Holiday cottage in Salem - close to nature & Lake Constance Entire home · 3 bedrooms Rated 4.88 - Revenue
- €35,802
- Occupancy
- 43.1%
- Daily rate
- €212
Airbnb market data · 202612 months to September 2026
The average Airbnb in Salem brought in €10,883 over the 12 months through September 2026, about 9% less than the Baden-Württemberg average of €11,916.
The short answer
Rates in Salem run ahead of the Baden-Württemberg average, with bookings close to it. Listings averaged €181 a night and were booked on 38% of available nights, against €125 and 39% for the Baden-Württemberg average.
Timing matters: in August, usually the best month, the average listing earns about 5.5 times as much as in February, usually the slowest. With only 39 active listings, a few bookings can reorder the months.
With 39 active listings, Salem is the 113th-largest of 272 Baden-Württemberg markets AirROI tracks. From a year earlier, the number of active listings grew 26%.
Browse the live Salem Airbnb market See Every Salem ListingRevenue
Gross bookings per Salem listing averaged €10,883 over the 12 months to September 2026 (Baden-Württemberg average: €11,916), before cleaning, platform and management costs and taxes.
In a typical year, the average Salem listing brings in €2,900 in August, its best month, and €532 in February, its slowest. The three strongest months bring in 41% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least three times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about 5.5 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, €1,410. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
August 2026 led on revenue and bookings; nightly rates peaked in May 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | €1,647 | 45.1% | €186 | €55 | 62 days | 3.9 nights |
| Oct 2025 | €1,129 | 45.6% | €175 | €36 | 44 days | 4.6 nights |
| Nov 2025 | €824 | 36.9% | €175 | €27 | 38 days | 5.5 nights |
| Dec 2025 | €878 | 20.6% | €175 | €28 | 49 days | 5.1 nights |
| Jan 2026 | €538 | 13.6% | €179 | €17 | 47 days | 1.9 nights |
| Feb 2026 | €535 | 20.8% | €173 | €19 | 45 days | 3.4 nights |
| Mar 2026 | €597 | 20.8% | €179 | €19 | 47 days | 4.4 nights |
| Apr 2026 | €1,195 | 34.4% | €183 | €40 | 37 days | 5.5 nights |
| May 2026 | €2,292 | 47.2% | €190 | €74 | 45 days | 4.3 nights |
| Jun 2026 | €2,239 | 49.5% | €180 | €75 | 45 days | 6.6 nights |
| Jul 2026 | €2,474 | 55.3% | €180 | €80 | 90 days | 5.9 nights |
| Aug 2026 | €2,579 | 61.5% | €178 | €83 | 84 days | 5.4 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Salem listing earns about €1,100 a month, but one property can land well above or below that. The Airbnb income calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Yes, when it's run well. The average Salem Airbnb took in €10,883 in the 12 months to September 2026, and run by its owner at everyday costs, about €590 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €1,000 a month.
Cleaning it yourself keeps the €1,020 a year guests pay in cleaning fees, for about €670 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €500 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €9,863 | €16,680 |
| Cleaning fees guests pay9% of Salem bookings | €1,020 | €1,720 |
| Gross bookings | €10,883 | €18,400 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 92% of Salem listings on Simplified Pricing, 3% for the rest | −€1,580 | −€2,670 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€1,020 | −€1,720 |
| Utilities and internetAbout 5% of bookings | −€540 | −€920 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€220 | −€370 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€330 | −€550 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€110 | −€110 |
| Permit and registrationWhere one is required | −€50 | −€50 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −€3,850 | −€6,390 |
| Left for housing costs, then profit | €7,033about €590 a month | €12,010about €1,000 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Salem's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Salem home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €1,530 a month, against €910 for the average one.
Occupancy
Salem listings were booked on 38% of the nights they were open over the past year, in line with the Baden-Württemberg average and in line with the Germany average. In a typical year, occupancy swings from 22% in February to 62% in August.
The busiest tenth of listings are booked about 4.7 times as often as the bottom quarter.
August is usually the busiest month in Salem, February the quietest
Share of open nights booked, by month, September 2024 to August 2026
Nightly rates
The average nightly rate in Salem, known as ADR (average daily rate), was €181 over the past year, about 45% above the Baden-Württemberg average of €125 and about 39% above the Germany average of €130. Averaged month by month over the past two years, rates peak in May and July at about €175 and bottom out in December at about €130.
Prices span a wide range: the top 10% charge about 4.9 times the rate of the bottom quarter.
July rates run 35% above December's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €160. The 12-month ADR of €181 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Salem it averaged €55 over the past year, from about €19 in a typical February to about €94 in a typical August.
A small group of listings earns several times more per open night than the rest.
August RevPAR is about five times February's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €46. The 12-month RevPAR of €55 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
With only 39 active listings, the monthly pattern in Salem is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in August and bottom out in February.
Average revenue by month in Salem
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, €1,440.
| Month | Revenue per listing |
|---|---|
| January | €952 |
| February | €532 |
| March | €790 |
| April | €1,310 |
| May | €1,790 |
| June | €1,860 |
| July | €2,370 |
| August | €2,900 |
| September | €1,500 |
| October | €1,280 |
| November | €896 |
| December | €1,110 |
Guests book Salem stays 51 days ahead on average (about seven weeks). August stays are booked furthest out, about 95 days ahead, and November stays closest to arrival, about 42 days. A typical August booking is made in mid-May.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 51 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
3% of the 39 active listings in Salem display a registration, permit or license number. A low share doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Salem.
Neighborhoods
AirROI's area guide picks four Salem neighborhoods that draw short-term rental guests, led by Altstadt, Salem-Badestelle and Salem-Konzertsaal. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Altstadt | The historic old town of Salem, offering charming streets and rich cultural heritage. A great location for tourists interested in history and local attractions. | Salem Castle, St. Nikolaus Church, Salem Monastery, Pfahlbaumuseum, Lake Constance |
| Salem-Badestelle | A scenic area near the lake, perfect for vacationers enjoying water activities and nature. Popular among families and nature lovers. | Lake Constance, Water sports activities, Nature trails, Local restaurants, Picnic areas |
| Salem-Konzertsaal | Cultural hotspot with regular events and concerts, attracting visitors throughout the year. Ideal for those seeking a dynamic local experience. | Concert Hall, Cultural events, Food fairs, Art exhibitions, Local markets |
| Hohenfels | A tranquil village setting just outside Salem, appealing to those looking for a peaceful retreat close to nature and hiking opportunities. | Hiking trails, Nature parks, Local farms, Rural charm |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 87% of listings in Salem, alongside 5 private-room listings (13%). Apartments and condos account for 77% of the stock; houses come next at 21%.
Mostly entire homes, with a private-room segment
Salem Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 87.2% | 34 |
| Private room | 12.8% | 5 |
Apartments dominate the property mix
Salem Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 76.9% | 30 |
| House | 20.5% | 8 |
| Others | 2.6% | 1 |
Salem's homes run small: studios and one-bedrooms make up 53% of entire homes, and only 15% of homes have three or more bedrooms. Shares are of the 34 entire homes that give a bedroom count; rented rooms are left out.
Salem entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 52.9% | 18 |
| 2 bedrooms | 32.4% | 11 |
| 3 bedrooms | 14.7% | 5 |
A typical one-bedroom home in Salem earned €11,100 over the past year, against €8,100 for a two-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 18 | €11,100 | €10,400 | €177 | 42% |
| 2 bedrooms | 11 | €8,100 | €8,500 | €197 | 26% |
Most Salem listings are sized for couples and small families: 65% sleep four guests or fewer, and just 6% take eight or more. Shares are of the 34 listings with a guest capacity on file (87% of the market).
Salem listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 20.6% | 7 |
| 3 guests | 8.8% | 3 |
| 4 guests | 35.3% | 12 |
| 5 guests | 17.6% | 6 |
| 6 guests | 11.8% | 4 |
| 8+ guests | 5.9% | 2 |
Salem hosts set up an average of 2.3 beds per listing. Only 44% of listings show their exact location on the listing map; the rest show an approximate area.
Free on-site parking is close to standard in Salem: 95% of listings offer it, and 54% offer self check-in.
Share of Salem listings with each common amenity
Guests
Salem splits its demand between home and abroad: 36% of guests who left reviews live outside Germany, led by visitors from France and Switzerland. Guests speak a mix of languages: English leads at 36%, followed by German and French.
64% of Salem guests are domestic
Where guests who left reviews live
Where Salem guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Munich | 2.9% |
| Mainz | 2.9% |
| Karlsruhe | 2.9% |
| Freiburg im Breisgau | 2.1% |
| Düsseldorf | 2.1% |
Where Salem guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Germany | 63.9% |
| France | 10.9% |
| Switzerland | 7.5% |
| Netherlands | 3.4% |
| Belgium | 2.0% |
Languages spoken by Salem guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 35.8% |
| German | 30.9% |
| French | 15.7% |
| Spanish | 5.4% |
| Italian | 3.4% |
Salem Airbnbs average 4.88 stars, and 51% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on location and value for money: both score 4.76, against 4.94 for check-in.
Check-in scores highest in Salem; location and value tie for lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.85 |
| Cleanliness | 4.87 |
| Communication | 4.92 |
| Location | 4.76 |
| Check-in | 4.94 |
| Value | 4.76 |
Booking patterns
More than nine in ten Salem listings are open to guests more than 180 days a year, but only 10% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 44% of listings; blocked nights include any the host closes off.
Days a year Salem listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 51.3% | 20 |
| 181-270 days | 41.0% | 16 |
| 91-180 days | 7.7% | 3 |
Days a year Salem listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 10.3% | 4 |
| 91-180 days | 43.6% | 17 |
| 31-90 days | 12.8% | 5 |
| 1-30 days | 33.3% | 13 |
The average Salem booking lasts 5.3 nights, longest in November and shortest in February. Listings took about 15 bookings each over the year. 54% of listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Salem
Average nights per booking, by month of stay
Two-year average by calendar month.
49% of listings in Salem accept stays of one or two nights; the most common minimum is one night.
Minimum stay set by Salem listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Moderate is the most common cancellation policy in Salem, used by 41% of listings; it refunds guests in full if they cancel at least five days before check-in. Hosts here lean flexible: 56% of listings offer Flexible or Moderate terms, against 33% on Firm or stricter ones.
Cancellation policies of Salem listings, from most to least flexible
Share of listings by the policy they use
About eight in ten Salem listings charge a cleaning fee. The typical fee is €58, and some higher fees lift the average to €109. Spread over the average stay of 5.3 nights, that adds roughly €11 a night to what guests pay. For listings that charge one, cleaning fees make up about 9% of gross revenue.
Top earners
The top-grossing Airbnb in Salem, a three-bedroom home, took in €35,800 over the past year, about 3.3 times the city's average of €10,900. Three of the six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.
Holiday cottage in Salem - close to nature & Lake Constance Entire home · 3 bedrooms Rated 4.88
at the Schlosssee with a distant view Entire home · 3 bedrooms Rated 5.00
Dream apartment 130 sqm with large garden Entire home · 3 bedrooms Rated 4.98
Guesthouse Wüpping 1 Entire home · 1 bedroom Rated 5.00
Vacation Apartment "Swimming fun" Entire home · 2 bedrooms Rated 4.96
Fantastic vacation apartment with deluxe hot tub Entire home · 1 bedroom Rated 4.93 Professional management companies run one in five Salem listings and owners run the rest. Superhosts run 49% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 92% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 15 km, Markdorf (9 km away, 54 listings) earned the most per listing, about 56% more than Salem. Meersburg was the busiest, booked on 41% of nights against 38% in Salem.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Uhldingen-Mühlhofen 7 km | 87 | €10,677 | €183 | 36% |
| Markdorf 9 km | 54 | €17,008 | €169 | 40% |
| Meersburg 9 km | 99 | €13,481 | €160 | 41% |
| Überlingen 10 km | 270 | €13,892 | €156 | 40% |
| Owingen 10 km | 31 | €8,561 | €169 | 30% |
| Oberteuringen 13 km | 45 | €16,632 | €158 | 36% |
| Immenstaad am Bodensee 13 km | 76 | €10,269 | €236 | 28% |
| Konstanz 15 km | 87 | €11,397 | €151 | 34% |
See all 272 Baden-Württemberg Airbnb markets
Markets elsewhere in Germany with a similar nightly rate and occupancy to Salem:
FAQ
An active Salem Airbnb grossed €10,883 on average in the 12 months to September 2026, according to AirROI's tracking of 39 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €1,870 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Salem listings earn between €621 and €1,870 in a typical month, and the top tenth €3,090 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
Listings in Salem were booked on 38% of available nights over the past year. That compares with 39% for the Baden-Württemberg average. August is usually the busiest month.
The average booked night in Salem cost €181 before fees. Half of listings charge between €80 and €225, so bedroom count and location move the price more than the average suggests.
In Salem, 3% of active listings display a registration, permit or license number. A low share doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Salem Airbnb grossed €10,883 in the 12 months to September 2026, 9% below the Baden-Württemberg average of €11,916. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €7,033 a year (about €590 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €1,000 a month. Check a specific home in the Airbnb estimator.
August usually pays best, averaging €2,900 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Salem listing was open to book earned €55 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €122 or more.
Salem stays were booked 51 days (about seven weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Salem Airbnb stay lasted 5.3 nights over the past year. A listing took 15 reservations over the year on average.
Guests rate Salem Airbnbs 4.88 out of 5 on average. Guests score check-in highest and value lowest.
Altstadt, Salem-Badestelle and Salem-Konzertsaal draw the most short-term rental interest in Salem. The neighborhood guide explains what brings guests to each.
AirROI counted 39 active Airbnb listings in Salem as of September 2026. The closest tracked market is Uhldingen-Mühlhofen, 7 km away.
In Salem, about eight in ten listings add a cleaning fee. The median fee is €58, and some higher fees lift the average to €109.
Method
Figures on this page cover 39 active Airbnb listings in Salem from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.