Tourism statisticsRegion2026
Northumberland Coast Tourism Statistics: 27,482 Airbnb Stays
AirROI estimates 27,482 Airbnb stays in the Northumberland Coast, in England, United Kingdom, in the 12 months to October 2026, with Amble the most booked town. The busiest month was August. All of England had 33.5 million international arrivals in 2023, the Office for National Statistics reports.
Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method
- Estimated Airbnb nights
- 128,667
- Typical Airbnb stay
- 4.7 nights
- Busiest Airbnb month
- August
- From within the United Kingdom, among guests who left a review
- 92%
Key facts
Northumberland Coast Tourism Facts
Each sentence names its place, period and source, so it can be quoted alone.
Official
- The Office for National Statistics puts all of England at 33.5 million international arrivals in 2023.
Airbnb stays
- AirROI puts Airbnb stays in the Northumberland Coast at 27,482 in the 12 months to October 2026.
- AirROI estimates Airbnb stays in the Northumberland Coast added up to 128,667 nights in the 12 months to October 2026.
- AirROI estimates a typical Airbnb stay in the Northumberland Coast lasted 4.7 nights in the 12 months to October 2026, booked about 84 days ahead.
Busiest months
- AirROI ranks August the busiest Airbnb month in the Northumberland Coast in the 12 months to October 2026, followed by July and September, with January the quietest.
- AirROI estimates the six busiest Airbnb months in the Northumberland Coast ran unbroken from May to October in the 12 months to October 2026.
- AirROI estimates Airbnb stays in the Northumberland Coast in August were booked furthest ahead, about 117 days, against 58 days for January, in the 12 months to October 2026.
Guests
- AirROI estimates 92% of Northumberland Coast Airbnb guests who left a review as of October 2026 were from within the United Kingdom, and the United States at 2.5% and Australia at 1.1% were the top countries abroad.
By place
- AirROI estimates the Northumberland Coast took 0.6% of all Airbnb stays in England in the 12 months to October 2026.
- AirROI estimates Amble had the most Airbnb stays of the Northumberland Coast's 9 towns in the 12 months to October 2026, at 5,881, ahead of Alnwick and Seahouses.
Official numbers
How Many Tourists Visit England?
The Office for National Statistics counted 33.5 million international arrivals for all of England in 2023. On AirROI's estimates, the Northumberland Coast accounted for 0.6% of Airbnb stays in England in the 12 months to October 2026.
| Figure | What it counts | Year | Publisher |
|---|---|---|---|
| 33.5 millionInternational arrivals, all of England | Visits by overseas residents to England | 2023 | Office for National Statistics |
Airbnb stays
Airbnb Stays in the Northumberland Coast
The Northumberland Coast had 966 Airbnb homes in the 12 months to October 2026. They took an estimated 27,482 stays and 128,667 nights. A typical stay lasted 4.7 nights and was booked about 84 days ahead. AirROI's figures cover the 9 towns it tracks in the Northumberland Coast; places it does not track are not counted, so every total is a floor.
- Airbnb homes
- 966
- Airbnb stays, estimate
- 27,482
- Airbnb nights, estimate
- 128,667
- Typical stay
- 4.7 nights
- Booked ahead
- 84 days
Busiest months
When Is the Busiest Time in the Northumberland Coast?
On Airbnb, August was the busiest month in the Northumberland Coast in the 12 months to October 2026, then July and September. January was the quietest. The six busiest months run unbroken from May to October.
August ranks first, January last
Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.
- Three busiest months
- Other months
From busiest to quietest: August, July, September, June, May, October, April, March, November, December, February, January.
Month by month: rank, typical stay and days booked ahead
| Month | Share of nights | Booked ahead |
|---|---|---|
| August | 12.2% | 117 days |
| July | 11.3% | 116 days |
| September | 10.9% | 97 days |
| June | 10.0% | 101 days |
| May | 9.6% | 99 days |
| October | 8.9% | 76 days |
| April | 8.0% | 77 days |
| March | 6.4% | 61 days |
| November | 6.1% | 64 days |
| December | 6.1% | 98 days |
| February | 5.9% | 58 days |
| January | 4.5% | 58 days |
Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.
Where guests come from
Where Do Northumberland Coast Airbnb Guests Come From?
About nine in ten Northumberland Coast Airbnb guests who left a review as of October 2026 were from within the United Kingdom (92%), and the top countries abroad were the United States at 2.5% and Australia at 1.1%, AirROI estimates. Among the same guests, London was the top origin city at 3.9%, ahead of Edinburgh at 3.1%. The figures rest on 69,402 reviews, written over many years.
92% from within the United Kingdom
Among guests who left a review, as of October 2026
- From within the United Kingdom 92%
- From abroad 8%
Top countries abroad
Among guests who left a review
Top origin cities
Among guests who left a review
By town
Most Booked Towns in the Northumberland Coast
Amble, Alnwick and Seahouses took 54% of Airbnb stays in the Northumberland Coast in the 12 months to October 2026. August is the busiest Airbnb month in all 9 towns. Among guests who left a review, the share from abroad across these towns runs from 4.8% in Beadnell to 15% in Berwick-upon-Tweed.
| Amble | 5,881 |
| Alnwick | 5,229 |
| Seahouses | 3,667 |
| Berwick-upon-Tweed | 3,229 |
| Beadnell | 2,682 |
| Newbiggin by the Sea | 1,916 |
| Alnmouth | 1,869 |
| Belford | 1,774 |
| Bamburgh | 1,235 |
* Among guests who left a review. Stays, nights and other figures are AirROI estimates for the 12 months to October 2026, and cover Airbnb only. UK is the top origin in every town, among guests who left a review, so this column names the top country abroad. A town with no tourism page of its own links to its Airbnb market page.
FAQ
Questions About Tourism in the Northumberland Coast
How many tourists visit the Northumberland Coast?
England as a whole had 33.5 million international arrivals in 2023, according to the Office for National Statistics. AirROI puts the Northumberland Coast at 0.6% of Airbnb stays in England in the 12 months to October 2026. AirROI estimates 27,482 Airbnb stays in the Northumberland Coast in the 12 months to October 2026, which counts bookings and not tourists.
When is high season in the Northumberland Coast?
The busiest Airbnb month in the Northumberland Coast in the 12 months to October 2026 was August, then July and September. The six busiest months run from May to October.
What is the quietest month in the Northumberland Coast?
January was the quietest Airbnb month in the Northumberland Coast in the 12 months to October 2026, ranking 12th of 12, and February ranked 11th. Stays in January were booked about 58 days ahead, against 117 days for August.
How long is a typical Airbnb stay in the Northumberland Coast?
A typical Airbnb stay in the Northumberland Coast lasted 4.7 nights in the 12 months to October 2026, booked about 84 days ahead. By month, stays ran from 3.9 nights in November to 5.6 nights in July.
Where do Airbnb guests in the Northumberland Coast come from?
Of Northumberland Coast Airbnb guests who left a review as of October 2026, 92% were from within the United Kingdom, AirROI estimates. The top countries abroad were the United States at 2.5% and Australia at 1.1%. Among the same guests, the top origin city was London at 3.9%, ahead of Edinburgh at 3.1%.
What is the most booked town in the Northumberland Coast on Airbnb?
Amble was the most booked town in the Northumberland Coast on Airbnb, with an estimated 5,881 stays in the 12 months to October 2026, ahead of Alnwick and Seahouses.
Are Airbnb stays the same as tourists?
No. The Office for National Statistics counts international arrivals (33.5 million in 2023 across England). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 27,482 stays are estimates for the 12 months to October 2026.
Method
How These Numbers Are Made
Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights add up each town's stays times its typical stay, across 9 towns. Month ranks compare each month's part of Airbnb nights. Origin rests on 69,402 reviews and describes guests who left a review, not everyone who stayed. Read the method page.