Airbnb market data · 202612 months to October 2026

Columbia, MO Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
347
Avg. booking lead time
56 days
Listings showing a permit
0%
Peak revenue month
July
Lowest revenue month
January

The short answer

Columbia Airbnb Market at a Glance

Columbia is cheaper but busier than the Missouri average. Listings averaged $227 a night and were booked on 41% of available nights, against $270 and 38% for the Missouri average.

July, usually the best month, brings in about 75% more per listing than January, usually the slowest.

With 347 active listings, Columbia is the tenth-largest of 127 Missouri markets AirROI tracks. From a year earlier, average revenue rose 5% while the number of active listings shrank 9%.

Map of Airbnb listings in Columbia Browse the live Columbia Airbnb market See Every Columbia Listing

Revenue

How Much Do Airbnb Hosts Make in Columbia?

Gross bookings per Columbia listing averaged $23,998 over the 12 months to October 2026 (Missouri average: $29,798), before cleaning, platform and management costs and taxes.

In a typical year, the average Columbia listing brings in $3,390 in July, its best month, and $1,940 in January, its slowest. Both ends are close calls: July leads September by 1%, and January sits just 4% below February, so either pair can swap places in a given year. The three strongest months bring in 30% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 3.6 times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn $6,180+ a month, about 2.8 times the typical property.
  • Strong performers (top 25%) earn $3,930 or more, roughly $1,700 a month above the median.
  • Typical properties (median) earn about $2,210 a month.
  • Entry-level properties (bottom 25%) earn $1,090 or less, about half of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

July earns about 1.7 times what January does

Average revenue per active listing, by month, October 2024 to September 2026

Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

Columbia Airbnb Data by Month

Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.

November 2025 led on revenue and bookings; nightly rates peaked in September 2026. Across the past two years, July is usually the strongest month.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Columbia, Oct 2025 to Sep 2026
MonthAvg. RevenueOccupancyAvg. Nightly RateRevPARBooking Lead TimeAvg. Length of Stay
Oct 2025$3,37744.9%$222$10987 days4.8 nights
Nov 2025$3,83149.5%$229$12883 days4.4 nights
Dec 2025$2,61240.1%$217$8439 days5 nights
Jan 2026$1,95033.3%$201$6331 days4.7 nights
Feb 2026$2,05835.4%$204$7331 days3.7 nights
Mar 2026$2,96343.2%$206$9642 days5.6 nights
Apr 2026$2,64343.0%$203$8854 days4.1 nights
May 2026$2,97640.3%$216$9689 days4.4 nights
Jun 2026$3,22947.0%$216$10847 days5 nights
Jul 2026$3,60146.2%$215$11648 days6.3 nights
Aug 2026$2,98145.4%$220$9641 days5.6 nights
Sep 2026$3,32444.2%$233$11165 days3.3 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

The typical Columbia listing earns about $2,210 a month, but one property can land well above or below that. The Airbnb income calculator gives a range for a specific address, built from the comparable listings around it.

Profit

Is an Airbnb in Columbia Profitable?

Yes, when it's run well. The average Columbia Airbnb took in $23,998 in the 12 months to October 2026, and run by its owner at everyday costs, about $1,320 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $2,370 a month.

Cleaning it yourself keeps the $2,050 a year guests pay in cleaning fees, for about $1,490 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,140 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.

Columbia Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Columbia Airbnb
LineAverage listingTop-quarter listing
Money in
Nightly bookings$21,948$39,040
Cleaning fees guests pay9% of Columbia bookings$2,050$3,640
Gross bookings$23,998$42,680
Running costs
Airbnb's feeAbout 14%: 15.5% for the 87% of Columbia listings on Simplified Pricing, 3% for the rest−$3,340−$5,940
Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself−$2,050−$3,640
Utilities and internetAbout 5% of bookings−$1,200−$2,130
Guest suppliesToiletries, coffee, paper goods: about 2%−$480−$850
Repairs and upkeepIncluding linens and small replacements: about 3%−$720−$1,280
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−$240−$240
Permit and registrationWhere one is required−$120−$120
Management$0 when you run it; co-hosts charge from about 10% of nightly bookings$0$0
Pricing and messaging toolsOptional; Airbnb's own tools are free$0$0
Lodging taxesAdded to the guest's bill and passed on$0$0
Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee−$8,150−$14,200
Left for housing costs, then profit$15,848about $1,320 a month$28,480about $2,370 a month
Housing costs
Mortgage or rent, property tax, home insurance, HOA or condo feesDepend on the home

Estimate Your Own Columbia Airbnb Profit

The estimate starts from Columbia's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Columbia home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Columbia's Top Earners Get There

  • More nights booked. The busiest quarter of Columbia listings are booked on 62% or more of their nights, against 39% for the median listing. Ten more booked nights a year at the median rate of $155 adds about $1,540 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge $265 a night or more, against a median of $155. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $2,190 a year.
  • Open for the busy months. In a typical year, July brings the average listing about $3,390, against $1,940 in January, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. Columbia listings average 4.85 stars, and 53% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $3,560 a month, against $2,000 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Columbia?

Columbia listings were booked on 41% of the nights they were open over the past year, 3 percentage points above the Missouri average (38%) and in line with the U.S. average. In a typical year, occupancy climbs to 49% in July and falls to 36% in January.

The busiest tenth of listings are booked about 4.1 times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 82%+ of open nights, 43 points above the median.
  • Strong performers (top 25%) fill 62% or more, roughly four nights a week.
  • Typical properties (median) fill about 39% of open nights.
  • Entry-level properties (bottom 25%) fill 20% or less, under two nights a week.

July is usually the busiest month in Columbia, January the quietest

Share of open nights booked, by month, October 2024 to September 2026

The 12-month rate of 41% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Nightly rates

How Much Does an Airbnb Cost per Night in Columbia?

The average nightly rate in Columbia, known as ADR (average daily rate), was $227 over the past year, about 16% below the Missouri average of $270 and about 32% below the U.S. average of $335. In a typical year, rates peak in September at about $230 and bottom out in January and December at about $190.

Prices span a wide range: the top 10% charge about 4.6 times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge $435+ a night, about 2.8 times the median.
  • Strong performers (top 25%) charge $265 or more, about $110 above the median.
  • Typical properties (median) charge about $155 a night.
  • Entry-level properties (bottom 25%) charge $93 or less, about 61% of the median.

September rates run 21% above December's

Average nightly rate (ADR), by month, October 2024 to September 2026

The 12-month ADR of $227 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

What Is the RevPAR for Airbnb in Columbia?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Columbia it averaged $89 over the past year, from about $63 in a typical January to about $111 in a typical September.

Per open night, by tier:

  • Best-in-class properties (top 10%) earn $188+ per open night, about 2.6 times the median.
  • Strong performers (top 25%) earn $121 or more, about $50 a night above the median.
  • Typical properties (median) earn about $71 per open night.
  • Entry-level properties (bottom 25%) earn $36 or less, about half of the median.

September RevPAR is about 1.8 times January's

Revenue per open night (RevPAR), by month, October 2024 to September 2026

Seasonality

Best and Worst Months for Airbnb in Columbia

Columbia has one high season, June through November, which makes it a moderately seasonal market. Business is slowest from December to February and slows again in April. A listing earns about 51% more a month in June through August than in December through February.

Average revenue by month in Columbia

Average revenue per active listing, each calendar month averaged over the past two years

Revenue by month in Columbia in numbers
Average monthly revenue per active listing in Columbia, by calendar month
MonthSeasonRevenue per listing
JanuaryLow season$1,940
FebruaryLow season$2,020
MarchShoulder season$2,750
AprilLow season$2,490
MayShoulder season$2,970
JuneHigh season$3,030
JulyHigh season$3,390
AugustHigh season$3,210
SeptemberHigh season$3,340
OctoberHigh season$2,940
NovemberHigh season$3,150
DecemberLow season$2,420
Average monthly Airbnb revenue, occupancy and nightly rate in Columbia by season
SeasonRevenue per monthOccupancyNightly rate
High seasonJune–November$3,18047%$211
Shoulder seasonMarch, May$2,86043%$212
Low seasonApril, December–February$2,22040%$197

How Far in Advance Do Guests Book Airbnb in Columbia?

Guests book Columbia stays 56 days ahead on average (about eight weeks). September stays are booked furthest out, about 89 days ahead, and January stays closest to arrival, about 27 days. A typical September booking is made in mid-June.

September stays are booked furthest ahead

Average days between booking and check-in, by month of stay, October 2024 to September 2026

Permits

Airbnb Permits and Registration in Columbia

None of the 347 active listings in Columbia display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Columbia.

Neighborhoods

Best Neighborhoods for Airbnb in Columbia

AirROI's area guide picks eight Columbia neighborhoods that draw short-term rental guests, led by Downtown Columbia, University of Missouri Area and The District. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Columbia
AreaWho it suitsLandmarks nearby
Downtown ColumbiaThe vibrant center of Columbia, ideal for both business travelers and tourists. A hub for events, dining, and nightlife, making it a popular choice for short-term rentals.Columbia Museum of Art, Downtown shopping and dining, The Blue Note, Stephan Hills Park, Columbia Farmers Market
University of Missouri AreaHome to a large student population and visitors related to university events. Strong demand for short-term rentals during the academic year and for sporting events.University of Missouri, Mizzou Arena, Faurot Field, Memorial Union, Francis Quadrangle
The DistrictKnown for its diverse array of shops, restaurants, and bars. A popular nightlife destination that attracts young crowds and tourists.The Blue Note, The Candy Factory, Laser Lanes, Parker’s Restaurant, The Rooftop at the Broadway
Nifong Park AreaFamily-friendly neighborhood close to recreational areas. Ideal for families visiting Columbia for events or activities. Offers a quieter suburban experience.Nifong Park, Rock Bridge Memorial State Park, Columbia Nature School, Museum of Anthropology
Southwest ColumbiaA growing area with new developments and amenities. Appeals to families and business travelers due to its accessibility and proximity to major roads.Columbia Mall, Register's Folly, Lenoir Woods, Twin Lakes Recreation Area, Walther Park
East ColumbiaA suburban area with numerous shopping centers and dining options. Convenient for travelers seeking a local experience with easy access to main highways.Eastland Center, South Providence Recreational Area, Katy Trail State Park, Old Hawthorne Golf Club
Broadway and RollinsA dynamic intersection with convenient access to major attractions and facilities. Known for its nightlife and proximity to key local spots.The Blue Note, Columbia Cinema, Boulevard Brewery, Historic District
Lakeside AreaA scenic area near lakes and parks, perfect for nature lovers and those seeking a peaceful environment. Attracts visitors looking for outdoor activities.Lake of the Woods, Lakeside Apartments, Mckee Park, Lakeside Golf Course

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

Columbia Airbnb Listings by Type and Size

Entire homes make up 80% of listings in Columbia, but private rooms are a real segment: about one listing in seven (15%) rents out a single room. Houses are the most common property type at 57%, about 2.3 times the share of apartments and condos (25%).

Mostly entire homes, with a private-room segment

Columbia Airbnb listings by room type

  • Entire home 80%
  • Private room 15%
  • Hotel room 5%
Room types in numbers
Columbia Airbnb listings by room type
Room typeShare of listingsListings
Entire home80.1%278
Private room15.3%53
Hotel room4.6%16

Listings by property type

Columbia Airbnb listings by property type

  • House 57%
  • Apartment/Condo 25%
  • Others 9%
  • Hotel/Boutique 6%
  • Cabin/Outdoor 3%
Property types in numbers
Columbia Airbnb listings by property type
Property typeShare of listingsListings
House56.8%197
Apartment/Condo24.8%86
Others8.6%30
Hotel/Boutique6.3%22
Cabin/Outdoor3.5%12

How Many Bedrooms Do Airbnb Listings in Columbia Have?

Most Columbia homes are built for groups: 51% of entire homes have three or more bedrooms, and three-bedroom homes are the most common size (36%). Shares are of the 275 entire homes that give a bedroom count; rented rooms are left out.

Columbia entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
Columbia entire homes by number of bedrooms
BedroomsShare of entire homes with a bedroom countEntire homes
Studio3.3%9
1 bedroom18.2%50
2 bedrooms27.6%76
3 bedrooms36.0%99
4 bedrooms12.0%33
5+ bedrooms2.9%8

What Each Home Size Earns in Columbia

A typical one-bedroom home in Columbia earned $12,900 over the past year, against $33,900 for a four-bedroom home.

What each home size earns in Columbia
Home sizeListingsTypical annual revenue (median)Average annual revenueAvg. nightly rateOccupancy
1 bedroom50$12,900$16,800$14244%
2 bedrooms76$16,500$19,600$16247%
3 bedrooms99$30,800$33,700$28943%
4 bedrooms33$33,900$39,900$44541%

How Many Guests Do Airbnbs in Columbia Sleep?

The most common capacity in Columbia is four or six guests (26% of listings each), and 51% of listings sleep six or more. Shares are of the 298 listings with a guest capacity on file (86% of the market).

Columbia listings by guest capacity

Share of listings by the number of guests they sleep, of those with a capacity on file

Guest capacity in numbers
Columbia listings by guest capacity
Guest capacityShare of listings with a capacity on fileListings
1 guest0.3%1
2 guests15.4%46
3 guests4.0%12
4 guests25.8%77
5 guests3.7%11
6 guests25.8%77
7 guests2.7%8
8+ guests22.1%66

How Columbia Airbnb Listings Are Set Up

Columbia hosts set up an average of 2.7 beds per listing, close to one bed per bedroom. Only 28% of listings show their exact location on the listing map; the rest show an approximate area.

Photos per listing
25
Beds per listing
2.7
Show exact location
28%

What Amenities Do Airbnb Listings in Columbia Offer?

Free on-site parking is close to standard in Columbia: 96% of listings offer it, and 56% have a patio or balcony.

Share of Columbia listings with each common amenity

  • Air conditioning Nearly all
  • Wifi Nearly all
  • Heating Nearly all
  • Smoke alarm 99%
  • Free parking on premises 96%
  • TV 94%
  • Coffee maker 88%
  • Hot water 86%
  • Microwave 86%
  • Carbon monoxide alarm 85%

Airbnb Amenities Linked to Higher Revenue in Columbia

Listings in Columbia with outdoor furniture earned about 90% more a year, on average, than those without: $33,600 against $17,700. The gap is smaller for a smart lock (about 80% more) and a backyard (about 75% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for Columbia listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

  • Outdoor furniture +89% on 39% of listings
  • Smart lock +82% on 24% of listings
  • Backyard +76% on 55% of listings
  • BBQ grill +70% on 27% of listings
  • Patio or balcony +66% on 56% of listings
  • Sun loungers +66% on 3% of listings
  • Outdoor dining area +61% on 32% of listings
  • Piano +54% on 3% of listings
  • Garden view +54% on 3% of listings
  • Waterfront +53% on 3% of listings
Revenue by amenity in numbers
Average annual revenue of Columbia listings with and without each amenity
AmenityListings with itAvg. revenue withAvg. revenue withoutRevenue gap
Outdoor furniture39%$33,600$17,700+89%
Smart lock24%$36,400$20,000+82%
Backyard55%$29,800$17,000+76%
BBQ grill27%$34,300$20,200+70%
Patio or balcony56%$29,100$17,500+66%
Sun loungers3%$39,000$23,500+66%
Outdoor dining area32%$32,300$20,100+61%
Piano3%$36,400$23,600+54%
Garden view3%$36,300$23,600+54%
Waterfront3%$36,100$23,600+53%

Guests

Who Books Airbnbs in Columbia?

Columbia draws mostly domestic guests: 98% of those who left reviews live in the United States. No single city dominates: St. Louis is the largest source outside Columbia, at about 7% of reviews.

98% of Columbia guests are domestic

Where guests who left reviews live

  • Domestic 98%
  • International 2%

Where Columbia guests come from: top cities

Share of guests who left reviews

  • St. Louis 7%
  • Kansas City 5%
  • Columbia 4%
  • Chicago 2%
  • Springfield 2%
Top origin cities in numbers
Where Columbia guests come from: top cities
Origin cityShare of guests
St. Louis7.0%
Kansas City4.9%
Columbia4.0%
Chicago2.4%
Springfield1.9%

Where Columbia guests come from: top countries

Share of guests who left reviews

  • United States 98%
  • Canada 0%
  • Germany 0%
  • United Kingdom 0%
Top origin countries in numbers
Where Columbia guests come from: top countries
Origin countryShare of guests
United States98.1%
Canada0.3%
Germany0.1%
United Kingdom0.1%

Languages spoken by Columbia guests

Share of guests who left reviews

  • English 78%
  • Spanish 9%
  • German 3%
  • French 3%
  • Russian 1%
Top languages in numbers
Languages spoken by Columbia guests
LanguageShare of guests
English77.8%
Spanish9.0%
German3.2%
French2.9%
Russian1.1%

What Are Airbnb Guest Ratings in Columbia?

Columbia Airbnbs average 4.85 stars, and 53% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.79, against 4.94 for check-in. Listings here carry long review histories, about 83 reviews each on average.

Check-in scores highest in Columbia; value is lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.89
  • Cleanliness 4.86
  • Communication 4.93
  • Location 4.86
  • Check-in 4.94
  • Value 4.79
Category scores in numbers
Columbia guest ratings by category
CategoryAverage rating (out of 5)
Accuracy4.89
Cleanliness4.86
Communication4.93
Location4.86
Check-in4.94
Value4.79

Booking patterns

How Guests Book in Columbia: Stays, Rules and Fees

About eight in ten Columbia listings are open to guests more than 180 days a year, but only 20% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 33% of listings; blocked nights include any the host closes off.

Days a year Columbia listings are open to guests

Share of listings by days a year

  • 271-366 days 48%
  • 181-270 days 33%
  • 91-180 days 15%
  • 31-90 days 4%
  • 1-30 days <1%
Open days in numbers
Days a year Columbia listings are open to guests
Days a yearShare of listingsListings
271-366 days48.4%168
181-270 days32.6%113
91-180 days14.7%51
31-90 days4.0%14
1-30 days0.3%1

Days a year Columbia listings are booked or blocked

Share of listings by days a year

  • 271-366 days 5%
  • 181-270 days 15%
  • 91-180 days 33%
  • 31-90 days 29%
  • 1-30 days 18%
Booked or blocked days in numbers
Days a year Columbia listings are booked or blocked
Days a yearShare of listingsListings
271-366 days4.9%17
181-270 days15.0%52
91-180 days33.4%116
31-90 days28.5%99
1-30 days18.2%63

What Is the Average Length of Stay for Airbnb in Columbia?

The average Columbia booking lasts 6.2 nights, longest in July and shortest in September. Listings took about 24 bookings each over the year, some 8,050 in all. 54% of listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.

Average length of stay by month in Columbia

Average nights per booking, by month of stay

Two-year average by calendar month.

Columbia Airbnb Minimum Stay Requirements

About seven in ten listings in Columbia accept stays of one or two nights. A smaller group, 8%, takes only stays of 30 nights or more.

Minimum stay set by Columbia listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 39% 137 listings
  • 2 Nights 30% 104 listings
  • 3 Nights 3% 11 listings
  • 4-6 Nights 4% 14 listings
  • 7-29 Nights 15% 52 listings
  • 30+ Nights 8% 29 listings

What Cancellation Policies Do Airbnb Hosts Use in Columbia?

Firm is the most common cancellation policy in Columbia, used by 38% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. About half of listings offer Flexible or Moderate terms and 46% use Firm or stricter ones, so neither camp dominates.

Cancellation policies of Columbia listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 24% 84 listings
  • Moderate 26% 91 listings
  • Limited 4% 14 listings
  • Firm 38% 133 listings
  • Strict 7% 24 listings
  • Super Strict 30 Days <1% 1 listing

How Much Are Airbnb Cleaning Fees in Columbia?

84% of Columbia listings charge a cleaning fee. The typical fee is $100, but a minority of much higher fees lifts the average to $259, so the median is the better guide. Spread over the average stay of 6.2 nights, that adds roughly $16 a night to what guests pay. For listings that charge one, cleaning fees make up about 9% of gross revenue.

Median cleaning fee
$100
Average cleaning fee
$259
Listings charging a fee
83.6%
Share of gross revenue
8.5%

Top earners

Top-Earning Airbnbs and Hosts in Columbia

The top-grossing Airbnb in Columbia, a 12-bedroom home, took in $136,000 over the past year, about 5.7 times the city's average of $24,000.

51 acre paradise with deck views 51 acre paradise with deck views Entire home · 12 bedrooms Rated 5.00
Revenue
$135,763
Occupancy
43.6%
Daily rate
$936
Cozy SW Retreat – Perfect for Football & Families Cozy SW Retreat – Perfect for Football & Families Entire home · 3 bedrooms Rated 4.90
Revenue
$127,963
Occupancy
45.6%
Daily rate
$722
Luxury 5BR Historic Home—2 Blocks to Downtown Luxury 5BR Historic Home—2 Blocks to Downtown Entire home · 5 bedrooms Rated 4.99
Revenue
$127,430
Occupancy
55.4%
Daily rate
$526
Briarwood Central Briarwood Central Entire home · 4 bedrooms Rated 4.97
Revenue
$107,356
Occupancy
51.0%
Daily rate
$816
Luxurious Historic home at the heart of Columbia Luxurious Historic home at the heart of Columbia Entire home · 4 bedrooms Rated 4.99
Revenue
$95,267
Occupancy
26.7%
Daily rate
$1,122
Lakefront Cabin on Pretty Lake Surrounded by Woods Lakefront Cabin on Pretty Lake Surrounded by Woods Entire home · 1 bedroom Rated 5.00
Revenue
$87,830
Occupancy
54.0%
Daily rate
$444

Who Are the Top Airbnb Hosts in Columbia?

Matt is the top-grossing host in Columbia, with $262,000 in bookings across 4 listings over the past year. Together, the ten top-grossing hosts run 18% of the market's 347 listings.

Top Airbnb hosts in Columbia by revenue
#HostListingsGross revenuePer listingAvg. rating
Matt4$262,032$65,5084.96/5
Luminous Property Collection7$248,807$35,5444.80/5
John10$248,480$24,8484.88/5
4Jon3$217,136$72,3794.95/5
5Matthew5$210,982$42,1964.94/5
6Miranda8$172,642$21,5804.80/5
7Nick4$159,864$39,9664.94/5
8Ed Brent & Yang Rai2$148,021$74,0115.00/5
9Melissa3$141,867$47,2894.87/5
10RoomPicks16$135,156$8,4474.55/5

Who Are the Airbnb Hosts in Columbia?

Only 5% of Columbia listings are classed as professionally managed, though 36% of listings have a co-host. 63% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Most hosts still vet their guests: only 22% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 87% of listings.

Superhosts
63.1%
Professional management
4.9%
Cohosted listings
36.3%
Instant Book enabled
21.9%
Simplified Pricing
87.3%

Largest Airbnb Management Companies in Columbia

3 management companies run five or more active Airbnb listings in Columbia, and companies run 16% of its Airbnb homes. RoomPicks is the largest, with 16 listings and an average guest rating of 4.58; the next largest are Luminous Property Collection and Evolve. Among the three largest, Luminous Property Collection's homes rate highest, at 4.81.

The three largest run 8% of Columbia's Airbnb homes

Share of Columbia's Airbnb homes each company runs as host or co-host

  • RoomPicks 5% · 16
  • Luminous Property Collection 2% · 7
  • Evolve 2% · 6
  • All other listings 92%

Listings each company runs as host or co-host, 12 months to October 2026. Guest ratings average each listing's Airbnb rating, weighted by its reviews.

See the largest management companies in Missouri, ranked by homes, guest rating and growth.

Nearby markets

Columbia vs. Nearby Airbnb Markets

Of the eight nearby markets in the table, all within 91 km, Gravois Mills (90 km away) earned the most per listing, about 59% more than Columbia. Jefferson City was the busiest, booked on 44% of nights against 41% in Columbia.

Airbnb markets near Columbia: distance, revenue, nightly rate and occupancy
MarketListingsAvg. annual revenueAvg. nightly rateOccupancy
Jefferson City 44 km99$21,179$16744%
Eldon 81 km38$24,605$30932%
Hermann 82 km292$28,352$33229%
Sedalia 83 km85$18,827$15342%
Rocky Mount 86 km117$34,657$41634%
Lake Ozark 89 km456$28,848$36332%
Gravois Mills 90 km148$38,268$43436%
Village of Four Seasons 91 km180$20,868$29131%

Other Airbnb Markets in Missouri

See all 127 Missouri Airbnb markets

Markets Similar to Columbia

Markets elsewhere in the United States with a similar nightly rate and occupancy to Columbia:

FAQ

Columbia Airbnb FAQ

How much do Airbnb hosts make in Columbia?

An active Columbia Airbnb grossed $23,998 on average in the 12 months to October 2026, according to AirROI's tracking of 347 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $3,930 or more in a typical month.

How much can I make on Airbnb in Columbia?

It depends most on the home's size, location and how it's run. The middle half of Columbia listings earn between $1,090 and $3,930 in a typical month, and the top tenth $6,180 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Columbia?

Listings in Columbia were booked on 41% of available nights over the past year. That compares with 38% for the Missouri average. July is usually the busiest month.

How much does an Airbnb cost per night in Columbia?

The average booked night in Columbia cost $227 before fees. Half of listings charge between $93 and $265, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Columbia?

None of the active Columbia listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.

Is Airbnb profitable in Columbia?

Yes, when it's run well. The average Columbia Airbnb grossed $23,998 in the 12 months to October 2026, 19% below the Missouri average of $29,798. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $15,848 a year (about $1,320 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $2,370 a month. Check a specific home in the Airbnb estimator.

When is Airbnb peak season in Columbia?

July usually pays best, averaging $3,390 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in Columbia?

Each night a Columbia listing was open to book earned $89 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $188 or more.

How far in advance do guests book Airbnbs in Columbia?

Columbia stays were booked 56 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

How long do guests stay at Airbnbs in Columbia?

The average Columbia Airbnb stay lasted 6.2 nights over the past year. A listing took 24 reservations over the year on average.

How are Airbnbs in Columbia rated?

Guests rate Columbia Airbnbs 4.85 out of 5 on average. Guests score check-in highest and value lowest.

What are the best neighborhoods for Airbnb in Columbia?

Downtown Columbia, University of Missouri Area and The District draw the most short-term rental interest in Columbia. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Columbia?

AirROI counted 347 active Airbnb listings in Columbia as of October 2026. The closest tracked market is Jefferson City, 44 km away.

How much are Airbnb cleaning fees in Columbia?

In Columbia, 84% of listings add a cleaning fee. The median fee is $100, but a minority of much higher fees lifts the average to $259, so the median is the better guide.

How many tourists visit Columbia, MO?

All of Missouri had 43.2 million visitors in 2025, Missouri Division of Tourism reports. AirROI estimates 8,048 Airbnb stays in Columbia, MO in the 12 months to October 2026, which counts bookings and not tourists. See Missouri tourism statistics.

Method

About This Data

Figures on this page cover 347 active Airbnb listings in Columbia from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.