Airbnb market data · 202612 months to April 2026
Town of Woodruff, WI Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Town of Woodruff brought in $20,477 over the 12 months through April 2026, across just 18 active listings, so a single property can move that figure.
AirROI's latest figures for Town of Woodruff run through April 2026.
The short answer
Town of Woodruff Airbnb Market at a Glance
Listings averaged $290 a night and were booked on 27% of available nights.
Timing matters: in July, the best month, the average listing earned about 5.4 times as much as in December, the slowest. With only 18 active listings, a few bookings can reorder the months.
With 18 active listings, Town of Woodruff is the 207th-largest of 215 Wisconsin markets AirROI tracks.
Browse the live Town of Woodruff Airbnb market See Every Town of Woodruff ListingRevenue
How Much Do Airbnb Hosts Make in Town of Woodruff?
Gross bookings per Town of Woodruff listing averaged $20,477 over the 12 months to April 2026 (Wisconsin average: $33,105), before cleaning, platform and management costs and taxes.
The average Town of Woodruff listing brought in $7,840 in July, its best month, and $1,460 in December, its slowest. The three strongest months bring in 46% of a full year's revenue, where an even calendar would give any three months 25%.
Across Town of Woodruff's 18 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $7,090+ a month, about 3.5 times the typical property.
- Strong performers (top 25%) earn $4,270 or more, roughly $2,300 a month above the median.
- Typical properties (median) earn about $2,010 a month.
- Entry-level properties (bottom 25%) earn $827 or less, about 41% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earned about 5.4 times what December did
Average revenue per active listing, by month
Dashed: April left out, as the latest month's data looks incomplete.
Town of Woodruff Airbnb Data by Month
Latest 12 months in the April 2026 data.
July led on revenue and bookings; nightly rates peaked in August.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| May 2025 | $3,682 | 29.9% | $306 | $119 | 118 days | 10.7 nights |
| Jun 2025 | $3,916 | 30.0% | $318 | $131 | 125 days | 4.6 nights |
| Jul 2025 | $7,836 | 62.9% | $325 | $253 | 189 days | 4.5 nights |
| Aug 2025 | $5,022 | 47.0% | $330 | $162 | 134 days | 3.6 nights |
| Sep 2025 | $2,745 | 29.0% | $309 | $92 | 81 days | 2.8 nights |
| Oct 2025 | $2,506 | 35.0% | $296 | $81 | 62 days | 5.6 nights |
| Nov 2025 | $3,243 | 24.4% | $284 | $108 | 52 days | 5.3 nights |
| Dec 2025 | $1,456 | 20.2% | $276 | $47 | 75 days | 3.4 nights |
| Jan 2026 | $1,587 | 19.4% | $285 | $51 | 59 days | 3.7 nights |
| Feb 2026 | $1,537 | 17.0% | $286 | $55 | 42 days | 2.8 nights |
| Mar 2026 | $1,458 | 10.5% | $289 | $47 | 4 days | 2.8 nights |
| Apr 2026* | $1,506 | 8.9% | $278 | $50 | 21 days | 3.3 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month. *Apr 2026 is the latest month and looks incomplete: its occupancy sits well below the calendar months either side of it, as the latest month often does before late bookings are recorded. It may be revised and is not counted as a best or worst month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Town of Woodruff address, run it through the Airbnb calculator.
Profit
Is an Airbnb in Town of Woodruff Profitable?
Yes, when it's run well. The average Town of Woodruff Airbnb took in $20,477 in the 12 months to April 2026, and run by its owner at everyday costs, about $1,150 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $2,470 a month.
Cleaning it yourself keeps the $2,190 a year guests pay in cleaning fees, for about $1,330 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $990 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Town of Woodruff Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $18,287 | $38,880 |
| Cleaning fees guests pay11% of Town of Woodruff bookings | $2,190 | $4,650 |
| Gross bookings | $20,477 | $43,530 |
| Running costs | ||
| Airbnb's feeAbout 11%: 15.5% for the 61% of Town of Woodruff listings on Simplified Pricing, 3% for the rest | −$2,180 | −$4,630 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$2,190 | −$4,650 |
| Utilities and internetAbout 5% of bookings | −$1,020 | −$2,180 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$410 | −$870 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$610 | −$1,310 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$200 | −$200 |
| Permit and registrationWhere one is required | −$100 | −$100 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 22% of bookings, plus cleaning paid for by the cleaning fee | −$6,710 | −$13,940 |
| Left for housing costs, then profit | $13,767about $1,150 a month | $29,590about $2,470 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Town of Woodruff Airbnb Profit
The estimate starts from Town of Woodruff's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Town of Woodruff home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Town of Woodruff's Top Earners Get There
- More nights booked. The busiest quarter of Town of Woodruff listings are booked on 39% or more of their nights, against 26% for the median listing. Ten more booked nights a year at the median rate of $225 adds about $2,270 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $445 a night or more, against a median of $225. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $1,830 a year.
- Open for the busy months. July brought the average listing about $7,840, against $1,460 in December, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Town of Woodruff listings average 4.70 stars, and 44% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $3,630 a month, against $1,710 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Town of Woodruff?
Town of Woodruff listings were booked on 27% of the nights they were open over the past year, 11 percentage points below the Wisconsin average (38%) and 14 points below the U.S. average (41%). Occupancy swings from 11% in March to 63% in July.
Across Town of Woodruff's 18 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 60%+ of open nights, 34 points above the median.
- Strong performers (top 25%) fill 39% or more, roughly two and a half nights a week.
- Typical properties (median) fill about 26% of open nights.
- Entry-level properties (bottom 25%) fill 8% or less, less than one night a week.
July was the busiest month in Town of Woodruff, March the quietest
Share of open nights booked, by month
Dashed: April data incomplete. The 12-month rate of 27% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Town of Woodruff?
The average nightly rate in Town of Woodruff, known as ADR (average daily rate), was $290 over the past year, about 11% below the Wisconsin and U.S. averages ($325 and $320). Rates peak in July and August at about $330 and bottom out in December at about $275.
Across Town of Woodruff's 18 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $530+ a night, about 2.3 times the median.
- Strong performers (top 25%) charge $445 or more, about $220 above the median.
- Typical properties (median) charge about $225 a night.
- Entry-level properties (bottom 25%) charge $185 or less, about 18% below the median.
August rates ran 19% above December's
Average nightly rate (ADR), by month
Dashed: April data incomplete.
What Is the RevPAR for Airbnb in Town of Woodruff?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Town of Woodruff it averaged $89 over the past year, from about $47 in December to about $253 in July.
Across Town of Woodruff's 18 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn $200+ per open night, about three times the median.
- Strong performers (top 25%) earn $138 or more, about $70 a night above the median.
- Typical properties (median) earn about $67 per open night.
- Entry-level properties (bottom 25%) earn $20 or less, about 29% of the median.
July RevPAR was about 5.4 times December's
Revenue per open night (RevPAR), by month
Dashed: April data incomplete. The 12-month RevPAR of $89 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Town of Woodruff
With only 18 active listings, the monthly pattern in Town of Woodruff is noisy, since a few long or pricey stays can lift a month; revenue peaked in July and bottomed out in December.
How Far in Advance Do Guests Book Airbnb in Town of Woodruff?
Guests book Town of Woodruff stays 102 days ahead on average (about three and a half months), so guests here plan well ahead. July stays are booked furthest out, about 189 days ahead, and March stays closest to arrival, about 4 days. A typical July booking is made in early January.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Dashed: April data incomplete. The 12-month figure of 102 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Town of Woodruff
None of the 18 active listings in Town of Woodruff display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Town of Woodruff.
Neighborhoods
Best Neighborhoods for Airbnb in Town of Woodruff
AirROI's area guide picks eight Town of Woodruff neighborhoods that draw short-term rental guests, led by Lake Indian, Downtown Woodruff and Minocqua Winter Park. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Lake Indian | A serene lakefront area perfect for nature lovers and families looking for a peaceful getaway. The area is ideal for outdoor activities like fishing, swimming, and hiking. | Lake Indian, Woodruff Town Park, Chain O'Lakes, Hiking Trails, Fishing Spots |
| Downtown Woodruff | The heart of Woodruff, offering easy access to local shops and restaurants. It is an attractive destination for visitors looking for a small-town experience. | Local Shops, Restaurants, Woodruff Area Historical Society, Community Events |
| Minocqua Winter Park | A popular area for outdoor winter activities such as skiing and snowboarding, attracting tourists year-round with its recreational opportunities. | Ski Trails, Snowboarding, Tubing, Hiking Trails, Scenic Views |
| Long Lake | A family-friendly destination with numerous cabins and vacation homes, ideal for those looking to spend time by the water. | Long Lake, Fishing, Swimming, Picnic Areas, Boating |
| Wildwood Wildlife Park | A unique wildlife park that draws families and nature enthusiasts, with potential for lodging near a fun, educational experience. | Wildwood Wildlife Park, Animal Encounters, Nature Trails, Educational Programs |
| Bearskin State Trail | A scenic trail for biking and walking, attracting outdoor enthusiasts who prefer an active lifestyle and beautiful landscapes. | Bearskin State Trail, Biking, Walking, Wildlife Viewing, Nature Photography |
| Minoqua Chain of Lakes | An interconnected series of lakes that offers boating, fishing, and other water sports, making it a prime location for water enthusiasts. | Lake Tomahawk, Boating, Fishing, Swimming, Water Sports |
| Northern Highlands-American Legion State Forest | A vast state forest that attracts visitors for camping and exploring nature, ideal for those seeking tranquility and adventure. | Camping, Hiking Trails, Wildlife Viewing, Picnic Areas, Scenic Forests |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Town of Woodruff vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 38 km, Town of Lincoln (10 km away, 61 listings) earned the most per listing, about 2.2 times as much as Town of Woodruff.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Minocqua 8 km | 61 | $25,405 | $347 | 34% |
| Town of Lincoln 10 km | 61 | $44,971 | $409 | 40% |
| Town of Arbor Vitae 13 km | 50 | $25,650 | $271 | 33% |
| Town of Saint Germain 16 km | 88 | $28,499 | $418 | 30% |
| Town of Lac du Flambeau 22 km | 40 | $25,590 | $381 | 32% |
| Rhinelander 28 km | 36 | $18,280 | $214 | 37% |
| Eagle River 32 km | 86 | $30,945 | $378 | 36% |
| Town of Three Lakes 38 km | 33 | $31,999 | $358 | 32% |
Other Airbnb Markets in Wisconsin
- Milwaukee Airbnb data 1,135 listings
- Green Bay Airbnb data 504 listings
- Oshkosh Airbnb data 325 listings
- Lake Delton Airbnb data 322 listings
- Madison Airbnb data 304 listings
- Wisconsin Dells Airbnb data 293 listings
- Sturgeon Bay Airbnb data 286 listings
- Lake Geneva Airbnb data 242 listings
See all 215 Wisconsin Airbnb markets
Markets Similar to Town of Woodruff
Markets elsewhere in the United States with a similar nightly rate and occupancy to Town of Woodruff:
- Steinhatchee Airbnb data FL · $288/night · 27.6%
- Kingston Airbnb data OK · $277/night · 26.6%
- Midway Airbnb data UT · $276/night · 27.4%
- Hermann Airbnb data MO · $309/night · 28.8%
- Ruidoso Airbnb data NM · $290/night · 30.6%
- Pine Mountain Club Airbnb data CA · $270/night · 28.9%
FAQ
Town of Woodruff Airbnb FAQ
How much do Airbnb hosts make in Town of Woodruff?
An active Town of Woodruff Airbnb grossed $20,477 on average in the 12 months to April 2026, according to AirROI's tracking of 18 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $4,270 or more in a typical month.
How much can I make on Airbnb in Town of Woodruff?
It depends most on the home's size, location and how it's run. The middle half of Town of Woodruff listings earn between $827 and $4,270 in a typical month, and the top tenth $7,090 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Town of Woodruff?
Listings in Town of Woodruff were booked on 27% of available nights over the past year. That compares with 38% for the Wisconsin average. July was the busiest month.
How much does an Airbnb cost per night in Town of Woodruff?
The average booked night in Town of Woodruff cost $290 before fees. Half of listings charge between $185 and $445, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Town of Woodruff?
None of the active Town of Woodruff listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Town of Woodruff?
Yes, when it's run well. The average Town of Woodruff Airbnb grossed $20,477 in the 12 months to April 2026, 38% below the Wisconsin average of $33,105, though with only 18 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $13,767 a year (about $1,150 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $2,470 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Town of Woodruff?
July paid best over the past year, at $7,840 per active listing, and December paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Town of Woodruff?
Each night a Town of Woodruff listing was open to book earned $89 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $200 or more.
How far in advance do guests book Airbnbs in Town of Woodruff?
Town of Woodruff stays were booked 102 days (about three and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in Town of Woodruff?
The average Town of Woodruff Airbnb stay lasted 3.8 nights over the past year. A listing took 11 reservations over the year on average.
How are Airbnbs in Town of Woodruff rated?
Guests rate Town of Woodruff Airbnbs 4.70 out of 5 on average. Guests score location highest and value lowest.
What are the best neighborhoods for Airbnb in Town of Woodruff?
Lake Indian, Downtown Woodruff and Minocqua Winter Park draw the most short-term rental interest in Town of Woodruff. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Town of Woodruff?
AirROI counted 18 active Airbnb listings in Town of Woodruff as of April 2026. The closest tracked market is Minocqua, 8 km away.
How much are Airbnb cleaning fees in Town of Woodruff?
In Town of Woodruff, 56% of listings add a cleaning fee. The median fee is $125, and some higher fees lift the average to $206.
Method
About This Data
Figures on this page cover 18 active Airbnb listings in Town of Woodruff from May 2025 to April 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.