Poggio Cuccule by Interhome Entire home · 5 bedrooms Rated 4.50 - Revenue
- €48,792
- Occupancy
- 27.1%
- Daily rate
- €704
Airbnb market data · 202612 months to September 2026
The average Airbnb in Montevarchi brought in €9,538 over the 12 months through September 2026, about 48% less than the Tuscany average of €18,380.
The short answer
Rates and bookings both trail the Tuscany average. Listings averaged €171 a night and were booked on 28% of available nights, against €200 and 38% for the Tuscany average.
Timing matters: in August, usually the best month, the average listing earns about 6.2 times as much as in January, usually the slowest.
With 66 active listings, Montevarchi is the 143rd-largest of 281 Tuscany markets AirROI tracks. From a year earlier, average revenue fell 19%.
Browse the live Montevarchi Airbnb market See Every Montevarchi ListingRevenue
Gross bookings per Montevarchi listing averaged €9,538 over the 12 months to September 2026 (Tuscany average: €18,380), before cleaning, platform and management costs and taxes.
In a typical year, the average Montevarchi listing brings in €2,830 in August, its best month, and €453 in January, its slowest. The three strongest months bring in 40% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least four times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about 6.2 times what January does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, €1,570. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
August 2026 led on revenue and bookings; nightly rates peaked in July 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | €1,945 | 35.5% | €155 | €65 | 93 days | 3.6 nights |
| Oct 2025 | €1,424 | 23.8% | €151 | €46 | 105 days | 2.8 nights |
| Nov 2025 | €512 | 18.8% | €154 | €17 | 52 days | 3.3 nights |
| Dec 2025 | €1,133 | 33.7% | €157 | €37 | 49 days | 3 nights |
| Jan 2026 | €426 | 12.9% | €155 | €14 | 32 days | 1.8 nights |
| Feb 2026 | €369 | 15.8% | €155 | €13 | 10 days | 2.1 nights |
| Mar 2026 | €886 | 23.5% | €158 | €29 | 40 days | 4.4 nights |
| Apr 2026 | €1,679 | 28.8% | €154 | €56 | 78 days | 4.6 nights |
| May 2026 | €2,200 | 39.2% | €158 | €71 | 73 days | 3.7 nights |
| Jun 2026 | €2,325 | 36.5% | €177 | €77 | 64 days | 4.1 nights |
| Jul 2026 | €2,251 | 40.3% | €181 | €73 | 71 days | 4.5 nights |
| Aug 2026 | €2,761 | 43.5% | €178 | €89 | 84 days | 6.9 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole Montevarchi market, enter its address and size in the Airbnb income calculator, which compares it with similar listings nearby.
Profit
Yes, when it's run well. The average Montevarchi Airbnb took in €9,538 in the 12 months to September 2026, and run by its owner at everyday costs, about €530 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €1,120 a month.
Cleaning it yourself keeps the €950 a year guests pay in cleaning fees, for about €610 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €460 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €8,588 | €17,830 |
| Cleaning fees guests pay10% of Montevarchi bookings | €950 | €1,970 |
| Gross bookings | €9,538 | €19,800 |
| Running costs | ||
| Airbnb's feeAbout 11%: 15.5% for the 67% of Montevarchi listings on Simplified Pricing, 3% for the rest | −€1,080 | −€2,240 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€950 | −€1,970 |
| Utilities and internetAbout 5% of bookings | −€480 | −€990 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€190 | −€400 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€290 | −€590 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€100 | −€100 |
| Permit and registrationWhere one is required | −€50 | −€50 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 23% of bookings, plus cleaning paid for by the cleaning fee | −€3,140 | −€6,340 |
| Left for housing costs, then profit | €6,398about €530 a month | €13,460about €1,120 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Montevarchi's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Montevarchi home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €1,650 a month, against €790 for the average one.
Occupancy
Montevarchi listings were booked on 28% of the nights they were open over the past year, 10 percentage points below the Tuscany average (38%) and 11 points below the Italy average (39%). In a typical year, occupancy swings from 14% in January to 46% in August.
The busiest tenth of listings are booked about 4.7 times as often as the bottom quarter.
August is usually the busiest month in Montevarchi, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 28% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Montevarchi, known as ADR (average daily rate), was €171 over the past year, about 15% below the Tuscany average of €200 and about the same as the Italy average (€175). In a typical year, rates peak in June and July at about €175 and bottom out in October and November at about €145.
Prices span a wide range: the top 10% charge about 4.8 times the rate of the bottom quarter.
July rates run 19% above October's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €157. The 12-month ADR of €171 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Montevarchi it averaged €52 over the past year, from about €15 in a typical January to about €91 in a typical August.
A small group of listings earns several times more per open night than the rest.
August RevPAR is about 6.2 times January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €51.
Seasonality
Montevarchi has one high season, April through September, which makes it a highly seasonal market. Business is slowest from October to March. A listing earns about 3.6 times as much a month in June through August as in December through February.
Average revenue by month in Montevarchi
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, €1,570.
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | €453 |
| February | Low season | €549 |
| March | Low season | €1,190 |
| April | High season | €1,760 |
| May | High season | €2,170 |
| June | High season | €2,130 |
| July | High season | €2,490 |
| August | High season | €2,830 |
| September | High season | €2,020 |
| October | Low season | €1,430 |
| November | Low season | €745 |
| December | Low season | €1,060 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonApril–September | €2,230 | 38% | €163 |
| Low seasonOctober–March | €904 | 24% | €151 |
Guests book Montevarchi stays 72 days ahead on average (about two and a half months), so guests here plan well ahead. October stays are booked furthest out, about 105 days ahead, and February stays closest to arrival, about 13 days. A typical October booking is made in early July.
October stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 72 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
98% of the 66 active listings in Montevarchi display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Montevarchi.
Neighborhoods
AirROI's area guide picks seven Montevarchi neighborhoods that draw short-term rental guests, led by Centro Storico, Parco del Boscolo and Via Roma. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Centro Storico | The historical center of Montevarchi is rich in culture and history, attracting tourists who want to experience the authentic Tuscan life and local traditions. | Piazza Vittorio Emanuele II, Montevarchi Museum of Historical Memories, Sant'Angelo Church, Local wine shops, Traditional Tuscan restaurants |
| Parco del Boscolo | A peaceful neighborhood with access to parks and outdoor activities, perfect for families and nature lovers looking for a relaxing getaway. | Parco del Boscolo, Nature trails, Playgrounds, Picnic areas, Cafes |
| Via Roma | A vibrant street lined with shops, cafes, and restaurants that offers a lively atmosphere and easy access to local attractions. | Shops and boutiques, Cafes, Local eateries, Artisan markets, Historic buildings |
| Zona Universitaria | Close to educational institutions and popular among students and visiting families, this area offers affordable accommodations and a youthful vibe. | University campus, Student events, Affordable dining options, Libraries, Cultural events |
| Local Vineyards | Surrounded by stunning vineyards in the Chianti region, this area attracts wine lovers and tourists looking for wine tours and tastings. | Wine tasting tours, Scenic vineyards, Local wineries, Gastronomy experiences, Workshops |
| San Lorenzo | A quaint neighborhood known for its culinary scene, perfect for food enthusiasts who want to sample authentic Tuscan cuisine. | Local restaurants, Food markets, Cooking classes, Culinary workshops, Vineyard tours |
| Outdoor Recreational Areas | Perfect for adventure seekers with many opportunities for hiking, biking, and enjoying outdoor sports in the surrounding countryside. | Hiking trails, Biking routes, Outdoor sports facilities, Scenic views, Nature experiences |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
More than nine in ten Airbnbs in Montevarchi are entire homes (94%), with private rooms at 6%. Apartments and condos are the most common property type at 52%, ahead of houses (39%).
Nearly all listings rent the whole place
Montevarchi Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 93.9% | 62 |
| Private room | 6.1% | 4 |
Listings by property type
Montevarchi Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 51.5% | 34 |
| House | 39.4% | 26 |
| Cabin/Outdoor | 4.5% | 3 |
| Hotel/Boutique | 3.0% | 2 |
| Unique stay | 1.5% | 1 |
One-bedroom homes are the most common size in Montevarchi (42% of entire homes), followed by two-bedroom homes (31%). Shares are of the 62 entire homes that give a bedroom count; rented rooms are left out.
Montevarchi entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 1.6% | 1 |
| 1 bedroom | 41.9% | 26 |
| 2 bedrooms | 30.6% | 19 |
| 3 bedrooms | 12.9% | 8 |
| 5+ bedrooms | 12.9% | 8 |
A typical one-bedroom home in Montevarchi earned €3,180 over the past year, against €4,770 for a two-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 26 | €3,180 | €5,340 | €104 | 27% |
| 2 bedrooms | 19 | €4,770 | €7,260 | €139 | 29% |
Most Montevarchi listings are sized for couples and small families: 61% sleep four guests or fewer, and just 19% take eight or more.
Montevarchi listings by guest capacity
Share of listings by the number of guests they sleep
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 2 guests | 23.4% | 15 |
| 3 guests | 7.8% | 5 |
| 4 guests | 29.7% | 19 |
| 5 guests | 12.5% | 8 |
| 6 guests | 7.8% | 5 |
| 8+ guests | 18.8% | 12 |
Montevarchi hosts set up an average of 2.8 beds per listing. Only 47% of listings show their exact location on the listing map; the rest show an approximate area.
Pools are common in Montevarchi: 56% of listings have one, and 77% have a washer.
Share of Montevarchi listings with each common amenity
Guests
Montevarchi runs on foreign visitors: two-thirds of guests who left reviews live outside Italy. Germany sends the most guests from abroad, with 12% of reviewers, ahead of France at 11%. Guests speak a mix of languages: English leads at 42%, followed by French and Italian.
67% of Montevarchi guests come from abroad
Where guests who left reviews live
Where Montevarchi guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Berlin | 3.5% |
| Milan | 3.5% |
| Rome | 3.5% |
| Florence | 2.1% |
Where Montevarchi guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Italy | 32.6% |
| Germany | 11.8% |
| France | 11.1% |
| United States | 9.7% |
| Netherlands | 5.6% |
Languages spoken by Montevarchi guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 42.3% |
| French | 15.5% |
| Italian | 15.5% |
| Spanish | 7.7% |
| German | 7.1% |
Montevarchi Airbnbs average 4.77 stars, and 21% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.70.
Check-in scores highest in Montevarchi; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.78 |
| Cleanliness | 4.73 |
| Communication | 4.82 |
| Location | 4.73 |
| Check-in | 4.85 |
| Value | 4.70 |
Booking patterns
All Montevarchi listings are open to guests more than 180 days a year, but only 2% are booked or blocked that many days. The most common booked-or-blocked total is 1 to 30 days a year, covering 41% of listings; blocked nights include any the host closes off.
Days a year Montevarchi listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 77.3% | 51 |
| 181-270 days | 22.7% | 15 |
Days a year Montevarchi listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 1.5% | 1 |
| 91-180 days | 21.2% | 14 |
| 31-90 days | 36.4% | 24 |
| 1-30 days | 40.9% | 27 |
The average Montevarchi booking lasts 4.1 nights, longest in March and shortest in February. Listings took about 11 bookings each over the year. More than four in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Montevarchi
Average nights per booking, by month of stay
Two-year average by calendar month.
More than seven in ten listings in Montevarchi accept stays of one or two nights.
Minimum stay set by Montevarchi listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Montevarchi, used by 33% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean flexible: about six in ten listings offer Flexible or Moderate terms, against 38% on Firm or stricter ones.
Cancellation policies of Montevarchi listings, from most to least flexible
Share of listings by the policy they use
More than eight in ten Montevarchi listings charge a cleaning fee. The typical fee is €57, but a minority of much higher fees lifts the average to €140, so the median is the better guide. Spread over the average stay of 4.1 nights, that adds roughly €14 a night to what guests pay. For listings that charge one, cleaning fees make up about 10% of gross revenue.
Top earners
The top-grossing Airbnb in Montevarchi, a five-bedroom home, took in €48,800 over the past year, about 5.1 times the city's average of €9,540.
Poggio Cuccule by Interhome Entire home · 5 bedrooms Rated 4.50
Great view Apt! - A/C - no other guests Entire home · 3 bedrooms Rated 4.98
Charming converted Hayloft overlooking the Chianti Hills Entire home · 2 bedrooms Rated 4.97
Tuscan villa with private pool and stunning views Entire home · 3 bedrooms Rated 5.00
Villa Lavinia by Interhome Entire home · 5 bedrooms Rated 4.88
Casa San Ripa: Relax Oasis with Private Pool Entire home · 1 bedroom Rated 4.98 Professional management companies run 23% of Montevarchi listings and owners run the rest. Only 27% of listings are run by Superhosts. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 67% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 14 km, Radda in Chianti (14 km away) earned the most per listing, about three times as much as Montevarchi. Cavriglia was the busiest, booked on 39% of nights against 28% in Montevarchi.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Cavriglia 6 km | 77 | €24,907 | €249 | 39% |
| Terranuova Bracciolini 9 km | 82 | €19,213 | €237 | 34% |
| Bucine 9 km | 189 | €21,558 | €263 | 34% |
| Gaiole in Chianti 11 km | 224 | €25,992 | €335 | 34% |
| Pergine Valdarno 11 km | 63 | €18,267 | €262 | 34% |
| Loro Ciuffenna 12 km | 107 | €21,734 | €260 | 35% |
| Radda in Chianti 14 km | 106 | €28,165 | €303 | 35% |
| Figline Valdarno 14 km | 43 | €14,325 | €162 | 32% |
See all 281 Tuscany Airbnb markets
Markets elsewhere in Italy with a similar nightly rate and occupancy to Montevarchi:
FAQ
An active Montevarchi Airbnb grossed €9,538 on average in the 12 months to September 2026, according to AirROI's tracking of 66 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €1,780 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Montevarchi listings earn between €436 and €1,780 in a typical month, and the top tenth €3,820 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
Listings in Montevarchi were booked on 28% of available nights over the past year. That compares with 38% for the Tuscany average. August is usually the busiest month.
The average booked night in Montevarchi cost €171 before fees. Half of listings charge between €73 and €195, so bedroom count and location move the price more than the average suggests.
In Montevarchi, 98% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Montevarchi Airbnb grossed €9,538 in the 12 months to September 2026, 48% below the Tuscany average of €18,380. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €6,398 a year (about €530 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €1,120 a month. Check a specific home in the Airbnb estimator.
August usually pays best, averaging €2,830 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Montevarchi listing was open to book earned €52 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €143 or more.
Montevarchi stays were booked 72 days (about two and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Montevarchi Airbnb stay lasted 4.1 nights over the past year. A listing took 11 reservations over the year on average.
Guests rate Montevarchi Airbnbs 4.77 out of 5 on average. Guests score check-in highest and value lowest.
Centro Storico, Parco del Boscolo and Via Roma draw the most short-term rental interest in Montevarchi. The neighborhood guide explains what brings guests to each.
AirROI counted 66 active Airbnb listings in Montevarchi as of September 2026. The closest tracked market is Cavriglia, 6 km away.
In Montevarchi, more than eight in ten listings add a cleaning fee. The median fee is €57, but a minority of much higher fees lifts the average to €140, so the median is the better guide.
Method
Figures on this page cover 66 active Airbnb listings in Montevarchi from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.