Tunja, Boyacá Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Tunja, Boyacá? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $2,227 per year — at a $31 nightly rate, 27.5% occupancy, and a $9 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 151 active listings, Tunja is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 228.3% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is high and 95% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Tunja?
In Tunja, the headline Airbnb metrics are $2,227 in average annual revenue,27.5% occupancy, $31 ADR, and $9 in RevPAR, and guests book about 14 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Tunja?
Understanding the monthly revenue variations for Airbnb listings in Tunja is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tunja is typically December, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tunja across different performance tiers:
- Best-in-class properties (Top 10%) achieve $701+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $430 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $233 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $112, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Tunja
What Is the Monthly Airbnb Occupancy Rate in Tunja?
Maximize your bookings by understanding the Tunja STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tunja:
- Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Tunja
What Is the Average Airbnb Nightly Rate in Tunja?
Effective short term rental pricing strategy in Tunja involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tunja typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $48+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $36 or more.
- Typical properties (Median) charge around $27 per night.
- Entry-level properties (Bottom 25%) earn around $22 per night.
Average Daily Rate (ADR) Trend by Month in Tunja
What Is the RevPAR for Airbnb in Tunja?
RevPAR in Tunja is currently $9. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $4 RevPAR.
- Typical properties (Median) generate $7 RevPAR.
- Strong performers (Top 25%) earn $12 RevPAR.
- Best-in-class (Top 10%) achieve $17 RevPAR.
Average Monthly RevPAR Trend in Tunja
RevPAR Insights for Tunja
- The average RevPAR in Tunja is $9. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($17) and bottom 25% ($4) is $13, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Dec and bottoms out in Jul, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Tunja benchmarks. If your RevPAR falls below the median of $7, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $12+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Tunja?
Tunja's peak Airbnb season falls in December, April, October, while the softest stretch is January, February, July. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (December, April, October)
- Revenue averages $363 per month
- Occupancy rates average 35.6%
- Daily rates average $31
Shoulder Season
- Revenue averages $305 per month
- Occupancy maintains around 30.9%
- Daily rates hold near $31
Low Season (January, February, July)
- Revenue drops to average $265 per month
- Occupancy decreases to average 27.0%
- Daily rates adjust to average $32
Seasonality Insights for Tunja
- The Airbnb seasonality pattern in Tunja shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Tunja's highest earning potential, with monthly revenues climbing to $453, occupancy reaching 40.6%, and ADRs peaking at $34.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $245, occupancy could drop to 26.1%, and ADRs may adjust to $29.
- Lower occupancy paired with meaningful seasonality means hosts in Tunja need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Tunja, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Tunja seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Tunja?
Yes, Tunja, Boyacá, Colombia enforces high STR regulations and 95% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Tunja to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 95% licensed listings)
What Are the Best Neighborhoods for Airbnb in Tunja?
Tunja is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Histórico | The historic center of Tunja is rich in colonial architecture and historical landmarks. Tourists are drawn to its cultural significance and the proximity to key attractions like churches and plazas. | Puente de Boyacá, Catedral Basílica Metropolitana Metropolitana de Tunja, Plaza de Bolívar, Iglesia de San Francisco, Casa de la Cultura, Museo de Arte Moderno |
| Puente de Boyacá | A national monument and a key historical site known for the Battle of Boyacá, attracting history enthusiasts and tourists interested in Colombia's independence. | Puente de Boyacá, Monumento a los Héroes, Museo de la Batalla de Boyacá |
| Neguanje | An area known for its natural beauty and hiking trails. It's perfect for eco-tourism and attracts those who enjoy the outdoors and Colombia's biodiversity. | Parque Natural Chicaque, Senderos ecológicos, Miradores panorámicos |
| Parque del Chicamocha | A scenic park offering stunning views of the Chicamocha Canyon, popular for adventure tourism and outdoor activities like paragliding and hiking. | Chicamocha National Park, Cable Car, Canyoning, Paragliding |
| Tunja's Universities | With several universities, this area attracts students and young travelers, making it a great location for budget-friendly accommodations. | Universidad de Boyacá, Universidad Santo Tomás, Universidad de la Sabana |
| Catedral Basílica Metropolitana | A significant religious site and architectural landmark in Tunja, attracting visitors who appreciate historical buildings and religious tourism. | Catedral Basílica Metropolitana, Iglesia de San Francisco, Cultural events |
| Boyacá's Coffee Zone | This scenic region is known for coffee cultivation and beautiful landscapes, attracting tourists interested in agritourism and local culture. | Coffee plantations, Scenic views, Cultural experiences |
| Ráquira | A nearby town famous for its pottery and artisan crafts, drawing tourists interested in local culture and art. | Artisan workshops, Pottery market, Cultural festivals |
Because Tunja has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Tunja?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Tunja
- The Tunja Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.5% of the 151 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Tunja, Apartment/Condo properties are the most common (77.5%), reflecting the local real estate landscape.
- Houses represent a significant 15.2% portion, catering likely to families or larger groups.
- The presence of 7.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Tunja Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Tunja
- The dominant room capacity in Tunja is 1 bedroom listings, making up 53.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 70.2% of the active Airbnb listings in Tunja, indicating a high concentration in these sizes.
- With over half the market (53.6%) consisting of studios or 1-bedroom units, Tunja is particularly well-suited for individuals or couples.
Tunja Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Tunja
- The most common guest capacity trend in Tunja vacation rentals is listings accommodating 2 guests (35.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Tunja STR market, accounting for 51.0% of listings.
- 11.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tunja.
- On average, properties in Tunja are equipped to host 2.8 guests.
How Do Listings in Tunja Compare on Quality?
Listing quality in Tunja can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Tunja
- The average of 17.4 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
- 49.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Tunja averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Tunja?
Amenity Prevalence
Amenity Insights for Tunja
- Essential amenities in Tunja that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, TV, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Tunja: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Kitchen or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Tunja to stay competitive.
Which Airbnb Amenities Boost Revenue in Tunja?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Tunja, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Kitchen | 92.7% | $2,334 | $863 | 170.4% |
Hot water | 81.5% | $2,459 | $1,211 | 103.1% |
TV | 92.7% | $2,305 | $1,239 | 86.0% |
Iron | 58.3% | $2,707 | $1,557 | 73.9% |
Window guards | 5.3% | $3,569 | $2,152 | 65.8% |
Hangers | 74.2% | $2,459 | $1,561 | 57.6% |
Washer | 70.9% | $2,482 | $1,608 | 54.4% |
Carbon monoxide alarm | 11.3% | $3,214 | $2,102 | 52.9% |
Clothing storage | 66.9% | $2,503 | $1,670 | 49.9% |
Board games | 5.3% | $3,237 | $2,171 | 49.1% |
Revenue Impact Insights for Tunja
- Kitchen tops the revenue impact list with a 170.4% uplift — listings with this amenity earn $2,334 vs. $863 without it.
- Kitchen, Hot water, TV — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Tunja STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tunja. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTunja Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Tunja
- The typical guest profile for Airbnb in Tunja consists of primarily domestic travelers (83%), often arriving from nearby Bogotá, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 82.5% of guests.
- Key international markets include Colombia (82.5%) and United States (5.9%).
- Top languages spoken are Spanish (58.5%) followed by English (31.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Bogotá and Bogota.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Tunja?
Listings in Tunja average 4.78 out of 5 overall, with about 40 reviews per active listing and 35.1% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Tunja
- An average rating of 4.78 places Tunja in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.87), while Value (4.77) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 35.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Tunja Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Tunja
- The most common availability pattern in Tunja falls within the 271-366 days range, representing 72.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 93.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Tunja (37.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Tunja?
Average Booking Lead Time by Month
Booking Lead Time Insights for Tunja
- The overall average booking lead time for vacation rentals in Tunja is 14 days.
- Guests book furthest in advance for stays during September (average 18 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 7 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (18 days avg.) sees the longest lead times, while Winter (10 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (14 days) as a baseline for your pricing and availability strategy in Tunja.
- Target marketing efforts for the Fall season well in advance (at least 18 days) to capture early planners.
- Monitor your own booking lead times against these Tunja averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Tunja?
Guests in Tunja stay about 4.3 nights on average, generating roughly 1,999 reservations and 13.3 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 12:00 PM.
Monthly Length of Stay in Tunja
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Tunja
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 13.3 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in May (5.1 nights) and shorten in Jun (2.8 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Tunja Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
107 listings
70.9% of total
2 Nights
14 listings
9.3% of total
3 Nights
3 listings
2% of total
4-6 Nights
2 listings
1.3% of total
7-29 Nights
13 listings
8.6% of total
30+ Nights
12 listings
7.9% of total
Key Insights
- The most prevalent minimum stay requirement in Tunja is 1 Night, adopted by 70.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.2%) of the Tunja Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 70.9% of Tunja hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 7.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tunja.
Tunja Airbnb Cancellation Policy Trends Analysis (2026)
Limited
1 listings
0.7% of total
Flexible
107 listings
70.9% of total
Moderate
29 listings
19.2% of total
Firm
11 listings
7.3% of total
Strict
3 listings
2% of total
Cancellation Policy Insights for Tunja
- The prevailing Airbnb cancellation policy trend in Tunja is Flexible, used by 70.9% of listings.
- The market strongly favors guest-friendly terms, with 90.1% of listings offering Flexible or Moderate policies. This suggests guests in Tunja may expect booking flexibility.
- Strict cancellation policies are quite rare (2%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 70.9% market standard in Tunja.
- Given the high prevalence of Flexible policies (70.9%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Tunja.
How Much Are Airbnb Cleaning Fees in Tunja?
Cleaning fees in Tunja are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Tunja
- Only 37.1% of listings charge a cleaning fee, suggesting that most hosts in Tunja bundle cleaning costs into the nightly rate.
- The average cleaning fee of $15 is close to the median ($6), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 4.7% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Tunja median of $6. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Tunja Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Tunjabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Amazing Apartment In Tunja
Entire Place • 2 bedrooms
Valentina's Place
Entire Place • 2 bedrooms
modern apartment in Tunja
Entire Place • 3 bedrooms
Entire apartment in the best part of Tunja
Entire Place • 2 bedrooms
Earth and Color House
Private Room • 5 bedrooms
Entire House Downtown Tunja
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Tunja?
Learn from the best! This table showcases top-performing Airbnb hosts in Tunja based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Diana | 12 | $34,119 | 406 | 4.91/5.0 |
| Eliana | 7 | $24,746 | 115 | 4.66/5.0 |
| Deiner | 4 | $17,897 | 121 | 4.90/5.0 |
| Harvey | 8 | $11,240 | 398 | 4.62/5.0 |
| Iván Darío | 9 | $10,872 | 54 | 4.83/5.0 |
| Carolina | 5 | $10,049 | 66 | 4.96/5.0 |
| Fanny | 1 | $9,264 | 89 | 4.98/5.0 |
| Gina | 1 | $8,669 | 29 | 4.97/5.0 |
| Claudia | 1 | $8,632 | 118 | 4.97/5.0 |
| Wilson Eduardo | 1 | $8,412 | 142 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tunja.
Who Are the Airbnb Hosts in Tunja?
Tunja is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Tunja
- With 51.0% Superhosts, Tunja has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 3.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 69.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 54.3% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Tunja averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Tunja's Airbnb Market Compare to Nearby Cities?
How does the Tunja Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Anapoima, Tunja has 2 percentage points higher occupancy and about $260 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Anapoima | 286 | $1,847 | $291.76 | 26% |
| Apulo | 106 | $1,514 | $276.99 | 22% |
| Cundinamarca | 11 | $1,444 | $209.93 | 22% |
| Nilo | 73 | $1,160 | $255.27 | 21% |
| El Imperio | 14 | $898 | $204.74 | 18% |
| Villeta | 320 | $881 | $186.67 | 20% |
| Quebradanegra | 22 | $863 | $201.92 | 16% |
| Nimaima | 34 | $849 | $189.32 | 20% |
| Sasaima | 40 | $842 | $135.37 | 22% |
| La Vega | 139 | $792 | $147.07 | 20% |
Frequently Asked Questions About Airbnb in Tunja
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Tunja.
How much do Airbnb hosts make in Tunja?
Tunja hosts earn about $2,227 per year on average, with an average nightly rate of $31 and RevPAR of $9. Those figures describe the typical revenue environment for active listings in Tunja, Boyacá, not the ceiling for the best operators. Source: AirROI 2026 data, Tunja market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Tunja?
The average Airbnb occupancy rate in Tunja is 27.5%. December is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Tunja?
Listings in Tunja average $31 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Tunja?
Tunja currently has about 151 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Tunja?
AirROI currently classifies the short-term rental regulation level in Tunja as High. The dataset also shows about 95.4% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Tunja?
RevPAR in Tunja is about $9. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Tunja?
Occupancy of 27.5% means Tunja is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $2,227, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Tunja?
The average booking lead time in Tunja is about 14 days — a relatively short booking window, meaning most guests decide within a few weeks of their trip — dynamic pricing can capture late demand. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Tunja?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Tunja include Centro Histórico, Puente de Boyacá, Neguanje. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Tunja?
entire_home listings make up 73.5% of the active supply in Tunja. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Tunja compare to nearby Airbnb markets?
Among neighboring markets, Anapoima posts $22,170 in average annual revenue with 25.8% occupancy, compared to Tunja's $2,227 and 27.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Tunja?
The average Airbnb stay length in Tunja is about 4.3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Tunja?
Airbnb listings in Tunja average 4.78 out of 5 overall. About 35.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Tunja?
Kitchen and Hot water are among the strongest revenue-linked amenities in Tunja. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Tunja?
Yes. About 37.1% of active Airbnb listings in Tunja charge a cleaning fee, and the average fee is $15. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Tunja?
A 51.0% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.