Tourism statisticsRegion2026

Fife Tourism Statistics: 4.4M Visitors in 2024

Source: AirROI Reviewed by , Founder @ AirROI Updated

Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights
132,347
Typical Airbnb stay
4.4 nights
Busiest Airbnb month
August
From abroad, among guests who left a review
42%

Key facts

Fife Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

  • The Fife Council puts Fife at 4.4 million visitors in 2024.

Airbnb stays

  • AirROI puts Airbnb stays in Fife at 30,191 in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in Fife added up to 132,347 nights in the 12 months to October 2026.
  • AirROI estimates a typical Airbnb stay in Fife lasted 4.4 nights in the 12 months to October 2026, booked about 78 days ahead.

Busiest months

  • AirROI ranks August the busiest Airbnb month in Fife in the 12 months to October 2026, followed by July and September, with January the quietest.
  • AirROI estimates the six busiest Airbnb months in Fife ran unbroken from May to October in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in Fife in July were booked furthest ahead, about 102 days, against 46 days for February, in the 12 months to October 2026.

Guests

  • AirROI estimates 42% of Fife Airbnb guests who left a review as of October 2026 came from abroad, led by the United States at 21% and Canada at 3%.
  • Among Fife Airbnb guests who left a review as of October 2026, Edinburgh was the top origin city at 6.1%, ahead of Glasgow at 5.8%, AirROI estimates.

By place

  • AirROI estimates St Andrews had the most Airbnb stays of Fife's 7 towns in the 12 months to October 2026, at 9,949, ahead of Elie and Earlsferry and Crail.

Official numbers

How Many Tourists Visit Fife?

The Fife Council counted 4.4 million visitors in 2024.

Official tourism figures for Fife: what each counts, its year and its publisher
FigureWhat it countsYearPublisher
4.4 millionVisitorsStaying and leisure day visitors to Fife2024Fife Council

Airbnb stays

Airbnb Stays in Fife

Fife had 1,153 Airbnb homes in the 12 months to October 2026. They took an estimated 30,191 stays and 132,347 nights. A typical stay lasted 4.4 nights and was booked about 78 days ahead. AirROI's figures cover the 7 towns it tracks in Fife and Elsewhere in Fife; places it does not track are not counted, so every total is a floor.

Airbnb homes
1,153
Airbnb stays, estimate
30,191
Airbnb nights, estimate
132,347
Typical stay
4.4 nights
Booked ahead
78 days

Busiest months

When Is the Busiest Time in Fife?

On Airbnb, August was the busiest month in Fife in the 12 months to October 2026, then July and September. January was the quietest. The six busiest months run unbroken from May to October.

August ranks first, January last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

  • Three busiest months
  • Other months

From busiest to quietest: August, July, September, May, June, October, April, March, December, November, February, January.

Month by month: rank, typical stay and days booked ahead
Airbnb months in Fife by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
MonthShare of nightsBooked ahead
August12.0%101 days
July11.1%102 days
September10.8%87 days
May9.8%89 days
June9.7%92 days
October8.9%68 days
April8.6%73 days
March6.6%52 days
December6.5%71 days
November6.2%62 days
February5.4%46 days
January4.4%48 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do Fife Airbnb Guests Come From?

Among Fife Airbnb guests who left a review as of October 2026, 42% came from abroad, led by the United States at 21% and Canada at 3%, AirROI estimates. Among the same guests, Edinburgh was the top origin city at 6.1%, ahead of Glasgow at 5.8%. The figures rest on 68,480 reviews, written over many years.

42% from abroad

Among guests who left a review, as of October 2026

  • From abroad 42%
  • From within the United Kingdom 58%

Top countries abroad

Among guests who left a review

  • United States 21%
  • Canada 3%
  • Germany 2.5%
  • Australia 2.3%
  • France 1.5%

Top origin cities

Among guests who left a review

  • Edinburgh 6.1%
  • Glasgow 5.8%
  • London 4.4%

By town

Most Booked Towns in Fife

St Andrews, Elie and Earlsferry and Crail took 51% of Airbnb stays in Fife in the 12 months to October 2026. August is the busiest Airbnb month in 6 of the 7 towns, led by Elie and Earlsferry, and September in 1, led by St Andrews. Among guests who left a review, the share from abroad across these towns runs from 11% in Elie and Earlsferry to 57% in St Andrews.

Most Booked Towns in Fife: Airbnb stays, nights and typical stay, 12 months to October 2026; with origin among guests who left a review
St Andrews9,949
Elie and Earlsferry2,723
Crail2,604
Pittenweem2,220
Dunfermline2,014
Cellardyke1,763
Anstruther1,637
Elsewhere in Fife7,281

* Among guests who left a review. Stays, nights and other figures are AirROI estimates for the 12 months to October 2026, and cover Airbnb only. UK is the top origin in every town, among guests who left a review, so this column names the top country abroad. A town with no tourism page of its own links to its Airbnb market page. Figures add up these 7 towns and Elsewhere in Fife, homes filed under a wider area, which take no rank.

FAQ

Questions About Tourism in Fife

How many tourists visit Fife?

Fife had 4.4 million visitors in 2024, according to the Fife Council. AirROI estimates 30,191 Airbnb stays in Fife in the 12 months to October 2026, which is a separate count of bookings.

When is high season in Fife?

The busiest Airbnb month in Fife in the 12 months to October 2026 was August, then July and September. The six busiest months run from May to October.

What is the quietest month in Fife?

January was the quietest Airbnb month in Fife in the 12 months to October 2026, ranking 12th of 12, and February ranked 11th. Stays in January were booked about 48 days ahead, against 102 days for July.

How long is a typical Airbnb stay in Fife?

A typical Airbnb stay in Fife lasted 4.4 nights in the 12 months to October 2026, booked about 78 days ahead. By month, stays ran from 3.7 nights in October to 5.1 nights in July.

Where do Airbnb guests in Fife come from?

Of Fife Airbnb guests who left a review as of October 2026, 42% came from abroad, AirROI estimates. The largest groups were the United States at 21% and Canada at 3%. Among the same guests, the top origin city was Edinburgh at 6.1%, ahead of Glasgow at 5.8%.

What is the most booked town in Fife on Airbnb?

St Andrews was the most booked town in Fife on Airbnb, with an estimated 9,949 stays in the 12 months to October 2026, ahead of Elie and Earlsferry and Crail.

Are Airbnb stays the same as tourists?

No. The Fife Council counts visitors (4.4 million in 2024). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 30,191 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights add up each town's stays times its typical stay, across 7 towns and Elsewhere in Fife. Month ranks compare each month's part of Airbnb nights. Origin rests on 68,480 reviews and describes guests who left a review, not everyone who stayed. Read the method page.