Airbnb market data · 202612 months to September 2026

Town of Lincoln, WI Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
61
Avg. booking lead time
94 days
Listings showing a permit
0%
Peak revenue month
July
Lowest revenue month
March

The short answer

Town of Lincoln Airbnb Market at a Glance

Rates in Town of Lincoln run ahead of the Wisconsin average, with bookings close to it. Listings averaged $409 a night and were booked on 40% of available nights, against $325 and 38% for the Wisconsin average.

Timing matters: in July, usually the best month, the average listing earns about 4.6 times as much as in March, usually the slowest.

With 61 active listings, Town of Lincoln is the 39th-largest of 215 Wisconsin markets AirROI tracks. From a year earlier, average revenue rose 49% while the number of active listings grew 22%.

Map of Airbnb listings in Town of Lincoln Browse the live Town of Lincoln Airbnb market See Every Town of Lincoln Listing

Revenue

How Much Do Airbnb Hosts Make in Town of Lincoln?

Gross bookings per Town of Lincoln listing averaged $44,971 over the 12 months to September 2026 (Wisconsin average: $33,105), before cleaning, platform and management costs and taxes.

In a typical year, the average Town of Lincoln listing brings in $11,000 in July, its best month, and $2,380 in March, its slowest. The three strongest months bring in 48% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 3.1 times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn $11,500+ a month, about three times the typical property.
  • Strong performers (top 25%) earn $6,920 or more, roughly $3,100 a month above the median.
  • Typical properties (median) earn about $3,870 a month.
  • Entry-level properties (bottom 25%) earn $2,190 or less, about 57% of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

July earns about 4.6 times what March does

Average revenue per active listing, by month, September 2024 to August 2026

Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

Town of Lincoln Airbnb Data by Month

Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.

July 2026 led on revenue, nightly rate and bookings alike.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Town of Lincoln, Sep 2025 to Aug 2026
Month Avg. Revenue Occupancy Avg. Nightly Rate RevPAR Booking Lead Time Avg. Length of Stay
Sep 2025$4,77544.1%$376$15994 days4.5 nights
Oct 2025$3,55537.3%$362$11575 days3.7 nights
Nov 2025$3,47132.8%$359$11661 days5.5 nights
Dec 2025$3,49633.5%$380$11368 days4.1 nights
Jan 2026$4,28139.7%$383$13862 days3.4 nights
Feb 2026$3,19031.3%$383$11477 days2.9 nights
Mar 2026$2,46128.7%$364$7940 days4.7 nights
Apr 2026$3,13930.0%$356$10554 days4.8 nights
May 2026$4,82737.1%$399$15688 days5.9 nights
Jun 2026$8,47852.7%$462$283135 days5.8 nights
Jul 2026$12,51566.6%$491$404164 days5.8 nights
Aug 2026$9,91160.9%$474$320131 days4.5 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

These are market-wide figures. To see what one particular Town of Lincoln home could earn, enter its address, bedrooms and guests in the Airbnb estimator; it compares the home with similar listings nearby.

Profit

Is an Airbnb in Town of Lincoln Profitable?

Yes, when it's run well. The average Town of Lincoln Airbnb took in $44,971 in the 12 months to September 2026, and run by its owner at everyday costs, about $2,330 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $4,210 a month.

Cleaning it yourself keeps the $5,560 a year guests pay in cleaning fees, for about $2,790 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $2,000 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.

Town of Lincoln Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Town of Lincoln Airbnb
Line Average listing Top-quarter listing
Money in
Nightly bookings$39,411$70,480
Cleaning fees guests pay12% of Town of Lincoln bookings$5,560$9,940
Gross bookings$44,971$80,420
Running costs
Airbnb's feeAbout 14%: 15.5% for the 89% of Town of Lincoln listings on Simplified Pricing, 3% for the rest−$6,330−$11,310
Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself−$5,560−$9,940
Utilities and internetAbout 5% of bookings−$2,250−$4,020
Guest suppliesToiletries, coffee, paper goods: about 2%−$900−$1,610
Repairs and upkeepIncluding linens and small replacements: about 3%−$1,350−$2,410
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−$450−$450
Permit and registrationWhere one is required−$220−$220
Management$0 when you run it; co-hosts charge from about 10% of nightly bookings$0$0
Pricing and messaging toolsOptional; Airbnb's own tools are free$0$0
Lodging taxesAdded to the guest's bill and passed on$0$0
Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee−$17,060−$29,960
Left for housing costs, then profit$27,911about $2,330 a month$50,460about $4,210 a month
Housing costs
Mortgage or rent, property tax, home insurance, HOA or condo fees Depend on the home

Estimate Your Own Town of Lincoln Airbnb Profit

The estimate starts from Town of Lincoln's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Town of Lincoln home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Town of Lincoln's Top Earners Get There

  • More nights booked. The busiest quarter of Town of Lincoln listings are booked on 57% or more of their nights, against 37% for the median listing. Ten more booked nights a year at the median rate of $335 adds about $3,340 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge $490 a night or more, against a median of $335. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $3,940 a year.
  • Open for the busy months. In a typical year, July brings the average listing about $11,000, against $2,380 in March, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. Town of Lincoln listings average 4.87 stars, and 69% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $6,700 a month, against $3,750 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Town of Lincoln?

Town of Lincoln listings were booked on 40% of the nights they were open over the past year, 2 percentage points above the Wisconsin average (38%) and in line with the U.S. average. In a typical year, occupancy swings from 28% in April to 65% in July.

The busiest tenth of listings are booked about 3.2 times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 75%+ of open nights, 38 points above the median.
  • Strong performers (top 25%) fill 57% or more, roughly four nights a week.
  • Typical properties (median) fill about 37% of open nights.
  • Entry-level properties (bottom 25%) fill 23% or less, under two nights a week.

July is usually the busiest month in Town of Lincoln, April the quietest

Share of open nights booked, by month, September 2024 to August 2026

Nightly rates

How Much Does an Airbnb Cost per Night in Town of Lincoln?

The average nightly rate in Town of Lincoln, known as ADR (average daily rate), was $409 over the past year, about 26% above the Wisconsin and U.S. averages ($325 and $320). In a typical year, rates peak in July at about $465 and bottom out in October and November at about $320.

Prices span a wide range: the top 10% charge about 3.3 times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge $735+ a night, about 2.2 times the median.
  • Strong performers (top 25%) charge $490 or more, about $160 above the median.
  • Typical properties (median) charge about $335 a night.
  • Entry-level properties (bottom 25%) charge $225 or less, about two-thirds of the median.

July rates run 45% above November's

Average nightly rate (ADR), by month, September 2024 to August 2026

The 12-month ADR of $409 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

What Is the RevPAR for Airbnb in Town of Lincoln?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Town of Lincoln it averaged $195 over the past year, from about $77 in a typical March to about $353 in a typical July.

A small group of listings earns several times more per open night than the rest.

  • Best-in-class properties (top 10%) earn $412+ per open night, about 3.4 times the median.
  • Strong performers (top 25%) earn $260 or more, about $140 a night above the median.
  • Typical properties (median) earn about $122 per open night.
  • Entry-level properties (bottom 25%) earn $90 or less, about three-quarters of the median.

July RevPAR is about 4.6 times March's

Revenue per open night (RevPAR), by month, September 2024 to August 2026

The 12-month RevPAR of $195 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Seasonality

Best and Worst Months for Airbnb in Town of Lincoln

Town of Lincoln has one high season, June through August, which makes it a highly seasonal market. Business is slowest from September to April. A listing earns about 2.8 times as much a month in June through August as in December through February.

Average revenue by month in Town of Lincoln

Average revenue per active listing, each calendar month averaged over the past two years

Revenue by month in Town of Lincoln in numbers
Average monthly revenue per active listing in Town of Lincoln, by calendar month
Month Season Revenue per listing
JanuaryLow season$3,450
FebruaryLow season$2,910
MarchLow season$2,380
AprilLow season$3,010
MayShoulder season$4,370
JuneHigh season$7,290
JulyHigh season$11,000
AugustHigh season$8,820
SeptemberLow season$4,000
OctoberLow season$3,210
NovemberLow season$3,240
DecemberLow season$3,150
Average monthly Airbnb revenue, occupancy and nightly rate in Town of Lincoln by season
Season Revenue per month Occupancy Nightly rate
High seasonJune–August$9,02058%$452
Shoulder seasonMay$4,37037%$372
Low seasonSeptember–April$3,17034%$337

How Far in Advance Do Guests Book Airbnb in Town of Lincoln?

Guests book Town of Lincoln stays 94 days ahead on average (about three months), so guests here plan well ahead. July stays are booked furthest out, about 152 days ahead, and March stays closest to arrival, about 41 days. A typical July booking is made in mid-February.

July stays are booked furthest ahead

Average days between booking and check-in, by month of stay, September 2024 to August 2026

The 12-month figure of 94 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in Town of Lincoln

None of the 61 active listings in Town of Lincoln display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Town of Lincoln.

Neighborhoods

Best Neighborhoods for Airbnb in Town of Lincoln

AirROI's area guide picks six Town of Lincoln neighborhoods that draw short-term rental guests, led by Lake Louise, Nekimi and Merrill. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Town of Lincoln
Area Who it suits Landmarks nearby
Lake Louise Scenic lake area known for outdoor activities such as fishing, boating, and hiking. A great spot for nature lovers and families looking for a peaceful getaway.Lake Louise, Lone Tree Point, Lincoln County Forest, Public Beach, Hiking Trails
Nekimi Charming area near the Wisconsin River with access to beautiful natural landscapes. Ideal for visitors who enjoy fishing and wildlife watching.Wisconsin River, Fishing Spots, Nature Trails, Wildlife Viewing Areas, Campgrounds
Merrill A growing city with a rich history and cultural sites. Ideal for travelers interested in exploring small-town America and local events.Merrill Historical Society, Riverbend Trail, Pioneer Park, Local Dining, Farmers Market
Irma A quaint village located near natural resources and recreational activities, perfect for those seeking a tranquil atmosphere.Irma Park, Nearby Lakes, Hiking Paths, Local Shops, Nature Trails
Mason Lake This area is ideal for fishing enthusiasts and those who enjoy water sports, making it a great summer destination.Mason Lake, Fishing Spots, Boating Facilities, Camp Sites, Picnic Areas
Schofield Close proximity to Wausau, offering urban amenities while providing access to natural landscapes, suitable for both business and leisure travelers.Lake Wausau, Local Parks, Shopping Centers, Wausau Museum of Contemporary Art, Nearby Ski Resorts

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

Town of Lincoln Airbnb Listings by Type and Size

Every Airbnb in Town of Lincoln is an entire home: all 61 listings rent the whole place. Houses are the most common property type at 59%, about 1.5 times the share of cabins and other outdoor stays (39%).

Every listing rents the whole place

Town of Lincoln Airbnb listings by room type

  • Entire home 100%
Room types in numbers

Listings by property type

Town of Lincoln Airbnb listings by property type

  • House 59%
  • Cabin/Outdoor 39%
  • Apartment/Condo 2%
Property types in numbers
Town of Lincoln Airbnb listings by property type
Property type Share of listings Listings
House59.0%36
Cabin/Outdoor39.3%24
Apartment/Condo1.6%1

How Many Bedrooms Do Airbnb Listings in Town of Lincoln Have?

Most Town of Lincoln homes are built for groups: 70% of entire homes have three or more bedrooms, and four-bedroom homes are the most common size (30%).

Town of Lincoln entire homes by number of bedrooms

Entire homes with each number of bedrooms

Bedroom counts in numbers
Town of Lincoln entire homes by number of bedrooms
Bedrooms Share of entire homes Entire homes
1 bedroom6.7%4
2 bedrooms23.3%14
3 bedrooms21.7%13
4 bedrooms30.0%18
5+ bedrooms18.3%11

What Each Home Size Earns in Town of Lincoln

A typical two-bedroom home in Town of Lincoln earned $20,300 over the past year, against $75,400 for a home with five or more bedrooms.

What each home size earns in Town of Lincoln
Home size Listings Typical annual revenue (median) Average annual revenue Avg. nightly rate Occupancy
2 bedrooms14$20,300$29,800$23346%
3 bedrooms13$39,500$42,600$34441%
4 bedrooms18$36,200$45,100$43337%
5+ bedrooms11$75,400$80,200$76437%

How Many Guests Do Airbnbs in Town of Lincoln Sleep?

Town of Lincoln is a group-trip market: 59% of listings sleep eight or more guests, about 2.6 times the share of the next most common size, six guests (23%).

Town of Lincoln listings by guest capacity

Share of listings by the number of guests they sleep

Guest capacity in numbers
Town of Lincoln listings by guest capacity
Guest capacity Share of listings Listings
2 guests1.6%1
4 guests11.5%7
5 guests1.6%1
6 guests23.0%14
7 guests3.3%2
8+ guests59.0%36

How Town of Lincoln Airbnb Listings Are Set Up

Town of Lincoln hosts set up an average of 5.9 beds per listing, roughly two for every bedroom. Only 36% of listings show their exact location on the listing map; the rest show an approximate area.

Photos per listing
14
Beds per listing
5.9
Show exact location
36%

What Amenities Do Airbnb Listings in Town of Lincoln Offer?

Fire pits are close to standard in Town of Lincoln: 95% of listings have one, and 79% offer lake access.

Share of Town of Lincoln listings with each common amenity

  • Free parking on premises Nearly all
  • Heating Nearly all
  • TV Nearly all
  • Smoke alarm Nearly all
  • Fire extinguisher 98%
  • Kitchen 98%
  • Microwave 97%
  • Wifi 97%
  • Carbon monoxide alarm 97%
  • Fire pit 95%

Guests

Who Books Airbnbs in Town of Lincoln?

Town of Lincoln draws mostly domestic guests: 99% of those who left reviews live in the United States. No single city dominates: Minneapolis is the largest source, at about 7% of reviews. English is spoken by 75% of guests, and Spanish by 15%.

99% of Town of Lincoln guests are domestic

Where guests who left reviews live

  • Domestic 99%
  • International <1%

Where Town of Lincoln guests come from: top cities

Share of guests who left reviews

  • Minneapolis 7%
  • Chicago 6%
  • Milwaukee 6%
  • Madison 4%
  • Saint Paul 3%
Top origin cities in numbers
Where Town of Lincoln guests come from: top cities
Origin city Share of guests
Minneapolis7.2%
Chicago6.1%
Milwaukee6.1%
Madison3.6%
Saint Paul2.5%

Where Town of Lincoln guests come from: top countries

Share of guests who left reviews

  • United States 99%
  • Spain 1%
Top origin countries in numbers
Where Town of Lincoln guests come from: top countries
Origin country Share of guests
United States99.3%
Spain0.7%

Languages spoken by Town of Lincoln guests

Share of guests who left reviews

  • English 75%
  • Spanish 15%
  • French 3%
  • Dutch 1%
  • Swedish 1%
Top languages in numbers
Languages spoken by Town of Lincoln guests
Language Share of guests
English75.0%
Spanish14.6%
French3.1%
Dutch1.0%
Swedish1.0%

What Are Airbnb Guest Ratings in Town of Lincoln?

Town of Lincoln Airbnbs average 4.87 stars, and 69% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.77, against 4.93 for location and check-in.

Location and check-in score highest in Town of Lincoln; value is lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.84
  • Cleanliness 4.84
  • Communication 4.92
  • Location 4.93
  • Check-in 4.93
  • Value 4.77
Category scores in numbers
Town of Lincoln guest ratings by category
Category Average rating (out of 5)
Accuracy4.84
Cleanliness4.84
Communication4.92
Location4.93
Check-in4.93
Value4.77

Booking patterns

How Guests Book in Town of Lincoln: Stays, Rules and Fees

Nearly nine in ten Town of Lincoln listings are open to guests more than 180 days a year, but only 13% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 41% of listings; blocked nights include any the host closes off.

Days a year Town of Lincoln listings are open to guests

Share of listings by days a year

  • 271-366 days 52%
  • 181-270 days 34%
  • 91-180 days 8%
  • 31-90 days 5%
Open days in numbers
Days a year Town of Lincoln listings are open to guests
Days a year Share of listings Listings
271-366 days52.5%32
181-270 days34.4%21
91-180 days8.2%5
31-90 days4.9%3

Days a year Town of Lincoln listings are booked or blocked

Share of listings by days a year

  • 271-366 days 5%
  • 181-270 days 8%
  • 91-180 days 41%
  • 31-90 days 33%
  • 1-30 days 13%
Booked or blocked days in numbers
Days a year Town of Lincoln listings are booked or blocked
Days a year Share of listings Listings
271-366 days4.9%3
181-270 days8.2%5
91-180 days41.0%25
31-90 days32.8%20
1-30 days13.1%8

What Is the Average Length of Stay for Airbnb in Town of Lincoln?

The average Town of Lincoln booking lasts 5.2 nights, longest in June and shortest in February. Listings took about 21 bookings each over the year, some 1,290 in all. More than half of listings that give a check-in time set it at 4 p.m., with check-out usually at 10 a.m.

Average length of stay by month in Town of Lincoln

Average nights per booking, by month of stay

Two-year average by calendar month.

Town of Lincoln Airbnb Minimum Stay Requirements

41% of listings in Town of Lincoln accept stays of one or two nights; the most common minimum is three nights.

Minimum stay set by Town of Lincoln listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 5% 3 listings
  • 2 Nights 36% 22 listings
  • 3 Nights 38% 23 listings
  • 4-6 Nights 15% 9 listings
  • 7-29 Nights 7% 4 listings

What Cancellation Policies Do Airbnb Hosts Use in Town of Lincoln?

Firm is the most common cancellation policy in Town of Lincoln, used by 48% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: about two-thirds of listings use Firm or stricter terms, against 26% on Flexible or Moderate.

Cancellation policies of Town of Lincoln listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 8% 5 listings
  • Moderate 18% 11 listings
  • Limited 8% 5 listings
  • Firm 48% 29 listings
  • Strict 8% 5 listings
  • Super Strict 30 Days 10% 6 listings

How Much Are Airbnb Cleaning Fees in Town of Lincoln?

More than nine in ten Town of Lincoln listings charge a cleaning fee. The typical fee is $200, and some higher fees lift the average to $277. Spread over the average stay of 5.2 nights, that adds roughly $40 a night to what guests pay. For listings that charge one, cleaning fees make up about 12% of gross revenue.

Median cleaning fee
$200
Average cleaning fee
$277
Listings charging a fee
93.4%
Share of gross revenue
12.4%

Top earners

Top-Earning Airbnbs and Hosts in Town of Lincoln

The top-grossing Airbnb in Town of Lincoln, an eight-bedroom home, took in $183,000 over the past year, about four times the city's average of $45,000. Three of the six listings below have five or more bedrooms; the other three have two to four bedrooms.

Private Beach UTV Trail- Eagle River Chain O Lakes Private Beach UTV Trail- Eagle River Chain O Lakes Entire home · 8 bedrooms Rated 4.90
Revenue
$183,351
Occupancy
56.1%
Daily rate
$800
Elevated 6BR Lodge | On Trail | Game Room Elevated 6BR Lodge | On Trail | Game Room Entire home · 6 bedrooms Rated 4.96
Revenue
$132,203
Occupancy
37.2%
Daily rate
$806
Secluded Lakefront Cabin: Game Room & Private Dock Secluded Lakefront Cabin: Game Room & Private Dock Entire home · 4 bedrooms Rated 4.81
Revenue
$122,259
Occupancy
50.3%
Daily rate
$981
Lakefront Cabin | Amazing Views | Kayaks Wildlife Lakefront Cabin | Amazing Views | Kayaks Wildlife Entire home · 3 bedrooms Rated 5.00
Revenue
$107,267
Occupancy
67.4%
Daily rate
$428
On River’s Bend | Apple River | Hiking | Camp Fire On River’s Bend | Apple River | Hiking | Camp Fire Entire home · 2 bedrooms Rated 5.00
Revenue
$101,131
Occupancy
82.4%
Daily rate
$324
Large lakefront log cabin with deck, firepit, dock Large lakefront log cabin with deck, firepit, dock Entire home · 8 bedrooms Rated 4.67
Revenue
$100,720
Occupancy
32.3%
Daily rate
$850

Who Are the Airbnb Hosts in Town of Lincoln?

Professional management companies run 23% of Town of Lincoln listings and owners run the rest. Superhosts run half of listings. Most hosts still vet their guests: only 26% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 89% of listings.

Superhosts
50.8%
Professional management
23.0%
Cohosted listings
23.0%
Instant Book enabled
26.2%
Simplified Pricing
88.5%

Nearby markets

Town of Lincoln vs. Nearby Airbnb Markets

Town of Lincoln out-earns every one of the eight nearby markets in the table, all within 43 km; the best of them, Town of Three Lakes, averaged about 29% less per listing. None of them fills more nights than Town of Lincoln (40%); the busiest, Rhinelander, reached 37%.

Airbnb markets near Town of Lincoln: distance, revenue, nightly rate and occupancy
Market Listings Avg. annual revenue Avg. nightly rate Occupancy
Minocqua 13 km 61$25,405$34734%
Town of Arbor Vitae 21 km 50$25,650$27133%
Town of Saint Germain 25 km 88$28,499$41830%
Rhinelander 26 km 36$18,280$21437%
Town of Lac du Flambeau 26 km 40$25,590$38132%
Tomahawk 29 km 57$22,540$28731%
Eagle River 39 km 86$30,945$37836%
Town of Three Lakes 43 km 33$31,999$35832%

Other Airbnb Markets in Wisconsin

See all 215 Wisconsin Airbnb markets

Markets Similar to Town of Lincoln

Markets elsewhere in the United States with a similar nightly rate and occupancy to Town of Lincoln:

FAQ

Town of Lincoln Airbnb FAQ

How much do Airbnb hosts make in Town of Lincoln?

An active Town of Lincoln Airbnb grossed $44,971 on average in the 12 months to September 2026, according to AirROI's tracking of 61 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $6,920 or more in a typical month.

How much can I make on Airbnb in Town of Lincoln?

It depends most on the home's size, location and how it's run. The middle half of Town of Lincoln listings earn between $2,190 and $6,920 in a typical month, and the top tenth $11,500 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Town of Lincoln?

Listings in Town of Lincoln were booked on 40% of available nights over the past year. That compares with 38% for the Wisconsin average. July is usually the busiest month.

How much does an Airbnb cost per night in Town of Lincoln?

The average booked night in Town of Lincoln cost $409 before fees. Half of listings charge between $225 and $490, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Town of Lincoln?

None of the active Town of Lincoln listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.

Is Airbnb profitable in Town of Lincoln?

Yes, when it's run well. The average Town of Lincoln Airbnb grossed $44,971 in the 12 months to September 2026, 36% above the Wisconsin average of $33,105. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $27,911 a year (about $2,330 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $4,210 a month. Check a specific home in the Airbnb calculator.

When is Airbnb peak season in Town of Lincoln?

July usually pays best, averaging $11,000 per active listing over the past two years, and March usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in Town of Lincoln?

Each night a Town of Lincoln listing was open to book earned $195 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $412 or more.

How far in advance do guests book Airbnbs in Town of Lincoln?

Town of Lincoln stays were booked 94 days (about three months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.

How long do guests stay at Airbnbs in Town of Lincoln?

The average Town of Lincoln Airbnb stay lasted 5.2 nights over the past year. A listing took 21 reservations over the year on average.

How are Airbnbs in Town of Lincoln rated?

Guests rate Town of Lincoln Airbnbs 4.87 out of 5 on average. Guests score check-in highest and value lowest.

What are the best neighborhoods for Airbnb in Town of Lincoln?

Lake Louise, Nekimi and Merrill draw the most short-term rental interest in Town of Lincoln. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Town of Lincoln?

AirROI counted 61 active Airbnb listings in Town of Lincoln as of September 2026. The closest tracked market is Minocqua, 13 km away.

How much are Airbnb cleaning fees in Town of Lincoln?

In Town of Lincoln, more than nine in ten listings add a cleaning fee. The median fee is $200, and some higher fees lift the average to $277.

Method

About This Data

Figures on this page cover 61 active Airbnb listings in Town of Lincoln from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.