Airbnb market data · 202512 months to April 2025
Stanford, KY Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Stanford brought in $12,951 over the 12 months through April 2025, across just 18 active listings, so a single property can move that figure.
AirROI's latest figures for Stanford run through April 2025.
The short answer
Stanford Airbnb Market at a Glance
Listings averaged $157 a night and were booked on 34% of available nights.
Timing matters: in April, the best month, the average listing earned about 2.2 times as much as in February, the slowest. With only 18 active listings, a few bookings can reorder the months.
With 18 active listings, Stanford is the 111th-largest of 112 Kentucky markets AirROI tracks.
Browse the live Stanford Airbnb market See Every Stanford ListingRevenue
How Much Do Airbnb Hosts Make in Stanford?
Gross bookings per Stanford listing averaged $12,951 over the 12 months to April 2025 (Kentucky average: $30,126), before cleaning, platform and management costs and taxes.
The average Stanford listing brought in $2,220 in April, its best month, and $999 in February, its slowest. The three strongest months bring in 32% of a full year's revenue, where an even calendar would give any three months 25%.
Across Stanford's 18 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $3,610+ a month, about 2.9 times the typical property.
- Strong performers (top 25%) earn $2,460 or more, roughly $1,200 a month above the median.
- Typical properties (median) earn about $1,260 a month.
- Entry-level properties (bottom 25%) earn $561 or less, about 44% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
April earned about 2.2 times what February did
Average revenue per active listing, by month
Stanford Airbnb Data by Month
Latest 12 months in the April 2025 data.
April led on revenue, while nightly rates and bookings both peaked in July.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| May 2024 | $1,704 | 32.3% | $201 | 144 days |
| Jun 2024 | $1,940 | 34.0% | $201 | 117 days |
| Jul 2024 | $2,179 | 48.6% | $205 | 27 days |
| Aug 2024 | $1,550 | 29.0% | $198 | 59 days |
| Sep 2024 | $1,384 | 25.5% | $197 | 55 days |
| Oct 2024 | $1,897 | 36.8% | $200 | 52 days |
| Nov 2024 | $1,169 | 22.4% | $204 | 65 days |
| Dec 2024 | $1,598 | 37.1% | $156 | 44 days |
| Jan 2025 | $1,974 | 27.4% | $160 | 26 days |
| Feb 2025 | $999 | 25.7% | $160 | 17 days |
| Mar 2025 | $1,617 | 31.3% | $158 | 43 days |
| Apr 2025 | $2,224 | 47.1% | $159 | 33 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.
The typical Stanford listing earns about $1,260 a month, but one property can land well above or below that. The Airbnb calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in Stanford Profitable?
Yes, when it's run well. The average Stanford Airbnb took in $12,951 in the 12 months to April 2025, and run by its owner at everyday costs, about $790 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,560 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Stanford Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | $12,951 | $25,300 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −$2,010 | −$3,920 |
| Utilities and internetAbout 5% of bookings | −$650 | −$1,260 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$260 | −$510 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$390 | −$760 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$130 | −$130 |
| Permit and registrationWhere one is required | −$60 | −$60 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 27% of bookings | −$3,500 | −$6,640 |
| Left for housing costs, then profit | $9,451about $790 a month | $18,660about $1,560 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Stanford Airbnb Profit
The estimate starts from Stanford's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Stanford home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Stanford's Top Earners Get There
- More nights booked. The busiest quarter of Stanford listings are booked on 51% or more of their nights, against 21% for the median listing. Ten more booked nights a year at the median rate of $145 adds about $1,450 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $185 a night or more, against a median of $145. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $1,300 a year.
- Open for the busy months. April brought the average listing about $2,220, against $999 in February, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,110 a month, against $1,080 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Stanford?
Stanford listings were booked on 34% of the nights they were open over the past year, 5 percentage points below the Kentucky average (39%) and 7 points below the U.S. average (41%). Occupancy swings from 22% in November to 49% in July.
Across Stanford's 18 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 68%+ of open nights, 47 points above the median.
- Strong performers (top 25%) fill 51% or more, roughly four nights a week.
- Typical properties (median) fill about 21% of open nights.
- Entry-level properties (bottom 25%) fill 11% or less, less than one night a week.
July was the busiest month in Stanford, November the quietest
Share of open nights booked, by month
Nightly rates
How Much Does an Airbnb Cost per Night in Stanford?
The average nightly rate in Stanford, known as ADR (average daily rate), was $157 over the past year, about 42% below the Kentucky average of $270 and about 53% below the U.S. average of $335. Rates peak in July and November at about $205 and bottom out in March and December at about $155.
Across Stanford's 18 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $240+ a night, about 1.7 times the median.
- Strong performers (top 25%) charge $185 or more, about $40 above the median.
- Typical properties (median) charge about $145 a night.
- Entry-level properties (bottom 25%) charge $135 or less, about 7% below the median.
July rates ran 31% above December's
Average nightly rate (ADR), by month
The 12-month ADR of $157 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
Seasonality
Best and Worst Months for Airbnb in Stanford
With only 18 active listings, the monthly pattern in Stanford is noisy, since a few long or pricey stays can lift a month; revenue peaked in April and bottomed out in February.
How Far in Advance Do Guests Book Airbnb in Stanford?
Guests book Stanford stays 66 days ahead on average (about two months), so guests here plan well ahead. May stays are booked furthest out, about 144 days ahead, and February stays closest to arrival, about 17 days. A typical May booking is made in late December.
May stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 66 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Stanford
None of the 18 active listings in Stanford display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Stanford.
Neighborhoods
Best Neighborhoods for Airbnb in Stanford
AirROI's area guide picks six Stanford neighborhoods that draw short-term rental guests, led by Downtown Stanford, Lake Stanley and Lincoln County Historical District. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Downtown Stanford | The heart of the city, Downtown Stanford features historical buildings, local shops, and restaurants. It's a vibrant area that attracts visitors for its small-town charm and community events. | Historic Lincoln County Courthouse, Stanford's Farmers Market, local dining options, community events, shopping in local boutiques |
| Lake Stanley | A popular outdoor destination for fishing and camping, Lake Stanley attracts nature lovers and families looking for a serene getaway, making it ideal for vacation rentals. | Lake Stanley activities, fishing spots, camping, hiking trails, picnic areas |
| Lincoln County Historical District | Rich in history and culture, this area features historical sites and attractions that appeal to history buffs and tourists looking for an educational experience. | Pioneer Playhouse, Joshua Frye House, Stanford Museum, historic tours, local historical societies |
| Hustonville | A small town close to Stanford with a tight-knit community, attracting visitors who enjoy off-the-beaten-path experiences and a quiet atmosphere away from bustling cities. | local parks, community events, scenic drives, outdoor activities |
| Camp Nelson | Known for its historical significance during the Civil War, Camp Nelson attracts history enthusiasts and offers a unique experience of exploring historical landmarks. | Camp Nelson National Monument, historical reenactments, educational tours, nearby hiking trails |
| Tates Creek | A serene area known for beautiful landscapes and outdoor activities, popular among visitors looking for a peaceful retreat surrounded by nature. | hiking and biking trails, beautiful scenery, wildlife watching, local parks |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Stanford vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 54 km, Lancaster (19 km away, 35 listings) earned the most per listing, about 2.4 times as much as Stanford. Richmond was the busiest, booked on 40% of nights against 34% in Stanford.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Danville 15 km | 60 | $19,871 | $220 | 34% |
| Lancaster 19 km | 35 | $31,415 | $313 | 28% |
| Harrodsburg 29 km | 73 | $30,214 | $240 | 39% |
| Berea 40 km | 70 | $15,981 | $149 | 36% |
| Richmond 44 km | 61 | $22,446 | $174 | 40% |
| Lebanon 50 km | 46 | $18,939 | $164 | 38% |
| Springfield 51 km | 42 | $19,993 | $246 | 34% |
| Somerset 54 km | 99 | $22,426 | $225 | 38% |
Other Airbnb Markets in Kentucky
- Louisville Airbnb data 2,171 listings
- Lexington Airbnb data 827 listings
- Stanton Airbnb data 327 listings
- Williamstown Airbnb data 229 listings
- Campton Airbnb data 228 listings
- Frankfort Airbnb data 223 listings
- Covington Airbnb data 217 listings
- Bowling Green Airbnb data 209 listings
See all 112 Kentucky Airbnb markets
Markets Similar to Stanford
Markets elsewhere in the United States with a similar nightly rate and occupancy to Stanford:
- Albany Airbnb data GA · $159/night · 34.7%
- Palmdale Airbnb data CA · $158/night · 32.9%
- Stockton Airbnb data CA · $159/night · 35.1%
- Truth or Consequences Airbnb data NM · $152/night · 33.0%
- Fort Smith Airbnb data AR · $156/night · 36.9%
- Bridgeport Airbnb data CT · $167/night · 35.4%
FAQ
Stanford Airbnb FAQ
How much do Airbnb hosts make in Stanford?
An active Stanford Airbnb grossed $12,951 on average in the 12 months to April 2025, according to AirROI's tracking of 18 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $2,460 or more in a typical month.
How much can I make on Airbnb in Stanford?
It depends most on the home's size, location and how it's run. The middle half of Stanford listings earn between $561 and $2,460 in a typical month, and the top tenth $3,610 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Stanford?
Listings in Stanford were booked on 34% of available nights over the past year. That compares with 39% for the Kentucky average. July was the busiest month.
How much does an Airbnb cost per night in Stanford?
The average booked night in Stanford cost $157 before fees. Half of listings charge between $135 and $185, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Stanford?
None of the active Stanford listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Stanford?
Yes, when it's run well. The average Stanford Airbnb grossed $12,951 in the 12 months to April 2025, 57% below the Kentucky average of $30,126, though with only 18 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $9,451 a year (about $790 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,560 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Stanford?
April paid best over the past year, at $2,220 per active listing, and February paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Stanford?
Stanford stays were booked 66 days (about two months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
What are the best neighborhoods for Airbnb in Stanford?
Downtown Stanford, Lake Stanley and Lincoln County Historical District draw the most short-term rental interest in Stanford. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Stanford?
AirROI counted 18 active Airbnb listings in Stanford as of April 2025. The closest tracked market is Danville, 15 km away.
Method
About This Data
Figures on this page cover 18 active Airbnb listings in Stanford from May 2024 to April 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.