Airbnb market data · 202612 months to October 2026
Sterlington, LA Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Sterlington brought in $23,662 over the 12 months through October 2026, across just 25 active listings, so a single property can move that figure.
The short answer
Sterlington Airbnb Market at a Glance
Sterlington is cheaper but busier than the Louisiana average. Listings averaged $192 a night and were booked on 46% of available nights, against $280 and 40% for the Louisiana average.
July, usually the best month, brings in about 87% more per listing than January, usually the slowest. With only 25 active listings, a few bookings can reorder the months.
With 25 active listings, Sterlington is the 52nd-largest of 66 Louisiana markets AirROI tracks.
Browse the live Sterlington Airbnb market See Every Sterlington ListingRevenue
How Much Do Airbnb Hosts Make in Sterlington?
Gross bookings per Sterlington listing averaged $23,662 over the 12 months to October 2026 (Louisiana average: $33,718), before cleaning, platform and management costs and taxes.
In a typical year, the average Sterlington listing brings in $2,920 in July, its best month, and $1,560 in January, its slowest. The three strongest months bring in 29% of a full year's revenue, where an even calendar would give any three months 25%.
Across Sterlington's 25 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $4,690+ a month, about 1.9 times the typical property.
- Strong performers (top 25%) earn $3,690 or more, roughly $1,200 a month above the median.
- Typical properties (median) earn about $2,500 a month.
- Entry-level properties (bottom 25%) earn $1,530 or less, about 61% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 1.9 times what January does
Average revenue per active listing, by month, October 2024 to September 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Sterlington Airbnb Data by Month
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
March 2026 led on revenue and bookings; nightly rates peaked in October 2025. Across the past two years, July is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | $2,372 | 40.2% | $200 | $77 | 15 days | 4.1 nights |
| Nov 2025 | $2,605 | 48.9% | $195 | $87 | 41 days | 3.8 nights |
| Dec 2025 | $2,001 | 36.5% | $192 | $65 | 19 days | 3.2 nights |
| Jan 2026 | $2,175 | 40.2% | $190 | $70 | 10 days | 3.9 nights |
| Feb 2026 | $2,301 | 46.4% | $189 | $82 | 13 days | 9.4 nights |
| Mar 2026 | $3,315 | 56.0% | $190 | $107 | 20 days | 6.7 nights |
| Apr 2026 | $2,274 | 40.9% | $195 | $76 | 43 days | 3.9 nights |
| May 2026 | $3,215 | 47.5% | $199 | $104 | 45 days | 6 nights |
| Jun 2026 | $2,918 | 48.5% | $186 | $97 | 50 days | 4.4 nights |
| Jul 2026 | $2,835 | 47.7% | $189 | $91 | 40 days | 5.2 nights |
| Aug 2026 | $3,098 | 51.8% | $190 | $100 | 30 days | 5.6 nights |
| Sep 2026 | $3,013 | 50.8% | $188 | $100 | 58 days | 4.2 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Sterlington address, run it through the Airbnb income calculator.
Profit
Is an Airbnb in Sterlington Profitable?
Yes, when it's run well. The average Sterlington Airbnb took in $23,662 in the 12 months to October 2026, and run by its owner at everyday costs, about $1,250 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,860 a month.
Cleaning it yourself keeps the $2,310 a year guests pay in cleaning fees, for about $1,440 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,070 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Sterlington Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $21,352 | $31,560 |
| Cleaning fees guests pay10% of Sterlington bookings | $2,310 | $3,420 |
| Gross bookings | $23,662 | $34,980 |
| Running costs | ||
| Airbnb's feeAbout 16%: 15.5% for the 100% of Sterlington listings on Simplified Pricing, 3% for the rest | −$3,670 | −$5,420 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$2,310 | −$3,420 |
| Utilities and internetAbout 5% of bookings | −$1,180 | −$1,750 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$470 | −$700 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$710 | −$1,050 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$240 | −$240 |
| Permit and registrationWhere one is required | −$120 | −$120 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 27% of bookings, plus cleaning paid for by the cleaning fee | −$8,700 | −$12,700 |
| Left for housing costs, then profit | $14,962about $1,250 a month | $22,280about $1,860 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Sterlington Airbnb Profit
The estimate starts from Sterlington's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Sterlington home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Sterlington's Top Earners Get There
- More nights booked. The busiest quarter of Sterlington listings are booked on 64% or more of their nights, against 45% for the median listing. Ten more booked nights a year at the median rate of $185 adds about $1,830 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $230 a night or more, against a median of $185. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $2,140 a year.
- Open for the busy months. In a typical year, July brings the average listing about $2,920, against $1,560 in January, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Sterlington listings average 4.88 stars, and 48% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,920 a month, against $1,970 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Sterlington?
Sterlington listings were booked on 46% of the nights they were open over the past year, 6 percentage points above the Louisiana average (40%) and 5 points above the U.S. average (41%). In a typical year, occupancy climbs to 53% in July and falls to 31% in January.
Across Sterlington's 25 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 81%+ of open nights, 36 points above the median.
- Strong performers (top 25%) fill 64% or more, roughly five nights a week.
- Typical properties (median) fill about 45% of open nights.
- Entry-level properties (bottom 25%) fill 25% or less, under two nights a week.
July is usually the busiest month in Sterlington, January the quietest
Share of open nights booked, by month, October 2024 to September 2026
Nightly rates
How Much Does an Airbnb Cost per Night in Sterlington?
The average nightly rate in Sterlington, known as ADR (average daily rate), was $192 over the past year, about 31% below the Louisiana average of $280 and about 43% below the U.S. average of $335. In a typical year, rates peak in October at about $200 and bottom out in January at about $165.
Across Sterlington's 25 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $255+ a night, about 40% above the median.
- Strong performers (top 25%) charge $230 or more, about $45 above the median.
- Typical properties (median) charge about $185 a night.
- Entry-level properties (bottom 25%) charge $150 or less, about 17% below the median.
October rates run 19% above January's
Average nightly rate (ADR), by month, October 2024 to September 2026
The 12-month ADR of $192 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Sterlington?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Sterlington it averaged $89 over the past year, from about $50 in a typical January to about $94 in a typical July.
Across Sterlington's 25 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn $128+ per open night, about 41% above the median.
- Strong performers (top 25%) earn $112 or more, about $20 a night above the median.
- Typical properties (median) earn about $91 per open night.
- Entry-level properties (bottom 25%) earn $68 or less, about three-quarters of the median.
July RevPAR is about 1.9 times January's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The 12-month RevPAR of $89 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Sterlington
With only 25 active listings, the monthly pattern in Sterlington is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in July and bottom out in January.
Average revenue by month in Sterlington
Average revenue per active listing, each calendar month averaged over the past two years
Revenue by month in Sterlington in numbers
| Month | Revenue per listing |
|---|---|
| January | $1,560 |
| February | $2,020 |
| March | $2,540 |
| April | $2,140 |
| May | $2,680 |
| June | $2,440 |
| July | $2,920 |
| August | $2,570 |
| September | $2,750 |
| October | $2,370 |
| November | $2,600 |
| December | $2,000 |
How Far in Advance Do Guests Book Airbnb in Sterlington?
Guests book Sterlington stays 35 days ahead on average (about five weeks). September stays are booked furthest out, about 46 days ahead, and January stays closest to arrival, about 7 days. A typical September booking is made in late July.
September stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
The 12-month figure of 35 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Sterlington
None of the 25 active listings in Sterlington display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Sterlington.
Neighborhoods
Best Neighborhoods for Airbnb in Sterlington
AirROI's area guide picks eight Sterlington neighborhoods that draw short-term rental guests, led by Sterlington Town Center, Lake D'Arbonne and Ouachita Riverfront. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Sterlington Town Center | The heart of Sterlington with easy access to shops and restaurants, making it convenient for visitors to enjoy local dining and entertainment. | Sterlington Sports Complex, Local eateries, Antique shops, Community parks, Events and festivals |
| Lake D'Arbonne | A beautiful recreational area perfect for fishing, boating, and relaxing by the water. Attracts nature lovers and outdoor enthusiasts. | Lake D'Arbonne State Park, Fishing and boating, Hiking trails, Bird watching, Picnic areas |
| Ouachita Riverfront | Scenic views and outdoor activities along the river, appealing to visitors seeking relaxation and adventure. | Ouachita River kayaking, Waterfront parks, Fishing spots, Scenic walking trails, Riverfront events |
| Local Historical Sites | Rich history with several historical sites that attract guests interested in the cultural heritage of the region. | Historic Sterlington Depot, Old churches, Local museums, Heritage festivals, Guided history tours |
| Nearby Monroe Attractions | Proximity to Monroe, LA, offers access to urban amenities and attractions while enjoying a quieter stay in Sterlington. | Monroe Civic Center, Pecanland Mall, Louisiana Purchase Gardens and Zoo, Chennault Aviation and Military Museum |
| Nature Trails and Parks | Surrounded by natural beauty and various parks, ideal for guests looking to hike, bike, and explore the outdoors. | Hiking trails, Wildlife viewing, Picnic spots, Children's playgrounds, Outdoor exercise areas |
| Sterlington Schools and Community | Family-friendly area with good schools, appealing to visitors looking for more long-term stays or families on vacation. | Community events, Local sports teams, Family-friendly restaurants, Education-related attractions |
| Annual Local Events | Sterlington hosts various events throughout the year that bring in tourists, making short-term rentals valuable during these times. | Annual festivals, Holiday celebrations, Farmers markets, Concerts in the park, Community gatherings |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Sterlington vs. Nearby Airbnb Markets
Of the five nearby markets in the table, all within 83 km, Farmerville (34 km away, 41 listings) earned the most per listing, about 24% more than Sterlington. Monroe was the busiest, booked on 49% of nights against 46% in Sterlington.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Monroe 16 km | 122 | $25,564 | $191 | 49% |
| West Monroe 21 km | 106 | $22,759 | $186 | 44% |
| Farmerville 34 km | 41 | $29,438 | $233 | 39% |
| Ruston 56 km | 103 | $22,637 | $209 | 39% |
| El Dorado 83 km | 30 | $13,394 | $172 | 41% |
Other Airbnb Markets in Louisiana
- New Orleans Airbnb data 5,050 listings
- Baton Rouge Airbnb data 828 listings
- Lafayette Airbnb data 378 listings
- Lake Charles Airbnb data 348 listings
- Shreveport Airbnb data 345 listings
- Many Airbnb data 122 listings
- Metairie Airbnb data 116 listings
- Grand Isle Airbnb data 106 listings
See all 66 Louisiana Airbnb markets
Markets Similar to Sterlington
Markets elsewhere in the United States with a similar nightly rate and occupancy to Sterlington:
- Spokane Airbnb data WA · $191/night · 46.2%
- Frederick Airbnb data MD · $189/night · 46.3%
- St. Louis Airbnb data MO · $191/night · 45.8%
- Grand Junction Airbnb data CO · $195/night · 46.4%
- Spokane Valley Airbnb data WA · $189/night · 46.6%
- Saint Paul Airbnb data MN · $196/night · 46.5%
FAQ
Sterlington Airbnb FAQ
How much do Airbnb hosts make in Sterlington?
An active Sterlington Airbnb grossed $23,662 on average in the 12 months to October 2026, according to AirROI's tracking of 25 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $3,690 or more in a typical month.
How much can I make on Airbnb in Sterlington?
It depends most on the home's size, location and how it's run. The middle half of Sterlington listings earn between $1,530 and $3,690 in a typical month, and the top tenth $4,690 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Sterlington?
Listings in Sterlington were booked on 46% of available nights over the past year. That compares with 40% for the Louisiana average. July is usually the busiest month.
How much does an Airbnb cost per night in Sterlington?
The average booked night in Sterlington cost $192 before fees. Half of listings charge between $150 and $230, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Sterlington?
None of the active Sterlington listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Sterlington?
Yes, when it's run well. The average Sterlington Airbnb grossed $23,662 in the 12 months to October 2026, 30% below the Louisiana average of $33,718, though with only 25 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $14,962 a year (about $1,250 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,860 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Sterlington?
July usually pays best, averaging $2,920 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Sterlington?
Each night a Sterlington listing was open to book earned $89 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $128 or more.
How far in advance do guests book Airbnbs in Sterlington?
Sterlington stays were booked 35 days (about five weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Sterlington?
The average Sterlington Airbnb stay lasted 5.4 nights over the past year. A listing took 28 reservations over the year on average.
How are Airbnbs in Sterlington rated?
Guests rate Sterlington Airbnbs 4.88 out of 5 on average. Guests score communication highest and cleanliness lowest.
What are the best neighborhoods for Airbnb in Sterlington?
Sterlington Town Center, Lake D'Arbonne and Ouachita Riverfront draw the most short-term rental interest in Sterlington. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Sterlington?
AirROI counted 25 active Airbnb listings in Sterlington as of October 2026. The closest tracked market is Monroe, 16 km away.
How much are Airbnb cleaning fees in Sterlington?
In Sterlington, more than nine in ten listings add a cleaning fee, and the typical fee is about $85.
How many tourists visit Sterlington, LA?
All of Louisiana had 45 million visitors in 2025, the Louisiana Office of Tourism reports. AirROI estimates 691 Airbnb stays in Sterlington, LA in the 12 months to October 2026, which counts bookings and not tourists. See Louisiana tourism statistics.
Method
About This Data
Figures on this page cover 25 active Airbnb listings in Sterlington from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.