Sutamarchán, Boyacá Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Sutamarchán, Boyacá? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $2,925 per year — at a $78 nightly rate, 14.4% occupancy, and a $11 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 19 active listings, Sutamarchán is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 137.5% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is high and 100% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Sutamarchán?
In Sutamarchán, the headline Airbnb metrics are $2,925 in average annual revenue,14.4% occupancy, $78 ADR, and $11 in RevPAR, and guests book about 22 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Sutamarchán?
Understanding the monthly revenue variations for Airbnb listings in Sutamarchán is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sutamarchán is typically September, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sutamarchán across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,356+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $590 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $220 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $124, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sutamarchán
What Is the Monthly Airbnb Occupancy Rate in Sutamarchán?
Maximize your bookings by understanding the Sutamarchán STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sutamarchán:
- Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 23% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 13%.
- Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sutamarchán
What Is the Average Airbnb Nightly Rate in Sutamarchán?
Effective short term rental pricing strategy in Sutamarchán involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sutamarchán typically peaks in November and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $156+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $105 or more.
- Typical properties (Median) charge around $56 per night.
- Entry-level properties (Bottom 25%) earn around $43 per night.
Average Daily Rate (ADR) Trend by Month in Sutamarchán
What Is the RevPAR for Airbnb in Sutamarchán?
RevPAR in Sutamarchán is currently $11. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $3 RevPAR.
- Typical properties (Median) generate $6 RevPAR.
- Strong performers (Top 25%) earn $15 RevPAR.
- Best-in-class (Top 10%) achieve $38 RevPAR.
Average Monthly RevPAR Trend in Sutamarchán
RevPAR Insights for Sutamarchán
- The average RevPAR in Sutamarchán is $11. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($38) and bottom 25% ($3) is $35, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Sep and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Sutamarchán benchmarks. If your RevPAR falls below the median of $6, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $15+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Sutamarchán?
Sutamarchán's peak Airbnb season falls in September, December, April, while the softest stretch is February, May, June. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (September, December, April)
- Revenue averages $711 per month
- Occupancy rates average 29.7%
- Daily rates average $76
Shoulder Season
- Revenue averages $459 per month
- Occupancy maintains around 20.8%
- Daily rates hold near $76
Low Season (February, May, June)
- Revenue drops to average $257 per month
- Occupancy decreases to average 12.9%
- Daily rates adjust to average $74
Seasonality Insights for Sutamarchán
- Airbnb seasonality in Sutamarchán is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Sutamarchán's highest earning potential, with monthly revenues climbing to $971, occupancy reaching 38.0%, and ADRs peaking at $80.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $137, occupancy could drop to 6.7%, and ADRs may adjust to $68.
- Lower occupancy paired with meaningful seasonality means hosts in Sutamarchán need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Sutamarchán, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Sutamarchán, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Sutamarchán?
Yes, Sutamarchán, Boyacá, Colombia enforces high STR regulations and 100% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Sutamarchán to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 100% licensed listings)
What Are the Best Neighborhoods for Airbnb in Sutamarchán?
With a compact short-term rental market, Sutamarchán gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sutamarchán Town Center | The heart of Sutamarchán offers visitors charming streets and local culture with easy access to restaurants and shops. Ideal for guests wanting an authentic experience in Colombian rural life. | Central Plaza, Local cafes and eateries, Traditional artisan shops, Sutamarchán Church |
| Caves of Cacique | A natural wonder located near Sutamarchán, these caves are a popular spot for adventure and nature lovers. Perfect for eco-tourists looking for unique experiences and local flora and fauna. | Caves of Cacique, Hiking trails, Bird watching, Scenic viewpoints |
| Chiquinquirá | Just a short drive from Sutamarchán, this town is famous for its basilica and attracts many religious pilgrims. Hosts many cultural and historical events throughout the year that tourists often attend. | Basilica of Our Lady of Chiquinquirá, Parque Principal, Local markets, Cultural festivals |
| Villa de Leyva | A quintessential Colombian colonial town nearby that is renowned for its well-preserved architecture, making it a favored location for tourists seeking history and beauty. | Plaza Mayor, Historic houses, Museums, Nearby vineyards |
| Ráquira | Known as the pottery town, Ráquira attracts artisans and tourists interested in handicrafts. An excellent spot for those looking to explore local arts and crafts. | Pottery workshops, Artisan markets, Ráquira Church, Cultural workshops |
| Cemetery of Sutamarchán | This cemetery is known for its beautiful tombstones and memorials that reflect local history and culture, turning it into an unusual tourist attraction for those interested in heritage. | Historical tombstones, Sutamarchán history tours, Scenic views |
| Cañón del Chicamocha | A bit farther out but worth the trip, it's one of Colombia's most stunning canyons, attracting adventure seekers for its breathtaking views and outdoor activities. | Canyon viewpoints, Adventure sports, Nature trails, Scenic excursions |
| El Puente del Común | A scenic area known for its natural landscapes and as a great spot for picnics and relaxation. It's perfect for families looking for a break from the urban hustle. | Nature trails, Picnic areas, Bird watching spots, Scenic viewpoints |
Because Sutamarchán has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Sutamarchán?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sutamarchán
- The Sutamarchán Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.5% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sutamarchán, Outdoor/Unique properties are the most common (57.9%), reflecting the local real estate landscape.
- Houses represent a significant 26.3% portion, catering likely to families or larger groups.
- The presence of 10.5% Hotel/Boutique listings indicates integration with traditional hospitality.
Sutamarchán Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sutamarchán
- The dominant room capacity in Sutamarchán is 2 bedrooms listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 63.2% of the active Airbnb listings in Sutamarchán, indicating a high concentration in these sizes.
- A significant 26.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sutamarchán.
Sutamarchán Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sutamarchán
- The most common guest capacity trend in Sutamarchán vacation rentals is listings accommodating 8+ guests (26.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Sutamarchán STR market, accounting for 47.4% of listings.
- 52.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sutamarchán.
- On average, properties in Sutamarchán are equipped to host 5.3 guests.
How Do Listings in Sutamarchán Compare on Quality?
Listing quality in Sutamarchán can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Sutamarchán
- At 24.2 photos per listing on average, Sutamarchán hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 26.3% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Sutamarchán averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Sutamarchán?
Amenity Prevalence
Amenity Insights for Sutamarchán
- Essential amenities in Sutamarchán that guests expect include: Free parking on premises, Pets allowed. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, TV, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sutamarchán: Free parking on premises, Pets allowed.
- Prioritize adding missing essentials: Free parking on premises, Pets allowed.
- Consider adding popular differentiators like Wifi or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sutamarchán to stay competitive.
Which Airbnb Amenities Boost Revenue in Sutamarchán?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Sutamarchán, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Bed linens | 68.4% | $4,058 | $471 | 761.8% |
Luggage dropoff allowed | 36.8% | $6,565 | $802 | 718.7% |
Backyard | 52.6% | $4,933 | $694 | 611.2% |
Long term stays allowed | 31.6% | $6,888 | $1,096 | 528.5% |
Refrigerator | 68.4% | $3,972 | $656 | 505.5% |
Outdoor furniture | 31.6% | $6,812 | $1,131 | 502.3% |
Patio or balcony | 36.8% | $5,953 | $1,159 | 413.9% |
Outdoor dining area | 52.6% | $4,686 | $969 | 383.6% |
Stove | 36.8% | $5,632 | $1,346 | 318.4% |
Body soap | 36.8% | $5,627 | $1,349 | 317.1% |
Revenue Impact Insights for Sutamarchán
- Bed linens tops the revenue impact list with a 761.8% uplift — listings with this amenity earn $4,058 vs. $471 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Sutamarchán STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sutamarchán. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSutamarchán Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Sutamarchán
- The typical guest profile for Airbnb in Sutamarchán consists of primarily domestic travelers (94%), often arriving from nearby Bogotá, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 93.9% of guests.
- Key international markets include Colombia (93.9%) and United States (2%).
- Top languages spoken are Spanish (58.5%) followed by English (29.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Bogotá and Bogota.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Sutamarchán?
Listings in Sutamarchán average 4.86 out of 5 overall, with about 27.1 reviews per active listing and 36.8% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Sutamarchán
- With an overall rating of 4.86, Sutamarchán listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.92), while Check-in (4.73) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 36.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Check-in — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Sutamarchán Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sutamarchán
- The most common availability pattern in Sutamarchán falls within the 271-366 days range, representing 89.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Sutamarchán (78.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Sutamarchán?
Average Booking Lead Time by Month
Booking Lead Time Insights for Sutamarchán
- The overall average booking lead time for vacation rentals in Sutamarchán is 22 days.
- Guests book furthest in advance for stays during July (average 31 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (22 days avg.) sees the longest lead times, while Spring (18 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (22 days) as a baseline for your pricing and availability strategy in Sutamarchán.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 22 days) to capture early planners.
- Monitor your own booking lead times against these Sutamarchán averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Sutamarchán?
Guests in Sutamarchán stay about 2.5 nights on average, generating roughly 204 reservations and 10.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 12:00 PM.
Monthly Length of Stay in Sutamarchán
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Sutamarchán
- Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
- 10.7 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Aug (2.8 nights) and shorten in Jan (1.5 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Sutamarchán Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
68.4% of total
2 Nights
4 listings
21.1% of total
30+ Nights
2 listings
10.5% of total
Key Insights
- The most prevalent minimum stay requirement in Sutamarchán is 1 Night, adopted by 68.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (89.5%) of the Sutamarchán Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (10.5%) caters to monthly stays (30+ nights) in Sutamarchán, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 68.4% of Sutamarchán hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 10.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sutamarchán.
Sutamarchán Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
10 listings
52.6% of total
Moderate
8 listings
42.1% of total
Firm
1 listings
5.3% of total
Cancellation Policy Insights for Sutamarchán
- The prevailing Airbnb cancellation policy trend in Sutamarchán is Flexible, used by 52.6% of listings.
- The market strongly favors guest-friendly terms, with 94.7% of listings offering Flexible or Moderate policies. This suggests guests in Sutamarchán may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 52.6% market standard in Sutamarchán.
- Given the high prevalence of Flexible policies (52.6%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Sutamarchán.
How Much Are Airbnb Cleaning Fees in Sutamarchán?
Cleaning fees in Sutamarchán are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Sutamarchán
- About 57.9% of Sutamarchán listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $13 is close to the median ($13), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 4.6% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Sutamarchán median of $13. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Sutamarchán Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sutamarchánbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa de Campo Loma Amarilla (Yellow Hill Country House)
Entire Place • 4 bedrooms
El Girasol Country House
Entire Place • 5 bedrooms
Country Cabin
Entire Place • 2 bedrooms
House in the desert 10 minutes from Villa de Leyva
Entire Place • 3 bedrooms
House 10 minutes from Villa de Leiva!
Entire Place • 6 bedrooms
Maloka-style cabin (Fiba), Villa de Leyva
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Sutamarchán?
Learn from the best! This table showcases top-performing Airbnb hosts in Sutamarchán based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Paola | 1 | $20,694 | 66 | 4.88/5.0 |
| Maria | 1 | $12,886 | 101 | 4.93/5.0 |
| Jhonatan | 1 | $6,415 | 183 | 4.92/5.0 |
| Carlos | 4 | $5,300 | 33 | 5.00/5.0 |
| Daniela | 1 | $2,797 | 33 | 4.91/5.0 |
| Yamile | 1 | $2,227 | 12 | 4.50/5.0 |
| Anamilena | 1 | $1,707 | 8 | 4.88/5.0 |
| Jeffer | 1 | $893 | 8 | 4.88/5.0 |
| Hector | 1 | $614 | 5 | 5.00/5.0 |
| Rosalba | 1 | $507 | 1 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sutamarchán.
Who Are the Airbnb Hosts in Sutamarchán?
Sutamarchán is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Sutamarchán
- With 68.4% Superhosts, Sutamarchán has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 5.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 68.4% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 10.5% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Sutamarchán averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Sutamarchán's Airbnb Market Compare to Nearby Cities?
How does the Sutamarchán Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Anapoima, Sutamarchán has 12 percentage points lower occupancy and about $214 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Anapoima | 286 | $1,847 | $291.76 | 26% |
| Apulo | 106 | $1,514 | $276.99 | 22% |
| Cundinamarca | 11 | $1,444 | $209.93 | 22% |
| Nilo | 73 | $1,160 | $255.27 | 21% |
| El Imperio | 14 | $898 | $204.74 | 18% |
| Villeta | 320 | $881 | $186.67 | 20% |
| Quebradanegra | 22 | $863 | $201.92 | 16% |
| Nimaima | 34 | $849 | $189.32 | 20% |
| Sasaima | 40 | $842 | $135.37 | 22% |
| La Vega | 139 | $792 | $147.07 | 20% |
Frequently Asked Questions About Airbnb in Sutamarchán
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Sutamarchán.
How much do Airbnb hosts make in Sutamarchán?
Sutamarchán hosts earn about $2,925 per year on average, with an average nightly rate of $78 and RevPAR of $11. Those figures describe the typical revenue environment for active listings in Sutamarchán, Boyacá, not the ceiling for the best operators. Source: AirROI 2026 data, Sutamarchán market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Sutamarchán?
The average Airbnb occupancy rate in Sutamarchán is 14.4%. September is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Sutamarchán?
Listings in Sutamarchán average $78 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Sutamarchán?
Sutamarchán currently has about 19 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Sutamarchán?
AirROI currently classifies the short-term rental regulation level in Sutamarchán as High. The dataset also shows about 100.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Sutamarchán?
RevPAR in Sutamarchán is about $11. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Sutamarchán?
Occupancy of 14.4% means Sutamarchán is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $2,925, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Sutamarchán?
The average booking lead time in Sutamarchán is about 22 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Sutamarchán?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Sutamarchán include Sutamarchán Town Center, Caves of Cacique, Chiquinquirá. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Sutamarchán?
entire_home listings make up 89.5% of the active supply in Sutamarchán. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Sutamarchán compare to nearby Airbnb markets?
Among neighboring markets, Anapoima posts $22,170 in average annual revenue with 25.8% occupancy, compared to Sutamarchán's $2,925 and 14.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Sutamarchán?
The average Airbnb stay length in Sutamarchán is about 2.5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Sutamarchán?
Airbnb listings in Sutamarchán average 4.86 out of 5 overall. About 36.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Sutamarchán?
Bed linens and Luggage dropoff allowed are among the strongest revenue-linked amenities in Sutamarchán. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Sutamarchán?
Yes. About 57.9% of active Airbnb listings in Sutamarchán charge a cleaning fee, and the average fee is $13. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Sutamarchán?
A 68.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.