House on a hill Entire home · 5 bedrooms Rated 5.00 - Revenue
- $81,915
- Occupancy
- 39.9%
- Daily rate
- $599
Airbnb market data · 202612 months to September 2026
The average Airbnb in Vernal brought in $21,596 over the 12 months through September 2026, about 39% less than the Utah average of $35,160.
The short answer
Vernal is priced below the Utah average. Listings averaged $193 a night, about 45% less than that average of $350, and were booked on 42% of available nights, close to its 40% occupancy.
Timing matters: in June, usually the best month, the average listing earns about 3.1 times as much as in February, usually the slowest.
With 92 active listings, Vernal is the 45th-largest of 127 Utah markets AirROI tracks. From a year earlier, average revenue fell 9% while the number of active listings grew 77%.
Browse the live Vernal Airbnb market See Every Vernal ListingRevenue
Gross bookings per Vernal listing averaged $21,596 over the 12 months to September 2026 (Utah average: $35,160), before cleaning, platform and management costs and taxes.
In a typical year, the average Vernal listing brings in $3,960 in June, its best month, and $1,260 in February, its slowest. The three strongest months bring in 36% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 2.4 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
June earns about 3.1 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
June 2026 led on revenue and bookings; nightly rates peaked in July 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $2,842 | 52.5% | $183 | $95 | 81 days | 2.9 nights |
| Oct 2025 | $2,575 | 48.4% | $183 | $83 | 33 days | 3.7 nights |
| Nov 2025 | $2,113 | 42.9% | $181 | $70 | 35 days | 5.1 nights |
| Dec 2025 | $1,765 | 32.4% | $178 | $57 | 24 days | 4.2 nights |
| Jan 2026 | $1,497 | 32.0% | $175 | $48 | 18 days | 3.2 nights |
| Feb 2026 | $1,043 | 25.2% | $173 | $37 | 23 days | 3.5 nights |
| Mar 2026 | $1,911 | 39.9% | $173 | $62 | 33 days | 4.2 nights |
| Apr 2026 | $2,024 | 36.3% | $177 | $67 | 30 days | 5.1 nights |
| May 2026 | $3,009 | 47.4% | $202 | $97 | 45 days | 4.3 nights |
| Jun 2026 | $4,373 | 67.7% | $213 | $146 | 56 days | 4.9 nights |
| Jul 2026 | $4,112 | 56.2% | $215 | $133 | 57 days | 3.9 nights |
| Aug 2026 | $3,473 | 53.1% | $214 | $112 | 50 days | 3.8 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Vernal listing earns about $2,330 a month, but one property can land well above or below that. The Airbnb calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Yes, when it's run well. The average Vernal Airbnb took in $21,596 in the 12 months to September 2026, and run by its owner at everyday costs, about $1,150 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,660 a month.
Cleaning it yourself keeps the $2,350 a year guests pay in cleaning fees, for about $1,350 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $990 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $19,246 | $27,590 |
| Cleaning fees guests pay11% of Vernal bookings | $2,350 | $3,360 |
| Gross bookings | $21,596 | $30,950 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 85% of Vernal listings on Simplified Pricing, 3% for the rest | −$2,940 | −$4,210 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$2,350 | −$3,360 |
| Utilities and internetAbout 5% of bookings | −$1,080 | −$1,550 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$430 | −$620 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$650 | −$930 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$220 | −$220 |
| Permit and registrationWhere one is required | −$110 | −$110 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −$7,780 | −$11,000 |
| Left for housing costs, then profit | $13,816about $1,150 a month | $19,950about $1,660 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
The estimate starts from Vernal's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Vernal home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,580 a month, against $1,800 for the average one.
Occupancy
Vernal listings were booked on 42% of the nights they were open over the past year, 2 percentage points above the Utah average (40%) and in line with the U.S. average. In a typical year, occupancy swings from 30% in February to 66% in June.
The busiest tenth of listings are booked about 2.8 times as often as the bottom quarter.
June is usually the busiest month in Vernal, February the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 42% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Vernal, known as ADR (average daily rate), was $193 over the past year, about 45% below the Utah average of $350 and about 40% below the U.S. average of $320. In a typical year, rates peak in June and July at about $200 and bottom out in October and November at about $160.
The top 10% charge about 2.6 times the rate of the bottom quarter.
June rates run 22% above November's
Average nightly rate (ADR), by month, September 2024 to August 2026
The 12-month ADR of $193 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Vernal it averaged $80 over the past year, from about $45 in a typical February to about $132 in a typical June.
Per open night, by tier:
June RevPAR is about three times February's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Seasonality
Vernal has one high season, May through September, which makes it a highly seasonal market. Business is slowest from November to April. A listing earns about 2.4 times as much a month in June through August as in December through February.
Average revenue by month in Vernal
Average revenue per active listing, each calendar month averaged over the past two years
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | $1,540 |
| February | Low season | $1,260 |
| March | Low season | $1,890 |
| April | Low season | $2,170 |
| May | High season | $3,080 |
| June | High season | $3,960 |
| July | High season | $3,670 |
| August | High season | $3,230 |
| September | High season | $2,780 |
| October | Shoulder season | $2,400 |
| November | Low season | $2,090 |
| December | Low season | $1,790 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonMay–September | $3,350 | 58% | $189 |
| Shoulder seasonOctober | $2,400 | 49% | $164 |
| Low seasonNovember–April | $1,790 | 39% | $168 |
Guests book Vernal stays 42 days ahead on average (about six weeks). September stays are booked furthest out, about 72 days ahead, and January stays closest to arrival, about 18 days. A typical September booking is made in early July.
September stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Permits
None of the 92 active listings in Vernal display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Vernal.
Neighborhoods
AirROI's area guide picks eight Vernal neighborhoods that draw short-term rental guests, led by Dinosaur National Monument, Vernal Main Street and Red Fleet State Park. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Dinosaur National Monument | A significant natural area's attraction with stunning landscapes and unique opportunities for outdoor adventures such as hiking, rafting, and fossil exploration. Ideal for families and nature enthusiasts. | Fossil Discovery Center, Green River Rafting, Echo Park, Harper's Corner, Hiking Trails |
| Vernal Main Street | The heart of Vernal with local shops, restaurants, and cultural attractions. This area appeals to visitors looking to experience the local community and commerce. | Duchesne County Historical Museum, Vernal Theatre, local dining options, yearly festivals |
| Red Fleet State Park | Popular for water sports and hiking adventures, this park is known for its beautiful scenery and recreational opportunities. It attracts outdoor lovers year-round. | Boating, Fishing, Swimming, Hiking Trails, Scenic Views |
| Jensen | A small town close to the Dinosaur National Monument, great for guests wanting a quieter experience while still having easy access to the park. | Dinosaur National Monument, Local convenience stores, Idyllic landscapes |
| Dry Fork Canyon | A picturesque canyon area, ideal for guests seeking hiking, photography, and scenic views. Great for those venturing into nature. | Hiking Trails, Scenic Overlooks, Wildlife Observation |
| Vernal Regional Airport Area | Convenient for travelers flying into Vernal, this area offers accessibility and quick access to other parts of the Uinta Basin. | Transportation to local attractions, Visitor services |
| Uinta Mountains | Just a short drive from Vernal, the Uinta Mountains offer a stunning backdrop for year-round recreational activities, appealing to adventure seekers. | Camping, Hiking, Fishing, Skiing in winter, Natural Hot Springs |
| Vernal Sports Complex | Attracts visitors for sporting events and tournaments, making it a prime spot for families and sports enthusiasts. | Sports fields, Community Events, Local Leagues |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 88% of listings in Vernal, alongside 11 private-room listings (12%). Houses are the most common property type at 66%, about 3.4 times the share of apartments and condos (20%).
Mostly entire homes, with a private-room segment
Vernal Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 88.0% | 81 |
| Private room | 12.0% | 11 |
Listings by property type
Vernal Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 66.3% | 61 |
| Apartment/Condo | 19.6% | 18 |
| Hotel/Boutique | 6.5% | 6 |
| Cabin/Outdoor | 4.3% | 4 |
| Unique stay | 2.2% | 2 |
| Others | 1.1% | 1 |
Most Vernal homes are built for groups: 68% of entire homes have three or more bedrooms, and three-bedroom homes are the most common size (38%). Shares are of the 81 entire homes that give a bedroom count; rented rooms are left out.
Vernal entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 8.6% | 7 |
| 2 bedrooms | 23.5% | 19 |
| 3 bedrooms | 38.3% | 31 |
| 4 bedrooms | 23.5% | 19 |
| 5+ bedrooms | 6.2% | 5 |
A typical two-bedroom home in Vernal earned $21,400 over the past year, against $30,000 for a four-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 2 bedrooms | 19 | $21,400 | $21,300 | $133 | 49% |
| 3 bedrooms | 31 | $21,500 | $21,800 | $183 | 43% |
| 4 bedrooms | 19 | $30,000 | $30,500 | $307 | 41% |
Vernal is a group-trip market: 37% of listings sleep eight or more guests, more than the share of the next most common size, six guests (30%). Shares are of the 84 listings with a guest capacity on file (91% of the market).
Vernal listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 1 guest | 1.2% | 1 |
| 2 guests | 7.1% | 6 |
| 4 guests | 15.5% | 13 |
| 5 guests | 3.6% | 3 |
| 6 guests | 29.8% | 25 |
| 7 guests | 6.0% | 5 |
| 8+ guests | 36.9% | 31 |
Vernal hosts set up an average of 4.1 beds per listing. Only 37% of listings show their exact location on the listing map; the rest show an approximate area.
Free on-site parking is close to standard in Vernal: 99% of listings offer it, and 93% have a washer.
Share of Vernal listings with each common amenity
Guests
Vernal draws mostly domestic guests: 97% of those who left reviews live in the United States. No single city dominates: Salt Lake City is the largest source outside Vernal, at about 7% of reviews. English is spoken by 74% of guests, and Spanish by 13%.
97% of Vernal guests are domestic
Where guests who left reviews live
Where Vernal guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Salt Lake City | 7.5% |
| Sandy | 2.1% |
| Ogden | 1.9% |
| Denver | 1.4% |
| Vernal | 1.2% |
Where Vernal guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 96.7% |
| Canada | 0.7% |
| United Kingdom | 0.6% |
| Germany | 0.3% |
| Poland | 0.2% |
Languages spoken by Vernal guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 74.3% |
| Spanish | 13.1% |
| German | 1.8% |
| French | 1.8% |
| Portuguese | 1.6% |
Vernal Airbnbs average 4.88 stars, and 72% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.86.
Check-in scores highest in Vernal; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.91 |
| Cleanliness | 4.90 |
| Communication | 4.91 |
| Location | 4.87 |
| Check-in | 4.94 |
| Value | 4.86 |
Booking patterns
Nearly eight in ten Vernal listings are open to guests more than 180 days a year, but only 24% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 38% of listings; blocked nights include any the host closes off.
Days a year Vernal listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 40.2% | 37 |
| 181-270 days | 38.0% | 35 |
| 91-180 days | 20.7% | 19 |
| 31-90 days | 1.1% | 1 |
Days a year Vernal listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 2.2% | 2 |
| 181-270 days | 21.7% | 20 |
| 91-180 days | 38.0% | 35 |
| 31-90 days | 21.7% | 20 |
| 1-30 days | 16.3% | 15 |
The average Vernal booking lasts 4.3 nights, longest in April and shortest in September. Listings took about 27 bookings each over the year, some 2,390 in all. More than half of listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Vernal
Average nights per booking, by month of stay
Two-year average by calendar month.
More than nine in ten listings in Vernal accept stays of one or two nights.
Minimum stay set by Vernal listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Moderate is the most common cancellation policy in Vernal, used by 32% of listings; it refunds guests in full if they cancel at least five days before check-in. Hosts here lean flexible: about six in ten listings offer Flexible or Moderate terms, against 34% on Firm or stricter ones.
Cancellation policies of Vernal listings, from most to least flexible
Share of listings by the policy they use
84% of Vernal listings charge a cleaning fee. The typical fee is about $100. Spread over the average stay of 4.3 nights, that adds roughly $25 a night to what guests pay. For listings that charge one, cleaning fees make up about 11% of gross revenue.
Top earners
The top-grossing Airbnb in Vernal, a five-bedroom home, took in $81,900 over the past year, about 3.8 times the city's average of $21,600.
House on a hill Entire home · 5 bedrooms Rated 5.00
SUPER Unique Rock Getaway • Sleeps 14 Entire home · 4 bedrooms Rated 4.94
The Roost Entire home · 4 bedrooms Rated 5.00
Basin Staycation Entire home · 4 bedrooms Rated 5.00
Family-Friendly Utah Home: Deck, Mountain Views! Entire home · 3 bedrooms Rated 4.69
Deerview - 4 BR home close to dinosaurs and trails Entire home · 4 bedrooms Rated 4.97 Only 2% of Vernal listings are classed as professionally managed, though 32% of listings have a co-host. Seven in ten listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 85% of listings.
Nearby markets
The only nearby market in the table, Manila (60 km away, 34 listings), earned about 6% more than Vernal per listing.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Manila 60 km | 34 | $22,805 | $231 | 38% |
See all 127 Utah Airbnb markets
Markets elsewhere in the United States with a similar nightly rate and occupancy to Vernal:
FAQ
An active Vernal Airbnb grossed $21,596 on average in the 12 months to September 2026, according to AirROI's tracking of 92 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $3,340 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Vernal listings earn between $1,350 and $3,340 in a typical month, and the top tenth $4,720 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Vernal were booked on 42% of available nights over the past year. That compares with 40% for the Utah average. June is usually the busiest month.
The average booked night in Vernal cost $193 before fees. Half of listings charge between $115 and $210, so bedroom count and location move the price more than the average suggests.
None of the active Vernal listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Yes, when it's run well. The average Vernal Airbnb grossed $21,596 in the 12 months to September 2026, 39% below the Utah average of $35,160. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $13,816 a year (about $1,150 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,660 a month. Check a specific home in the Airbnb estimator.
June usually pays best, averaging $3,960 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Vernal listing was open to book earned $80 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $135 or more.
Vernal stays were booked 42 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Vernal Airbnb stay lasted 4.3 nights over the past year. A listing took 27 reservations over the year on average.
Guests rate Vernal Airbnbs 4.88 out of 5 on average. Guests score check-in highest and value lowest.
Dinosaur National Monument, Vernal Main Street and Red Fleet State Park draw the most short-term rental interest in Vernal. The neighborhood guide explains what brings guests to each.
AirROI counted 92 active Airbnb listings in Vernal as of September 2026. The closest tracked market is Manila, 60 km away.
In Vernal, 84% of listings add a cleaning fee, and the typical fee is about $100.
Method
Figures on this page cover 92 active Airbnb listings in Vernal from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.