Vineyard, Utah Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Vineyard, Utah? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $30,116 per year — at a $214 nightly rate, 47.9% occupancy, and a $106 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

With just 34 active listings, Vineyard is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 54.5% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Vineyard?

In Vineyard, the headline Airbnb metrics are $30,116 in average annual revenue,47.9% occupancy, $214 ADR, and $106 in RevPAR, and guests book about 42 days in advance.

Avg. Daily Rate (ADR)(?)
$214
The average rental revenue earned for an occupied room per day in Vineyard.
Occupancy Rate(?)
47.9%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$30,116
Average annual income for an Airbnb listing in Vineyard. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$106
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
29.9%
Strong growth (29.9%) vs. last year.
Active Airbnb Listings(?)
34
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
42 days
How far in advance guests typically book in Vineyard. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Vineyard.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Vineyard.
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How Much Do Airbnb Hosts Earn Monthly in Vineyard?

Understanding the monthly revenue variations for Airbnb listings in Vineyard is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vineyard is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vineyard across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,400+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,740 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,822 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,252, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Vineyard

What Is the Monthly Airbnb Occupancy Rate in Vineyard?

Maximize your bookings by understanding the Vineyard STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vineyard:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 49%.
  • Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Vineyard

What Is the Average Airbnb Nightly Rate in Vineyard?

Effective short term rental pricing strategy in Vineyard involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vineyard typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $386+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $287 or more.
  • Typical properties (Median) charge around $187 per night.
  • Entry-level properties (Bottom 25%) earn around $113 per night.

Average Daily Rate (ADR) Trend by Month in Vineyard

What Is the RevPAR for Airbnb in Vineyard?

RevPAR in Vineyard is currently $106. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $53 RevPAR.
  • Typical properties (Median) generate $108 RevPAR.
  • Strong performers (Top 25%) earn $164 RevPAR.
  • Best-in-class (Top 10%) achieve $179 RevPAR.

Average Monthly RevPAR Trend in Vineyard

RevPAR Insights for Vineyard

  • The average RevPAR in Vineyard is $106. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($179) and bottom 25% ($53) is $126, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Jul and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Vineyard benchmarks. If your RevPAR falls below the median of $108, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $164+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Vineyard?

Vineyard's peak Airbnb season falls in July, June, August, while the softest stretch is January, February, March. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (July, June, August)
  • Revenue averages $4,034 per month
  • Occupancy rates average 58.7%
  • Daily rates average $209
Shoulder Season
  • Revenue averages $3,311 per month
  • Occupancy maintains around 48.6%
  • Daily rates hold near $207
Low Season (January, February, March)
  • Revenue drops to average $2,415 per month
  • Occupancy decreases to average 36.4%
  • Daily rates adjust to average $216

Seasonality Insights for Vineyard

  • The Airbnb seasonality pattern in Vineyard shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Vineyard's highest earning potential, with monthly revenues climbing to $4,308, occupancy reaching 61.3%, and ADRs peaking at $224.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,297, occupancy could drop to 33.2%, and ADRs may adjust to $186.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vineyard.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • Regularly analyze your own performance against these Vineyard seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Do You Need a License for Airbnb in Vineyard?

Low regulation and minimal registration activity in Vineyard, Utah, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Vineyard to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Vineyard?

With a compact short-term rental market, Vineyard gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Vineyard
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Vineyard Lake
Scenic waterfront location offering recreational activities like fishing, kayaking, and paddleboarding. Attracts families and outdoor enthusiasts looking for a relaxing getaway.
Vineyard Beach, Utah Lake State Park, Scenic Boat Tours, Fishing Spots, Paddleboarding, Sunset Views
Timpanogos Park
Surrounded by stunning mountain views, this area is perfect for nature lovers and hikers. Offers access to trails and picnic areas, appealing to those wanting a peaceful retreat.
Mount Timpanogos, Timpanogos Hiking Trails, Picnic Areas, Nature Photography Spots, Wildlife Viewing
Orem Town Center
A bustling commercial area with shopping and dining options, ideal for travelers who enjoy urban amenities. Close to public transport and major attractions.
University Place Mall, Cinemark Theaters, Restaurants and Cafes, Playgrounds and Parks, Cultural Events
Provo River Trail
Popular trail for biking and walking, with beautiful views of the Provo River. A hit among fitness enthusiasts and those who appreciate scenic outdoor activities.
Provo River Trail, Fishing on the Provo River, Biking, Wildlife Sightings, Stunning River Views
Lakeside Park
Family-friendly park with play areas, picnic spots and access to water activities. Great for families looking for local attractions and outdoor fun.
Playgrounds, Picnic Areas, Vineyard Pond, Nature Trails, Community Events
Close to BYU
Proximity to Brigham Young University makes it attractive for students and university visitors, with a lively environment and various community events throughout the year.
BYU Campus, Museum of Paleontology, Brigham Young University Events, Student Housing Area
Cedar Hills
A nearby suburb with beautiful views and easy access to hiking trails and community amenities, appealing to those who enjoy suburban tranquility with the option for outdoor adventures.
Cedar Hills Golf Club, Alpine Loop Scenic Byway, Hiking Trails, Community Parks, Wildlife Watching
Mason Park
Peaceful local park that offers recreational opportunities and is close to residential areas, making it suitable for families and outdoor enthusiasts seeking convenience and relaxation.
Sports Fields, Play Areas, Picnic Facilities, Walking Trails, Community Gatherings

With 8 distinct neighborhoods showing meaningful short-term rental activity, Vineyard offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Vineyard?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Vineyard

  • The Vineyard Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.2% of the 34 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Vineyard, House properties are the most common (70.6%), reflecting the local real estate landscape.
  • Houses represent a significant 70.6% portion, catering likely to families or larger groups.

Vineyard Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Vineyard

  • The dominant room capacity in Vineyard is 2 bedrooms listings, making up 26.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 5+ bedrooms properties represent 50.0% of the active Airbnb listings in Vineyard, indicating a high concentration in these sizes.
  • A significant 58.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Vineyard.

Vineyard Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Vineyard

  • The most common guest capacity trend in Vineyard vacation rentals is listings accommodating 8+ guests (58.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 5 guests dominate the Vineyard STR market, accounting for 70.6% of listings.
  • 64.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vineyard.
  • On average, properties in Vineyard are equipped to host 6.1 guests.

How Do Listings in Vineyard Compare on Quality?

Listing quality in Vineyard can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
28.6
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
4.9
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
20.6%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Vineyard

  • At 28.6 photos per listing on average, Vineyard hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 20.6% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Vineyard averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Vineyard?

Amenity Prevalence

Amenity Insights for Vineyard

  • Essential amenities in Vineyard that guests expect include: Free parking on premises, Smoke alarm, TV, Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Kitchen, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Vineyard: Free parking on premises, Smoke alarm, TV, Wifi, Air conditioning.
  • Prioritize adding missing essentials: Free parking on premises, Air conditioning.
  • Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Vineyard to stay competitive.

Which Airbnb Amenities Boost Revenue in Vineyard?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Vineyard, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Hair dryer
79.4%$34,977$11,368207.7%
Stove
70.6%$34,980$18,44389.7%
Pack ’n play/Travel crib
35.3%$43,168$22,99787.7%
Coffee maker
73.5%$34,182$18,82281.6%
Iron
76.5%$33,438$19,31973.1%
Private entrance
61.8%$35,314$21,71862.6%
Dishwasher
82.4%$32,236$20,22159.4%
Children’s dinnerware
20.6%$42,594$26,88158.5%
BBQ grill
44.1%$37,755$24,08556.8%
High chair
26.5%$40,785$26,27555.2%

Revenue Impact Insights for Vineyard

  • Hair dryer tops the revenue impact list with a 207.7% uplift — listings with this amenity earn $34,977 vs. $11,368 without it.
  • Dishwasher — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Vineyard STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vineyard. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Vineyard Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Vineyard

  • The typical guest profile for Airbnb in Vineyard consists of primarily domestic travelers (97%), often arriving from nearby Denver, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.5% of guests.
  • Key international markets include United States (96.5%) and United Kingdom (1.1%).
  • Top languages spoken are English (71.9%) followed by Spanish (18.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Denver and St. George.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Vineyard?

Listings in Vineyard average 4.88 out of 5 overall, with about 62.9 reviews per active listing and 52.9% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Vineyard

  • With an overall rating of 4.88, Vineyard listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Check-in (4.93), while Value (4.84) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 52.9% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Vineyard Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Vineyard

  • The most common availability pattern in Vineyard falls within the 181-270 days range, representing 41.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 70.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Vineyard (38.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 32.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Vineyard?

Average Booking Lead Time by Month

Booking Lead Time Insights for Vineyard

  • The overall average booking lead time for vacation rentals in Vineyard is 42 days.
  • Guests book furthest in advance for stays during April (average 54 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (52 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Vineyard.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 54 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 52 days) to capture early planners.
  • Monitor your own booking lead times against these Vineyard averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Vineyard?

Guests in Vineyard stay about 5.4 nights on average, generating roughly 923 reservations and 27.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Vineyard

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Vineyard

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • At 27.1 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in Feb (6.8 nights) and shorten in Jun (3.6 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Vineyard Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (23.5%)

1 Night

8 listings

23.5% of total

2 Nights (29.4%)

2 Nights

10 listings

29.4% of total

3 Nights (8.8%)

3 Nights

3 listings

8.8% of total

4-6 Nights (5.9%)

4-6 Nights

2 listings

5.9% of total

7-29 Nights (11.8%)

7-29 Nights

4 listings

11.8% of total

30+ Nights (20.6%)

30+ Nights

7 listings

20.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Vineyard is 2 Nights, adopted by 29.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (20.6%) caters to monthly stays (30+ nights) in Vineyard, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 29.4% of Vineyard hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 20.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vineyard.

Vineyard Airbnb Cancellation Policy Trends Analysis (2026)

Limited

1 listings

2.9% of total

Flexible (8.8%)

Flexible

3 listings

8.8% of total

Moderate (20.6%)

Moderate

7 listings

20.6% of total

Firm (55.9%)

Firm

19 listings

55.9% of total

Strict (11.8%)

Strict

4 listings

11.8% of total

Cancellation Policy Insights for Vineyard

  • The prevailing Airbnb cancellation policy trend in Vineyard is Firm, used by 55.9% of listings.
  • A majority (67.7%) of hosts in Vineyard utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 55.9% market standard in Vineyard.
  • Using a Strict policy might deter some guests, as only 11.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Vineyard.

How Much Are Airbnb Cleaning Fees in Vineyard?

Cleaning fees in Vineyard are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$944
Median Cleaning Fee
$170
Listings Charging a Fee
88.2%
Fee as Revenue Share
11.8%

Cleaning Fee Insights for Vineyard

  • 88.2% of listings charge a cleaning fee, making it standard practice in Vineyard. Guests expect it and factor it into their booking decisions.
  • The gap between the average ($944) and median ($170) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 11.8% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Vineyard median of $170. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Vineyard Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Vineyardbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

🔥Clean Golf Home w/ Scenic Views | Up to 8bd/4.5ba

🔥Clean Golf Home w/ Scenic Views | Up to 8bd/4.5ba

Entire Place • 8 bedrooms

$79,927
Revenue
55.8%
Occupancy
$385.24
Daily Rate
Minutes from BYU, Temples, Skiing, Sleeps 18

Minutes from BYU, Temples, Skiing, Sleeps 18

Entire Place • 5 bedrooms

$76,591
Revenue
50.0%
Occupancy
$410.38
Daily Rate
Spacious Townhome w/ Pool and Hot Tub

Spacious Townhome w/ Pool and Hot Tub

Entire Place • 3 bedrooms

$65,379
Revenue
69.8%
Occupancy
$264.90
Daily Rate
* By UVU, BYU w/ Jacuzzi & game room by Utah Lake *

* By UVU, BYU w/ Jacuzzi & game room by Utah Lake *

Entire Place • 5 bedrooms

$62,092
Revenue
46.4%
Occupancy
$363.26
Daily Rate
Fun gathering place near skiing, BYU and UVU!

Fun gathering place near skiing, BYU and UVU!

Entire Place • 5 bedrooms

$56,579
Revenue
45.8%
Occupancy
$370.04
Daily Rate
4bed3bath-Vineyard home by UVU, BYU, Provo Canyon.

4bed3bath-Vineyard home by UVU, BYU, Provo Canyon.

Entire Place • 4 bedrooms

$52,438
Revenue
56.7%
Occupancy
$246.16
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Vineyard?

Learn from the best! This table showcases top-performing Airbnb hosts in Vineyard based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Vineyard by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Brock1$79,9272084.96/5.0
Dave1$76,5912174.96/5.0
Erick2$71,548464.97/5.0
Evolve4$67,613414.75/5.0
Kellin1$65,3791734.91/5.0
Julia1$62,092734.89/5.0
Rebecca1$56,579684.94/5.0
Yadira1$52,438584.91/5.0
Lea And Kyle1$45,122534.87/5.0
Dustin1$44,076684.93/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vineyard.

Who Are the Airbnb Hosts in Vineyard?

Vineyard is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
58.8%
Professional Management
11.8%
Cohosted Listings
20.6%
Instant Book Enabled
11.8%
Simplified Pricing
55.9%

Host Profile Insights for Vineyard

  • With 58.8% Superhosts, Vineyard has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 11.8% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 11.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 55.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 20.6% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Vineyard averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Vineyard

These are the highest-grossing professional property management operations in Vineyard, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Vineyard
CompanyListingsRevenueADROcc.Rating
Evolve4$67,613$23139.0%4.75/5

Management Company Insights for Vineyard

  • The leading management company, Evolve, operates 4 listings with $67,613 in gross revenue — a useful benchmark for what scale looks like in Vineyard.
  • Top managers average 4 properties each, suggesting professional management in Vineyard still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.76/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • With only 11.8% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Vineyard's Airbnb Market Compare to Nearby Cities?

How does the Vineyard Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Mapleton, Vineyard has 1 percentage points higher occupancy and about $185 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Vineyard — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sundance60$6,581$891.7131%
Daniel24$6,448$744.1533%
Alta44$4,888$984.9433%
Brighton146$4,385$570.7433%
Oakley11$4,232$966.7227%
Coalville35$3,747$441.8230%
Park City3,826$3,658$635.0829%
Mapleton10$3,259$399.6947%
Heber City217$3,093$520.4830%
Hideout87$3,085$468.0931%

Frequently Asked Questions About Airbnb in Vineyard

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Vineyard.

How much do Airbnb hosts make in Vineyard?

Vineyard hosts earn about $30,116 per year on average, with an average nightly rate of $214 and RevPAR of $106. Those figures describe the typical revenue environment for active listings in Vineyard, Utah, not the ceiling for the best operators. Source: AirROI 2026 data, Vineyard market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Vineyard?

The average Airbnb occupancy rate in Vineyard is 47.9%. July is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Vineyard?

Listings in Vineyard average $214 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Vineyard?

Vineyard currently has about 34 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Vineyard?

AirROI currently classifies the short-term rental regulation level in Vineyard as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Vineyard?

RevPAR in Vineyard is about $106. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Vineyard?

At 47.9% occupancy, Vineyard can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $30,116, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Vineyard?

The average booking lead time in Vineyard is about 42 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Vineyard?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Vineyard include Vineyard Lake, Timpanogos Park, Orem Town Center. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Vineyard?

entire_home listings make up 88.2% of the active supply in Vineyard. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Vineyard compare to nearby Airbnb markets?

Among neighboring markets, Sundance posts $78,978 in average annual revenue with 31.4% occupancy, compared to Vineyard's $30,116 and 47.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Vineyard?

The average Airbnb stay length in Vineyard is about 5.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Vineyard?

Airbnb listings in Vineyard average 4.88 out of 5 overall. About 52.9% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Vineyard?

Hair dryer and Stove are among the strongest revenue-linked amenities in Vineyard. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Vineyard?

Yes. About 88.2% of active Airbnb listings in Vineyard charge a cleaning fee, and the average fee is $944. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Vineyard?

A 58.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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