Gather! Huge w/Hot Tub, Game Rm <1 mi from Lk Mi Entire home · 8 bedrooms Rated 4.93 - Revenue
- $126,414
- Occupancy
- 35.3%
- Daily rate
- $891
Airbnb market data · 202612 months to September 2026
The average Airbnb in Hayes Township brought in $35,877 over the 12 months through September 2026, about 5% more than the Michigan average of $34,144.
The short answer
Listings averaged $301 a night, about 7% lower than the Michigan average of $325, and were booked on 38% of available nights, close to its 40%.
Timing matters: in July, usually the best month, the average listing earns about 4.4 times as much as in April, usually the slowest.
With 59 active listings, Hayes Township is the 81st-largest of 378 Michigan markets AirROI tracks. From a year earlier, average revenue rose 18% while the number of active listings shrank 12%.
Browse the live Hayes Township Airbnb market See Every Hayes Township ListingRevenue
Gross bookings per Hayes Township listing averaged $35,877 over the 12 months to September 2026 (Michigan average: $34,144), before cleaning, platform and management costs and taxes.
In a typical year, the average Hayes Township listing brings in $8,740 in July, its best month, and $2,000 in April, its slowest. March runs within 5% of April, so either can be the slowest in a given year. The three strongest months bring in 46% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.4 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 4.4 times what April does
Average revenue per active listing, by month, September 2024 to August 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $3,247 | 36.5% | $282 | $108 | 68 days | 3.9 nights |
| Oct 2025 | $3,508 | 39.6% | $272 | $113 | 53 days | 3.9 nights |
| Nov 2025 | $2,555 | 33.1% | $257 | $85 | 42 days | 3.3 nights |
| Dec 2025 | $2,770 | 28.1% | $266 | $89 | 40 days | 3.5 nights |
| Jan 2026 | $2,816 | 28.0% | $265 | $91 | 32 days | 4.8 nights |
| Feb 2026 | $2,198 | 30.2% | $259 | $78 | 44 days | 3.9 nights |
| Mar 2026 | $1,894 | 25.6% | $256 | $61 | 31 days | 5.1 nights |
| Apr 2026 | $1,905 | 22.6% | $257 | $64 | 28 days | 5 nights |
| May 2026 | $3,828 | 39.2% | $295 | $123 | 49 days | 6.2 nights |
| Jun 2026 | $5,931 | 47.7% | $338 | $198 | 79 days | 4.4 nights |
| Jul 2026 | $9,977 | 70.5% | $360 | $322 | 116 days | 4.5 nights |
| Aug 2026 | $7,306 | 56.8% | $349 | $236 | 99 days | 4.6 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole Hayes Township market, enter its address and size in the Airbnb estimator, which compares it with similar listings nearby.
Profit
Yes, when it's run well. The average Hayes Township Airbnb took in $35,877 in the 12 months to September 2026, and run by its owner at everyday costs, about $1,850 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $3,240 a month.
Cleaning it yourself keeps the $4,820 a year guests pay in cleaning fees, for about $2,250 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,590 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $31,057 | $53,810 |
| Cleaning fees guests pay13% of Hayes Township bookings | $4,820 | $8,340 |
| Gross bookings | $35,877 | $62,150 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 81% of Hayes Township listings on Simplified Pricing, 3% for the rest | −$4,720 | −$8,180 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$4,820 | −$8,340 |
| Utilities and internetAbout 5% of bookings | −$1,790 | −$3,110 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$720 | −$1,240 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$1,080 | −$1,860 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$360 | −$360 |
| Permit and registrationWhere one is required | −$180 | −$180 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −$13,670 | −$23,270 |
| Left for housing costs, then profit | $22,207about $1,850 a month | $38,880about $3,240 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
The estimate starts from Hayes Township's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Hayes Township home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $5,180 a month, against $2,990 for the average one.
Occupancy
Hayes Township listings were booked on 38% of the nights they were open over the past year, 2 percentage points below the Michigan average (40%) and 3 points below the U.S. average (41%). In a typical year, occupancy swings from 28% in April to 67% in July.
The busiest tenth of listings are booked about 3.1 times as often as the bottom quarter.
July is usually the busiest month in Hayes Township, April the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 38% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Hayes Township, known as ADR (average daily rate), was $301 over the past year, about 7% below the Michigan and U.S. averages ($325 and $320). In a typical year, rates peak in July at about $335 and bottom out in November at about $240.
Prices span a wide range: the top 10% charge about 3.7 times the rate of the bottom quarter.
July rates run 42% above November's
Average nightly rate (ADR), by month, September 2024 to August 2026
The 12-month ADR of $301 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Hayes Township it averaged $133 over the past year, from about $67 in a typical April to about $282 in a typical July.
Per open night, by tier:
July RevPAR is about 4.2 times April's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The 12-month RevPAR of $133 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Hayes Township has one high season, June through August, which makes it a highly seasonal market. Business is slowest from September to April. A listing earns about 2.6 times as much a month in June through August as in December through February.
Average revenue by month in Hayes Township
Average revenue per active listing, each calendar month averaged over the past two years
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | $2,730 |
| February | Low season | $2,580 |
| March | Low season | $2,080 |
| April | Low season | $2,000 |
| May | Shoulder season | $3,940 |
| June | High season | $5,390 |
| July | High season | $8,740 |
| August | High season | $6,840 |
| September | Low season | $3,270 |
| October | Low season | $3,230 |
| November | Low season | $2,330 |
| December | Low season | $2,830 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonJune–August | $6,990 | 57% | $327 |
| Shoulder seasonMay | $3,940 | 40% | $281 |
| Low seasonSeptember–April | $2,630 | 34% | $248 |
Guests book Hayes Township stays 68 days ahead on average (about two months), so guests here plan well ahead. July stays are booked furthest out, about 112 days ahead, and April stays closest to arrival, about 27 days. A typical July booking is made in late March.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 68 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 59 active listings in Hayes Township display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Hayes Township.
Neighborhoods
AirROI's area guide picks eight Hayes Township neighborhoods that draw short-term rental guests, led by Lakefront Property, Historic Downtown Jackson and Brooklyn. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Lakefront Property | Ideal for vacationers looking for a relaxing getaway by the water. The serene environment and scenic views attract travelers throughout the summer. | Lake Huron, Hayes State Park, Fishing and boating activities, Picnic areas, Trails for hiking |
| Historic Downtown Jackson | Charming area with a rich history and a growing arts scene. Visitors enjoy local shops and restaurants, making it a great place for cultural exploration. | Ella Sharp Museum, Jackson Symphony Orchestra, Downtown shopping, Local breweries and cafes, Historic buildings |
| Brooklyn | A quaint village close to the popular Michigan International Speedway, it attracts racing fans and families looking for a fun getaway during race season and other events. | Michigan International Speedway, Lake Columbia, Local fairs and festivals, Shopping and dining in Brooklyn |
| Napoleon | A rural area with beautiful farmland and close proximity to several lakes, ideal for guests looking for a peaceful retreat and outdoor adventures. | Lake Napoleon, Sandhill Crane Vineyards, Nature trails, Fishing spots, Local farms |
| Rives Junction | This small community offers a cozy atmosphere with a rural charm. It's a short drive to larger cities for shopping and dining. | Rives Lake, Local parks, Antique shops, Fishing and boating in nearby lakes, Community events |
| Onondaga | Famous for its natural beauty and parks, Onondaga is perfect for nature lovers and those seeking tranquility away from the urban hustle. | Onondaga State Park, Nature hikes, Picnic spots, Bird watching, Local wildlife |
| Grass Lake | A scenic village that acts as a gateway to numerous outdoor activities and regional attractions. Popular for its family-friendly vibe. | Grass Lake, Lakefront parks, Hiking trails, Local festivals, Community events |
| Stockbridge | A small town with a strong sense of community and several outdoor recreational opportunities. Visitors enjoy a slower pace and local charm. | Stockbridge River, State parks nearby, Local shops and cafes, Outdoor festivals, Scenic drives |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
More than nine in ten Airbnbs in Hayes Township are entire homes (93%), with private rooms at 7%. Houses are the most common property type at 61%, about 1.9 times the share of cabins and other outdoor stays (32%).
Nearly all listings rent the whole place
Hayes Township Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 93.2% | 55 |
| Private room | 6.8% | 4 |
Listings by property type
Hayes Township Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 61.0% | 36 |
| Cabin/Outdoor | 32.2% | 19 |
| Unique stay | 3.4% | 2 |
| Hotel/Boutique | 1.7% | 1 |
| Apartment/Condo | 1.7% | 1 |
Most Hayes Township homes are built for groups: 69% of entire homes have three or more bedrooms, and three-bedroom homes are the most common size (44%). Shares are of the 55 entire homes that give a bedroom count; rented rooms are left out.
Hayes Township entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 10.9% | 6 |
| 2 bedrooms | 20.0% | 11 |
| 3 bedrooms | 43.6% | 24 |
| 4 bedrooms | 16.4% | 9 |
| 5+ bedrooms | 9.1% | 5 |
A typical two-bedroom home in Hayes Township earned $18,400 over the past year, against $28,800 for a three-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 2 bedrooms | 11 | $18,400 | $30,800 | $264 | 36% |
| 3 bedrooms | 24 | $28,800 | $35,800 | $300 | 40% |
Hayes Township is a group-trip market: 51% of listings sleep eight or more guests, about 2.2 times the share of the next most common size, six guests (24%). Shares are of the 55 listings with a guest capacity on file (93% of the market).
Hayes Township listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 5.5% | 3 |
| 4 guests | 3.6% | 2 |
| 5 guests | 7.3% | 4 |
| 6 guests | 23.6% | 13 |
| 7 guests | 9.1% | 5 |
| 8+ guests | 50.9% | 28 |
Hayes Township hosts set up an average of 4.8 beds per listing. Only 36% of listings show their exact location on the listing map; the rest show an approximate area.
Lake access is common in Hayes Township: 54% of listings offer it, and 51% have a fireplace.
Share of Hayes Township listings with each common amenity
Guests
Hayes Township draws mostly domestic guests: 97% of those who left reviews live in the United States. No single city dominates: Grand Rapids is the largest source, at about 6% of reviews.
97% of Hayes Township guests are domestic
Where guests who left reviews live
Where Hayes Township guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Grand Rapids | 5.5% |
| Chicago | 3.4% |
| Detroit | 3.1% |
| Ann Arbor | 2.5% |
| Lansing | 2.2% |
Where Hayes Township guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 97.2% |
| Canada | 0.9% |
| Germany | 0.6% |
| Spain | 0.3% |
Languages spoken by Hayes Township guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 74.2% |
| Spanish | 9.7% |
| French | 4.8% |
| German | 1.6% |
| Portuguese | 1.6% |
Hayes Township Airbnbs average 4.90 stars, and 64% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.80, against 4.96 for host communication.
Communication scores highest in Hayes Township; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.90 |
| Cleanliness | 4.84 |
| Communication | 4.96 |
| Location | 4.89 |
| Check-in | 4.95 |
| Value | 4.80 |
Booking patterns
More than nine in ten Hayes Township listings are open to guests more than 180 days a year, but only 10% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 49% of listings; blocked nights include any the host closes off.
Days a year Hayes Township listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 44.1% | 26 |
| 181-270 days | 47.5% | 28 |
| 91-180 days | 8.5% | 5 |
Days a year Hayes Township listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 10.2% | 6 |
| 91-180 days | 49.2% | 29 |
| 31-90 days | 23.7% | 14 |
| 1-30 days | 16.9% | 10 |
The average Hayes Township booking lasts 4.7 nights, longest in May and shortest in October. Listings took about 24 bookings each over the year, some 1,370 in all. More than half of listings that give a check-in time set it at 4 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Hayes Township
Average nights per booking, by month of stay
Two-year average by calendar month.
About seven in ten listings in Hayes Township accept stays of one or two nights.
Minimum stay set by Hayes Township listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Hayes Township, used by 36% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. 46% of listings offer Flexible or Moderate terms and 53% use Firm or stricter ones, so neither camp dominates.
Cancellation policies of Hayes Township listings, from most to least flexible
Share of listings by the policy they use
Nearly all Hayes Township listings charge a cleaning fee. The typical fee is about $172. Spread over the average stay of 4.7 nights, that adds roughly $35 a night to what guests pay. For listings that charge one, cleaning fees make up about 13% of gross revenue.
Top earners
The top-grossing Airbnb in Hayes Township, an eight-bedroom home, took in $126,000 over the past year, about 3.5 times the city's average of $35,900.
Gather! Huge w/Hot Tub, Game Rm <1 mi from Lk Mi Entire home · 8 bedrooms Rated 4.93
Lakefront Retreat-Mins to Dtown| Firepit| Hot Tub! Entire home · 2 bedrooms Rated 4.92
Serene wooded beachfront escape. The Noble Bear. Entire home · 4 bedrooms Rated 4.79
Modern Pondside Retreat W/ Hot tub Entire home · 3 bedrooms Rated 4.86
4-Seasons All-Sport Lake House Entire home · 4 bedrooms Rated 5.00
Lakefront Cottage: Hot Tub, Fireplace, Fire Pit Entire home · 2 bedrooms Rated 4.98 Only 3% of Hayes Township listings are classed as professionally managed, though 36% of listings have a co-host. 78% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Most hosts still vet their guests: only 22% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 81% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 30 km, Helena Township (30 km away, 39 listings) earned the most per listing, about 41% more than Hayes Township.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Bagley Township 23 km | 54 | $26,998 | $269 | 33% |
| Custer Township 23 km | 149 | $30,596 | $314 | 32% |
| Gaylord 24 km | 116 | $31,641 | $318 | 34% |
| Grayling Charter Township 26 km | 43 | $30,361 | $323 | 39% |
| Kearney Township 26 km | 127 | $33,418 | $301 | 32% |
| Grayling 26 km | 41 | $24,650 | $236 | 36% |
| Bellaire 27 km | 144 | $38,224 | $368 | 36% |
| Helena Township 30 km | 39 | $50,444 | $466 | 42% |
See all 378 Michigan Airbnb markets
Markets elsewhere in the United States with a similar nightly rate and occupancy to Hayes Township:
FAQ
An active Hayes Township Airbnb grossed $35,877 on average in the 12 months to September 2026, according to AirROI's tracking of 59 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $5,620 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Hayes Township listings earn between $1,630 and $5,620 in a typical month, and the top tenth $8,030 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Hayes Township were booked on 38% of available nights over the past year. That compares with 40% for the Michigan average. July is usually the busiest month.
The average booked night in Hayes Township cost $301 before fees. Half of listings charge between $145 and $380, so bedroom count and location move the price more than the average suggests.
None of the active Hayes Township listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Yes, when it's run well. The average Hayes Township Airbnb grossed $35,877 in the 12 months to September 2026, 5% above the Michigan average of $34,144. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $22,207 a year (about $1,850 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $3,240 a month. Check a specific home in the Airbnb calculator.
July usually pays best, averaging $8,740 per active listing over the past two years, and April usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Hayes Township listing was open to book earned $133 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $272 or more.
Hayes Township stays were booked 68 days (about two months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Hayes Township Airbnb stay lasted 4.7 nights over the past year. A listing took 24 reservations over the year on average.
Guests rate Hayes Township Airbnbs 4.90 out of 5 on average. Guests score communication highest and value lowest.
Lakefront Property, Historic Downtown Jackson and Brooklyn draw the most short-term rental interest in Hayes Township. The neighborhood guide explains what brings guests to each.
AirROI counted 59 active Airbnb listings in Hayes Township as of September 2026. The closest tracked market is Bagley Township, 23 km away.
In Hayes Township, nearly all listings add a cleaning fee, and the typical fee is about $172.
Method
Figures on this page cover 59 active Airbnb listings in Hayes Township from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.