Airbnb market data · 202612 months to June 2026
Telford, UK Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Telford brought in £17,828 over the 12 months through June 2026, across just 22 active listings, so a single property can move that figure.
AirROI's latest figures for Telford run through June 2026.
The short answer
Telford Airbnb Market at a Glance
Listings averaged £141 a night and were booked on 37% of available nights.
October, the best month, brought in about 46% more per listing than April, the slowest. With only 22 active listings, a few bookings can reorder the months.
With 22 active listings, Telford is the 893rd-largest of 1,128 England markets AirROI tracks.
Browse the live Telford Airbnb market See Every Telford ListingRevenue
How Much Do Airbnb Hosts Make in Telford?
Gross bookings per Telford listing averaged £17,828 over the 12 months to June 2026 (England average: £20,990), before cleaning, platform and management costs and taxes.
The average Telford listing brought in £2,280 in October, its best month, and £1,560 in April, its slowest. The three strongest months bring in 29% of a full year's revenue, where an even calendar would give any three months 25%.
Across Telford's 22 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn £4,390+ a month, about four times the typical property.
- Strong performers (top 25%) earn £2,410 or more, roughly £1,300 a month above the median.
- Typical properties (median) earn about £1,080 a month.
- Entry-level properties (bottom 25%) earn £483 or less, about 45% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
October earned about 1.5 times what April did
Average revenue per active listing, by month
The dashed line is the average of the months shown, £1,870. Dashed: June left out, as the latest month's data looks incomplete.
Telford Airbnb Data by Month
Latest 12 months in the June 2026 data.
October led on revenue. Nightly rates peaked in May and bookings in November, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Jul 2025 | £1,737 | 38.7% | £130 | £56 | 78 days | 2.7 nights |
| Aug 2025 | £2,007 | 39.2% | £133 | £65 | 71 days | 2.7 nights |
| Sep 2025 | £1,844 | 38.3% | £131 | £61 | 63 days | 4.9 nights |
| Oct 2025 | £2,281 | 43.5% | £129 | £74 | 65 days | 2.8 nights |
| Nov 2025 | £2,174 | 46.5% | £127 | £72 | 65 days | 3.1 nights |
| Dec 2025 | £2,174 | 40.4% | £131 | £70 | 54 days | 7.1 nights |
| Jan 2026 | £1,713 | 36.4% | £124 | £55 | 26 days | 5.6 nights |
| Feb 2026 | £1,632 | 34.7% | £134 | £58 | 31 days | 3.2 nights |
| Mar 2026 | £1,593 | 30.8% | £140 | £51 | 79 days | 3 nights |
| Apr 2026 | £1,559 | 27.6% | £148 | £52 | 45 days | 3.4 nights |
| May 2026 | £1,867 | 30.1% | £150 | £60 | 71 days | 3.1 nights |
| Jun 2026* | £2,103 | 24.7% | £152 | £70 | 29 days | 5.8 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month. *Jun 2026 is the latest month and looks incomplete: its occupancy sits well below the calendar months either side of it, as the latest month often does before late bookings are recorded. It may be revised and is not counted as a best or worst month.
These are market-wide figures. To see what one particular Telford home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Telford Profitable?
Yes, when it's run well. The average Telford Airbnb took in £17,828 in the 12 months to June 2026, and run by its owner at everyday costs, about £960 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about £2,170 a month.
Cleaning it yourself keeps the £1,610 a year guests pay in cleaning fees, for about £1,090 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about £820 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Telford Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | £16,218 | £36,170 |
| Cleaning fees guests pay9% of Telford bookings | £1,610 | £3,600 |
| Gross bookings | £17,828 | £39,770 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 95% of Telford listings on Simplified Pricing, 3% for the rest | −£2,660 | −£5,940 |
| Cleaning and laundryPaid for by the cleaning fee; £0 if you clean yourself | −£1,610 | −£3,600 |
| Utilities and internetAbout 5% of bookings | −£890 | −£1,990 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −£360 | −£800 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −£530 | −£1,190 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −£180 | −£180 |
| Permit and registrationWhere one is required | −£90 | −£90 |
| Management£0 when you run it; co-hosts charge from about 10% of nightly bookings | £0 | £0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | £0 | £0 |
| Lodging taxesAdded to the guest's bill and passed on | £0 | £0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −£6,320 | −£13,790 |
| Left for housing costs, then profit | £11,508about £960 a month | £25,980about £2,170 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Telford Airbnb Profit
The estimate starts from Telford's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Telford home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Telford's Top Earners Get There
- More nights booked. The busiest quarter of Telford listings are booked on 53% or more of their nights, against 30% for the median listing. Ten more booked nights a year at the median rate of £115 adds about £1,150 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge £155 a night or more, against a median of £115. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about £1,620 a year.
- Open for the busy months. October brought the average listing about £2,280, against £1,560 in April, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Telford listings average 4.80 stars, and 36% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about £3,310 a month, against £1,490 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Telford?
Telford listings were booked on 37% of the nights they were open over the past year, 4 percentage points below the England average (41%) and 4 points below the U.K. average (41%). Occupancy climbs to 46% in November and falls to 28% in April.
Across Telford's 22 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 71%+ of open nights, 41 points above the median.
- Strong performers (top 25%) fill 53% or more, roughly four nights a week.
- Typical properties (median) fill about 30% of open nights.
- Entry-level properties (bottom 25%) fill 15% or less, under two nights a week.
November was the busiest month in Telford, April the quietest
Share of open nights booked, by month
Dashed: June data incomplete.
Nightly rates
How Much Does an Airbnb Cost per Night in Telford?
The average nightly rate in Telford, known as ADR (average daily rate), was £141 over the past year, about 28% below the England and U.K. averages (both about £195). Rates peak in April and May at about £150 and bottom out in January and November at about £125.
Across Telford's 22 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge £220+ a night, about twice the median.
- Strong performers (top 25%) charge £155 or more, about £40 above the median.
- Typical properties (median) charge about £115 a night.
- Entry-level properties (bottom 25%) charge £71 or less, about 62% of the median.
May rates ran 21% above January's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, £134. Dashed: June data incomplete.
What Is the RevPAR for Airbnb in Telford?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Telford it averaged £56 over the past year, from about £51 in March to about £74 in October.
Across Telford's 22 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn £112+ per open night, about 2.8 times the median.
- Strong performers (top 25%) earn £70 or more, about £30 a night above the median.
- Typical properties (median) earn about £40 per open night.
- Entry-level properties (bottom 25%) earn £22 or less, about 54% of the median.
October RevPAR was about 1.4 times March's
Revenue per open night (RevPAR), by month
The dashed line is the average of the months shown, £61. Dashed: June data incomplete. The 12-month RevPAR of £56 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Telford
With only 22 active listings, the monthly pattern in Telford is noisy, since a few long or pricey stays can lift a month; revenue peaked in October and bottomed out in April.
How Far in Advance Do Guests Book Airbnb in Telford?
Guests book Telford stays 63 days ahead on average (about two months), so guests here plan well ahead. March stays are booked furthest out, about 79 days ahead, and January stays closest to arrival, about 26 days. A typical March booking is made in late December.
March stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Dashed: June data incomplete. The 12-month figure of 63 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Telford
None of the 22 active listings in Telford display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Telford.
Neighborhoods
Best Neighborhoods for Airbnb in Telford
AirROI's area guide picks six Telford neighborhoods that draw short-term rental guests, led by Telford Town Centre, Madeley and Shifnal. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Telford Town Centre | The heart of Telford with shops, restaurants, and entertainment options. A central hub for visitors looking for convenience and access to local amenities. | Telford Shopping Centre, Southwater, The International Centre, Telford Ice Rink, Wonderland Telford |
| Madeley | A quiet village with beautiful parks and local history. Great for guests who prefer a more peaceful setting while still being close to Telford attractions. | Madeley Court, The Festival Drayton Centre, The Old Barn, Merrington Hall |
| Shifnal | A picturesque town with a blend of history and hospitality, popular with those seeking a peaceful retreat and proximity to attractions like the RAF Museum. | RAF Museum Cosford, Shifnal Golf Club, The Black Horse Inn, St. Andrews Church, Shifnal Town Centre |
| Stafford Park | An industrial area with growing business amenities and hotels. A good location for business travelers or those attending conferences. | Silkin Way, Telford Business Park, The Engine Shop |
| Telford New Town | A newer development area with modern housing and amenities. Attractive to families and visitors looking for contemporary living spaces. | New Town Park, Hawthorn Park, Local Shopping Centres |
| The Wrekin | A large hill offering stunning views and walking paths, perfect for nature lovers and outdoor enthusiasts looking for a break from city life. | The Wrekin Hill, Ercall Wood, Wrekin Forest |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Telford vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 24 km, Bridgnorth (18 km away, 60 listings) earned the most per listing, about 33% more than Telford. Shrewsbury was the busiest, booked on 45% of nights against 37% in Telford.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Telford and Wrekin 1 km | 48 | £13,578 | £154 | 39% |
| Ironbridge 7 km | 45 | £17,986 | £160 | 41% |
| Bridgnorth 18 km | 60 | £23,732 | £172 | 40% |
| Shropshire 18 km | 220 | £17,802 | £191 | 41% |
| South Staffordshire 20 km | 61 | £18,242 | £171 | 40% |
| Shrewsbury 20 km | 227 | £20,031 | £148 | 45% |
| Chelmarsh 22 km | 30 | £23,338 | £280 | 44% |
| Wolverhampton 24 km | 129 | £8,690 | £115 | 32% |
Other Airbnb Markets in England
- London Airbnb data 28,045 listings
- North Norfolk Airbnb data 2,096 listings
- East Suffolk Airbnb data 2,020 listings
- North Devon Airbnb data 1,883 listings
- South Hams Airbnb data 1,755 listings
- Cotswold District Airbnb data 1,701 listings
- West Midlands Airbnb data 1,687 listings
- Bristol Airbnb data 1,603 listings
See all 1,128 England Airbnb markets
Markets Similar to Telford
Markets elsewhere in the United Kingdom with a similar nightly rate and occupancy to Telford:
- Derry/Londonderry Airbnb data UK · £142/night · 38.5%
- Carmarthenshire Airbnb data UK · £148/night · 36.6%
- Bangor Airbnb data UK · £140/night · 40.9%
- Aberdeen City Airbnb data UK · £122/night · 37.9%
- Ayr Airbnb data UK · £150/night · 34.5%
- Swansea Airbnb data UK · £129/night · 34.9%
FAQ
Telford Airbnb FAQ
How much do Airbnb hosts make in Telford?
An active Telford Airbnb grossed £17,828 on average in the 12 months to June 2026, according to AirROI's tracking of 22 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in £2,410 or more in a typical month.
How much can I make on Airbnb in Telford?
It depends most on the home's size, location and how it's run. The middle half of Telford listings earn between £483 and £2,410 in a typical month, and the top tenth £4,390 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Telford?
Listings in Telford were booked on 37% of available nights over the past year. That compares with 41% for the England average. November was the busiest month.
How much does an Airbnb cost per night in Telford?
The average booked night in Telford cost £141 before fees. Half of listings charge between £71 and £155, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Telford?
None of the active Telford listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Telford?
Yes, when it's run well. The average Telford Airbnb grossed £17,828 in the 12 months to June 2026, 15% below the England average of £20,990, though with only 22 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, £11,508 a year (about £960 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about £2,170 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Telford?
October paid best over the past year, at £2,280 per active listing, and April paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Telford?
Each night a Telford listing was open to book earned £56 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made £112 or more.
How far in advance do guests book Airbnbs in Telford?
Telford stays were booked 63 days (about two months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in Telford?
The average Telford Airbnb stay lasted 3.9 nights over the past year. A listing took 27 reservations over the year on average.
How are Airbnbs in Telford rated?
Guests rate Telford Airbnbs 4.80 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in Telford?
Telford Town Centre, Madeley and Shifnal draw the most short-term rental interest in Telford. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Telford?
AirROI counted 22 active Airbnb listings in Telford as of June 2026. The closest tracked market is Telford and Wrekin, 1 km away.
How much are Airbnb cleaning fees in Telford?
In Telford, about nine in ten listings add a cleaning fee, and the typical fee is about £50.
Method
About This Data
Figures on this page cover 22 active Airbnb listings in Telford from July 2025 to June 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in British pounds at £0.74 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.