Como, Wisconsin Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Como, Wisconsin? Based on AirROI's 2026 dataset (August 2025 – July 2026), the short answer is $46,010 per year — at a $429 nightly rate, 37.3% occupancy, and a $150 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 52 active listings, Como is a boutique market where moderate demand with room for well-positioned listings to outperform. The market trimmed 11.9% of its supply while nightly rates moved higher — fewer listings competing for the same travelers, and those travelers are paying more. Hosts who can unlock occupancy through standout listings, flexible policies, and targeted marketing have clear revenue upside.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Como?
In Como, the headline Airbnb metrics are $46,010 in average annual revenue,37.3% occupancy, $429 ADR, and $150 in RevPAR, and guests book about 63 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Como?
Understanding the monthly revenue variations for Airbnb listings in Como is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Como is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Como across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,631+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,256 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,155 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,774, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Como
What Is the Monthly Airbnb Occupancy Rate in Como?
Maximize your bookings by understanding the Como STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Como:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Como
What Is the Average Airbnb Nightly Rate in Como?
Effective short term rental pricing strategy in Como involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Como typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $703+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $539 or more.
- Typical properties (Median) charge around $353 per night.
- Entry-level properties (Bottom 25%) earn around $246 per night.
Average Daily Rate (ADR) Trend by Month in Como
What Is the RevPAR for Airbnb in Como?
RevPAR in Como is currently $150. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $98 RevPAR.
- Typical properties (Median) generate $145 RevPAR.
- Strong performers (Top 25%) earn $186 RevPAR.
- Best-in-class (Top 10%) achieve $225 RevPAR.
Average Monthly RevPAR Trend in Como
RevPAR Insights for Como
- The average RevPAR in Como is $150. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($225) and bottom 25% ($98) is $127, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Como benchmarks. If your RevPAR falls below the median of $145, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $186+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Como?
Como's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $7,648 per month
- Occupancy rates average 51.0%
- Daily rates average $542
Shoulder Season
- Revenue averages $4,257 per month
- Occupancy maintains around 38.3%
- Daily rates hold near $395
Low Season (January, February, November)
- Revenue drops to average $2,905 per month
- Occupancy decreases to average 33.9%
- Daily rates adjust to average $343
Seasonality Insights for Como
- Airbnb seasonality in Como is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Como's highest earning potential, with monthly revenues climbing to $8,034, occupancy reaching 55.9%, and ADRs peaking at $613.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,663, occupancy could drop to 32.9%, and ADRs may adjust to $337.
- Lower occupancy paired with meaningful seasonality means hosts in Como need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Como, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Como?
Low regulation and minimal registration activity in Como, Wisconsin, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Como to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Como?
Como is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Como | A picturesque lake area that attracts tourists during the summer for its water activities, hiking, and scenic views. Ideal for families and nature lovers looking to relax and enjoy the outdoors. | Lake Como, Boat tours, Hiking trails, Fishing spots, Picnic areas, Scenic viewpoints |
| Downtown Como | The heart of Como featuring local shops, cafes, and restaurants. It offers a charming small-town atmosphere and is popular with visitors for its community events and festivals. | Como Historical Museum, Local dining and shopping, Cultural events, Farmers market, Community park |
| Como Park | Known for its beautiful park and recreational activities, this area is great for families and outdoor enthusiasts. Popular for picnics, biking, and walking trails. | Como Park, Trails and bike paths, Playgrounds, Sports fields, Fishing area |
| Big Foot Beach State Park | A nearby state park known for its camping and beach access. Popular with visitors looking for a nature getaway and water recreation. | Swimming beach, Hiking trails, Camping facilities, Wildlife viewing, Fishing areas |
| Geneva Lake | Just a short drive from Como, it features upscale homes and beautiful views, attracting tourists and vacationers year-round. | Geneva Lake, Boating and sailing, Shopping at Lake Geneva, Dining options, Scenic boat tours |
| Wilmot Mountain | A popular winter destination for skiing and snowboarding, bringing in visitors during the winter season and attracting outdoor sports enthusiasts. | Ski slopes, Snowboarding, Winter sports rentals, Tubing hills, Scenic winter views |
| Cascade Mountain | Known for its year-round outdoor activities including skiing in winter and hiking in summer, drawing adventure seekers and nature lovers alike. | Skiing and snowboarding, Hiking trails, Scenic vistas, Mountain biking, Camping grounds |
| Delavan Lake | A beautiful lake community ideal for summer getaways, fishing, and enjoying water activities, popular among families and group gatherings. | Delavan Lake, Boat rentals, Fishing spots, Swimming beach, Community events |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Como offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Como?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Como
- The Como Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 52 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Como, House properties are the most common (96.2%), reflecting the local real estate landscape.
- Houses represent a significant 96.2% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique (combined 3.8%) offer potential for unique stay experiences.
Como Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Como
- The dominant room capacity in Como is 3 bedrooms listings, making up 32.7% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 61.5% of the active Airbnb listings in Como, indicating a high concentration in these sizes.
- A significant 71.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Como.
Como Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Como
- The most common guest capacity trend in Como vacation rentals is listings accommodating 8+ guests (55.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Como STR market, accounting for 86.6% of listings.
- 90.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Como.
- On average, properties in Como are equipped to host 7.0 guests.
How Do Listings in Como Compare on Quality?
Listing quality in Como can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Como
- At 34 photos per listing on average, Como hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 17.3% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Como averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Como?
Amenity Prevalence
Amenity Insights for Como
- Essential amenities in Como that guests expect include: Free parking on premises, Air conditioning, TV, Kitchen, Wifi, Hot water, Heating, Smoke alarm, Refrigerator, Dishes and silverware. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Como: Free parking on premises, Air conditioning, TV, Kitchen, Wifi, Hot water, Heating, Smoke alarm, Refrigerator, Dishes and silverware.
- Prioritize adding missing essentials: Free parking on premises, Air conditioning, Refrigerator, Dishes and silverware.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Como to stay competitive.
Which Airbnb Amenities Boost Revenue in Como?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Como, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Drying rack for clothing | 11.5% | $82,210 | $41,288 | 99.1% |
Fireplace guards | 15.4% | $79,020 | $40,008 | 97.5% |
Bed linens | 86.5% | $49,015 | $26,693 | 83.6% |
Cleaning before checkout | 11.5% | $76,962 | $41,973 | 83.4% |
Laundromat nearby | 17.3% | $72,582 | $40,449 | 79.4% |
Self check-in | 88.5% | $48,396 | $27,717 | 74.6% |
Iron | 90.4% | $47,872 | $28,513 | 67.9% |
Arcade games | 13.5% | $69,713 | $42,323 | 64.7% |
Dishwasher | 73.1% | $50,775 | $33,078 | 53.5% |
Record player | 9.6% | $67,119 | $43,765 | 53.4% |
Revenue Impact Insights for Como
- Drying rack for clothing tops the revenue impact list with a 99.1% uplift — listings with this amenity earn $82,210 vs. $41,288 without it.
- Bed linens, Self check-in, Iron — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Como STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Como. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsComo Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Como
- The typical guest profile for Airbnb in Como consists of primarily domestic travelers (98%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.3% of guests.
- Key international markets include United States (98.3%) and Bulgaria (0.5%).
- Top languages spoken are English (73.6%) followed by Spanish (14.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and Milwaukee.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Como?
Listings in Como average 4.89 out of 5 overall, with about 105.2 reviews per active listing and 69.2% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Como
- With an overall rating of 4.89, Como listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.96), while Value (4.78) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 69.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Como Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Como
- The most common availability pattern in Como falls within the 181-270 days range, representing 42.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Como (42.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Como?
Average Booking Lead Time by Month
Booking Lead Time Insights for Como
- The overall average booking lead time for vacation rentals in Como is 63 days.
- Guests book furthest in advance for stays during July (average 127 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (106 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Como.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 127 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 106 days) to capture early planners.
- Monitor your own booking lead times against these Como averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Como?
Guests in Como stay about 2.8 nights on average, generating roughly 1,818 reservations and 35 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Como
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Como
- Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
- At 35 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jan (4 nights) and shorten in May (2.1 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Como Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
15.4% of total
2 Nights
17 listings
32.7% of total
4-6 Nights
1 listings
1.9% of total
7-29 Nights
4 listings
7.7% of total
30+ Nights
22 listings
42.3% of total
Key Insights
- The most prevalent minimum stay requirement in Como is 30+ Nights, adopted by 42.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (42.3%) caters to monthly stays (30+ nights) in Como, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 42.3% of Como hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.4% currently do.
- A 2-night minimum appears standard (32.7%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 42.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Como.
Como Airbnb Cancellation Policy Trends Analysis (2026)
Limited
2 listings
3.8% of total
Super Strict 60 Days
1 listings
1.9% of total
Flexible
4 listings
7.7% of total
Moderate
11 listings
21.2% of total
Firm
31 listings
59.6% of total
Strict
3 listings
5.8% of total
Cancellation Policy Insights for Como
- The prevailing Airbnb cancellation policy trend in Como is Firm, used by 59.6% of listings.
- A majority (65.4%) of hosts in Como utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (5.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 59.6% market standard in Como.
- Using a Strict policy might deter some guests, as only 5.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Como.
How Much Are Airbnb Cleaning Fees in Como?
Cleaning fees in Como are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Como
- 98.1% of listings charge a cleaning fee, making it standard practice in Como. Guests expect it and factor it into their booking decisions.
- The gap between the average ($232) and median ($200) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 16.3% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Como median of $200. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Como Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Comobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury Lakehouse 6 Bed with Private Pier
Entire Place • 6 bedrooms
Dog-Friendly Slice of Heaven by Lake Geneva & Como
Entire Place • 4 bedrooms
Sleeps 12, 5 bedroom, 2 living rooms and game room
Entire Place • 5 bedrooms
Exclusive Lake Como Escape with Bar and Pool Table
Entire Place • 5 bedrooms
LARGE 5 Bed Lake Geneva Home 4 Blocks from Lake!
Entire Place • 5 bedrooms
3BR Home w/ Hot Tub 1.5 blocks from Lake Como
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Como?
Learn from the best! This table showcases top-performing Airbnb hosts in Como based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Zan | 4 | $253,779 | 955 | 4.79/5.0 |
| Sudi | 1 | $175,533 | 113 | 4.95/5.0 |
| Tania | 2 | $147,458 | 159 | 4.96/5.0 |
| William | 3 | $119,381 | 666 | 4.90/5.0 |
| Molly | 2 | $109,906 | 133 | 4.96/5.0 |
| Joe | 1 | $105,607 | 62 | 4.97/5.0 |
| Nick | 2 | $99,917 | 74 | 4.89/5.0 |
| Brendan | 1 | $93,033 | 97 | 4.96/5.0 |
| Elayne | 1 | $76,492 | 253 | 4.97/5.0 |
| Jennifer | 1 | $72,001 | 59 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Como.
Who Are the Airbnb Hosts in Como?
Como is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Como
- With 84.6% Superhosts, Como has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 19.2% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 5.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 80.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 40.4% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Como averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Como
These are the highest-grossing professional property management operations in Como, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Tania | 2 | $147,458 | $565 | 33.3% | 4.96/5 |
| Joe | 1 | $105,607 | $510 | 53.1% | 4.97/5 |
| Nick | 2 | $99,917 | $653 | 31.4% | 4.89/5 |
| Elite | 1 | $41,236 | $482 | 27.6% | 4.94/5 |
| GOATstays Vacation Homes | 1 | $40,585 | $294 | 61.7% | 4.87/5 |
| Sarah | 1 | $26,231 | $688 | 15.8% | 4.98/5 |
| Geneva Lakes Vacations | 2 | $19,282 | $481 | 12.6% | 4.80/5 |
Management Company Insights for Como
- The leading management company, Tania, operates 2 listings with $147,458 in gross revenue — a useful benchmark for what scale looks like in Como.
- Top managers average 1 properties each, suggesting professional management in Como still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.92/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 19.2% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Como's Airbnb Market Compare to Nearby Cities?
How does the Como Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Town of Sugar Creek, Como has 10 percentage points lower occupancy and about $250 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Town of Sugar Creek | 18 | $7,014 | $679.12 | 47% |
| Monona | 30 | $5,735 | $659.37 | 43% |
| Town of Newton | 10 | $5,538 | $860.07 | 38% |
| Town of Baraboo | 10 | $5,365 | $399.95 | 42% |
| Twin Lakes | 44 | $4,830 | $559.89 | 37% |
| Town of Marion | 47 | $4,807 | $397.13 | 40% |
| Town of Geneva | 59 | $4,659 | $496.17 | 41% |
| City of Pewaukee | 11 | $4,560 | $514.44 | 40% |
| Lake Geneva | 245 | $4,479 | $485.97 | 37% |
| Town of Greenfield | 14 | $4,445 | $378.00 | 38% |
Frequently Asked Questions About Airbnb in Como
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Como.
How much do Airbnb hosts make in Como?
Como hosts earn about $46,010 per year on average, with an average nightly rate of $429 and RevPAR of $150. Those figures describe the typical revenue environment for active listings in Como, Wisconsin, not the ceiling for the best operators. Source: AirROI 2026 data, Como market, August 2025 to July 2026.
What is the average Airbnb occupancy rate in Como?
The average Airbnb occupancy rate in Como is 37.3%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Como?
Listings in Como average $429 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Como?
Como currently has about 52 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Como?
AirROI currently classifies the short-term rental regulation level in Como as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Como?
RevPAR in Como is about $150. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Como?
Occupancy of 37.3% means Como is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $46,010, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Como?
The average booking lead time in Como is about 63 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Como?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Como include Lake Como, Downtown Como, Como Park. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Como?
entire_home listings make up 100.0% of the active supply in Como. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Como compare to nearby Airbnb markets?
Among neighboring markets, Town of Sugar Creek posts $84,162 in average annual revenue with 47.2% occupancy, compared to Como's $46,010 and 37.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Como?
The average Airbnb stay length in Como is about 2.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Como?
Airbnb listings in Como average 4.89 out of 5 overall. About 69.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Como?
Drying rack for clothing and Fireplace guards are among the strongest revenue-linked amenities in Como. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Como?
Yes. About 98.1% of active Airbnb listings in Como charge a cleaning fee, and the average fee is $232. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Como?
A 84.6% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-07-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.