Airbnb market data · 202512 months to February 2025
Farnese, Italy Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Farnese brought in €5,756 over the 12 months through February 2025, across just 18 active listings, so a single property can move that figure.
AirROI's latest figures for Farnese run through February 2025.
The short answer
Farnese Airbnb Market at a Glance
Listings averaged €98 a night and were booked on 26% of available nights.
Timing matters: in August, the best month, the average listing earned about 6.1 times as much as in February, the slowest. With only 18 active listings, a few bookings can reorder the months.
With 18 active listings, Farnese is the 94th-largest of 100 Lazio markets AirROI tracks.
Browse the live Farnese Airbnb market See Every Farnese ListingRevenue
How Much Do Airbnb Hosts Make in Farnese?
Gross bookings per Farnese listing averaged €5,756 over the 12 months to February 2025 (Lazio average: €28,084), before cleaning, platform and management costs and taxes.
The average Farnese listing brought in €1,670 in August, its best month, and €274 in February, its slowest. The three strongest months bring in 39% of a full year's revenue, where an even calendar would give any three months 25%.
Across Farnese's 18 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn €2,630+ a month, about 5.3 times the typical property.
- Strong performers (top 25%) earn €1,020 or more, roughly €530 a month above the median.
- Typical properties (median) earn about €492 a month.
- Entry-level properties (bottom 25%) earn €227 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earned about 6.1 times what February did
Average revenue per active listing, by month
The dashed line is the average of the months shown, €930.
Farnese Airbnb Data by Month
Latest 12 months in the February 2025 data.
August led on revenue. Nightly rates peaked in October and bookings in September, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| Mar 2024 | €1,193 | 7.6% | €91 | 18 days |
| Apr 2024 | €1,282 | 12.2% | €93 | 16 days |
| May 2024 | €979 | 23.5% | €93 | 52 days |
| Jun 2024 | €1,356 | 31.0% | €93 | 7 days |
| Jul 2024 | €1,347 | 37.8% | €98 | 62 days |
| Aug 2024 | €1,670 | 45.5% | €96 | 80 days |
| Sep 2024 | €1,316 | 47.0% | €95 | 62 days |
| Oct 2024 | €686 | 24.6% | €112 | 30 days |
| Nov 2024 | €393 | 17.9% | €105 | 17 days |
| Dec 2024 | €386 | 13.4% | €109 | 11 days |
| Jan 2025 | €276 | 11.8% | €106 | 9 days |
| Feb 2025 | €274 | 14.8% | €105 | 50 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.
These are market-wide figures. To see what one particular Farnese home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Farnese Profitable?
Yes, when it's run well. The average Farnese Airbnb took in €5,756 in the 12 months to February 2025, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about €11,940, and run by its owner at everyday costs, about €730 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Farnese Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | €5,756 | €11,940 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −€890 | −€1,850 |
| Utilities and internetAbout 5% of bookings | −€290 | −€600 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€120 | −€240 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€170 | −€360 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€60 | −€60 |
| Permit and registrationWhere one is required | −€30 | −€30 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 27% of bookings | −€1,560 | −€3,140 |
| Left for housing costs, then profit | €4,196about €350 a month | €8,800about €730 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Farnese Airbnb Profit
The estimate starts from Farnese's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Farnese home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Farnese's Top Earners Get There
- More nights booked. The busiest quarter of Farnese listings are booked on 40% or more of their nights, against 19% for the median listing. Ten more booked nights a year at the median rate of €71 adds about €711 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge €100 a night or more, against a median of €71. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about €580 a year.
- Open for the busy months. August brought the average listing about €1,670, against €274 in February, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €1,000 a month, against €480 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Farnese?
Farnese listings were booked on 26% of the nights they were open over the past year, 21 percentage points below the Lazio average (47%) and 13 points below the Italy average (39%). Occupancy swings from 8% in March to 47% in September.
Across Farnese's 18 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 49%+ of open nights, 30 points above the median.
- Strong performers (top 25%) fill 40% or more, roughly three nights a week.
- Typical properties (median) fill about 19% of open nights.
- Entry-level properties (bottom 25%) fill 10% or less, less than one night a week.
September was the busiest month in Farnese, March the quietest
Share of open nights booked, by month
The 12-month rate of 26% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Farnese?
The average nightly rate in Farnese, known as ADR (average daily rate), was €98 over the past year, about 50% below the Lazio and Italy averages (€195 and €185). Rates peak in October at about €110 and bottom out in March and April at about €91.
Across Farnese's 18 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge €200+ a night, about 2.8 times the median.
- Strong performers (top 25%) charge €100 or more, about €30 above the median.
- Typical properties (median) charge about €71 a night.
- Entry-level properties (bottom 25%) charge €53 or less, about three-quarters of the median.
October rates ran 22% above March's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, €100.
Seasonality
Best and Worst Months for Airbnb in Farnese
With only 18 active listings, the monthly pattern in Farnese is noisy, since a few long or pricey stays can lift a month; revenue peaked in August and bottomed out in February.
How Far in Advance Do Guests Book Airbnb in Farnese?
Guests book Farnese stays 43 days ahead on average (about six weeks). August stays are booked furthest out, about 80 days ahead, and June stays closest to arrival, about 7 days. A typical August booking is made in late May.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 43 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Farnese
28% of the 18 active listings in Farnese display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Farnese.
Neighborhoods
Best Neighborhoods for Airbnb in Farnese
AirROI's area guide picks five Farnese neighborhoods that draw short-term rental guests, led by Centro Storico, Lake Bolsena and Mount Amiata. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Centro Storico | The historical center of Farnese, filled with charming medieval architecture and local culture. A great spot for tourists who want to experience the authentic Italian lifestyle. | Farnese Castle, Church of Santa Maria della Provvidenza, Piazza di Farnese, Local markets, Ancient Roman ruins |
| Lake Bolsena | A beautiful lakeside area perfect for nature lovers and families. Offers a range of outdoor activities and stunning views of the lake, attracting both weekend travelers and long-term vacationers. | Lake Bolsena, Fisherman's Village, Water sports, Beaches, Cycling trails |
| Mount Amiata | A mountainous area offering stunning scenery and year-round outdoor activities, including hiking and skiing. Perfect for those looking to immerse themselves in nature and escape the city. | Amiata Biosphere Reserve, Hiking trails, Ski resorts, Natural thermal springs, Panoramic views |
| Civita di Bagnoregio | Known as the 'dying town', this picturesque medieval town is famous for its stunning vistas and unique architecture. A must-visit for tourists looking for photo opportunities and history. | Civita di Bagnoregio, Bridges and views, Historical museums, Artisan shops, Local gastronomy |
| Roma | Although a bit further away, Rome remains an essential hub for tourists. Investing here could yield high returns due to its constant influx of visitors. | The Colosseum, Vatican City, Trevi Fountain, Roman Forum, Piazza Navona |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Farnese vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 25 km, Montalto di Castro (25 km away, 69 listings) earned the most per listing, about 2.4 times as much as Farnese. Tuscania and Bolsena were the busiest, each booked on 32% of nights against 26% in Farnese.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Pitigliano 10 km | 128 | €7,817 | €118 | 24% |
| Sorano 15 km | 89 | €6,745 | €158 | 25% |
| Marta 17 km | 50 | €10,080 | €136 | 31% |
| Tuscania 19 km | 48 | €10,952 | €138 | 32% |
| Manciano 20 km | 210 | €13,087 | €202 | 28% |
| Semproniano 22 km | 37 | €7,221 | €131 | 27% |
| Bolsena 24 km | 122 | €9,828 | €135 | 32% |
| Montalto di Castro 25 km | 69 | €14,061 | €239 | 30% |
Other Airbnb Markets in Lazio
- Rome Airbnb data 28,927 listings
- Fiumicino Airbnb data 600 listings
- Gaeta Airbnb data 315 listings
- Ponza Airbnb data 294 listings
- Viterbo Airbnb data 286 listings
- Terracina Airbnb data 257 listings
- Anzio Airbnb data 254 listings
- Sperlonga Airbnb data 233 listings
See all 100 Lazio Airbnb markets
Markets Similar to Farnese
Markets elsewhere in Italy with a similar nightly rate and occupancy to Farnese:
- Caserta Airbnb data Italy · €96/night · 25.9%
- Barletta Airbnb data Italy · €94/night · 27.7%
- Trani Airbnb data Italy · €103/night · 29.8%
- Capaccio Paestum Airbnb data Italy · €112/night · 28.7%
- Scalea Airbnb data Italy · €93/night · 31.4%
- Taranto Airbnb data Italy · €112/night · 29.9%
FAQ
Farnese Airbnb FAQ
How much do Airbnb hosts make in Farnese?
An active Farnese Airbnb grossed €5,756 on average in the 12 months to February 2025, according to AirROI's tracking of 18 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €1,020 or more in a typical month.
How much can I make on Airbnb in Farnese?
It depends most on the home's size, location and how it's run. The middle half of Farnese listings earn between €227 and €1,020 in a typical month, and the top tenth €2,630 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Farnese?
Listings in Farnese were booked on 26% of available nights over the past year. That compares with 47% for the Lazio average. September was the busiest month.
How much does an Airbnb cost per night in Farnese?
The average booked night in Farnese cost €98 before fees. Half of listings charge between €53 and €100, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Farnese?
In Farnese, 28% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Farnese?
Yes, when it's run well. The average Farnese Airbnb grossed €5,756 in the 12 months to February 2025, 80% below the Lazio average of €28,084, though with only 18 active listings a single property can move that figure, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about €730 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Farnese?
August paid best over the past year, at €1,670 per active listing, and February paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Farnese?
Farnese stays were booked 43 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
What are the best neighborhoods for Airbnb in Farnese?
Centro Storico, Lake Bolsena and Mount Amiata draw the most short-term rental interest in Farnese. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Farnese?
AirROI counted 18 active Airbnb listings in Farnese as of February 2025. The closest tracked market is Pitigliano, 10 km away.
Method
About This Data
Figures on this page cover 18 active Airbnb listings in Farnese from March 2024 to February 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.