Sogamoso, Boyacá Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Sogamoso, Boyacá? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $1,732 per year — at a $38 nightly rate, 24.3% occupancy, and a $9 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 97 active listings, Sogamoso is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply expanded 223.3% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.
Regulation is high and 95% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Sogamoso?
In Sogamoso, the headline Airbnb metrics are $1,732 in average annual revenue,24.3% occupancy, $38 ADR, and $9 in RevPAR, and guests book about 15 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Sogamoso?
Understanding the monthly revenue variations for Airbnb listings in Sogamoso is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sogamoso is typically December, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sogamoso across different performance tiers:
- Best-in-class properties (Top 10%) achieve $668+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $398 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $203 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $97, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sogamoso
What Is the Monthly Airbnb Occupancy Rate in Sogamoso?
Maximize your bookings by understanding the Sogamoso STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sogamoso:
- Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 38% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 18%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sogamoso
What Is the Average Airbnb Nightly Rate in Sogamoso?
Effective short term rental pricing strategy in Sogamoso involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sogamoso typically peaks in February and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $73+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $45 or more.
- Typical properties (Median) charge around $32 per night.
- Entry-level properties (Bottom 25%) earn around $22 per night.
Average Daily Rate (ADR) Trend by Month in Sogamoso
What Is the RevPAR for Airbnb in Sogamoso?
RevPAR in Sogamoso is currently $9. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $4 RevPAR.
- Typical properties (Median) generate $8 RevPAR.
- Strong performers (Top 25%) earn $11 RevPAR.
- Best-in-class (Top 10%) achieve $17 RevPAR.
Average Monthly RevPAR Trend in Sogamoso
RevPAR Insights for Sogamoso
- The average RevPAR in Sogamoso is $9. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($17) and bottom 25% ($4) is $13, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Dec and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Sogamoso benchmarks. If your RevPAR falls below the median of $8, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $11+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Sogamoso?
Sogamoso's peak Airbnb season falls in December, March, July, while the softest stretch is May, September, October. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (December, March, July)
- Revenue averages $380 per month
- Occupancy rates average 30.6%
- Daily rates average $45
Shoulder Season
- Revenue averages $281 per month
- Occupancy maintains around 25.5%
- Daily rates hold near $46
Low Season (May, September, October)
- Revenue drops to average $232 per month
- Occupancy decreases to average 22.9%
- Daily rates adjust to average $40
Seasonality Insights for Sogamoso
- Airbnb seasonality in Sogamoso is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Sogamoso's highest earning potential, with monthly revenues climbing to $488, occupancy reaching 36.1%, and ADRs peaking at $68.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $223, occupancy could drop to 21.9%, and ADRs may adjust to $38.
- Lower occupancy paired with meaningful seasonality means hosts in Sogamoso need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Sogamoso, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Sogamoso, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Sogamoso?
Yes, Sogamoso, Boyacá, Colombia enforces high STR regulations and 95% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Sogamoso to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 95% licensed listings)
What Are the Best Neighborhoods for Airbnb in Sogamoso?
Sogamoso is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Histórico | Sogamoso's historical center offers a rich cultural experience with colonial architecture and proximity to major attractions. Ideal for tourists wanting to explore the city's heritage. | Iglesia de San José, Museo del Oro, Parque de los Héroes, Casa de la Cultura, Mercado de Sogamoso, Centro Comercial San Andrés |
| Laguna de Tota | This beautiful lake is the largest in Colombia and offers stunning natural scenery, water sports, and eco-tourism opportunities. A serene location for nature lovers and adventure seekers. | Laguna de Tota, Cerro de La Paz, playa de la Laguna, centro de deportes acuáticos, miradores, fauna y flora diversa |
| Bosque de los Arrayanes | A scenic area known for its natural beauty and recreational activities. Popular among families and groups looking to enjoy outdoor experiences. | Senderos naturales, Zona de picnic, Fauna local, Lugares de pesca, Actividades de aventura, Miradores |
| Parque de la Vida | A modern urban park that offers a great space for relaxation and recreation. Attracts visitors looking for green spaces and family-friendly outings. | Caminos peatonales, Zonas infantiles, Espacios deportivos, Eventos culturales, Cafeterías, Jardines |
| Sector El Carmen | A residential area that combines tranquility with accessibility to the city's services. Attractive for longer-term stays and family visits. | Comercios locales, Parques, Escuelas, Acceso a transporte público, Zonas de esparcimiento |
| Zona Norte | An emerging area that is experiencing growth and development, making it a promising location for new ventures in hospitality and tourism. | Nuevos desarrollos comerciales, Zonas residenciales, Acceso a rutas principales, Diversidad gastronómica, Proximidad al centro |
| Sierra Nevada de Sogamoso | The nearby mountain range offers breathtaking landscapes and opportunities for hiking and wildlife observation. A favored spot for eco-tourists and nature enthusiasts. | Rutas de senderismo, Miradores, Ecosistemas diversos, Fauna silvestre, Campamentos |
| Catedral de Sogamoso | A focal point of the city with cultural and religious significance, attracting visitors interested in architecture and history. | Catedral, Eventos religiosos, Plaza principal, Historias locales, Cafés y restaurantes cercanos |
Because Sogamoso has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Sogamoso?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sogamoso
- The Sogamoso Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.7% of the 97 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sogamoso, Apartment/Condo properties are the most common (51.5%), reflecting the local real estate landscape.
- Houses represent a significant 34% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique (combined 2.0%) offer potential for unique stay experiences.
Sogamoso Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sogamoso
- The dominant room capacity in Sogamoso is 3 bedrooms listings, making up 32% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 59.8% of the active Airbnb listings in Sogamoso, indicating a high concentration in these sizes.
- A significant 42.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sogamoso.
Sogamoso Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sogamoso
- The most common guest capacity trend in Sogamoso vacation rentals is listings accommodating 8+ guests (25.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Sogamoso STR market, accounting for 48.5% of listings.
- 45.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sogamoso.
- On average, properties in Sogamoso are equipped to host 4.9 guests.
How Do Listings in Sogamoso Compare on Quality?
Listing quality in Sogamoso can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Sogamoso
- At 20.2 photos per listing on average, Sogamoso hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 37.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Sogamoso averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Sogamoso?
Amenity Prevalence
Amenity Insights for Sogamoso
- Essential amenities in Sogamoso that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Kitchen, Pets allowed are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sogamoso: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like TV or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sogamoso to stay competitive.
Which Airbnb Amenities Boost Revenue in Sogamoso?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Sogamoso, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
TV | 93.8% | $1,805 | $618 | 192.0% |
Pets allowed | 87.6% | $1,883 | $657 | 186.6% |
Carbon monoxide alarmHigh opportunity | 8.2% | $3,697 | $1,555 | 137.7% |
Window guardsHigh opportunity | 9.3% | $3,595 | $1,541 | 133.3% |
Ethernet connection | 13.4% | $3,415 | $1,471 | 132.1% |
Cooking basics | 74.2% | $2,016 | $913 | 120.7% |
Elevator | 11.3% | $3,340 | $1,526 | 118.9% |
Hair dryer | 25.8% | $2,878 | $1,334 | 115.8% |
Cleaning before checkout | 16.5% | $3,028 | $1,476 | 105.2% |
Smoke alarm | 10.3% | $3,149 | $1,569 | 100.7% |
Revenue Impact Insights for Sogamoso
- TV tops the revenue impact list with a 192.0% uplift — listings with this amenity earn $1,805 vs. $618 without it.
- High-opportunity amenities — Carbon monoxide alarm, Window guards — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- TV, Pets allowed — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Carbon monoxide alarm — it has the best combination of high revenue impact and low market saturation in Sogamoso.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Sogamoso STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sogamoso. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSogamoso Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Sogamoso
- The typical guest profile for Airbnb in Sogamoso consists of primarily domestic travelers (79%), often arriving from nearby Bogotá, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 79.1% of guests.
- Key international markets include Colombia (79.1%) and United States (8.1%).
- Top languages spoken are Spanish (55.4%) followed by English (34.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Bogotá and Bogota.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Sogamoso?
Listings in Sogamoso average 4.84 out of 5 overall, with about 22.4 reviews per active listing and 30.9% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Sogamoso
- With an overall rating of 4.84, Sogamoso listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.89), while Location (4.78) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 30.9% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Sogamoso Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sogamoso
- The most common availability pattern in Sogamoso falls within the 271-366 days range, representing 84.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Sogamoso (44.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Sogamoso?
Average Booking Lead Time by Month
Booking Lead Time Insights for Sogamoso
- The overall average booking lead time for vacation rentals in Sogamoso is 15 days.
- Guests book furthest in advance for stays during November (average 23 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (15 days avg.) sees the longest lead times, while Summer (14 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (15 days) as a baseline for your pricing and availability strategy in Sogamoso.
- Target marketing efforts for the Winter season well in advance (at least 15 days) to capture early planners.
- Monitor your own booking lead times against these Sogamoso averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Sogamoso?
Guests in Sogamoso stay about 5.1 nights on average, generating roughly 858 reservations and 9 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Sogamoso
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Sogamoso
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- Stay lengths peak in Jul (7.3 nights) and shorten in Oct (3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Sogamoso Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
66 listings
68% of total
2 Nights
12 listings
12.4% of total
7-29 Nights
2 listings
2.1% of total
30+ Nights
17 listings
17.5% of total
Key Insights
- The most prevalent minimum stay requirement in Sogamoso is 1 Night, adopted by 68% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.4%) of the Sogamoso Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (17.5%) caters to monthly stays (30+ nights) in Sogamoso, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 68% of Sogamoso hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 17.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sogamoso.
Sogamoso Airbnb Cancellation Policy Trends Analysis (2026)
Limited
2 listings
2.1% of total
Flexible
53 listings
54.6% of total
Moderate
24 listings
24.7% of total
Firm
17 listings
17.5% of total
Strict
1 listings
1% of total
Cancellation Policy Insights for Sogamoso
- The prevailing Airbnb cancellation policy trend in Sogamoso is Flexible, used by 54.6% of listings.
- The market strongly favors guest-friendly terms, with 79.3% of listings offering Flexible or Moderate policies. This suggests guests in Sogamoso may expect booking flexibility.
- Strict cancellation policies are quite rare (1%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 54.6% market standard in Sogamoso.
- Given the high prevalence of Flexible policies (54.6%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Sogamoso.
How Much Are Airbnb Cleaning Fees in Sogamoso?
Cleaning fees in Sogamoso are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Sogamoso
- About 57.7% of Sogamoso listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $19 is close to the median ($11), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 7.2% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Sogamoso median of $11. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Sogamoso Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sogamosobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa Leo: “Amid Mountains and Green Landscapes”
Entire Place • 4 bedrooms
LA PAZ! Green spaces and BBQ area
Entire Place • 3 bedrooms
Suitable for 6 people, Sogamoso | Parking and Pets
Entire Place • 3 bedrooms
Modern and Cozy Apartment in the Downtown Area
Entire Place • 2 bedrooms
Brand New Apartment 7th Floor Private Terrace
Entire Place • 2 bedrooms
La Toscana, Sogamoso
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Sogamoso?
Learn from the best! This table showcases top-performing Airbnb hosts in Sogamoso based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mariana @odihna | 10 | $22,659 | 109 | 4.82/5.0 |
| Julian | 4 | $20,084 | 133 | 4.89/5.0 |
| Gregorio | 4 | $13,215 | 69 | 4.81/5.0 |
| Javier | 1 | $9,885 | 71 | 4.82/5.0 |
| Siomara | 1 | $9,437 | 45 | 4.93/5.0 |
| Mateo | 2 | $7,235 | 73 | 4.58/5.0 |
| Lida Rocio | 1 | $4,752 | 33 | 4.82/5.0 |
| Ana Maria | 1 | $4,163 | 66 | 4.95/5.0 |
| Andrea | 4 | $4,130 | 88 | 4.91/5.0 |
| Víctor Yany | 1 | $4,002 | 34 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sogamoso.
Who Are the Airbnb Hosts in Sogamoso?
Sogamoso has a relatively balanced host base.
Host Profile Insights for Sogamoso
- A 36.1% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 6.2% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 63.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 34.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Sogamoso averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Sogamoso's Airbnb Market Compare to Nearby Cities?
How does the Sogamoso Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with San José de la Concepción, Sogamoso has 9 percentage points lower occupancy and about $24 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Chocontá | 54 | $649 | $174.04 | 15% |
| Guasca | 66 | $592 | $108.10 | 21% |
| Villa de Leyva | 1,029 | $562 | $114.85 | 22% |
| Cumaral | 38 | $558 | $138.19 | 18% |
| El Roble | 11 | $546 | $165.93 | 21% |
| Vereda El Espinal | 19 | $546 | $100.50 | 25% |
| Los Santos | 71 | $511 | $155.86 | 17% |
| Sopó | 26 | $496 | $95.93 | 23% |
| San José de la Concepción | 10 | $493 | $61.25 | 33% |
| Tinjacá | 14 | $478 | $107.56 | 20% |
Frequently Asked Questions About Airbnb in Sogamoso
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Sogamoso.
How much do Airbnb hosts make in Sogamoso?
Sogamoso hosts earn about $1,732 per year on average, with an average nightly rate of $38 and RevPAR of $9. Those figures describe the typical revenue environment for active listings in Sogamoso, Boyacá, not the ceiling for the best operators. Source: AirROI 2026 data, Sogamoso market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Sogamoso?
The average Airbnb occupancy rate in Sogamoso is 24.3%. December is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Sogamoso?
Listings in Sogamoso average $38 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Sogamoso?
Sogamoso currently has about 97 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Sogamoso?
AirROI currently classifies the short-term rental regulation level in Sogamoso as High. The dataset also shows about 94.8% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Sogamoso?
RevPAR in Sogamoso is about $9. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Sogamoso?
Occupancy of 24.3% means Sogamoso is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $1,732, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Sogamoso?
The average booking lead time in Sogamoso is about 15 days — a relatively short booking window, meaning most guests decide within a few weeks of their trip — dynamic pricing can capture late demand. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Sogamoso?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Sogamoso include Centro Histórico, Laguna de Tota, Bosque de los Arrayanes. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Sogamoso?
entire_home listings make up 88.7% of the active supply in Sogamoso. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Sogamoso compare to nearby Airbnb markets?
Among neighboring markets, Chocontá posts $7,790 in average annual revenue with 14.8% occupancy, compared to Sogamoso's $1,732 and 24.3%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Sogamoso?
The average Airbnb stay length in Sogamoso is about 5.1 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Sogamoso?
Airbnb listings in Sogamoso average 4.84 out of 5 overall. About 30.9% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Sogamoso?
TV and Pets allowed are among the strongest revenue-linked amenities in Sogamoso. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Sogamoso?
Yes. About 57.7% of active Airbnb listings in Sogamoso charge a cleaning fee, and the average fee is $19. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Sogamoso?
At 36.1%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.