Richmond City, Virginia Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Richmond City, Virginia? Based on AirROI's 2026 dataset (July 2025 – June 2026), the short answer is $15,446 per year — at a $187 nightly rate, 41.6% occupancy, and a $82 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 192 active listings, Richmond City is a boutique market where moderate demand with room for well-positioned listings to outperform.
Regulation is low, reducing the compliance barrier — though local ordinances should still be verified. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
Table of Contents [hide] [show]
What Are the Key Airbnb Metrics in Richmond City?
In Richmond City, the headline Airbnb metrics are $15,446 in average annual revenue,41.6% occupancy, $187 ADR, and $82 in RevPAR, and guests book about 24 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Richmond City?
Understanding the monthly revenue variations for Airbnb listings in Richmond City is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Richmond City is typically April, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Richmond City across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,186+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,584 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,304 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,340, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Richmond City
What Is the Monthly Airbnb Occupancy Rate in Richmond City?
Maximize your bookings by understanding the Richmond City STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Richmond City:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Richmond City
What Is the Average Airbnb Nightly Rate in Richmond City?
Effective short term rental pricing strategy in Richmond City involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Richmond City typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $334+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $225 or more.
- Typical properties (Median) charge around $160 per night.
- Entry-level properties (Bottom 25%) earn around $104 per night.
Average Daily Rate (ADR) Trend by Month in Richmond City
What Is the RevPAR for Airbnb in Richmond City?
RevPAR in Richmond City is currently $82. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $42 RevPAR.
- Typical properties (Median) generate $71 RevPAR.
- Strong performers (Top 25%) earn $105 RevPAR.
- Best-in-class (Top 10%) achieve $150 RevPAR.
Average Monthly RevPAR Trend in Richmond City
RevPAR Insights for Richmond City
- The average RevPAR in Richmond City is $82. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($150) and bottom 25% ($42) is $108, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Apr and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Richmond City benchmarks. If your RevPAR falls below the median of $71, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $105+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
Get Live Richmond City Market Intelligence 👇
Explore Real-time Analytics
When Is the Peak Season for Airbnb in Richmond City?
Richmond City's peak Airbnb season falls in April, March, June, while the softest stretch is January, February, August. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (April, March, June)
- Revenue averages $3,078 per month
- Occupancy rates average 46.3%
- Daily rates average $204
Shoulder Season
- Revenue averages $2,860 per month
- Occupancy maintains around 45.9%
- Daily rates hold near $180
Low Season (January, February, August)
- Revenue drops to average $2,076 per month
- Occupancy decreases to average 38.0%
- Daily rates adjust to average $176
Seasonality Insights for Richmond City
- The Airbnb seasonality pattern in Richmond City shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Richmond City's highest earning potential, with monthly revenues climbing to $3,162, occupancy reaching 51.0%, and ADRs peaking at $214.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,784, occupancy could drop to 31.3%, and ADRs may adjust to $163.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Richmond City.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Richmond City seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Richmond City?
While Richmond City, Virginia, United States currently shows low STR regulations, 5% of listings carry registration evidence — suggesting some hosts proactively register or that certain neighborhoods have their own rules. Checking local zoning and tax obligations before listing is still wise. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Richmond City to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 5% licensed listings)
What Are the Best Neighborhoods for Airbnb in Richmond City?
Richmond City is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| The Fan District | Historic and vibrant neighborhood filled with beautiful architecture, shops, and restaurants. Ideal for tourists looking for a unique and local Richmond experience. | Virginia Museum of Fine Arts, Byrd Theater, Monument Avenue, The National, Fan District Park |
| Scott's Addition | A trendy and rapidly developing district known for its breweries, art scene, and proximity to downtown. Attracts a younger demographic and visitors looking for nightlife. | Scott's Addition breweries, The Diamond, Virginia Distillery Company, Art galleries, James River Park System |
| Church Hill | Scenic and historic area with beautiful views of the city and the James River. Great for visitors interested in history and charm. | St. John's Church, Church Hill Park, Libby Hill Park, Historic Tredegar, Richmond Hill |
| Carytown | A vibrant shopping district known for its eclectic mix of boutiques, restaurants, and entertainment. A favorite spot for both locals and tourists. | Carytown Shopping District, The Byrd Theatre, Holly Street, Street art, Local festivals |
| Shockoe Bottom | Historic area with a rich history, nightlife, and proximity to the Richmond Riverfront. Attracts history buffs and nightlife seekers. | African Burial Ground, The Tredegar Iron Works, Richmond Culinary Institute, Bars and restaurants, Canal Walk |
| Downtown Richmond | The heart of the city, full of culture, business, and entertainment. Perfect for those looking for urban amenities and easy access to attractions. | Virginia State Capitol, The John Marshall House, Richmond Convention Center, The National, James Center |
| Museum District | Home to several of Richmond's most important cultural institutions, ideal for families and visitors interested in museums and parks. | Virginia Museum of Fine Arts, Children's Museum of Richmond, The Science Museum of Virginia, Maymont, Byrd Park |
| West End | A suburban area with parks, shopping, and local charm, appealing to families and longer-term visitors. | Short Pump Town Center, Twin Hickory Park, Dale's Friends of the Library, Local restaurants, Shopping centers |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Richmond City offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Richmond City?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Richmond City
- The Richmond City Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 192 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Richmond City, House properties are the most common (55.2%), reflecting the local real estate landscape.
- Houses represent a significant 55.2% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique (combined 5.2%) offer potential for unique stay experiences.
Richmond City Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Richmond City
- The dominant room capacity in Richmond City is 1 bedroom listings, making up 29.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 53.7% of the active Airbnb listings in Richmond City, indicating a high concentration in these sizes.
- A significant 31.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Richmond City.
Richmond City Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Richmond City
- The most common guest capacity trend in Richmond City vacation rentals is listings accommodating 4 guests (29.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Richmond City STR market, accounting for 45.3% of listings.
- 32.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Richmond City.
- On average, properties in Richmond City are equipped to host 4.2 guests.
How Do Listings in Richmond City Compare on Quality?
Listing quality in Richmond City can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Richmond City
- At 29.4 photos per listing on average, Richmond City hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 34.4% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Richmond City averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Richmond City?
Amenity Prevalence
Amenity Insights for Richmond City
- Essential amenities in Richmond City that guests expect include: Wifi, TV, Air conditioning, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Hot water, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Richmond City: Wifi, TV, Air conditioning, Smoke alarm, Heating.
- Prioritize adding missing essentials: TV, Air conditioning, Smoke alarm, Heating.
- Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Richmond City to stay competitive.
Which Airbnb Amenities Boost Revenue in Richmond City?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Richmond City, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Heating | 97.4% | $15,851 | $285 | 5453.9% |
Children's playroomHigh opportunity | 3.1% | $32,170 | $14,906 | 115.8% |
High chairHigh opportunity | 6.3% | $31,084 | $14,403 | 115.8% |
Microwave | 86.5% | $16,656 | $7,718 | 115.8% |
Fire extinguisher | 77.6% | $17,536 | $8,201 | 113.8% |
Children’s books and toysHigh opportunity | 7.3% | $30,356 | $14,273 | 112.7% |
Refrigerator | 86.5% | $16,481 | $8,832 | 86.6% |
Pack ’n play/Travel crib | 16.7% | $25,121 | $13,511 | 85.9% |
Wine glasses | 63.5% | $18,493 | $10,134 | 82.5% |
Board games | 28.1% | $22,411 | $12,720 | 76.2% |
Revenue Impact Insights for Richmond City
- Heating tops the revenue impact list with a 5453.9% uplift — listings with this amenity earn $15,851 vs. $285 without it.
- High-opportunity amenities — Children's playroom, High chair, Children’s books and toys — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Heating, Microwave, Refrigerator — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Children's playroom — it has the best combination of high revenue impact and low market saturation in Richmond City.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Richmond City STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Richmond City. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRichmond City Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Richmond City
- The typical guest profile for Airbnb in Richmond City consists of primarily domestic travelers (93%), often arriving from nearby Richmond, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 93.1% of guests.
- Key international markets include United States (93.1%) and DC (4.1%).
- Top languages spoken are English (70.9%) followed by Spanish (14.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Richmond and Washington.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Richmond City?
Listings in Richmond City average 4.81 out of 5 overall, with about 27.2 reviews per active listing and 47.4% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Richmond City
- With an overall rating of 4.81, Richmond City listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.9), while Location (4.74) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 47.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Richmond City Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Richmond City
- The most common availability pattern in Richmond City falls within the 271-366 days range, representing 68.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Richmond City (45.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Richmond City?
Average Booking Lead Time by Month
Booking Lead Time Insights for Richmond City
- The overall average booking lead time for vacation rentals in Richmond City is 24 days.
- Guests book furthest in advance for stays during May (average 39 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 4 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (33 days avg.) sees the longest lead times, while Winter (19 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (24 days) as a baseline for your pricing and availability strategy in Richmond City.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 39 days out to capitalize on advance planning.
- During July, focus on last-minute booking availability and promotions, as guests book with very short notice (4 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 33 days) to capture early planners.
- Monitor your own booking lead times against these Richmond City averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Richmond City?
Guests in Richmond City stay about 5.6 nights on average, generating roughly 3,127 reservations and 16.3 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Richmond City
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Richmond City
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 16.3 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jul (9.9 nights) and shorten in Oct (2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Richmond City Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
66 listings
34.4% of total
2 Nights
59 listings
30.7% of total
3 Nights
7 listings
3.6% of total
4-6 Nights
1 listings
0.5% of total
7-29 Nights
7 listings
3.6% of total
30+ Nights
52 listings
27.1% of total
Key Insights
- The most prevalent minimum stay requirement in Richmond City is 1 Night, adopted by 34.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (65.1%) of the Richmond City Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (27.1%) caters to monthly stays (30+ nights) in Richmond City, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 34.4% of Richmond City hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 27.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Richmond City.
Richmond City Airbnb Cancellation Policy Trends Analysis (2026)
Limited
29 listings
15.1% of total
Super Strict 30 Days
10 listings
5.2% of total
Flexible
50 listings
26% of total
Moderate
47 listings
24.5% of total
Firm
53 listings
27.6% of total
Strict
3 listings
1.6% of total
Cancellation Policy Insights for Richmond City
- The prevailing Airbnb cancellation policy trend in Richmond City is Firm, used by 27.6% of listings.
- There's a relatively balanced mix between guest-friendly (50.5%) and stricter (29.2%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (1.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 27.6% market standard in Richmond City.
- Using a Strict policy might deter some guests, as only 1.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Richmond City.
How Much Are Airbnb Cleaning Fees in Richmond City?
Cleaning fees in Richmond City are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Richmond City
- 82.3% of listings charge a cleaning fee, making it standard practice in Richmond City. Guests expect it and factor it into their booking decisions.
- The gap between the average ($465) and median ($100) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 9.1% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Richmond City median of $100. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Richmond City Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Richmond Citybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
RVA All Day
Entire Place • 3 bedrooms
6BR | 3800 sq ft | RVA Snap & Smile
Entire Place • 6 bedrooms
Spacious 6BR Retreat Near Downtown, VCU & Airport
Entire Place • 6 bedrooms
Family Fun: 2 Story Oasis & Pup Retreat Near RVA
Entire Place • 4 bedrooms
Updated Historic Home | Walk to Carytown & VMFA
Entire Place • 5 bedrooms
Upscale Escape | Game Room & Spa-Like Baths
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Richmond City?
Learn from the best! This table showcases top-performing Airbnb hosts in Richmond City based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lantern Stays | 2 | $130,841 | 79 | 5.00/5.0 |
| Yasmeen | 4 | $109,203 | 76 | 4.55/5.0 |
| James | 4 | $108,890 | 60 | 4.84/5.0 |
| Josh | 3 | $83,626 | 71 | 4.93/5.0 |
| Anna | 3 | $76,898 | 60 | 4.95/5.0 |
| Shaunte | 1 | $57,718 | 6 | 5.00/5.0 |
| Alexander | 2 | $54,478 | 45 | 4.90/5.0 |
| RedAwning | 1 | $48,366 | 17 | 4.65/5.0 |
| Onyx | 3 | $47,337 | 96 | 4.98/5.0 |
| Grant | 1 | $46,761 | 10 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Richmond City.
Who Are the Airbnb Hosts in Richmond City?
Richmond City is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Richmond City
- With 58.9% Superhosts, Richmond City has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 10.9% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 11.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 68.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 44.8% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Richmond City averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Richmond City
These are the highest-grossing professional property management operations in Richmond City, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Anna | 3 | $76,898 | $232 | 46.2% | 4.95/5 |
| RedAwning | 1 | $48,366 | $501 | 40.6% | 4.65/5 |
| Kexin | 1 | $33,964 | $191 | 67.3% | 4.82/5 |
| Billy | 1 | $33,310 | $427 | 53.7% | 5.00/5 |
| Evolve | 1 | $30,499 | $220 | 45.6% | 4.94/5 |
| Misty | 3 | $29,568 | $159 | 35.8% | 4.90/5 |
| Residence Inn Richmond West En | 3 | $24,928 | $121 | 50.3% | 4.47/5 |
| Properties By Preston | 7 | $24,363 | $91 | 31.6% | 3.40/5 |
| Mutual On Main | 2 | $23,572 | $240 | 26.3% | 4.89/5 |
| Landing | 3 | $11,601 | $130 | 37.5% | 4.37/5 |
Management Company Insights for Richmond City
- The leading management company, Anna, operates 3 listings with $76,898 in gross revenue — a useful benchmark for what scale looks like in Richmond City.
- Top managers average 3 properties each, suggesting professional management in Richmond City still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.64/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 10.9% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Richmond City's Airbnb Market Compare to Nearby Cities?
How does the Richmond City Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Skyland Estates, Richmond City has 10 percentage points lower occupancy and about $120 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Stevensville | 77 | $5,497 | $585.78 | 40% |
| McGaheysville | 144 | $5,201 | $468.69 | 40% |
| Skyland Estates | 14 | $4,926 | $306.82 | 52% |
| Shenandoah | 106 | $4,881 | $375.49 | 46% |
| Royal Oak | 10 | $4,846 | $941.67 | 27% |
| Warren County | 10 | $4,833 | $490.64 | 33% |
| Castleton | 11 | $4,817 | $557.04 | 29% |
| Middleburg | 44 | $4,803 | $557.94 | 39% |
| Queenstown | 25 | $4,740 | $614.85 | 37% |
| Bentonville | 26 | $4,719 | $379.92 | 45% |
Frequently Asked Questions About Airbnb in Richmond City
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Richmond City.
How much do Airbnb hosts make in Richmond City?
Richmond City hosts earn about $15,446 per year on average, with an average nightly rate of $187 and RevPAR of $82. Those figures describe the typical revenue environment for active listings in Richmond City, Virginia, not the ceiling for the best operators. Source: AirROI 2026 data, Richmond City market, July 2025 to June 2026.
What is the average Airbnb occupancy rate in Richmond City?
The average Airbnb occupancy rate in Richmond City is 41.6%. April is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Richmond City?
Listings in Richmond City average $187 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Richmond City?
Richmond City currently has about 192 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Richmond City?
AirROI currently classifies the short-term rental regulation level in Richmond City as Low. The dataset also shows about 5.2% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Richmond City?
RevPAR in Richmond City is about $82. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Richmond City?
At 41.6% occupancy, Richmond City can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $15,446, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Richmond City?
The average booking lead time in Richmond City is about 24 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Richmond City?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Richmond City include The Fan District, Scott's Addition, Church Hill. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Richmond City?
entire_home listings make up 83.3% of the active supply in Richmond City. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Richmond City compare to nearby Airbnb markets?
Among neighboring markets, Stevensville posts $65,968 in average annual revenue with 39.6% occupancy, compared to Richmond City's $15,446 and 41.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Richmond City?
The average Airbnb stay length in Richmond City is about 5.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Richmond City?
Airbnb listings in Richmond City average 4.81 out of 5 overall. About 47.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Richmond City?
Heating and Children's playroom are among the strongest revenue-linked amenities in Richmond City. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Richmond City?
Yes. About 82.3% of active Airbnb listings in Richmond City charge a cleaning fee, and the average fee is $465. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Richmond City?
A 58.9% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-06-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.