51 acre paradise with deck views Entire home · 12 bedrooms Rated 5.00 - Revenue
- $135,763
- Occupancy
- 43.6%
- Daily rate
- $936
Airbnb market data · 202612 months to October 2026
The average Airbnb in Columbia brought in $23,998 over the 12 months through October 2026, about 19% less than the Missouri average of $29,798.
The short answer
Columbia is cheaper but busier than the Missouri average. Listings averaged $227 a night and were booked on 41% of available nights, against $270 and 38% for the Missouri average.
July, usually the best month, brings in about 75% more per listing than January, usually the slowest.
With 347 active listings, Columbia is the tenth-largest of 127 Missouri markets AirROI tracks. From a year earlier, average revenue rose 5% while the number of active listings shrank 9%.
Browse the live Columbia Airbnb market See Every Columbia ListingRevenue
Gross bookings per Columbia listing averaged $23,998 over the 12 months to October 2026 (Missouri average: $29,798), before cleaning, platform and management costs and taxes.
In a typical year, the average Columbia listing brings in $3,390 in July, its best month, and $1,940 in January, its slowest. Both ends are close calls: July leads September by 1%, and January sits just 4% below February, so either pair can swap places in a given year. The three strongest months bring in 30% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.6 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 1.7 times what January does
Average revenue per active listing, by month, October 2024 to September 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
November 2025 led on revenue and bookings; nightly rates peaked in September 2026. Across the past two years, July is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | $3,377 | 44.9% | $222 | $109 | 87 days | 4.8 nights |
| Nov 2025 | $3,831 | 49.5% | $229 | $128 | 83 days | 4.4 nights |
| Dec 2025 | $2,612 | 40.1% | $217 | $84 | 39 days | 5 nights |
| Jan 2026 | $1,950 | 33.3% | $201 | $63 | 31 days | 4.7 nights |
| Feb 2026 | $2,058 | 35.4% | $204 | $73 | 31 days | 3.7 nights |
| Mar 2026 | $2,963 | 43.2% | $206 | $96 | 42 days | 5.6 nights |
| Apr 2026 | $2,643 | 43.0% | $203 | $88 | 54 days | 4.1 nights |
| May 2026 | $2,976 | 40.3% | $216 | $96 | 89 days | 4.4 nights |
| Jun 2026 | $3,229 | 47.0% | $216 | $108 | 47 days | 5 nights |
| Jul 2026 | $3,601 | 46.2% | $215 | $116 | 48 days | 6.3 nights |
| Aug 2026 | $2,981 | 45.4% | $220 | $96 | 41 days | 5.6 nights |
| Sep 2026 | $3,324 | 44.2% | $233 | $111 | 65 days | 3.3 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Columbia listing earns about $2,210 a month, but one property can land well above or below that. The Airbnb income calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Yes, when it's run well. The average Columbia Airbnb took in $23,998 in the 12 months to October 2026, and run by its owner at everyday costs, about $1,320 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $2,370 a month.
Cleaning it yourself keeps the $2,050 a year guests pay in cleaning fees, for about $1,490 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,140 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $21,948 | $39,040 |
| Cleaning fees guests pay9% of Columbia bookings | $2,050 | $3,640 |
| Gross bookings | $23,998 | $42,680 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 87% of Columbia listings on Simplified Pricing, 3% for the rest | −$3,340 | −$5,940 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$2,050 | −$3,640 |
| Utilities and internetAbout 5% of bookings | −$1,200 | −$2,130 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$480 | −$850 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$720 | −$1,280 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$240 | −$240 |
| Permit and registrationWhere one is required | −$120 | −$120 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −$8,150 | −$14,200 |
| Left for housing costs, then profit | $15,848about $1,320 a month | $28,480about $2,370 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
The estimate starts from Columbia's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Columbia home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $3,560 a month, against $2,000 for the average one.
Occupancy
Columbia listings were booked on 41% of the nights they were open over the past year, 3 percentage points above the Missouri average (38%) and in line with the U.S. average. In a typical year, occupancy climbs to 49% in July and falls to 36% in January.
The busiest tenth of listings are booked about 4.1 times as often as the bottom quarter.
July is usually the busiest month in Columbia, January the quietest
Share of open nights booked, by month, October 2024 to September 2026
The 12-month rate of 41% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Columbia, known as ADR (average daily rate), was $227 over the past year, about 16% below the Missouri average of $270 and about 32% below the U.S. average of $335. In a typical year, rates peak in September at about $230 and bottom out in January and December at about $190.
Prices span a wide range: the top 10% charge about 4.6 times the rate of the bottom quarter.
September rates run 21% above December's
Average nightly rate (ADR), by month, October 2024 to September 2026
The 12-month ADR of $227 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Columbia it averaged $89 over the past year, from about $63 in a typical January to about $111 in a typical September.
Per open night, by tier:
September RevPAR is about 1.8 times January's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
Seasonality
Columbia has one high season, June through November, which makes it a moderately seasonal market. Business is slowest from December to February and slows again in April. A listing earns about 51% more a month in June through August than in December through February.
Average revenue by month in Columbia
Average revenue per active listing, each calendar month averaged over the past two years
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | $1,940 |
| February | Low season | $2,020 |
| March | Shoulder season | $2,750 |
| April | Low season | $2,490 |
| May | Shoulder season | $2,970 |
| June | High season | $3,030 |
| July | High season | $3,390 |
| August | High season | $3,210 |
| September | High season | $3,340 |
| October | High season | $2,940 |
| November | High season | $3,150 |
| December | Low season | $2,420 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonJune–November | $3,180 | 47% | $211 |
| Shoulder seasonMarch, May | $2,860 | 43% | $212 |
| Low seasonApril, December–February | $2,220 | 40% | $197 |
Guests book Columbia stays 56 days ahead on average (about eight weeks). September stays are booked furthest out, about 89 days ahead, and January stays closest to arrival, about 27 days. A typical September booking is made in mid-June.
September stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
Permits
None of the 347 active listings in Columbia display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Columbia.
Neighborhoods
AirROI's area guide picks eight Columbia neighborhoods that draw short-term rental guests, led by Downtown Columbia, University of Missouri Area and The District. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Downtown Columbia | The vibrant center of Columbia, ideal for both business travelers and tourists. A hub for events, dining, and nightlife, making it a popular choice for short-term rentals. | Columbia Museum of Art, Downtown shopping and dining, The Blue Note, Stephan Hills Park, Columbia Farmers Market |
| University of Missouri Area | Home to a large student population and visitors related to university events. Strong demand for short-term rentals during the academic year and for sporting events. | University of Missouri, Mizzou Arena, Faurot Field, Memorial Union, Francis Quadrangle |
| The District | Known for its diverse array of shops, restaurants, and bars. A popular nightlife destination that attracts young crowds and tourists. | The Blue Note, The Candy Factory, Laser Lanes, Parker’s Restaurant, The Rooftop at the Broadway |
| Nifong Park Area | Family-friendly neighborhood close to recreational areas. Ideal for families visiting Columbia for events or activities. Offers a quieter suburban experience. | Nifong Park, Rock Bridge Memorial State Park, Columbia Nature School, Museum of Anthropology |
| Southwest Columbia | A growing area with new developments and amenities. Appeals to families and business travelers due to its accessibility and proximity to major roads. | Columbia Mall, Register's Folly, Lenoir Woods, Twin Lakes Recreation Area, Walther Park |
| East Columbia | A suburban area with numerous shopping centers and dining options. Convenient for travelers seeking a local experience with easy access to main highways. | Eastland Center, South Providence Recreational Area, Katy Trail State Park, Old Hawthorne Golf Club |
| Broadway and Rollins | A dynamic intersection with convenient access to major attractions and facilities. Known for its nightlife and proximity to key local spots. | The Blue Note, Columbia Cinema, Boulevard Brewery, Historic District |
| Lakeside Area | A scenic area near lakes and parks, perfect for nature lovers and those seeking a peaceful environment. Attracts visitors looking for outdoor activities. | Lake of the Woods, Lakeside Apartments, Mckee Park, Lakeside Golf Course |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 80% of listings in Columbia, but private rooms are a real segment: about one listing in seven (15%) rents out a single room. Houses are the most common property type at 57%, about 2.3 times the share of apartments and condos (25%).
Mostly entire homes, with a private-room segment
Columbia Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 80.1% | 278 |
| Private room | 15.3% | 53 |
| Hotel room | 4.6% | 16 |
Listings by property type
Columbia Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 56.8% | 197 |
| Apartment/Condo | 24.8% | 86 |
| Others | 8.6% | 30 |
| Hotel/Boutique | 6.3% | 22 |
| Cabin/Outdoor | 3.5% | 12 |
Most Columbia homes are built for groups: 51% of entire homes have three or more bedrooms, and three-bedroom homes are the most common size (36%). Shares are of the 275 entire homes that give a bedroom count; rented rooms are left out.
Columbia entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 3.3% | 9 |
| 1 bedroom | 18.2% | 50 |
| 2 bedrooms | 27.6% | 76 |
| 3 bedrooms | 36.0% | 99 |
| 4 bedrooms | 12.0% | 33 |
| 5+ bedrooms | 2.9% | 8 |
A typical one-bedroom home in Columbia earned $12,900 over the past year, against $33,900 for a four-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 50 | $12,900 | $16,800 | $142 | 44% |
| 2 bedrooms | 76 | $16,500 | $19,600 | $162 | 47% |
| 3 bedrooms | 99 | $30,800 | $33,700 | $289 | 43% |
| 4 bedrooms | 33 | $33,900 | $39,900 | $445 | 41% |
The most common capacity in Columbia is four or six guests (26% of listings each), and 51% of listings sleep six or more. Shares are of the 298 listings with a guest capacity on file (86% of the market).
Columbia listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 1 guest | 0.3% | 1 |
| 2 guests | 15.4% | 46 |
| 3 guests | 4.0% | 12 |
| 4 guests | 25.8% | 77 |
| 5 guests | 3.7% | 11 |
| 6 guests | 25.8% | 77 |
| 7 guests | 2.7% | 8 |
| 8+ guests | 22.1% | 66 |
Columbia hosts set up an average of 2.7 beds per listing, close to one bed per bedroom. Only 28% of listings show their exact location on the listing map; the rest show an approximate area.
Free on-site parking is close to standard in Columbia: 96% of listings offer it, and 56% have a patio or balcony.
Share of Columbia listings with each common amenity
Listings in Columbia with outdoor furniture earned about 90% more a year, on average, than those without: $33,600 against $17,700. The gap is smaller for a smart lock (about 80% more) and a backyard (about 75% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.
Revenue gap for Columbia listings with each amenity
How much more listings with the amenity earned in a year than those without, and the share of listings that have it
| Amenity | Listings with it | Avg. revenue with | Avg. revenue without | Revenue gap |
|---|---|---|---|---|
| Outdoor furniture | 39% | $33,600 | $17,700 | +89% |
| Smart lock | 24% | $36,400 | $20,000 | +82% |
| Backyard | 55% | $29,800 | $17,000 | +76% |
| BBQ grill | 27% | $34,300 | $20,200 | +70% |
| Patio or balcony | 56% | $29,100 | $17,500 | +66% |
| Sun loungers | 3% | $39,000 | $23,500 | +66% |
| Outdoor dining area | 32% | $32,300 | $20,100 | +61% |
| Piano | 3% | $36,400 | $23,600 | +54% |
| Garden view | 3% | $36,300 | $23,600 | +54% |
| Waterfront | 3% | $36,100 | $23,600 | +53% |
Guests
Columbia draws mostly domestic guests: 98% of those who left reviews live in the United States. No single city dominates: St. Louis is the largest source outside Columbia, at about 7% of reviews.
98% of Columbia guests are domestic
Where guests who left reviews live
Where Columbia guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| St. Louis | 7.0% |
| Kansas City | 4.9% |
| Columbia | 4.0% |
| Chicago | 2.4% |
| Springfield | 1.9% |
Where Columbia guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 98.1% |
| Canada | 0.3% |
| Germany | 0.1% |
| United Kingdom | 0.1% |
Languages spoken by Columbia guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 77.8% |
| Spanish | 9.0% |
| German | 3.2% |
| French | 2.9% |
| Russian | 1.1% |
Columbia Airbnbs average 4.85 stars, and 53% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.79, against 4.94 for check-in. Listings here carry long review histories, about 83 reviews each on average.
Check-in scores highest in Columbia; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.89 |
| Cleanliness | 4.86 |
| Communication | 4.93 |
| Location | 4.86 |
| Check-in | 4.94 |
| Value | 4.79 |
Booking patterns
About eight in ten Columbia listings are open to guests more than 180 days a year, but only 20% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 33% of listings; blocked nights include any the host closes off.
Days a year Columbia listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 48.4% | 168 |
| 181-270 days | 32.6% | 113 |
| 91-180 days | 14.7% | 51 |
| 31-90 days | 4.0% | 14 |
| 1-30 days | 0.3% | 1 |
Days a year Columbia listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 4.9% | 17 |
| 181-270 days | 15.0% | 52 |
| 91-180 days | 33.4% | 116 |
| 31-90 days | 28.5% | 99 |
| 1-30 days | 18.2% | 63 |
The average Columbia booking lasts 6.2 nights, longest in July and shortest in September. Listings took about 24 bookings each over the year, some 8,050 in all. 54% of listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Columbia
Average nights per booking, by month of stay
Two-year average by calendar month.
About seven in ten listings in Columbia accept stays of one or two nights. A smaller group, 8%, takes only stays of 30 nights or more.
Minimum stay set by Columbia listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Columbia, used by 38% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. About half of listings offer Flexible or Moderate terms and 46% use Firm or stricter ones, so neither camp dominates.
Cancellation policies of Columbia listings, from most to least flexible
Share of listings by the policy they use
84% of Columbia listings charge a cleaning fee. The typical fee is $100, but a minority of much higher fees lifts the average to $259, so the median is the better guide. Spread over the average stay of 6.2 nights, that adds roughly $16 a night to what guests pay. For listings that charge one, cleaning fees make up about 9% of gross revenue.
Top earners
The top-grossing Airbnb in Columbia, a 12-bedroom home, took in $136,000 over the past year, about 5.7 times the city's average of $24,000.
51 acre paradise with deck views Entire home · 12 bedrooms Rated 5.00
Cozy SW Retreat – Perfect for Football & Families Entire home · 3 bedrooms Rated 4.90
Luxury 5BR Historic Home—2 Blocks to Downtown Entire home · 5 bedrooms Rated 4.99
Briarwood Central Entire home · 4 bedrooms Rated 4.97
Luxurious Historic home at the heart of Columbia Entire home · 4 bedrooms Rated 4.99
Lakefront Cabin on Pretty Lake Surrounded by Woods Entire home · 1 bedroom Rated 5.00 Matt is the top-grossing host in Columbia, with $262,000 in bookings across 4 listings over the past year. Together, the ten top-grossing hosts run 18% of the market's 347 listings.
| # | Host | Listings | Gross revenue | Per listing | Avg. rating |
|---|---|---|---|---|---|
| Matt | 4 | $262,032 | $65,508 | 4.96/5 | |
| Luminous Property Collection | 7 | $248,807 | $35,544 | 4.80/5 | |
| John | 10 | $248,480 | $24,848 | 4.88/5 | |
| 4 | Jon | 3 | $217,136 | $72,379 | 4.95/5 |
| 5 | Matthew | 5 | $210,982 | $42,196 | 4.94/5 |
| 6 | Miranda | 8 | $172,642 | $21,580 | 4.80/5 |
| 7 | Nick | 4 | $159,864 | $39,966 | 4.94/5 |
| 8 | Ed Brent & Yang Rai | 2 | $148,021 | $74,011 | 5.00/5 |
| 9 | Melissa | 3 | $141,867 | $47,289 | 4.87/5 |
| 10 | RoomPicks | 16 | $135,156 | $8,447 | 4.55/5 |
Only 5% of Columbia listings are classed as professionally managed, though 36% of listings have a co-host. 63% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Most hosts still vet their guests: only 22% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 87% of listings.
3 management companies run five or more active Airbnb listings in Columbia, and companies run 16% of its Airbnb homes. RoomPicks is the largest, with 16 listings and an average guest rating of 4.58; the next largest are Luminous Property Collection and Evolve. Among the three largest, Luminous Property Collection's homes rate highest, at 4.81.
The three largest run 8% of Columbia's Airbnb homes
Share of Columbia's Airbnb homes each company runs as host or co-host
Listings each company runs as host or co-host, 12 months to October 2026. Guest ratings average each listing's Airbnb rating, weighted by its reviews.
See the largest management companies in Missouri, ranked by homes, guest rating and growth.
Nearby markets
Of the eight nearby markets in the table, all within 91 km, Gravois Mills (90 km away) earned the most per listing, about 59% more than Columbia. Jefferson City was the busiest, booked on 44% of nights against 41% in Columbia.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Jefferson City 44 km | 99 | $21,179 | $167 | 44% |
| Eldon 81 km | 38 | $24,605 | $309 | 32% |
| Hermann 82 km | 292 | $28,352 | $332 | 29% |
| Sedalia 83 km | 85 | $18,827 | $153 | 42% |
| Rocky Mount 86 km | 117 | $34,657 | $416 | 34% |
| Lake Ozark 89 km | 456 | $28,848 | $363 | 32% |
| Gravois Mills 90 km | 148 | $38,268 | $434 | 36% |
| Village of Four Seasons 91 km | 180 | $20,868 | $291 | 31% |
See all 127 Missouri Airbnb markets
Markets elsewhere in the United States with a similar nightly rate and occupancy to Columbia:
FAQ
An active Columbia Airbnb grossed $23,998 on average in the 12 months to October 2026, according to AirROI's tracking of 347 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $3,930 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Columbia listings earn between $1,090 and $3,930 in a typical month, and the top tenth $6,180 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
Listings in Columbia were booked on 41% of available nights over the past year. That compares with 38% for the Missouri average. July is usually the busiest month.
The average booked night in Columbia cost $227 before fees. Half of listings charge between $93 and $265, so bedroom count and location move the price more than the average suggests.
None of the active Columbia listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Yes, when it's run well. The average Columbia Airbnb grossed $23,998 in the 12 months to October 2026, 19% below the Missouri average of $29,798. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $15,848 a year (about $1,320 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $2,370 a month. Check a specific home in the Airbnb estimator.
July usually pays best, averaging $3,390 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Columbia listing was open to book earned $89 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $188 or more.
Columbia stays were booked 56 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Columbia Airbnb stay lasted 6.2 nights over the past year. A listing took 24 reservations over the year on average.
Guests rate Columbia Airbnbs 4.85 out of 5 on average. Guests score check-in highest and value lowest.
Downtown Columbia, University of Missouri Area and The District draw the most short-term rental interest in Columbia. The neighborhood guide explains what brings guests to each.
AirROI counted 347 active Airbnb listings in Columbia as of October 2026. The closest tracked market is Jefferson City, 44 km away.
In Columbia, 84% of listings add a cleaning fee. The median fee is $100, but a minority of much higher fees lifts the average to $259, so the median is the better guide.
All of Missouri had 43.2 million visitors in 2025, Missouri Division of Tourism reports. AirROI estimates 8,048 Airbnb stays in Columbia, MO in the 12 months to October 2026, which counts bookings and not tourists. See Missouri tourism statistics.
Method
Figures on this page cover 347 active Airbnb listings in Columbia from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.