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Region market dataEngland2026

Lake District Airbnb Data: Revenue and Occupancy by Town

AirROI tracks 3,758 active Airbnb homes in the Lake District: 3,026 in 22 towns, led by Bowness-on-Windermere, Windermere, Keswick, Ambleside, Kendal and Threlkeld, and 732 elsewhere. These homes took an estimated 114,383 stays in the 12 months to October 2026, 36% of them in Bowness-on-Windermere, Windermere and Keswick. A typical stay ran 4.2 nights and the average home earned £28,841 at 43% occupancy. Of these homes, 66% are houses, 17% are apartments or condos and 12% sleep 8 or more.

Source: AirROI Reviewed by Jun Zhou, Founder @ AirROI Updated November 4, 2026

A listed town needs 50 or more active Airbnb homes, with at least 75% of them near the region. Figures are AirROI estimates. How they are made

Active Airbnb homes: 3,758
Avg. revenue per home: £28,841
Occupancy rate: 43%
Avg. nightly rate: £255

Towns

Lake District Towns by Airbnb Stays

Each row links to the town's own market page. Select a column to sort by it.

Lake District towns by Airbnb stays, with homes, typical stay, busiest month, nightly rate, occupancy, revenue per home and guest rating, 12 months to October 2026

1	Bowness-on-Windermere	15,011	390	3.4 nights	August	£299	44%	£37,389	4.79
2	Windermere	13,493	352	3.4 nights	August	£264	44%	£34,747	4.82
3	Keswick	12,677	460	5.1 nights	August	£304	44%	£32,556	4.77
4	Ambleside	9,915	358	5.1 nights	August	£275	43%	£33,606	4.76
5	Kendal	7,429	195	3.7 nights	August	£169	46%	£24,909	4.86
6	Threlkeld	3,274	87	4.2 nights	August	£246	49%	£36,540	4.73
7	Cockermouth	3,103	93	3.7 nights	August	£156	45%	£21,836	4.84
8	Ulverston	3,007	111	4.0 nights	August	£190	38%	£17,603	4.80
9	Grasmere	2,772	113	5.0 nights	August	£296	40%	£29,994	4.80
10	Coniston	2,743	107	4.4 nights	August	£290	37%	£24,946	4.83
11	Penrith	2,682	78	3.2 nights	August	£153	45%	£18,297	4.88
12	Troutbeck Bridge	2,643	75	4.0 nights	August	£290	45%	£37,859	4.77
13	Staveley	2,356	64	4.4 nights	August	£228	48%	£26,371	4.84
14	Troutbeck	2,114	67	4.7 nights	August	£246	42%	£26,372	4.79
15	Hawkshead	2,100	85	5.5 nights	August	£330	43%	£37,489	4.80
16	Bassenthwaite	1,771	53	5.1 nights	August	£217	53%	£32,131	4.85
17	Portinscale	1,554	55	4.9 nights	August	£258	45%	£25,440	4.76
18	Patterdale	1,523	67	4.6 nights	July	£262	37%	£26,615	4.77
19	Chapel Stile	1,320	55	5.6 nights	August	£197	42%	£25,112	4.71
20	Dacre	1,302	58	3.8 nights	August	£230	33%	£18,216	4.81
21	Skelwith Bridge	1,117	52	5.9 nights	August	£306	40%	£29,892	4.78
22	Borrowdale	1,087	51	6.2 nights	August	£232	42%	£29,258	4.73
	Elsewhere in Westmorland and Furness	7,901	296	4.1 nights	August	£208	40%	£21,579	4.77
	Elsewhere in Cumbria	6,049	231	4.1 nights	August	£299	37%	£21,959	4.81
	Elsewhere in Cumberland	5,440	205	4.6 nights	August	£175	44%	£18,286	4.83

Figures cover the 12 months to October 2026. Region figures add up these 22 towns and Elsewhere in Westmorland and Furness, Elsewhere in Cumbria and Elsewhere in Cumberland, homes filed under a wider area, which take no rank. Occupancy counts only nights a home was open, so rate x occupancy x 365 runs higher than revenue per home. How these numbers are made.

Money figures on this page are in British pounds, converted from US dollars at £0.74 per US$, the typical rate from November 2025 to October 2026.

Earnings

Revenue, Occupancy and Nightly Rate in the Lake District

Across the 8 towns with 100 or more Airbnb homes, revenue per home runs from £17,603 in Ulverston to £37,389 in Bowness-on-Windermere a year. Gaps like these often reflect home size and mix more than the town, so compare towns with similar homes.

Revenue per home, top 5

A year, AirROI estimate

Bowness-on-Windermere £37,389
Windermere £34,747
Ambleside £33,606
Keswick £32,556
Grasmere £29,994

Occupancy, top 5

Nights booked, AirROI estimate

Lowest nightly rates among towns

With 100 or more homes, AirROI estimate

Kendal £169
Ulverston £190
Windermere £264
Ambleside £275
Coniston £290

Among the 8 towns with 100 or more Airbnb homes, 12 months to Oct 2026.

Town by town

Where the Top Towns Stand Out in the Lake District

Among guests who left a review, London is the top home city in all 8. Houses are the largest home type in all 8. The lines below add what the table can't show, where one of the 8 most booked towns leads its peers or differs from the rest.

Bowness-on-Windermere
Of the 8 towns in the Lake District with 100 or more homes, Bowness-on-Windermere had the highest revenue per home, at £37,389, and had the biggest share of apartments and condos, at 31%, in the 12 months to October 2026.
Windermere
Of the 8 towns in the Lake District with 100 or more homes, Windermere had the biggest share from abroad among guests who left a review, at 21%, in the 12 months to October 2026.
Keswick
Of the 8 towns in the Lake District with 100 or more homes, Keswick had the most Airbnb homes, at 460, and had the highest nightly rate, at £304, in the 12 months to October 2026.
5
Kendal
Of the 8 towns in the Lake District with 100 or more homes, Kendal had the highest guest rating, at 4.86, and had the highest occupancy, at 46%, in the 12 months to October 2026.

When

Busiest and Quietest Months in the Lake District

August, July and September rank as the busiest months for Airbnb nights in the Lake District, and February and January as the quietest. August is the busiest month in 21 of the 22 towns, while Patterdale peaks in July. Across the 22 towns, nightly rates run lowest in November, at about £233, and highest in August, at about £285. Across the 22 towns, stays run longest in July, at 5.1 nights, and shortest in November, at 3.6 nights.

August ranks first, January last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

Three busiest months
Other months

From busiest to quietest: August, July, September, June, May, October, April, March, December, November, February, January.

Month by month: rank, share of nights, typical stay and nightly rate

Months in the Lake District by rank, 12 months to October 2026
Rank	Month	Share of nights	Typical stay	Nightly rate
1	August	11.5%	4.3 nights	£285
2	July	10.0%	5.1 nights	£284
3	September	9.8%	3.8 nights	£264
4	June	9.5%	4.4 nights	£272
5	May	9.4%	4.0 nights	£266
6	October	8.7%	3.7 nights	£253
7	April	8.1%	3.9 nights	£259
8	March	7.1%	3.8 nights	£243
9	December	7.1%	4.0 nights	£242
10	November	6.9%	3.6 nights	£233
11	February	6.4%	3.8 nights	£236
12	January	5.6%	4.5 nights	£234

Who comes

Where Guests Come From in the Lake District

Among guests who left a review, 84% come from within the United Kingdom. Among those guests, the largest groups from abroad come from the United States and Australia. The top home cities among those guests are London and Manchester. Windermere draws the most from abroad, at 21%, among towns with 100 or more homes.

84% from within the United Kingdom

Among guests who left a review, as of October 2026

Top countries abroad

Among guests who left a review

United States 3.8%
Australia 2.5%

Top home cities

Among guests who left a review

London 7.7%
Manchester 2.8%

FAQ

Questions About Lake District Airbnb Data

How much do Airbnb homes earn in the Lake District?

AirROI estimates the average Airbnb home in the Lake District earned £28,841 in the 12 months to October 2026, at 43% occupancy and £255 a night. Across towns with 100 or more homes, revenue per home runs from £17,603 in Ulverston to £37,389 in Bowness-on-Windermere.

Which of the 22 Lake District towns get the most Airbnb stays?

Bowness-on-Windermere (15,011), Windermere (13,493) and Keswick (12,677) in the Lake District, by AirROI's estimated stays in the 12 months to October 2026.

When is the Lake District busiest on Airbnb?

AirROI ranks August first for Airbnb nights in the Lake District and January last, in the 12 months to October 2026.

How long do Airbnb guests stay in the Lake District?

AirROI puts the typical Airbnb stay in the Lake District at 4.2 nights in the 12 months to October 2026. Across towns with 100 or more homes, it runs from 3.4 nights in Bowness-on-Windermere to 5.1 nights in Keswick.

How many Airbnb homes are there in the Lake District?

AirROI counts 3,758 active Airbnb homes in the Lake District, as of October 2026, 732 of them filed under Westmorland and Furness, Cumbria and Cumberland as a whole. Town by town, that runs from 51 in Borrowdale to 460 in Keswick.

Method

How These Numbers Are Made

Every figure is an AirROI estimate for the 12 months to October 2026, from the market page of each town listed here, and covers Airbnb only. Stays count bookings. For a file that spreads over 40 km, only homes within 40 km of another listed town's centre count as near the region. Homes and stays add up across the rows. Occupancy, nightly rate and revenue are averages weighted by each town's active homes, the way AirROI's state pages work them out, and a town's stale figures would be left out of them. The typical stay weights each town's stay by its stays. Busiest and quietest months weight each town by its Airbnb nights. These are region averages, not medians, and they cover only the rows on this page, so they do not count every home that uses the Lake District name. Typical stay is a booking's length, occupancy the share of available nights booked, and revenue the yearly average per home, based on asking prices on booked nights, before cleaning, management, tax and any loan. Guest rating is out of 5. Origin counts guests who left a review.