Airbnb market data · 202612 months to October 2026
Nicholasville, KY Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Nicholasville brought in $40,580 over the 12 months through October 2026, across just 27 active listings, so a single property can move that figure.
The short answer
Nicholasville Airbnb Market at a Glance
Rates in Nicholasville run ahead of the Kentucky average, with bookings close to it. Listings averaged $338 a night and were booked on 39% of available nights, against $270 and 39% for the Kentucky average.
Timing matters: in July, usually the best month, the average listing earns about three times as much as in February, usually the slowest. With only 27 active listings, a few bookings can reorder the months.
With 27 active listings, Nicholasville is the 83rd-largest of 112 Kentucky markets AirROI tracks.
Browse the live Nicholasville Airbnb market See Every Nicholasville ListingRevenue
How Much Do Airbnb Hosts Make in Nicholasville?
Gross bookings per Nicholasville listing averaged $40,580 over the 12 months to October 2026 (Kentucky average: $30,126), before cleaning, platform and management costs and taxes.
In a typical year, the average Nicholasville listing brings in $5,980 in July, its best month, and $2,020 in February, its slowest. August runs within 2% of July, so either can come out on top in a given year. The three strongest months bring in 32% of a full year's revenue, where an even calendar would give any three months 25%.
Across Nicholasville's 27 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $13,300+ a month, about 4.4 times the typical property.
- Strong performers (top 25%) earn $6,090 or more, roughly $3,100 a month above the median.
- Typical properties (median) earn about $3,010 a month.
- Entry-level properties (bottom 25%) earn $1,440 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about three times what February does
Average revenue per active listing, by month, October 2024 to September 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Nicholasville Airbnb Data by Month
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
November 2025 led on revenue. Nightly rates peaked in April 2026 and bookings in October 2025, so the best-paying month is not always the busiest or the priciest. Across the past two years, July is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | $6,706 | 56.9% | $398 | $216 | 64 days | 3.4 nights |
| Nov 2025 | $6,987 | 48.6% | $375 | $233 | 50 days | 7.7 nights |
| Dec 2025 | $3,130 | 35.3% | $364 | $101 | 33 days | 5.3 nights |
| Jan 2026 | $3,109 | 34.0% | $360 | $100 | 17 days | 8.1 nights |
| Feb 2026 | $1,713 | 24.4% | $365 | $61 | 35 days | 2.6 nights |
| Mar 2026 | $3,133 | 33.5% | $368 | $101 | 31 days | 6.1 nights |
| Apr 2026 | $5,229 | 37.3% | $417 | $174 | 60 days | 4.3 nights |
| May 2026 | $5,399 | 41.8% | $399 | $174 | 75 days | 3.8 nights |
| Jun 2026 | $4,999 | 43.6% | $340 | $167 | 84 days | 3.9 nights |
| Jul 2026 | $6,745 | 46.8% | $324 | $218 | 55 days | 4.3 nights |
| Aug 2026 | $5,545 | 49.8% | $329 | $179 | 42 days | 7.6 nights |
| Sep 2026 | $6,034 | 52.2% | $328 | $201 | 35 days | 5.8 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole Nicholasville market, enter its address and size in the Airbnb calculator, which compares it with similar listings nearby.
Profit
Is an Airbnb in Nicholasville Profitable?
Yes, when it's run well. The average Nicholasville Airbnb took in $40,580 in the 12 months to October 2026, and run by its owner at everyday costs, about $2,210 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $4,520 a month.
Cleaning it yourself keeps the $3,670 a year guests pay in cleaning fees, for about $2,520 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,900 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Nicholasville Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $36,910 | $74,670 |
| Cleaning fees guests pay9% of Nicholasville bookings | $3,670 | $7,430 |
| Gross bookings | $40,580 | $82,100 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 89% of Nicholasville listings on Simplified Pricing, 3% for the rest | −$5,730 | −$11,580 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$3,670 | −$7,430 |
| Utilities and internetAbout 5% of bookings | −$2,030 | −$4,100 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$810 | −$1,640 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$1,220 | −$2,460 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$410 | −$410 |
| Permit and registrationWhere one is required | −$200 | −$200 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −$14,070 | −$27,820 |
| Left for housing costs, then profit | $26,510about $2,210 a month | $54,280about $4,520 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Nicholasville Airbnb Profit
The estimate starts from Nicholasville's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Nicholasville home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Nicholasville's Top Earners Get There
- More nights booked. The busiest quarter of Nicholasville listings are booked on 61% or more of their nights, against 39% for the median listing. Ten more booked nights a year at the median rate of $240 adds about $2,410 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $475 a night or more, against a median of $240. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $3,690 a year.
- Open for the busy months. In a typical year, July brings the average listing about $5,980, against $2,020 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Nicholasville listings average 4.95 stars, and 78% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $6,840 a month, against $3,380 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Nicholasville?
Nicholasville listings were booked on 39% of the nights they were open over the past year, in line with the Kentucky average and 2 percentage points below the U.S. average (41%). In a typical year, occupancy climbs to 52% in August and falls to 32% in January.
Across Nicholasville's 27 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 77%+ of open nights, 38 points above the median.
- Strong performers (top 25%) fill 61% or more, roughly four nights a week.
- Typical properties (median) fill about 39% of open nights.
- Entry-level properties (bottom 25%) fill 20% or less, under two nights a week.
August is usually the busiest month in Nicholasville, January the quietest
Share of open nights booked, by month, October 2024 to September 2026
The 12-month rate of 39% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Nicholasville?
The average nightly rate in Nicholasville, known as ADR (average daily rate), was $338 over the past year, about 25% above the Kentucky average of $270 and about the same as the U.S. average ($335). Averaged month by month over the past two years, rates peak in October at about $420 and bottom out in January and August at about $350.
Across Nicholasville's 27 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $910+ a night, about 3.8 times the median.
- Strong performers (top 25%) charge $475 or more, about $240 above the median.
- Typical properties (median) charge about $240 a night.
- Entry-level properties (bottom 25%) charge $135 or less, about 57% of the median.
October rates run 21% above January's
Average nightly rate (ADR), by month, October 2024 to September 2026
The 12-month ADR of $338 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Nicholasville?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Nicholasville it averaged $150 over the past year, from about $72 in a typical February to about $193 in a typical July.
Across Nicholasville's 27 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn $408+ per open night, about 3.7 times the median.
- Strong performers (top 25%) earn $187 or more, about $75 a night above the median.
- Typical properties (median) earn about $110 per open night.
- Entry-level properties (bottom 25%) earn $39 or less, about a third of the median.
July RevPAR is about 2.7 times February's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
Seasonality
Best and Worst Months for Airbnb in Nicholasville
With only 27 active listings, the monthly pattern in Nicholasville is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in July and bottom out in February.
Average revenue by month in Nicholasville
Average revenue per active listing, each calendar month averaged over the past two years
Revenue by month in Nicholasville in numbers
| Month | Revenue per listing |
|---|---|
| January | $2,700 |
| February | $2,020 |
| March | $3,450 |
| April | $5,060 |
| May | $5,000 |
| June | $4,880 |
| July | $5,980 |
| August | $5,890 |
| September | $5,390 |
| October | $5,650 |
| November | $5,520 |
| December | $3,350 |
How Far in Advance Do Guests Book Airbnb in Nicholasville?
Guests book Nicholasville stays 52 days ahead on average (about seven weeks). May stays are booked furthest out, about 69 days ahead, and January stays closest to arrival, about 26 days. A typical May booking is made in early March.
May stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
Permits
Airbnb Permits and Registration in Nicholasville
None of the 27 active listings in Nicholasville display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Nicholasville.
Neighborhoods
Best Neighborhoods for Airbnb in Nicholasville
AirROI's area guide picks eight Nicholasville neighborhoods that draw short-term rental guests, led by Nicholasville City Center, Lake Mingo Park and Woodson Bend Resort. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Nicholasville City Center | The heart of Nicholasville, filled with local restaurants and shops. It offers visitors easy access to community events and is a great place for travelers looking to explore local culture. | Nicholasville City Park, Jessamine County Historical Society, local restaurants, craft breweries |
| Lake Mingo Park | A beautiful recreational area in Nicholasville that attracts families and outdoor enthusiasts. Perfect for hosting guests who enjoy nature and outdoor activities. | Lake Mingo, walking trails, picnic areas, fishing opportunities |
| Woodson Bend Resort | A popular vacation destination for those looking to enjoy a lakeside escape. It's ideal for hosting families and groups seeking leisure and adventure. | Cumberland Lake, golf course, boat rentals, hiking trails |
| Nicholasville Golf Club | Offering a fantastic golfing experience, this area attracts golf enthusiasts and those looking to relax in a scenic environment. | golf course, clubhouse dining, pro shop, golf tournaments |
| Highbridge Springs Distillery | A local distillery producing bourbon and other spirits, this area is perfect for guests interested in local distillery experiences and tastings. | distillery tours, tasting events, local craft spirits |
| Cedar Creek Lake | An excellent location for fishing, boating, and swimming. Guests can enjoy a variety of water activities and the beauty of nature. | boating, fishing, picnicking, scenic views |
| Jessamine County Community Park | A family-friendly park that hosts events and activities, drawing local families and visitors looking for a relaxing outdoor environment. | playgrounds, sports fields, walking trails, community events |
| Downtown Nicholasville | A charming downtown area with historic buildings, local shops, and restaurants. It's an inviting spot for tourists who want to experience the local charm. | historic courthouse, local shops, cafes, art galleries |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Nicholasville vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 36 km, Lawrenceburg (34 km away, 87 listings) earned the most per listing, about 35% more than Nicholasville. Lexington was the busiest, booked on 45% of nights against 39% in Nicholasville.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Lexington 19 km | 827 | $34,019 | $261 | 45% |
| Lancaster 22 km | 35 | $31,415 | $313 | 28% |
| Harrodsburg 22 km | 73 | $30,214 | $240 | 39% |
| Versailles 22 km | 71 | $43,950 | $368 | 44% |
| Richmond 29 km | 61 | $22,446 | $174 | 40% |
| Danville 30 km | 60 | $19,871 | $220 | 34% |
| Lawrenceburg 34 km | 87 | $54,968 | $387 | 43% |
| Winchester 36 km | 37 | $17,063 | $145 | 41% |
Other Airbnb Markets in Kentucky
- Louisville Airbnb data 2,171 listings
- Stanton Airbnb data 327 listings
- Williamstown Airbnb data 229 listings
- Campton Airbnb data 228 listings
- Frankfort Airbnb data 223 listings
- Covington Airbnb data 217 listings
- Bowling Green Airbnb data 209 listings
- Elizabethtown Airbnb data 175 listings
See all 112 Kentucky Airbnb markets
Markets Similar to Nicholasville
Markets elsewhere in the United States with a similar nightly rate and occupancy to Nicholasville:
- Virgin Airbnb data UT · $342/night · 39.0%
- Red Lodge Airbnb data MT · $336/night · 38.8%
- Walla Walla Airbnb data WA · $343/night · 39.3%
- Town of Catskill Airbnb data NY · $342/night · 39.3%
- Winthrop Airbnb data WA · $324/night · 39.1%
- Hampton Airbnb data NH · $327/night · 39.5%
FAQ
Nicholasville Airbnb FAQ
How much do Airbnb hosts make in Nicholasville?
An active Nicholasville Airbnb grossed $40,580 on average in the 12 months to October 2026, according to AirROI's tracking of 27 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $6,090 or more in a typical month.
How much can I make on Airbnb in Nicholasville?
It depends most on the home's size, location and how it's run. The middle half of Nicholasville listings earn between $1,440 and $6,090 in a typical month, and the top tenth $13,300 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Nicholasville?
Listings in Nicholasville were booked on 39% of available nights over the past year. That compares with 39% for the Kentucky average. August is usually the busiest month.
How much does an Airbnb cost per night in Nicholasville?
The average booked night in Nicholasville cost $338 before fees. Half of listings charge between $135 and $475, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Nicholasville?
None of the active Nicholasville listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Nicholasville?
Yes, when it's run well. The average Nicholasville Airbnb grossed $40,580 in the 12 months to October 2026, 35% above the Kentucky average of $30,126, though with only 27 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $26,510 a year (about $2,210 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $4,520 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Nicholasville?
July usually pays best, averaging $5,980 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Nicholasville?
Each night a Nicholasville listing was open to book earned $150 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $408 or more.
How far in advance do guests book Airbnbs in Nicholasville?
Nicholasville stays were booked 52 days (about seven weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Nicholasville?
The average Nicholasville Airbnb stay lasted 5 nights over the past year. A listing took 22 reservations over the year on average.
How are Airbnbs in Nicholasville rated?
Guests rate Nicholasville Airbnbs 4.95 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in Nicholasville?
Nicholasville City Center, Lake Mingo Park and Woodson Bend Resort draw the most short-term rental interest in Nicholasville. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Nicholasville?
AirROI counted 27 active Airbnb listings in Nicholasville as of October 2026. The closest tracked market is Lexington, 19 km away.
How much are Airbnb cleaning fees in Nicholasville?
In Nicholasville, about seven in ten listings add a cleaning fee, and the typical fee is about $125.
How many tourists visit Nicholasville, KY?
All of Kentucky had 81.1 million visitors in 2025, the Kentucky Department of Tourism reports. AirROI estimates 597 Airbnb stays in Nicholasville, KY in the 12 months to October 2026, which counts bookings and not tourists. See Kentucky tourism statistics.
Method
About This Data
Figures on this page cover 27 active Airbnb listings in Nicholasville from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.