge | 2,643 |
| Staveley | 2,356 |
| Troutbeck | 2,114 |
| Hawkshead | 2,100 |
| Bassenthwaite | 1,771 |
| Portinscale | 1,554 |
| Patterdale | 1,523 |
| Chapel Stile | 1,320 |
| Dacre | 1,302 |
| Skelwith Bridge | 1,117 |
| Borrowdale | 1,087 |
| Elsewhere in Westmorland and Furness | 7,901 |
| Elsewhere in Cumbria | 6,049 |
| Elsewhere in Cumberland | 5,440 |
* Among guests who left a review. Stays, nights and other figures are AirROI estimates for the 12 months to October 2026, and cover Airbnb only. UK is the top origin in every town, among guests who left a review, so this column names the top country abroad. A town with no tourism page of its own links to its Airbnb market page. Figures add up these 20 towns and Elsewhere in Westmorland and Furness, Elsewhere in Cumbria and Elsewhere in Cumberland, homes filed under a wider area, which take no rank.
FAQ
Questions About Tourism in the Lake District
How many tourists visit the Lake District?
England as a whole had 33.5 million international arrivals in 2023, according to the Office for National Statistics. AirROI puts the Lake District at 2.4% of Airbnb stays in England in the 12 months to October 2026. AirROI estimates 108,694 Airbnb stays in the Lake District in the 12 months to October 2026, which counts bookings and not tourists.
When is high season in the Lake District?
The busiest Airbnb month in the Lake District in the 12 months to October 2026 was August, then July and September. The six busiest months run from May to October.
What is the quietest month in the Lake District?
January was the quietest Airbnb month in the Lake District in the 12 months to October 2026, ranking 12th of 12, and February ranked 11th. Stays in January were booked about 55 days ahead, against 94 days for July.
How long is a typical Airbnb stay in the Lake District?
A typical Airbnb stay in the Lake District lasted 4.3 nights in the 12 months to October 2026, booked about 71 days ahead. By month, stays ran from 3.6 nights in November to 5.1 nights in July.
Where do Airbnb guests in the Lake District come from?
Of Lake District Airbnb guests who left a review as of October 2026, 84% were from within the United Kingdom, AirROI estimates. The top countries abroad were the United States at 3.9% and Australia at 2.5%. Among the same guests, the top origin city was London at 7.8%, ahead of Manchester at 2.8%.
What is the most booked town in the Lake District on Airbnb?
Bowness-on-Windermere was the most booked town in the Lake District on Airbnb, with an estimated 15,011 stays in the 12 months to October 2026, ahead of Windermere and Keswick.
Are Airbnb stays the same as tourists?
No. The Office for National Statistics counts international arrivals (33.5 million in 2023 across England). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 108,694 stays are estimates for the 12 months to October 2026.
Method
How These Numbers Are Made
Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights add up each town's stays times its typical stay, across 20 towns and Elsewhere in Westmorland and Furness, Elsewhere in Cumbria and Elsewhere in Cumberland. Month ranks compare each month's part of Airbnb nights. Origin rests on 248,577 reviews and describes guests who left a review, not everyone who stayed. Read the method page.