Tuscan villa surrounded by greenery between the sea and the hills Entire home · 7 bedrooms Rated 4.71 - Revenue
- €152,877
- Occupancy
- 73.6%
- Daily rate
- €808
Prices in
Airbnb market data · 202612 months to September 2026
Santa Luce, Italy Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Santa Luce brought in €15,804 over the 12 months through September 2026, about 14% less than the Tuscany average of €18,380.
The short answer
Santa Luce Airbnb Market at a Glance
Listings averaged €182 a night, about 9% lower than the Tuscany average of €200, and were booked on 39% of available nights, close to its 38%.
Timing matters: in July, usually the best month, the average listing earns about 7 times as much as in January, usually the slowest.
With 108 active listings, Santa Luce is the 86th-largest of 281 Tuscany markets AirROI tracks. From a year earlier, average revenue rose 10% while the number of active listings grew 6%.
Browse the live Santa Luce Airbnb market
See Every Santa Luce Listing
Revenue
How Much Do Airbnb Hosts Make in Santa Luce?
Gross bookings per Santa Luce listing averaged €15,804 over the 12 months to September 2026 (Tuscany average: €18,380), before cleaning, platform and management costs and taxes.
In a typical year, the average Santa Luce listing brings in €4,230 in July, its best month, and €606 in January, its slowest. Both ends are close calls: July leads August by 2%, and January sits just 4% below February, so either pair can swap places in a given year. The three strongest months bring in 42% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 5.5 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn €5,130+ a month, about 3.7 times the typical property.
- Strong performers (top 25%) earn €2,900 or more, roughly €1,500 a month above the median.
- Typical properties (median) earn about €1,380 a month.
- Entry-level properties (bottom 25%) earn €520 or less, about 38% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 7 times what January does
Average revenue per active listing, by month, September 2024 to August 2026
Monthly average €4,710 €409
The dashed line is the average of the months shown, €2,230. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Santa Luce Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue, while nightly rates and bookings both peaked in August 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | €2,714 | 36.4% | €169 | €90 | 66 days | 4.9 nights |
| Oct 2025 | €2,636 | 39.8% | €161 | €85 | 46 days | 3.6 nights |
| Nov 2025 | €1,677 | 31.9% | €168 | €56 | 41 days | 7.5 nights |
| Dec 2025 | €1,045 | 21.0% | €174 | €34 | 45 days | 3.4 nights |
| Jan 2026 | €802 | 19.7% | €176 | €26 | 12 days | 4.5 nights |
| Feb 2026 | €653 | 21.9% | €172 | €23 | 29 days | 13.1 nights |
| Mar 2026 | €2,874 | 42.3% | €169 | €93 | 35 days | 9.1 nights |
| Apr 2026 | €1,733 | 29.3% | €166 | €58 | 41 days | 5 nights |
| May 2026 | €2,614 | 38.9% | €171 | €84 | 54 days | 5.6 nights |
| Jun 2026 | €3,239 | 44.1% | €183 | €108 | 55 days | 6 nights |
| Jul 2026 | €4,707 | 58.2% | €198 | €152 | 99 days | 7.4 nights |
| Aug 2026 | €4,451 | 60.4% | €201 | €144 | 100 days | 5.6 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Santa Luce address, run it through the Airbnb calculator.
Profit
Is an Airbnb in Santa Luce Profitable?
Yes, when it's run well. The average Santa Luce Airbnb took in €15,804 in the 12 months to September 2026, and run by its owner at everyday costs, about €930 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €1,980 a month.
Cleaning it yourself keeps the €970 a year guests pay in cleaning fees, for about €1,010 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €810 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Santa Luce Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €14,834 | €31,210 |
| Cleaning fees guests pay6% of Santa Luce bookings | €970 | €2,050 |
| Gross bookings | €15,804 | €33,260 |
| Running costs | ||
| Airbnb's feeAbout 12%: 15.5% for the 70% of Santa Luce listings on Simplified Pricing, 3% for the rest | −€1,860 | −€3,920 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€970 | −€2,050 |
| Utilities and internetAbout 5% of bookings | −€790 | −€1,660 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€320 | −€670 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€470 | −€1,000 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€160 | −€160 |
| Permit and registrationWhere one is required | −€80 | −€80 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 23% of bookings, plus cleaning paid for by the cleaning fee | −€4,650 | −€9,540 |
| Left for housing costs, then profit | €11,154about €930 a month | €23,720about €1,980 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Santa Luce Airbnb Profit
The estimate starts from Santa Luce's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Santa Luce home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Santa Luce's Top Earners Get There
- More nights booked. The busiest quarter of Santa Luce listings are booked on 56% or more of their nights, against 34% for the median listing. Ten more booked nights a year at the median rate of €125 adds about €1,270 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge €185 a night or more, against a median of €125. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about €1,480 a year.
- Open for the busy months. In a typical year, July brings the average listing about €4,230, against €606 in January, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Santa Luce listings average 4.75 stars, and 25% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €2,770 a month, against €1,320 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Santa Luce?
Santa Luce listings were booked on 39% of the nights they were open over the past year, in line with the Tuscany average and in line with the Italy average. In a typical year, occupancy swings from 16% in December to 59% in August.
The busiest tenth of listings are booked about 5.6 times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 75%+ of open nights, 41 points above the median.
- Strong performers (top 25%) fill 56% or more, roughly four nights a week.
- Typical properties (median) fill about 34% of open nights.
- Entry-level properties (bottom 25%) fill 13% or less, less than one night a week.
August is usually the busiest month in Santa Luce, December the quietest
Share of open nights booked, by month, September 2024 to August 2026
Monthly average 36% 60% 12%
The 12-month rate of 39% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Santa Luce?
The average nightly rate in Santa Luce, known as ADR (average daily rate), was €182 over the past year, about 9% below the Tuscany average of €200 and about the same as the Italy average (€175). In a typical year, rates peak in July and August at about €190 and bottom out in October at about €150.
Prices span a wide range: the top 10% charge about 3.5 times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge €310+ a night, about 2.5 times the median.
- Strong performers (top 25%) charge €185 or more, about €60 above the median.
- Typical properties (median) charge about €125 a night.
- Entry-level properties (bottom 25%) charge €89 or less, about two-thirds of the median.
August rates run 27% above October's
Average nightly rate (ADR), by month, September 2024 to August 2026
Monthly average €201 €142
The dashed line is the average of the months shown, €169. The 12-month ADR of €182 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Santa Luce?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Santa Luce it averaged €86 over the past year, from about €20 in a typical January to about €137 in a typical July.
A small group of listings earns several times more per open night than the rest.
- Best-in-class properties (top 10%) earn €162+ per open night, about 3.2 times the median.
- Strong performers (top 25%) earn €114 or more, about €65 a night above the median.
- Typical properties (median) earn about €50 per open night.
- Entry-level properties (bottom 25%) earn €22 or less, about 44% of the median.
July RevPAR is about 7 times January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Monthly average €152 €13
The dashed line is the average of the months shown, €73. The 12-month RevPAR of €86 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Santa Luce
Santa Luce has one high season, May through October, which makes it a highly seasonal market. Business is slowest from November to February and slows again in April. A listing earns about 5.7 times as much a month in June through August as in December through February.
Average revenue by month in Santa Luce
Average revenue per active listing, each calendar month averaged over the past two years
Monthly average €4,230 €606
The dashed line is the average of the 12 calendar months, €2,230.
Revenue by month in Santa Luce in numbers
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | €606 |
| February | Low season | €629 |
| March | Shoulder season | €2,250 |
| April | Low season | €1,840 |
| May | High season | €2,510 |
| June | High season | €2,970 |
| July | High season | €4,230 |
| August | High season | €4,150 |
| September | High season | €2,660 |
| October | High season | €2,680 |
| November | Low season | €1,450 |
| December | Low season | €752 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonMay–October | €3,200 | 46% | €173 |
| Shoulder seasonMarch | €2,250 | 38% | €165 |
| Low seasonApril, November–February | €1,060 | 24% | €166 |
How Far in Advance Do Guests Book Airbnb in Santa Luce?
Guests book Santa Luce stays 63 days ahead on average (about two months), so guests here plan well ahead. August stays are booked furthest out, about 97 days ahead, and January stays closest to arrival, about 23 days. A typical August booking is made in early May.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Monthly average 53 days 100 days 12 days
The 12-month figure of 63 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Santa Luce
99% of the 108 active listings in Santa Luce display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Santa Luce.
Neighborhoods
Best Neighborhoods for Airbnb in Santa Luce
AirROI's area guide picks Castello di Santa Luce, Santa Luce Village and Casciana Terme as the parts of Santa Luce that draw short-term rental guests. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Castello di Santa Luce | A historical castle offering a uniquestay experience, perfect for guests looking for a romantic getaway or a venue for special events. | Castello di Santa Luce, Local vineyards, Pecchio Nature Reserve, Countryside hiking trails, Scenic views of the hills |
| Santa Luce Village | A charming village with traditional Tuscan architecture attracting tourists who want an authentic Italian experience in a tranquil environment. | Charming local shops, Tuscan eateries, Nearby olive groves, Countryside views, Cultural festivals |
| Casciana Terme | Famous for its thermal spas, this area is perfect for wellness tourism and attracts visitors looking to relax and rejuvenate. | Casciana Terme spas, Thermal baths, Parks and gardens, Historic church buildings, Local markets |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Santa Luce Airbnb Listings by Type and Size
Almost every Airbnb in Santa Luce is an entire home: 96% of listings, with private rooms at 4%. Apartments and condos are the most common property type at 55%, about 1.6 times the share of houses (33%).
Nearly all listings rent the whole place
Santa Luce Airbnb listings by room type
- Entire home 96%
- Private room 4%
Room types in numbers
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 96.3% | 104 |
| Private room | 3.7% | 4 |
Listings by property type
Santa Luce Airbnb listings by property type
- Apartment/Condo 55%
- House 33%
- Cabin/Outdoor 6%
- Others 5%
- Unique stay <1%
Property types in numbers
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 54.6% | 59 |
| House | 33.3% | 36 |
| Cabin/Outdoor | 6.5% | 7 |
| Others | 4.6% | 5 |
| Unique stay | 0.9% | 1 |
How Many Bedrooms Do Airbnb Listings in Santa Luce Have?
One-bedroom homes are the most common size in Santa Luce (44% of entire homes), followed by two-bedroom homes (34%).
Santa Luce entire homes by number of bedrooms
Entire homes with each number of bedrooms
3%
44%
34%
8%
6%
6%
Bedroom counts in numbers
| Bedrooms | Share of entire homes | Entire homes |
|---|---|---|
| Studio | 2.9% | 3 |
| 1 bedroom | 43.7% | 45 |
| 2 bedrooms | 34.0% | 35 |
| 3 bedrooms | 7.8% | 8 |
| 4 bedrooms | 5.8% | 6 |
| 5+ bedrooms | 5.8% | 6 |
What Each Home Size Earns in Santa Luce
A typical one-bedroom home in Santa Luce earned €3,760 over the past year, against €9,260 for a two-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 45 | €3,760 | €10,600 | €123 | 36% |
| 2 bedrooms | 35 | €9,260 | €12,800 | €141 | 42% |
How Many Guests Do Airbnbs in Santa Luce Sleep?
Most Santa Luce listings are sized for couples and small families: 62% sleep four guests or fewer, and just 13% take eight or more.
Santa Luce listings by guest capacity
Share of listings by the number of guests they sleep
14%
12%
36%
11%
13%
1%
13%
Guest capacity in numbers
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 2 guests | 14.4% | 15 |
| 3 guests | 11.5% | 12 |
| 4 guests | 35.6% | 37 |
| 5 guests | 10.6% | 11 |
| 6 guests | 13.5% | 14 |
| 7 guests | 1.0% | 1 |
| 8+ guests | 13.5% | 14 |
How Santa Luce Airbnb Listings Are Set Up
Santa Luce hosts set up an average of 3.1 beds per listing. Only 37% of listings show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 14
- Beds per listing
- 3.1
- Show exact location
- 37%
What Amenities Do Airbnb Listings in Santa Luce Offer?
Pools are close to standard in Santa Luce: 78% of listings have one, and 93% offer free parking on site.
Share of Santa Luce listings with each common amenity
Airbnb Amenities Linked to Higher Revenue in Santa Luce
Listings in Santa Luce with an EV charger earned about 4.5 times as much a year, on average, as those without: €46,000 against €10,200. The gap is smaller for an outdoor dining area (about 3.5 times as much) and a hammock (about 3.5 times as much). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.
Revenue gap for Santa Luce listings with each amenity
How much more listings with the amenity earned in a year than those without, and the share of listings that have it
Revenue by amenity in numbers
| Amenity | Listings with it | Avg. revenue with | Avg. revenue without | Revenue gap |
|---|---|---|---|---|
| EV charger | 16% | €46,000 | €10,200 | +352% |
| Outdoor dining area | 69% | €20,200 | €5,730 | +253% |
| Hammock | 13% | €41,700 | €11,900 | +249% |
| Hot tub | 9% | €44,400 | €12,900 | +244% |
| Outdoor shower | 31% | €31,000 | €9,140 | +239% |
| Outdoor furniture | 58% | €22,200 | €6,850 | +224% |
| Air conditioning | 62% | €21,300 | €6,810 | +213% |
| Pool view | 9% | €38,800 | €13,500 | +189% |
| BBQ grill | 63% | €20,700 | €7,460 | +178% |
| Pool | 78% | €18,400 | €6,860 | +168% |
Guests
Who Books Airbnbs in Santa Luce?
Santa Luce runs on foreign visitors: 88% of guests who left reviews live outside Italy. Germany leads with 38% of reviewers, ahead of the Netherlands at 11%. Guests speak a mix of languages: English leads at 39%, followed by German and Italian.
88% of Santa Luce guests come from abroad
Where guests who left reviews live
- International 88%
- Domestic 12%
Where Santa Luce guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| Berlin | 5.1% |
| Munich | 3.5% |
| London | 2.7% |
| Milan | 2.0% |
Where Santa Luce guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| Germany | 38.1% |
| Italy | 12.2% |
| Netherlands | 10.7% |
| France | 7.0% |
| United Kingdom | 6.7% |
Languages spoken by Santa Luce guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| English | 39.2% |
| German | 23.3% |
| Italian | 9.8% |
| French | 8.4% |
| Spanish | 6.4% |
What Are Airbnb Guest Ratings in Santa Luce?
Santa Luce Airbnbs average 4.75 stars, and 25% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on location and value for money: both score 4.67, against 4.85 for check-in.
Check-in scores highest in Santa Luce; location and value tie for lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.74 |
| Cleanliness | 4.68 |
| Communication | 4.81 |
| Location | 4.67 |
| Check-in | 4.85 |
| Value | 4.67 |
Booking patterns
How Guests Book in Santa Luce: Stays, Rules and Fees
More than nine in ten Santa Luce listings are open to guests more than 180 days a year, but only 9% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 36% of listings; blocked nights include any the host closes off.
Days a year Santa Luce listings are open to guests
Share of listings by days a year
- 271-366 days 70%
- 181-270 days 21%
- 91-180 days 8%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 70.4% | 76 |
| 181-270 days | 21.3% | 23 |
| 91-180 days | 8.3% | 9 |
Days a year Santa Luce listings are booked or blocked
Share of listings by days a year
- 181-270 days 9%
- 91-180 days 21%
- 31-90 days 36%
- 1-30 days 33%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 9.3% | 10 |
| 91-180 days | 21.3% | 23 |
| 31-90 days | 36.1% | 39 |
| 1-30 days | 33.3% | 36 |
What Is the Average Length of Stay for Airbnb in Santa Luce?
The average Santa Luce booking lasts 5.7 nights, longest in February and shortest in December. Listings took about 12 bookings each over the year, some 1,230 in all. 44% of listings that give a check-in time set it at 3 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Santa Luce
Average nights per booking, by month of stay
Average 5.7 nights 8.5 nights 3.2 nights
Two-year average by calendar month.
Santa Luce Airbnb Minimum Stay Requirements
42% of listings in Santa Luce accept stays of one or two nights; the most common minimum is two nights.
Minimum stay set by Santa Luce listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in Santa Luce?
Firm is the most common cancellation policy in Santa Luce, used by 39% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. 46% of listings offer Flexible or Moderate terms and 43% use Firm or stricter ones, so neither camp dominates.
Cancellation policies of Santa Luce listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in Santa Luce?
About seven in ten Santa Luce listings charge a cleaning fee. The typical fee is €54, and some higher fees lift the average to €104. Spread over the average stay of 5.7 nights, that adds roughly €9 a night to what guests pay. For listings that charge one, cleaning fees make up about 6% of gross revenue.
- Median cleaning fee
- €54
- Average cleaning fee
- €104
- Listings charging a fee
- 70.4%
- Share of gross revenue
- 6.2%
Top earners
Top-Earning Airbnbs and Hosts in Santa Luce
The top-grossing Airbnb in Santa Luce, a seven-bedroom home, took in €153,000 over the past year, about 9.7 times the city's average of €15,800. Three of the six listings below have five or more bedrooms; the other three have two and four bedrooms.
Tuscan villa surrounded by greenery between the sea and the hills Entire home · 7 bedrooms Rated 4.71 
Villa with pool,tennis court,village walk distance Entire home · 10 bedrooms Rated 5.00 - Revenue
- €133,331
- Occupancy
- 46.5%
- Daily rate
- €872
Podere San Luigi - a real Tuscan experience Entire home · 4 bedrooms Rated 4.65 - Revenue
- €98,672
- Occupancy
- 66.6%
- Daily rate
- €564
Relax Private Villa w/Pool Biliardo By Tripcare Entire home · 5 bedrooms Rated 4.85 - Revenue
- €90,994
- Occupancy
- 53.4%
- Daily rate
- €827
Raffaello Apt. in the Tuscany Hills ~ Le Fraine Entire home · 2 bedrooms Rated 4.90 - Revenue
- €54,496
- Occupancy
- 69.2%
- Daily rate
- €240
Michelangelo apt ~ wild Tuscany Hills ~ Le Fraine Entire home · 2 bedrooms Rated 4.93 - Revenue
- €53,098
- Occupancy
- 63.4%
- Daily rate
- €265
Who Are the Top Airbnb Hosts in Santa Luce?
Pino is the top-grossing host in Santa Luce, with €365,000 in bookings across 8 listings over the past year. The market is concentrated: the ten top-grossing hosts run 41% of its 108 listings.
| # | Host | Listings | Gross revenue | Per listing | Avg. rating |
|---|---|---|---|---|---|
| Pino | 8 | €365,290 | €45,661 | 4.94/5 | |
| Giuseppe-Tuscany Holiday Rent | 9 | €188,755 | €20,973 | 4.72/5 | |
| Elio | 1 | €152,877 | €152,877 | 4.71/5 | |
| 4 | David | 1 | €98,672 | €98,672 | 4.65/5 |
| 5 | Tamara Und Roger | 5 | €91,517 | €18,303 | 4.99/5 |
| 6 | Tripcare | 1 | €90,994 | €90,994 | 4.85/5 |
| 7 | Tommaso | 8 | €73,798 | €9,225 | 4.75/5 |
| 8 | Sibilla | 6 | €57,416 | €9,569 | 4.82/5 |
| 9 | Toscana One Holiday Homes | 3 | €55,794 | €18,598 | 4.52/5 |
| 10 | Stefano | 2 | €48,334 | €24,167 | 4.78/5 |
Who Are the Airbnb Hosts in Santa Luce?
Only 11% of Santa Luce listings are classed as professionally managed. Superhosts run 44% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 70% of listings.
- Superhosts
- 43.5%
- Professional management
- 11.1%
- Cohosted listings
- 14.8%
- Instant Book enabled
- 48.1%
- Simplified Pricing
- 70.4%
Nearby markets
Santa Luce vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 15 km, Chianni (8 km away, 91 listings) earned the most per listing, about 30% more than Santa Luce.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Castellina Marittima 5 km | 39 | €7,797 | €135 | 34% |
| Chianni 8 km | 91 | €20,547 | €246 | 38% |
| Riparbella 11 km | 152 | €10,504 | €162 | 34% |
| Rosignano Marittimo 11 km | 356 | €10,676 | €166 | 35% |
| Cecina 11 km | 267 | €8,642 | €144 | 33% |
| Fauglia 13 km | 36 | €14,943 | €260 | 35% |
| Terricciola 14 km | 96 | €15,449 | €169 | 36% |
| Montescudaio 15 km | 58 | €9,048 | €130 | 33% |
Other Airbnb Markets in Tuscany
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See all 281 Tuscany Airbnb markets
Markets Similar to Santa Luce
Markets elsewhere in Italy with a similar nightly rate and occupancy to Santa Luce:
- Peschiera del Garda Airbnb data Italy · €181/night · 38.8%
- Dervio Airbnb data Italy · €179/night · 39.5%
- Desenzano del Garda Airbnb data Italy · €180/night · 38.6%
- Giarre Airbnb data Italy · €178/night · 38.8%
- Caprino Veronese Airbnb data Italy · €180/night · 40.2%
- Castellammare del Golfo Airbnb data Italy · €177/night · 40.1%
FAQ
Santa Luce Airbnb FAQ
How much do Airbnb hosts make in Santa Luce?
An active Santa Luce Airbnb grossed €15,804 on average in the 12 months to September 2026, according to AirROI's tracking of 108 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €2,900 or more in a typical month.
How much can I make on Airbnb in Santa Luce?
It depends most on the home's size, location and how it's run. The middle half of Santa Luce listings earn between €520 and €2,900 in a typical month, and the top tenth €5,130 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Santa Luce?
Listings in Santa Luce were booked on 39% of available nights over the past year. That compares with 38% for the Tuscany average. August is usually the busiest month.
How much does an Airbnb cost per night in Santa Luce?
The average booked night in Santa Luce cost €182 before fees. Half of listings charge between €89 and €185, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Santa Luce?
In Santa Luce, 99% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Santa Luce?
Yes, when it's run well. The average Santa Luce Airbnb grossed €15,804 in the 12 months to September 2026, 14% below the Tuscany average of €18,380. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €11,154 a year (about €930 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €1,980 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Santa Luce?
July usually pays best, averaging €4,230 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Santa Luce?
Each night a Santa Luce listing was open to book earned €86 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €162 or more.
How far in advance do guests book Airbnbs in Santa Luce?
Santa Luce stays were booked 63 days (about two months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in Santa Luce?
The average Santa Luce Airbnb stay lasted 5.7 nights over the past year. A listing took 12 reservations over the year on average.
How are Airbnbs in Santa Luce rated?
Guests rate Santa Luce Airbnbs 4.75 out of 5 on average. Guests score check-in highest and location lowest.
What are the best neighborhoods for Airbnb in Santa Luce?
Castello di Santa Luce, Santa Luce Village and Casciana Terme draw the most short-term rental interest in Santa Luce. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Santa Luce?
AirROI counted 108 active Airbnb listings in Santa Luce as of September 2026. The closest tracked market is Castellina Marittima, 5 km away.
How much are Airbnb cleaning fees in Santa Luce?
In Santa Luce, about seven in ten listings add a cleaning fee. The median fee is €54, and some higher fees lift the average to €104.
Method
About This Data
Figures on this page cover 108 active Airbnb listings in Santa Luce from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.