Strangford, Northern Ireland Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Strangford, Northern Ireland? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $23,388 per year — at a $238 nightly rate, 39.1% occupancy, and a $90 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 22 active listings, Strangford is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 22.2% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Strangford?
In Strangford, the headline Airbnb metrics are $23,388 in average annual revenue,39.1% occupancy, $238 ADR, and $90 in RevPAR, and guests book about 96 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Strangford?
Understanding the monthly revenue variations for Airbnb listings in Strangford is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Strangford is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Strangford across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,878+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,100 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,643 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,046, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Strangford
What Is the Monthly Airbnb Occupancy Rate in Strangford?
Maximize your bookings by understanding the Strangford STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Strangford:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Strangford
What Is the Average Airbnb Nightly Rate in Strangford?
Effective short term rental pricing strategy in Strangford involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Strangford typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $366+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $216 or more.
- Typical properties (Median) charge around $177 per night.
- Entry-level properties (Bottom 25%) earn around $154 per night.
Average Daily Rate (ADR) Trend by Month in Strangford
What Is the RevPAR for Airbnb in Strangford?
RevPAR in Strangford is currently $90. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $43 RevPAR.
- Typical properties (Median) generate $61 RevPAR.
- Strong performers (Top 25%) earn $124 RevPAR.
- Best-in-class (Top 10%) achieve $154 RevPAR.
Average Monthly RevPAR Trend in Strangford
RevPAR Insights for Strangford
- The average RevPAR in Strangford is $90. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($154) and bottom 25% ($43) is $111, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Jun and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Strangford benchmarks. If your RevPAR falls below the median of $61, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $124+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Strangford?
Strangford's peak Airbnb season falls in August, June, May, while the softest stretch is January, February, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, June, May)
- Revenue averages $3,576 per month
- Occupancy rates average 47.6%
- Daily rates average $230
Shoulder Season
- Revenue averages $2,587 per month
- Occupancy maintains around 33.6%
- Daily rates hold near $230
Low Season (January, February, November)
- Revenue drops to average $1,454 per month
- Occupancy decreases to average 17.9%
- Daily rates adjust to average $230
Seasonality Insights for Strangford
- Airbnb seasonality in Strangford is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Strangford's highest earning potential, with monthly revenues climbing to $3,745, occupancy reaching 57.8%, and ADRs peaking at $238.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,022, occupancy could drop to 13.6%, and ADRs may adjust to $219.
- Lower occupancy paired with meaningful seasonality means hosts in Strangford need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Strangford, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Strangford?
Low regulation and minimal registration activity in Strangford, Northern Ireland, United Kingdom point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Strangford to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Strangford?
With a compact short-term rental market, Strangford gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Strangford Village | A picturesque and historic village known for its charming cottages and stunning coastal views. Ideal for tourists looking to experience traditional Northern Irish culture and coastal scenery. | Strangford Lough, Castle Ward Estate, Strangford Village Marina, Rowallane Garden, The Old Market House |
| Ballyhornan | A tranquil seaside location with beautiful beaches and great views of Strangford Lough. Perfect for families and nature lovers seeking a peaceful getaway by the sea. | Ballyhornan Beach, Kinross Beach, Coastal walking paths, Wildlife watching activities, Fishing spots |
| Killyleagh | A small town with a beautiful castle and a friendly community atmosphere. Attracts visitors interested in history and local culture, making it a great spot for Airbnb hosting. | Killyleagh Castle, The Killyleagh Heritage Centre, Scenic walks along the lough, Local pubs with live music |
| Newtownards | A bustling market town with local shops and access to beautiful outdoor areas. Attracts visitors looking for a mix of urban amenities and nature. | Regal Cinema, Mount Stewart House and Gardens, Newtownards Market, Nearby Strangford Lough pathways, Local dining experiences |
| Portaferry | Known for its ferry to Strangford and picturesque waterfront, it’s a popular spot for travelers exploring the lough. Great for those looking to enjoy outdoor activities and watersports. | Portaferry Castle, Exploris Aquarium, Lough Fun hospitals, Ferry crossings, Waterfront promenades |
| Whiterock | A lesser-known, quiet area, perfect for those looking to escape the crowds. Attracts guests who appreciate serene landscapes and natural beauty. | Strangford Lough views, Quiet countryside, Nature trails, Local wildlife |
| Ballydorn | A hidden gem along the coast, sought after for its charming scenery and peaceful environment. Ideal for those seeking a retreat away from the hustle and bustle. | Scenic coastal paths, Nature reserves, Fishing spots, Kayaking opportunities |
| Culcadoe | An idyllic rural area known for its agricultural charm and stunning views. Perfect for guests looking to experience the tranquility of Irish countryside life. | Open farmland, Scenic drives, Near to Strangford Lough, Local agritourism experiences |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Strangford offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Strangford?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Strangford
- The Strangford Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 68.2% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 31.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Strangford, House properties are the most common (45.5%), reflecting the local real estate landscape.
- Houses represent a significant 45.5% portion, catering likely to families or larger groups.
- The presence of 27.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 4.5%) offer potential for unique stay experiences.
Strangford Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Strangford
- The dominant room capacity in Strangford is 1 bedroom listings, making up 31.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 59.1% of the active Airbnb listings in Strangford, indicating a high concentration in these sizes.
- A significant 31.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Strangford.
Strangford Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Strangford
- The most common guest capacity trend in Strangford vacation rentals is listings accommodating 2 guests (40.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 5 guests dominate the Strangford STR market, accounting for 63.6% of listings.
- A significant 40.9% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Strangford.
- 13.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Strangford.
- On average, properties in Strangford are equipped to host 3.8 guests.
How Do Listings in Strangford Compare on Quality?
Listing quality in Strangford can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Strangford
- At 21.4 photos per listing on average, Strangford hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 27.3% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Strangford averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Strangford?
Amenity Prevalence
Amenity Insights for Strangford
- Essential amenities in Strangford that guests expect include: Smoke alarm, TV, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hair dryer, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Strangford: Smoke alarm, TV, Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Heating or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Strangford to stay competitive.
Which Airbnb Amenities Boost Revenue in Strangford?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Strangford, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Patio or balcony | 36.4% | $38,867 | $14,544 | 167.2% |
Outdoor dining area | 22.7% | $45,201 | $16,973 | 166.3% |
Children’s books and toys | 22.7% | $43,486 | $17,477 | 148.8% |
Indoor fireplace | 45.5% | $33,545 | $14,924 | 124.8% |
Pack ’n play/Travel crib | 22.7% | $40,374 | $18,392 | 119.5% |
Carbon monoxide alarm | 68.2% | $28,048 | $13,403 | 109.3% |
High chair | 27.3% | $37,356 | $18,150 | 105.8% |
Cooking basics | 45.5% | $32,033 | $16,185 | 97.9% |
Dishwasher | 22.7% | $37,274 | $19,304 | 93.1% |
Oven | 40.9% | $32,104 | $17,354 | 85.0% |
Revenue Impact Insights for Strangford
- Patio or balcony tops the revenue impact list with a 167.2% uplift — listings with this amenity earn $38,867 vs. $14,544 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Strangford STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Strangford. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsStrangford Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Strangford
- The typical guest profile for Airbnb in Strangford consists of primarily domestic travelers (69%), often arriving from nearby Belfast, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 69.2% of guests.
- Key international markets include United Kingdom (69.2%) and Ireland (13.5%).
- Top languages spoken are English (57.1%) followed by French (14.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Belfast and Dublin.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Strangford?
Listings in Strangford average 4.94 out of 5 overall, with about 61.3 reviews per active listing and 50.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Strangford
- With an overall rating of 4.94, Strangford listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (5), while Value (4.84) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 50.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Strangford Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Strangford
- The most common availability pattern in Strangford falls within the 271-366 days range, representing 59.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Strangford (54.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Strangford?
Average Booking Lead Time by Month
Booking Lead Time Insights for Strangford
- The overall average booking lead time for vacation rentals in Strangford is 96 days.
- Guests book furthest in advance for stays during May (average 144 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (122 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (96 days) as a baseline for your pricing and availability strategy in Strangford.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 144 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 122 days) to capture early planners.
- Monitor your own booking lead times against these Strangford averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Strangford?
Guests in Strangford stay about 2.7 nights on average, generating roughly 544 reservations and 24.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Strangford
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Strangford
- Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
- At 24.7 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jun (4 nights) and shorten in Feb (1.4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Strangford Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
36.4% of total
2 Nights
4 listings
18.2% of total
4-6 Nights
1 listings
4.5% of total
30+ Nights
9 listings
40.9% of total
Key Insights
- The most prevalent minimum stay requirement in Strangford is 30+ Nights, adopted by 40.9% of listings. This highlights the market's preference for longer commitments.
- A significant segment (40.9%) caters to monthly stays (30+ nights) in Strangford, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 40.9% of Strangford hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 40.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Strangford.
Strangford Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
6 listings
27.3% of total
Moderate
3 listings
13.6% of total
Firm
11 listings
50% of total
Strict
2 listings
9.1% of total
Cancellation Policy Insights for Strangford
- The prevailing Airbnb cancellation policy trend in Strangford is Firm, used by 50% of listings.
- A majority (59.1%) of hosts in Strangford utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (9.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 50% market standard in Strangford.
- Using a Strict policy might deter some guests, as only 9.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Strangford.
How Much Are Airbnb Cleaning Fees in Strangford?
Cleaning fees in Strangford are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Strangford
- Only 22.7% of listings charge a cleaning fee, suggesting that most hosts in Strangford bundle cleaning costs into the nightly rate.
- The gap between the average ($64) and median ($40) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 4.4% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Strangford median of $40. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Strangford Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Strangfordbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Stunning 5* Converted Church, Strangford, Co Down
Entire Place • 5 bedrooms
The Cuan House
Entire Place • 5 bedrooms
5 Cuan Narrows Strangford Village
Entire Place • 4 bedrooms
Boatyard Cottage
Entire Place • 3 bedrooms
The Boathouse at Old Court
Entire Place • 1 bedroom
The Bolthole at Strangford Lough
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Strangford?
Learn from the best! This table showcases top-performing Airbnb hosts in Strangford based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Marty | 1 | $102,323 | 39 | 5.00/5.0 |
| Cormac | 5 | $64,759 | 40 | 4.94/5.0 |
| Leah Anne | 2 | $62,644 | 96 | 5.00/5.0 |
| Karen | 1 | $61,597 | 30 | 4.93/5.0 |
| Paul | 1 | $41,377 | 102 | 4.97/5.0 |
| Finbar | 1 | $40,682 | 28 | 5.00/5.0 |
| Kate | 1 | $22,268 | 148 | 4.97/5.0 |
| Ellen | 1 | $20,644 | 145 | 4.91/5.0 |
| Dean | 1 | $18,977 | 2 | Not Rated |
| Castle | 1 | $18,407 | 95 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Strangford.
Who Are the Airbnb Hosts in Strangford?
Strangford is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Strangford
- With 63.6% Superhosts, Strangford has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 4.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 68.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Strangford averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Strangford's Airbnb Market Compare to Nearby Cities?
How does the Strangford Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Langbank, Strangford has 13 percentage points lower occupancy and about $151 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cardross | 11 | $4,313 | $395.48 | 45% |
| Langbank | 11 | $4,212 | $389.29 | 52% |
| Bull Bay | 13 | $4,203 | $404.84 | 46% |
| Valley | 18 | $4,130 | $307.70 | 43% |
| Dublin 2 | 17 | $4,108 | $310.16 | 50% |
| Bruichladdich | 17 | $4,095 | $326.41 | 51% |
| Bontnewydd | 27 | $4,029 | $392.99 | 46% |
| Kilchattan Bay | 10 | $3,950 | $345.63 | 50% |
| Braichmelyn | 41 | $3,659 | $257.04 | 52% |
| Nant Peris | 13 | $3,604 | $260.50 | 49% |
Frequently Asked Questions About Airbnb in Strangford
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Strangford.
How much do Airbnb hosts make in Strangford?
Strangford hosts earn about $23,388 per year on average, with an average nightly rate of $238 and RevPAR of $90. Those figures describe the typical revenue environment for active listings in Strangford, Northern Ireland, not the ceiling for the best operators. Source: AirROI 2026 data, Strangford market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Strangford?
The average Airbnb occupancy rate in Strangford is 39.1%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Strangford?
Listings in Strangford average $238 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Strangford?
Strangford currently has about 22 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Strangford?
AirROI currently classifies the short-term rental regulation level in Strangford as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Strangford?
RevPAR in Strangford is about $90. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Strangford?
Occupancy of 39.1% means Strangford is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $23,388, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Strangford?
The average booking lead time in Strangford is about 96 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Strangford?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Strangford include Strangford Village, Ballyhornan, Killyleagh. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Strangford?
entire_home listings make up 68.2% of the active supply in Strangford. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Strangford compare to nearby Airbnb markets?
Among neighboring markets, Cardross posts $51,757 in average annual revenue with 45.2% occupancy, compared to Strangford's $23,388 and 39.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Strangford?
The average Airbnb stay length in Strangford is about 2.7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Strangford?
Airbnb listings in Strangford average 4.94 out of 5 overall. About 50.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Strangford?
Patio or balcony and Outdoor dining area are among the strongest revenue-linked amenities in Strangford. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Strangford?
Yes. About 22.7% of active Airbnb listings in Strangford charge a cleaning fee, and the average fee is $64. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Strangford?
A 63.6% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.