The Getaway at the Collins River Tree Farm Entire home · 3 bedrooms Rated 4.94 - Revenue
- $45,943
- Occupancy
- 68.8%
- Daily rate
- $177
Airbnb market data · 202612 months to September 2026
The average Airbnb in McMinnville brought in $14,576 over the 12 months through September 2026, about 65% less than the Tennessee average of $42,043.
The short answer
Rates and bookings both trail the Tennessee average. Listings averaged $157 a night and were booked on 38% of available nights, against $320 and 42% for the Tennessee average.
June, usually the best month, brings in about 53% more per listing than February, usually the slowest.
With 60 active listings, McMinnville is the 55th-largest of 167 Tennessee markets AirROI tracks. From a year earlier, average revenue rose 8% while the number of active listings grew 71%.
Browse the live McMinnville Airbnb market See Every McMinnville ListingRevenue
Gross bookings per McMinnville listing averaged $14,576 over the 12 months to September 2026 (Tennessee average: $42,043), before cleaning, platform and management costs and taxes.
In a typical year, the average McMinnville listing brings in $2,130 in June, its best month, and $1,390 in February, its slowest. Both ends are close calls: June leads July by 4%, and February sits just 3% below January, so either pair can swap places in a given year. The three strongest months bring in 30% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.2 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
June earns about 1.5 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
June 2026 led on revenue and nightly rate; bookings peaked in October 2025.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $1,945 | 43.4% | $144 | $65 | 39 days | 4.3 nights |
| Oct 2025 | $2,160 | 48.4% | $149 | $70 | 60 days | 3.6 nights |
| Nov 2025 | $1,644 | 40.6% | $146 | $55 | 52 days | 2.9 nights |
| Dec 2025 | $1,725 | 37.0% | $147 | $56 | 28 days | 4.8 nights |
| Jan 2026 | $1,714 | 37.8% | $145 | $55 | 22 days | 7.6 nights |
| Feb 2026 | $1,552 | 34.9% | $144 | $55 | 35 days | 3.3 nights |
| Mar 2026 | $1,606 | 33.1% | $145 | $52 | 39 days | 3.5 nights |
| Apr 2026 | $1,720 | 32.9% | $146 | $57 | 43 days | 5.1 nights |
| May 2026 | $2,219 | 40.1% | $165 | $72 | 56 days | 3.2 nights |
| Jun 2026 | $2,363 | 45.4% | $171 | $79 | 59 days | 4.1 nights |
| Jul 2026 | $2,179 | 39.4% | $168 | $70 | 47 days | 3.7 nights |
| Aug 2026 | $1,814 | 36.2% | $163 | $59 | 37 days | 4.2 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical McMinnville listing earns about $1,640 a month, but one property can land well above or below that. The Airbnb calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Yes, when it's run well. The average McMinnville Airbnb took in $14,576 in the 12 months to September 2026, and run by its owner at everyday costs, about $790 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,310 a month.
Cleaning it yourself keeps the $1,530 a year guests pay in cleaning fees, for about $920 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $680 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $13,046 | $21,390 |
| Cleaning fees guests pay11% of McMinnville bookings | $1,530 | $2,520 |
| Gross bookings | $14,576 | $23,910 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 78% of McMinnville listings on Simplified Pricing, 3% for the rest | −$1,860 | −$3,060 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$1,530 | −$2,520 |
| Utilities and internetAbout 5% of bookings | −$730 | −$1,200 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$290 | −$480 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$440 | −$720 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$150 | −$150 |
| Permit and registrationWhere one is required | −$70 | −$70 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −$5,070 | −$8,200 |
| Left for housing costs, then profit | $9,506about $790 a month | $15,710about $1,310 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
The estimate starts from McMinnville's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one McMinnville home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $1,990 a month, against $1,210 for the average one.
Occupancy
McMinnville listings were booked on 38% of the nights they were open over the past year, 4 percentage points below the Tennessee average (42%) and 3 points below the U.S. average (41%). In a typical year, occupancy climbs to 50% in October and falls to 33% in April.
The busiest tenth of listings are booked about four times as often as the bottom quarter.
October is usually the busiest month in McMinnville, April the quietest
Share of open nights booked, by month, September 2024 to August 2026
Nightly rates
The average nightly rate in McMinnville, known as ADR (average daily rate), was $157 over the past year, about 51% below the Tennessee and U.S. averages (both about $320). In a typical year, rates peak in June and July at about $160 and bottom out in September and November at about $130.
The top 10% charge about 2.3 times the rate of the bottom quarter.
June rates run 23% above September's
Average nightly rate (ADR), by month, September 2024 to August 2026
The 12-month ADR of $157 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In McMinnville it averaged $60 over the past year, from about $46 in a typical January to about $71 in a typical June.
Per open night, by tier:
June RevPAR is about 1.5 times January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The 12-month RevPAR of $60 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
McMinnville has two high seasons, May–July and October, which makes it a moderately seasonal market. Business is slowest from December to April. A listing earns about 39% more a month in June through August than in December through February.
Average revenue by month in McMinnville
Average revenue per active listing, each calendar month averaged over the past two years
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | $1,430 |
| February | Low season | $1,390 |
| March | Low season | $1,530 |
| April | Low season | $1,550 |
| May | High season | $1,920 |
| June | High season | $2,130 |
| July | High season | $2,050 |
| August | Shoulder season | $1,800 |
| September | Shoulder season | $1,640 |
| October | High season | $1,970 |
| November | Shoulder season | $1,630 |
| December | Low season | $1,490 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonMay–July, October | $2,010 | 45% | $149 |
| Shoulder seasonAugust–September, November | $1,690 | 40% | $137 |
| Low seasonDecember–April | $1,480 | 36% | $139 |
Guests book McMinnville stays 44 days ahead on average (about six weeks). May stays are booked furthest out, about 84 days ahead, and January stays closest to arrival, about 18 days. A typical May booking is made in mid-February.
May stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Permits
None of the 60 active listings in McMinnville display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in McMinnville.
Neighborhoods
AirROI's area guide picks eight McMinnville neighborhoods that draw short-term rental guests, led by Downtown McMinnville, Center Hill Lake and Rock Island State Park. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Downtown McMinnville | The heart of McMinnville featuring historical sites, shops, and restaurants. A vibrant area attracting both locals and visitors, ideal for short-term rentals. | Cannon County Courthouse, McMinnville Art Center, Local dining spots, Shopping boutiques, Historic landmarks |
| Center Hill Lake | A scenic area perfect for outdoor activities such as boating, fishing, and hiking. Popular among nature lovers and vacationers looking for a retreat. | Center Hill Lake, Edgar Evins State Park, Hiking trails, Water sports, Scenic views |
| Rock Island State Park | A beautiful natural area known for its stunning waterfalls and trails. Great for adventure seekers and families looking for a getaway. | Great Fall, Hiking trails, Fishing spots, Picnic areas, Scenic overlooks |
| Pinecrest | A serene residential area with access to nature. A great choice for those seeking a peaceful environment while still being close to town. | Local parks, Nature trails, Community events, Relaxing atmosphere |
| Historic Main Street | Known for its quaint shops and charming architecture, this area attracts visitors looking for a unique shopping and dining experience. | Antique shops, Locally-owned restaurants, Art galleries, Craft fairs |
| The Caverns | A popular music venue located within incredible cave formations, attracting visitors for concerts and events throughout the year. | Live music events, Cave tours, Natural beauty, Cultural experiences |
| Cannon County | Surrounding McMinnville, it offers a mix of rural charm and outdoor recreation, appealing to families and nature enthusiasts. | Hiking and biking trails, Local farms, Fishing areas |
| VFW Park | A local favorite for gatherings and events, this park is close to the community center and offers green spaces for relaxation. | Playgrounds, Walking paths, Community events, Picnic areas |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
More than nine in ten Airbnbs in McMinnville are entire homes (92%), with private rooms at 8%. Houses are the most common property type at 47%, ahead of apartments and condos (32%).
Nearly all listings rent the whole place
McMinnville Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 91.7% | 55 |
| Private room | 8.3% | 5 |
Listings by property type
McMinnville Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 46.7% | 28 |
| Apartment/Condo | 31.7% | 19 |
| Cabin/Outdoor | 16.7% | 10 |
| Others | 3.3% | 2 |
| Unique stay | 1.7% | 1 |
Two-bedroom homes are the most common size in McMinnville (38% of entire homes), followed by one-bedroom homes (32%). Shares are of the 53 entire homes that give a bedroom count; rented rooms are left out.
McMinnville entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 3.8% | 2 |
| 1 bedroom | 32.1% | 17 |
| 2 bedrooms | 37.7% | 20 |
| 3 bedrooms | 20.8% | 11 |
| 4 bedrooms | 5.7% | 3 |
A typical one-bedroom home in McMinnville earned $9,880 over the past year, against $31,200 for a three-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 17 | $9,880 | $11,900 | $126 | 39% |
| 2 bedrooms | 20 | $10,200 | $12,300 | $164 | 36% |
| 3 bedrooms | 11 | $31,200 | $25,200 | $203 | 44% |
The most common capacity in McMinnville is four guests (29% of listings), and 40% of listings sleep six or more. Shares are of the 55 listings with a guest capacity on file (92% of the market).
McMinnville listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 18.2% | 10 |
| 3 guests | 7.3% | 4 |
| 4 guests | 29.1% | 16 |
| 5 guests | 5.5% | 3 |
| 6 guests | 16.4% | 9 |
| 7 guests | 5.5% | 3 |
| 8+ guests | 18.2% | 10 |
McMinnville hosts set up an average of 2.5 beds per listing, close to one bed per bedroom. About two in ten listings (20%) show their exact location on the listing map; the rest show an approximate area.
Self check-in is close to standard in McMinnville: 78% of listings offer it, and 62% have a pet-friendly policy.
Share of McMinnville listings with each common amenity
Guests
McMinnville draws mostly domestic guests: 98% of those who left reviews live in the United States. No single city dominates: Nashville is the largest source outside McMinnville, at about 6% of reviews.
98% of McMinnville guests are domestic
Where guests who left reviews live
Where McMinnville guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Nashville | 6.4% |
| Murfreesboro | 2.5% |
| McMinnville | 1.7% |
| Franklin | 1.7% |
| Atlanta | 1.5% |
Where McMinnville guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 97.7% |
| Canada | 1.2% |
| Guam | 0.2% |
| Venezuela | 0.2% |
| Jordan | 0.2% |
Languages spoken by McMinnville guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 79.9% |
| Spanish | 9.8% |
| Hindi | 2.9% |
| Russian | 1.1% |
| German | 0.6% |
McMinnville Airbnbs average 4.90 stars, and 73% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.85.
Check-in scores highest in McMinnville; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.92 |
| Cleanliness | 4.89 |
| Communication | 4.92 |
| Location | 4.89 |
| Check-in | 4.95 |
| Value | 4.85 |
Booking patterns
Nearly nine in ten McMinnville listings are open to guests more than 180 days a year, but only 13% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 35% of listings; blocked nights include any the host closes off.
Days a year McMinnville listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 55.0% | 33 |
| 181-270 days | 31.7% | 19 |
| 91-180 days | 11.7% | 7 |
| 1-30 days | 1.7% | 1 |
Days a year McMinnville listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 1.7% | 1 |
| 181-270 days | 11.7% | 7 |
| 91-180 days | 31.7% | 19 |
| 31-90 days | 35.0% | 21 |
| 1-30 days | 20.0% | 12 |
The average McMinnville booking lasts 4.4 nights, longest in January and shortest in May. Listings took about 21 bookings each over the year, some 1,270 in all. More than seven in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in McMinnville
Average nights per booking, by month of stay
Two-year average by calendar month.
Nearly all listings in McMinnville accept stays of one or two nights.
Minimum stay set by McMinnville listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Moderate is the most common cancellation policy in McMinnville, used by 30% of listings; it refunds guests in full if they cancel at least five days before check-in. Hosts here lean flexible: 55% of listings offer Flexible or Moderate terms, against 23% on Firm or stricter ones.
Cancellation policies of McMinnville listings, from most to least flexible
Share of listings by the policy they use
Nearly nine in ten McMinnville listings charge a cleaning fee. The typical fee is $57, and some higher fees lift the average to $78. Spread over the average stay of 4.4 nights, that adds roughly $13 a night to what guests pay. For listings that charge one, cleaning fees make up about 11% of gross revenue.
Top earners
The top-grossing Airbnb in McMinnville, a three-bedroom home, took in $45,900 over the past year, about 3.2 times the city's average of $14,600.
The Getaway at the Collins River Tree Farm Entire home · 3 bedrooms Rated 4.94
Reel in Fish, Relax By Fire: McMinnville Cabin Entire home · 2 bedrooms Rated 4.96
Eclectic Comfort Central to Surrounding TN Beauty Entire home · 3 bedrooms Rated 4.97
The Walling House Entire home · 4 bedrooms Rated 4.91
Olive branch villa. Luxury accommodations downtown Entire home · 3 bedrooms Rated 5.00
Modern Country house (Mcminnville) with Family Fun Entire home · 3 bedrooms Rated 4.83 Professional management companies run one in five McMinnville listings and owners run the rest. Two-thirds of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Most hosts still vet their guests: only 28% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 78% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 44 km, Dunlap (43 km away, 52 listings) earned the most per listing, about 2.5 times as much as McMinnville.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Altamont 27 km | 43 | $25,423 | $231 | 31% |
| Spencer 33 km | 42 | $25,124 | $229 | 40% |
| Smithville 34 km | 143 | $26,916 | $300 | 30% |
| Manchester 38 km | 43 | $15,046 | $166 | 34% |
| Sparta 38 km | 93 | $22,343 | $193 | 41% |
| Pelham 40 km | 43 | $21,073 | $220 | 30% |
| Dunlap 43 km | 52 | $36,034 | $219 | 43% |
| Silver Point 44 km | 30 | $24,842 | $314 | 29% |
See all 167 Tennessee Airbnb markets
Markets elsewhere in the United States with a similar nightly rate and occupancy to McMinnville:
FAQ
An active McMinnville Airbnb grossed $14,576 on average in the 12 months to September 2026, according to AirROI's tracking of 60 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $2,680 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of McMinnville listings earn between $827 and $2,680 in a typical month, and the top tenth $3,680 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in McMinnville were booked on 38% of available nights over the past year. That compares with 42% for the Tennessee average. October is usually the busiest month.
The average booked night in McMinnville cost $157 before fees. Half of listings charge between $105 and $185, so bedroom count and location move the price more than the average suggests.
None of the active McMinnville listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Yes, when it's run well. The average McMinnville Airbnb grossed $14,576 in the 12 months to September 2026, 65% below the Tennessee average of $42,043. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $9,506 a year (about $790 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,310 a month. Check a specific home in the Airbnb estimator.
June usually pays best, averaging $2,130 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a McMinnville listing was open to book earned $60 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $107 or more.
McMinnville stays were booked 44 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average McMinnville Airbnb stay lasted 4.4 nights over the past year. A listing took 21 reservations over the year on average.
Guests rate McMinnville Airbnbs 4.90 out of 5 on average. Guests score check-in highest and value lowest.
Downtown McMinnville, Center Hill Lake and Rock Island State Park draw the most short-term rental interest in McMinnville. The neighborhood guide explains what brings guests to each.
AirROI counted 60 active Airbnb listings in McMinnville as of September 2026. The closest tracked market is Altamont, 27 km away.
In McMinnville, nearly nine in ten listings add a cleaning fee. The median fee is $57, and some higher fees lift the average to $78.
Method
Figures on this page cover 60 active Airbnb listings in McMinnville from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.