Kefalas, Region of Crete Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Kefalas, Region of Crete? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $21,768 per year — at a $221 nightly rate, 43.8% occupancy, and a $115 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

At 60 active listings, Kefalas is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 20.0% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is high and 92% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Kefalas?

In Kefalas, the headline Airbnb metrics are $21,768 in average annual revenue,43.8% occupancy, $221 ADR, and $115 in RevPAR, and guests book about 70 days in advance.

Avg. Daily Rate (ADR)(?)
$221
The average rental revenue earned for an occupied room per day in Kefalas.
Occupancy Rate(?)
43.8%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$21,768
Average annual income for an Airbnb listing in Kefalas. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$115
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
38.8%
Strong growth (38.8%) vs. last year.
Active Airbnb Listings(?)
60
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
70 days
How far in advance guests typically book in Kefalas. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Kefalas.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Kefalas.
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How Much Do Airbnb Hosts Earn Monthly in Kefalas?

Understanding the monthly revenue variations for Airbnb listings in Kefalas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kefalas is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kefalas across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,582+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,324 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,638 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $767, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Kefalas

What Is the Monthly Airbnb Occupancy Rate in Kefalas?

Maximize your bookings by understanding the Kefalas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kefalas:

  • Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Kefalas

What Is the Average Airbnb Nightly Rate in Kefalas?

Effective short term rental pricing strategy in Kefalas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kefalas typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $449+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $310 or more.
  • Typical properties (Median) charge around $168 per night.
  • Entry-level properties (Bottom 25%) earn around $107 per night.

Average Daily Rate (ADR) Trend by Month in Kefalas

What Is the RevPAR for Airbnb in Kefalas?

RevPAR in Kefalas is currently $115. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $39 RevPAR.
  • Typical properties (Median) generate $77 RevPAR.
  • Strong performers (Top 25%) earn $152 RevPAR.
  • Best-in-class (Top 10%) achieve $251 RevPAR.

Average Monthly RevPAR Trend in Kefalas

RevPAR Insights for Kefalas

  • The average RevPAR in Kefalas is $115. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($251) and bottom 25% ($39) is $212, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Aug and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Kefalas benchmarks. If your RevPAR falls below the median of $77, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $152+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Kefalas?

Kefalas's peak Airbnb season falls in August, July, September, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, July, September)
  • Revenue averages $5,380 per month
  • Occupancy rates average 61.1%
  • Daily rates average $267
Shoulder Season
  • Revenue averages $2,171 per month
  • Occupancy maintains around 33.0%
  • Daily rates hold near $211
Low Season (January, February, March)
  • Revenue drops to average $438 per month
  • Occupancy decreases to average 8.6%
  • Daily rates adjust to average $210

Seasonality Insights for Kefalas

  • Airbnb seasonality in Kefalas is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Kefalas's highest earning potential, with monthly revenues climbing to $6,130, occupancy reaching 67.5%, and ADRs peaking at $282.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $143, occupancy could drop to 5.9%, and ADRs may adjust to $197.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kefalas.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Kefalas, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Kefalas, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Kefalas?

Yes, Kefalas, Region of Crete, Greece enforces high STR regulations and 92% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Kefalas to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 92% licensed listings)

What Are the Best Neighborhoods for Airbnb in Kefalas?

Kefalas is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.

Best neighborhoods for Airbnb in Kefalas
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Kefalas Village
A charming traditional village known for its breathtaking views and proximity to beautiful beaches. It offers a peaceful retreat and authentic Cretan experience, attractive to tourists looking for tranquility.
Kefalas Monastery, Nearby beaches like Almyrida, Local tavernas, Scenic hiking trails
Almyrida
A picturesque seaside village with sandy beaches, ideal for tourists looking for relaxation and water sports. It's popular for families and couples seeking a lovely beachfront vacation.
Almyrida Beach, Water sports activities, Seaside restaurants, Café culture
Plaka
A quiet coastal village with stunning views of the sea and the nearby island of Spinalonga. It’s attractive for visitors who want a serene escape and access to historical sites.
Viewpoint of Spinalonga, Local fishing harbor, Cafes with sea views, Traditional Cretan architecture
Vamos
A traditional Cretan town known for its rich history and cultural heritage. It attracts visitors interested in local culture, crafts, and culinary experiences.
Vamos Village Square, Cretan Folk Museum, Local artisan shops, Culinary workshops
Georgioupolis
A popular tourist destination with a long sandy beach and vibrant atmosphere. Great for families and visitors looking for both relaxation and local nightlife.
Georgioupolis Beach, Chania Lake, Local shops and nightlife, Water sports
Kalyves
A charming village with beautiful beaches and a relaxed ambiance. It caters to those looking for a quaint and friendly atmosphere with easy access to larger towns.
Kalyves Beach, Traditional market, Cafes and restaurants, Historical sites nearby
Misiria
A small seaside locality close to Rethymno, known for its good beaches and accommodation options. Attracts visitors wanting a less crowded beach experience.
Misiria Beach, Local dining options, Proximity to Rethymno town
Rethymno Old Town
Famous for its well-preserved Renaissance architecture and vibrant historic atmosphere. Ideal for tourists interested in culture, dining, and history.
Rethymno Fortress, Venetian Harbor, Old Town streets, Museums and art galleries

Because Kefalas has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.

What Types of Properties Are on Airbnb in Kefalas?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Kefalas

  • The Kefalas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 60 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Kefalas, House properties are the most common (86.7%), reflecting the local real estate landscape.
  • Houses represent a significant 86.7% portion, catering likely to families or larger groups.

Kefalas Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Kefalas

  • The dominant room capacity in Kefalas is 3 bedrooms listings, making up 36.7% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 65.0% of the active Airbnb listings in Kefalas, indicating a high concentration in these sizes.
  • A significant 51.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Kefalas.

Kefalas Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Kefalas

  • The most common guest capacity trend in Kefalas vacation rentals is listings accommodating 6 guests (28.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Kefalas STR market, accounting for 45.0% of listings.
  • 58.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kefalas.
  • On average, properties in Kefalas are equipped to host 5.5 guests.

How Do Listings in Kefalas Compare on Quality?

Listing quality in Kefalas can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
43.7
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
4
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
30.0%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Kefalas

  • At 43.7 photos per listing on average, Kefalas hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 30.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Kefalas averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Kefalas?

Amenity Prevalence

Amenity Insights for Kefalas

  • Essential amenities in Kefalas that guests expect include: Air conditioning, Kitchen, Wifi, TV, Refrigerator. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hair dryer, Iron, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Kefalas: Air conditioning, Kitchen, Wifi, TV, Refrigerator.
  • Prioritize adding missing essentials: Air conditioning, Kitchen, Refrigerator.
  • Consider adding popular differentiators like Hair dryer or Iron to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Kefalas to stay competitive.

Which Airbnb Amenities Boost Revenue in Kefalas?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Kefalas, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Washer
85.0%$24,890$4,080510.1%
Pool
68.3%$28,936$6,302359.1%
Oven
86.7%$24,292$5,364352.9%
BBQ grill
71.7%$27,470$7,347273.9%
Coffee maker
90.0%$23,445$6,682250.9%
Outdoor shower
35.0%$36,282$13,953160.0%
Ethernet connectionHigh opportunity
8.3%$46,437$19,526137.8%
Sun loungers
35.0%$34,450$14,940130.6%
Board gamesHigh opportunity
8.3%$43,837$19,762121.8%
Bed linens
88.3%$23,255$10,515121.2%

Revenue Impact Insights for Kefalas

  • Washer tops the revenue impact list with a 510.1% uplift — listings with this amenity earn $24,890 vs. $4,080 without it.
  • High-opportunity amenities — Ethernet connection, Board games — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
  • Washer, Oven, Coffee maker, Bed linens — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Prioritize adding Ethernet connection — it has the best combination of high revenue impact and low market saturation in Kefalas.
  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Kefalas STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kefalas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Kefalas Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Kefalas

  • The typical guest profile for Airbnb in Kefalas consists of predominantly international visitors (99%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 1.2% of guests.
  • Key international markets include France (24.7%) and United Kingdom (21.6%).
  • Top languages spoken are English (43.4%) followed by French (17.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Kefalas?

Listings in Kefalas average 4.73 out of 5 overall, with about 18.7 reviews per active listing and 20.0% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Kefalas

  • An average rating of 4.73 places Kefalas in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
  • The strongest subcategory is Check-in (4.82), while Location (4.57) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 20.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
  • With only 20.0% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

Kefalas Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Kefalas

  • The most common availability pattern in Kefalas falls within the 271-366 days range, representing 63.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 98.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Kefalas (40%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 1.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Kefalas?

Average Booking Lead Time by Month

Booking Lead Time Insights for Kefalas

  • The overall average booking lead time for vacation rentals in Kefalas is 70 days.
  • Guests book furthest in advance for stays during August (average 81 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 4 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (76 days avg.) sees the longest lead times, while Winter (13 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (70 days) as a baseline for your pricing and availability strategy in Kefalas.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 81 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (4 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 76 days) to capture early planners.
  • Monitor your own booking lead times against these Kefalas averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Kefalas?

Guests in Kefalas stay about 7.2 nights on average, generating roughly 612 reservations and 10.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Kefalas

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Kefalas

  • Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
  • 10.2 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Jul (9.6 nights) and shorten in Feb (2.7 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Kefalas Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

2 Nights (5%)

2 Nights

3 listings

5% of total

3 Nights (23.3%)

3 Nights

14 listings

23.3% of total

4-6 Nights (51.7%)

4-6 Nights

31 listings

51.7% of total

7-29 Nights (5%)

7-29 Nights

3 listings

5% of total

30+ Nights (15%)

30+ Nights

9 listings

15% of total

Key Insights

  • The most prevalent minimum stay requirement in Kefalas is 4-6 Nights, adopted by 51.7% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (5.0%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (15%) caters to monthly stays (30+ nights) in Kefalas, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 51.7% of Kefalas hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 15% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kefalas.

Kefalas Airbnb Cancellation Policy Trends Analysis (2026)

Super Strict 60 Days

2 listings

3.3% of total

Super Strict 30 Days (8.3%)

Super Strict 30 Days

5 listings

8.3% of total

Flexible (15%)

Flexible

9 listings

15% of total

Moderate (15%)

Moderate

9 listings

15% of total

Firm (50%)

Firm

30 listings

50% of total

Strict (8.3%)

Strict

5 listings

8.3% of total

Cancellation Policy Insights for Kefalas

  • The prevailing Airbnb cancellation policy trend in Kefalas is Firm, used by 50% of listings.
  • A majority (58.3%) of hosts in Kefalas utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
  • Strict cancellation policies are quite rare (8.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 50% market standard in Kefalas.
  • Using a Strict policy might deter some guests, as only 8.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Kefalas.

How Much Are Airbnb Cleaning Fees in Kefalas?

Cleaning fees in Kefalas are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$90
Median Cleaning Fee
$58
Listings Charging a Fee
56.7%
Fee as Revenue Share
6.5%

Cleaning Fee Insights for Kefalas

  • About 56.7% of Kefalas listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
  • The gap between the average ($90) and median ($58) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 6.5% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Kefalas median of $58. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Kefalas Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Kefalasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Empire Ultimate Luxury villa - heated pool

Villa Empire Ultimate Luxury villa - heated pool

Entire Place • 4 bedrooms

$136,239
Revenue
79.8%
Occupancy
$539.51
Daily Rate
Venetian villa with four apartments

Venetian villa with four apartments

Entire Place • 8 bedrooms

$66,599
Revenue
61.9%
Occupancy
$710.11
Daily Rate
Villa Alya | Heated* pool, luxury & seaviews

Villa Alya | Heated* pool, luxury & seaviews

Entire Place • 4 bedrooms

$60,300
Revenue
51.4%
Occupancy
$408.07
Daily Rate
Historic old mill Panoramic Sea View Villa

Historic old mill Panoramic Sea View Villa

Entire Place • 3 bedrooms

$59,516
Revenue
72.6%
Occupancy
$342.76
Daily Rate
Gianna s Panoramic Seaview Twin Villas with pools

Gianna s Panoramic Seaview Twin Villas with pools

Entire Place • 6 bedrooms

$56,983
Revenue
41.1%
Occupancy
$503.17
Daily Rate
Villa Fos | Private pool, elegance & seaview!

Villa Fos | Private pool, elegance & seaview!

Entire Place • 3 bedrooms

$53,686
Revenue
57.9%
Occupancy
$356.32
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Kefalas?

Learn from the best! This table showcases top-performing Airbnb hosts in Kefalas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Kefalas by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Karolina2$184,334454.97/5.0
Holiways3$143,000264.91/5.0
Νικόλαος3$121,33074.17/5.0
Beach Villas5$116,225484.41/5.0
Gabriele5$102,5551074.85/5.0
Popi1$59,516195.00/5.0
Alexandra1$52,075355.00/5.0
Fabio1$43,35575.00/5.0
Paraskevas1$42,394164.94/5.0
Annick1$36,057264.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kefalas.

Who Are the Airbnb Hosts in Kefalas?

Kefalas has a relatively balanced host base.

Superhosts
36.7%
Professional Management
15.0%
Cohosted Listings
25.0%
Instant Book Enabled
5.0%
Simplified Pricing
53.3%

Host Profile Insights for Kefalas

  • A 36.7% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
  • 15.0% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 5.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 53.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 25.0% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Kefalas averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Kefalas

These are the highest-grossing professional property management operations in Kefalas, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Kefalas
CompanyListingsRevenueADROcc.Rating
Νικόλαος3$121,330$40241.9%4.17/5
Beach Villas5$116,225$19052.2%4.41/5
Stavros1$12,143$32324.6%N/A

Management Company Insights for Kefalas

  • The leading management company, Νικόλαος, operates 3 listings with $121,330 in gross revenue — a useful benchmark for what scale looks like in Kefalas.
  • Top managers average 3 properties each, suggesting professional management in Kefalas still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.29/5 in guest ratings — suggesting room for quality improvement even among larger operators.

Recommendations

  • With only 15.0% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Kefalas's Airbnb Market Compare to Nearby Cities?

How does the Kefalas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Viranepiskopi, Kefalas has 27 percentage points lower occupancy and about $118 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Kefalas — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Violi Charaki21$6,719$481.4754%
Amnatos15$5,962$758.9449%
Viranepiskopi10$5,046$339.1871%
Skaleta57$5,019$586.6748%
Pithari22$4,848$398.2256%
Perama26$4,730$394.6954%
Xiro Chorio18$4,488$413.2651%
Nea Magnisia21$4,452$411.5151%
Tsikalaria11$4,298$305.9052%
Ia Municipal Unit689$3,765$403.0443%

Frequently Asked Questions About Airbnb in Kefalas

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Kefalas.

How much do Airbnb hosts make in Kefalas?

Kefalas hosts earn about $21,768 per year on average, with an average nightly rate of $221 and RevPAR of $115. Those figures describe the typical revenue environment for active listings in Kefalas, Region of Crete, not the ceiling for the best operators. Source: AirROI 2026 data, Kefalas market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Kefalas?

The average Airbnb occupancy rate in Kefalas is 43.8%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Kefalas?

Listings in Kefalas average $221 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Kefalas?

Kefalas currently has about 60 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Kefalas?

AirROI currently classifies the short-term rental regulation level in Kefalas as High. The dataset also shows about 91.7% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Kefalas?

RevPAR in Kefalas is about $115. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Kefalas?

At 43.8% occupancy, Kefalas can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $21,768, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Kefalas?

The average booking lead time in Kefalas is about 70 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Kefalas?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Kefalas include Kefalas Village, Almyrida, Plaka. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Kefalas?

entire_home listings make up 100.0% of the active supply in Kefalas. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Kefalas compare to nearby Airbnb markets?

Among neighboring markets, Violi Charaki posts $80,629 in average annual revenue with 53.7% occupancy, compared to Kefalas's $21,768 and 43.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Kefalas?

The average Airbnb stay length in Kefalas is about 7.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Kefalas?

Airbnb listings in Kefalas average 4.73 out of 5 overall. About 20.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Kefalas?

Washer and Pool are among the strongest revenue-linked amenities in Kefalas. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Kefalas?

Yes. About 56.7% of active Airbnb listings in Kefalas charge a cleaning fee, and the average fee is $90. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Kefalas?

At 36.7%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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