Dee's Cozy Haven~Mountain Views, HOT tub Entire home · 3 bedrooms Rated 4.99 - Revenue
- $62,347
- Occupancy
- 67.4%
- Daily rate
- $242
Airbnb market data · 202612 months to September 2026
The average Airbnb in Amherst brought in $16,927 over the 12 months through September 2026, about 46% less than the Virginia average of $31,211.
The short answer
Rates and bookings both trail the Virginia average. Listings averaged $213 a night and were booked on 32% of available nights, against $285 and 39% for the Virginia average.
Timing matters: in October, usually the best month, the average listing earns about twice as much as in April, usually the slowest. With only 45 active listings, a few bookings can reorder the months.
With 45 active listings, Amherst is the 90th-largest of 219 Virginia markets AirROI tracks. From a year earlier, average revenue fell 17% while the number of active listings shrank 10%.
Browse the live Amherst Airbnb market See Every Amherst ListingRevenue
Gross bookings per Amherst listing averaged $16,927 over the 12 months to September 2026 (Virginia average: $31,211), before cleaning, platform and management costs and taxes.
In a typical year, the average Amherst listing brings in $2,810 in October, its best month, and $1,440 in April, its slowest. The three strongest months bring in 31% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.6 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
October earns about twice what April does
Average revenue per active listing, by month, September 2024 to August 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
October 2025 led on revenue and bookings; nightly rates peaked in May 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $1,871 | 35.1% | $191 | $62 | 45 days | 2.8 nights |
| Oct 2025 | $3,034 | 49.4% | $197 | $98 | 94 days | 3 nights |
| Nov 2025 | $2,547 | 43.8% | $192 | $85 | 34 days | 3.5 nights |
| Dec 2025 | $1,622 | 29.7% | $190 | $52 | 46 days | 4.2 nights |
| Jan 2026 | $1,723 | 30.2% | $187 | $56 | 22 days | 4 nights |
| Feb 2026 | $1,363 | 32.0% | $187 | $49 | 18 days | 3.1 nights |
| Mar 2026 | $1,487 | 27.1% | $190 | $48 | 22 days | 3.6 nights |
| Apr 2026 | $1,042 | 23.8% | $193 | $35 | 34 days | 2.9 nights |
| May 2026 | $2,296 | 35.3% | $227 | $74 | 144 days | 3.1 nights |
| Jun 2026 | $2,713 | 36.7% | $216 | $90 | 43 days | 3.7 nights |
| Jul 2026 | $2,482 | 32.4% | $220 | $80 | 36 days | 5.3 nights |
| Aug 2026 | $1,995 | 37.6% | $221 | $64 | 29 days | 3.4 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Amherst listing earns about $1,610 a month, but one property can land well above or below that. The Airbnb calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Yes, when it's run well. The average Amherst Airbnb took in $16,927 in the 12 months to September 2026, and run by its owner at everyday costs, about $930 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,580 a month.
Cleaning it yourself keeps the $1,630 a year guests pay in cleaning fees, for about $1,060 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $800 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $15,297 | $25,770 |
| Cleaning fees guests pay10% of Amherst bookings | $1,630 | $2,750 |
| Gross bookings | $16,927 | $28,520 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 80% of Amherst listings on Simplified Pricing, 3% for the rest | −$2,200 | −$3,710 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$1,630 | −$2,750 |
| Utilities and internetAbout 5% of bookings | −$850 | −$1,430 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$340 | −$570 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$510 | −$860 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$170 | −$170 |
| Permit and registrationWhere one is required | −$80 | −$80 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −$5,780 | −$9,570 |
| Left for housing costs, then profit | $11,147about $930 a month | $18,950about $1,580 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
The estimate starts from Amherst's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Amherst home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,380 a month, against $1,410 for the average one.
Occupancy
Amherst listings were booked on 32% of the nights they were open over the past year, 7 percentage points below the Virginia average (39%) and 9 points below the U.S. average (41%). In a typical year, occupancy climbs to 48% in October and falls to 28% in January.
The busiest tenth of listings are booked about four times as often as the bottom quarter.
October is usually the busiest month in Amherst, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 32% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Amherst, known as ADR (average daily rate), was $213 over the past year, about 25% below the Virginia average of $285 and about 33% below the U.S. average of $320. Averaged month by month over the past two years, rates peak in May and June at about $210 and bottom out in September and November at about $180.
Prices span a wide range: the top 10% charge about 3.7 times the rate of the bottom quarter.
May rates run 18% above September's
Average nightly rate (ADR), by month, September 2024 to August 2026
The 12-month ADR of $213 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Amherst it averaged $64 over the past year, from about $48 in a typical April to about $91 in a typical October.
Per open night, by tier:
October RevPAR is about 1.9 times April's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The 12-month RevPAR of $64 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
With only 45 active listings, the monthly pattern in Amherst is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in October and bottom out in April.
Average revenue by month in Amherst
Average revenue per active listing, each calendar month averaged over the past two years
| Month | Revenue per listing |
|---|---|
| January | $1,700 |
| February | $1,660 |
| March | $1,760 |
| April | $1,440 |
| May | $2,480 |
| June | $2,370 |
| July | $2,460 |
| August | $2,150 |
| September | $2,050 |
| October | $2,810 |
| November | $2,620 |
| December | $2,260 |
Guests book Amherst stays 71 days ahead on average (about two and a half months), so guests here plan well ahead. May stays are booked furthest out, about 133 days ahead, and February stays closest to arrival, about 18 days. A typical May booking is made in early January.
May stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 71 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 45 active listings in Amherst display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Amherst.
Neighborhoods
AirROI's area guide picks seven Amherst neighborhoods that draw short-term rental guests, led by Downtown Amherst, Sweet Briar College and Blue Ridge Parkway. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Downtown Amherst | The heart of Amherst, featuring charming streets, local shops, and eateries. It's attractive for visitors looking to experience local culture and community events. | Amherst County Courthouse, Historic Downtown District, Local cafes and restaurants, Amherst Farmers Market, Amherst Art Walk |
| Sweet Briar College | An educational hub that draws visitors for campus tours, events, and weddings. Offering scenic views and educational experiences, it's ideal for family visits and alumni. | Sweet Briar College, Lakes at Sweet Briar, Nature trails, Historic buildings of the college, Alumni events |
| Blue Ridge Parkway | A scenic area popular among nature lovers and road trip enthusiasts. The Blue Ridge Parkway offers breathtaking views and outdoor activities, drawing tourists year-round. | Hiking trails, Scenic overlooks, Wildflower gardens, Visitor centers, Outdoor camping and picnicking spots |
| Natural Bridge | A famous natural monument that attracts tourists looking to see one of Virginia’s most iconic landmarks. Great for families and outdoor enthusiasts who enjoy sightseeing. | Natural Bridge, Monacan Indian Museum, Natural Bridge Zoo, Hiking trails, Historic Caverns |
| Booker T. Washington National Monument | A significant historical site dedicated to the African American educator, drawing visitors interested in history and education. It offers educational programs and events. | Visitor center, Reconstruction of a tobacco plantation, Nature trails, Educational programs, Historical exhibits |
| Lake Monocan | A picturesque lake area that offers recreational activities such as swimming, fishing, and hiking. Ideal for families and nature enthusiasts looking for relaxation. | Swimming areas, Picnic spots, Kayaking, Walking trails, Wildlife viewing |
| Amherst County Parks | Multiple parks in the area provide recreational opportunities, attracting families and groups for picnics, sports, and community events. | Amherst County Park, Jersey Park, Amherst Community Center, Sports fields, Playgrounds |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 71% of listings in Amherst, alongside 13 private-room listings (29%). Houses (42%) and cabins and other outdoor stays (38%) split the stock almost evenly.
Mostly entire homes, with a private-room segment
Amherst Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 71.1% | 32 |
| Private room | 28.9% | 13 |
Houses and cabins split the stock
Amherst Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 42.2% | 19 |
| Cabin/Outdoor | 37.8% | 17 |
| Hotel/Boutique | 11.1% | 5 |
| Others | 4.4% | 2 |
| Apartment/Condo | 4.4% | 2 |
One-bedroom homes are the most common size in Amherst (31% of entire homes), and 47% have three or more bedrooms. Shares are of the 32 entire homes that give a bedroom count; rented rooms are left out.
Amherst entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 31.3% | 10 |
| 2 bedrooms | 21.9% | 7 |
| 3 bedrooms | 28.1% | 9 |
| 4 bedrooms | 3.1% | 1 |
| 5+ bedrooms | 15.6% | 5 |
The most common capacity in Amherst is four guests (32% of listings), and 41% of listings sleep six or more. Shares are of the 34 listings with a guest capacity on file (76% of the market).
Amherst listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 20.6% | 7 |
| 3 guests | 5.9% | 2 |
| 4 guests | 32.4% | 11 |
| 6 guests | 11.8% | 4 |
| 8+ guests | 29.4% | 10 |
Amherst hosts set up an average of 3.9 beds per listing. Only 18% of listings show their exact location on the listing map; the rest show an approximate area.
Fire pits are common in Amherst: 49% of listings have one, and 98% offer free parking on site.
Share of Amherst listings with each common amenity
Guests
Amherst draws mostly domestic guests: 99% of those who left reviews live in the United States. No single city dominates: Richmond is the largest source, at about 5% of reviews.
99% of Amherst guests are domestic
Where guests who left reviews live
Where Amherst guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Richmond | 5.0% |
| Midlothian | 2.3% |
| Charlottesville | 1.9% |
| Virginia Beach | 1.9% |
| St. Louis | 1.5% |
Where Amherst guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 98.9% |
| United Kingdom | 0.4% |
| Czechia | 0.4% |
| Canada | 0.4% |
Languages spoken by Amherst guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 79.2% |
| Spanish | 9.2% |
| French | 4.2% |
| Italian | 3.3% |
| German | 0.8% |
Amherst Airbnbs average 4.90 stars, and 62% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.84. Listings here carry long review histories, about 87 reviews each on average.
Communication and check-in score highest in Amherst; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.90 |
| Cleanliness | 4.89 |
| Communication | 4.97 |
| Location | 4.92 |
| Check-in | 4.97 |
| Value | 4.84 |
Booking patterns
About nine in ten Amherst listings are open to guests more than 180 days a year, but only 13% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 36% of listings; blocked nights include any the host closes off.
Days a year Amherst listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 57.8% | 26 |
| 181-270 days | 31.1% | 14 |
| 91-180 days | 11.1% | 5 |
Days a year Amherst listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 13.3% | 6 |
| 91-180 days | 28.9% | 13 |
| 31-90 days | 35.6% | 16 |
| 1-30 days | 22.2% | 10 |
The average Amherst booking lasts 3.6 nights, longest in December and shortest in October. Listings took about 21 bookings each over the year. Nearly seven in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Amherst
Average nights per booking, by month of stay
Two-year average by calendar month.
About nine in ten listings in Amherst accept stays of one or two nights.
Minimum stay set by Amherst listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Flexible is the most common cancellation policy in Amherst, used by 40% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: about seven in ten listings offer Flexible or Moderate terms, against 29% on Firm or stricter ones.
Cancellation policies of Amherst listings, from most to least flexible
Share of listings by the policy they use
About nine in ten Amherst listings charge a cleaning fee. The typical fee is $57, and some higher fees lift the average to $102. Spread over the average stay of 3.6 nights, that adds roughly $16 a night to what guests pay. For listings that charge one, cleaning fees make up about 10% of gross revenue.
Top earners
The top-grossing Airbnb in Amherst, a three-bedroom home, took in $62,300 over the past year, about 3.7 times the city's average of $16,900.
Dee's Cozy Haven~Mountain Views, HOT tub Entire home · 3 bedrooms Rated 4.99
Historic Athlone Farm: Lovely, 6500 sf, sleeps 18 Entire home · 9 bedrooms Rated 5.00
Sunsets and Solitude Entire home · 3 bedrooms Rated 4.97
Creekside Cabin | Unplugged Getaway Entire home · 1 bedroom Rated 4.90
1860’s Dogtrot Log Cabin: Fire-Pit, Trails, Unique Entire home · 2 bedrooms Rated 4.98
Spectacular Mountain View! Entire home · 5 bedrooms Rated 4.76 Only 2% of Amherst listings are classed as professionally managed. 58% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Most hosts still vet their guests: only 16% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 80% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 37 km, Nellysford (35 km away, 78 listings) earned the most per listing, about 3.1 times as much as Amherst. Lynchburg was the busiest, booked on 42% of nights against 32% in Amherst.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Roseland 27 km | 85 | $37,014 | $345 | 33% |
| Lynchburg 28 km | 528 | $20,664 | $181 | 42% |
| Buena Vista 31 km | 58 | $22,246 | $195 | 38% |
| Appomattox 33 km | 34 | $16,314 | $184 | 31% |
| Wintergreen 35 km | 317 | $36,212 | $329 | 35% |
| Nellysford 35 km | 78 | $52,703 | $417 | 37% |
| Wintergreen Resort 35 km | 193 | $40,927 | $372 | 36% |
| Forest 37 km | 72 | $20,657 | $297 | 40% |
See all 219 Virginia Airbnb markets
Markets elsewhere in the United States with a similar nightly rate and occupancy to Amherst:
FAQ
An active Amherst Airbnb grossed $16,927 on average in the 12 months to September 2026, according to AirROI's tracking of 45 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $2,720 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Amherst listings earn between $750 and $2,720 in a typical month, and the top tenth $4,140 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Amherst were booked on 32% of available nights over the past year. That compares with 39% for the Virginia average. October is usually the busiest month.
The average booked night in Amherst cost $213 before fees. Half of listings charge between $105 and $245, so bedroom count and location move the price more than the average suggests.
None of the active Amherst listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Yes, when it's run well. The average Amherst Airbnb grossed $16,927 in the 12 months to September 2026, 46% below the Virginia average of $31,211. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $11,147 a year (about $930 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,580 a month. Check a specific home in the Airbnb estimator.
October usually pays best, averaging $2,810 per active listing over the past two years, and April usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Amherst listing was open to book earned $64 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $132 or more.
Amherst stays were booked 71 days (about two and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Amherst Airbnb stay lasted 3.6 nights over the past year. A listing took 21 reservations over the year on average.
Guests rate Amherst Airbnbs 4.90 out of 5 on average. Guests score communication highest and value lowest.
Downtown Amherst, Sweet Briar College and Blue Ridge Parkway draw the most short-term rental interest in Amherst. The neighborhood guide explains what brings guests to each.
AirROI counted 45 active Airbnb listings in Amherst as of September 2026. The closest tracked market is Roseland, 27 km away.
In Amherst, about nine in ten listings add a cleaning fee. The median fee is $57, and some higher fees lift the average to $102.
Method
Figures on this page cover 45 active Airbnb listings in Amherst from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.