Villa Donna Camilla Entire home · 7 bedrooms Rated 4.91 - Revenue
- €135,621
- Occupancy
- 55.5%
- Daily rate
- €991
Airbnb market data · 202612 months to September 2026
The average Airbnb in Terricciola brought in €15,449 over the 12 months through September 2026, about 16% less than the Tuscany average of €18,380.
The short answer
Terricciola is priced below the Tuscany average. Listings averaged €169 a night, about 16% less than that average of €200, and were booked on 36% of available nights, close to its 38% occupancy.
Timing matters: in July, usually the best month, the average listing earns about 6.1 times as much as in February, usually the slowest.
With 96 active listings, Terricciola is the 97th-largest of 281 Tuscany markets AirROI tracks. From a year earlier, average revenue fell 4% while the number of active listings grew 14%.
Browse the live Terricciola Airbnb market See Every Terricciola ListingRevenue
Gross bookings per Terricciola listing averaged €15,449 over the 12 months to September 2026 (Tuscany average: €18,380), before cleaning, platform and management costs and taxes.
In a typical year, the average Terricciola listing brings in €4,160 in July, its best month, and €687 in February, its slowest. Both ends are close calls: July leads August by 1%, and February sits just 3% below January, so either pair can swap places in a given year. The three strongest months bring in 46% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 4.2 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 6.1 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, €2,040. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue and nightly rate; bookings peaked in August 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | €2,621 | 43.3% | €167 | €87 | 82 days | 4.4 nights |
| Oct 2025 | €1,621 | 33.7% | €155 | €52 | 61 days | 4.4 nights |
| Nov 2025 | €1,611 | 29.9% | €152 | €54 | 38 days | 5.1 nights |
| Dec 2025 | €760 | 17.5% | €157 | €25 | 53 days | 2.8 nights |
| Jan 2026 | €767 | 20.3% | €156 | €25 | 22 days | 3.6 nights |
| Feb 2026 | €544 | 22.1% | €154 | €19 | 21 days | 4.5 nights |
| Mar 2026 | €667 | 16.7% | €153 | €22 | 28 days | 4.5 nights |
| Apr 2026 | €1,595 | 28.9% | €159 | €53 | 49 days | 5.4 nights |
| May 2026 | €2,886 | 40.0% | €175 | €93 | 74 days | 6 nights |
| Jun 2026 | €3,600 | 47.7% | €224 | €120 | 74 days | 6.2 nights |
| Jul 2026 | €4,448 | 52.5% | €241 | €143 | 108 days | 5.8 nights |
| Aug 2026 | €3,775 | 56.3% | €234 | €122 | 85 days | 5.8 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole Terricciola market, enter its address and size in the Airbnb calculator, which compares it with similar listings nearby.
Profit
Yes, when it's run well. The average Terricciola Airbnb took in €15,449 in the 12 months to September 2026, and run by its owner at everyday costs, about €860 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €1,780 a month.
Cleaning it yourself keeps the €1,430 a year guests pay in cleaning fees, for about €980 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €740 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €14,019 | €28,630 |
| Cleaning fees guests pay9% of Terricciola bookings | €1,430 | €2,910 |
| Gross bookings | €15,449 | €31,540 |
| Running costs | ||
| Airbnb's feeAbout 12%: 15.5% for the 75% of Terricciola listings on Simplified Pricing, 3% for the rest | −€1,910 | −€3,900 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€1,430 | −€2,910 |
| Utilities and internetAbout 5% of bookings | −€770 | −€1,580 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€310 | −€630 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€460 | −€950 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€150 | −€150 |
| Permit and registrationWhere one is required | −€80 | −€80 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −€5,110 | −€10,200 |
| Left for housing costs, then profit | €10,339about €860 a month | €21,340about €1,780 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Terricciola's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Terricciola home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €2,630 a month, against €1,290 for the average one.
Occupancy
Terricciola listings were booked on 36% of the nights they were open over the past year, 2 percentage points below the Tuscany average (38%) and 3 points below the Italy average (39%). In a typical year, occupancy swings from 20% in January to 60% in August.
The busiest tenth of listings are booked about 4.5 times as often as the bottom quarter.
August is usually the busiest month in Terricciola, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
Nightly rates
The average nightly rate in Terricciola, known as ADR (average daily rate), was €169 over the past year, about 16% below the Tuscany average of €200 and about the same as the Italy average (€175). In a typical year, rates peak in July and August at about €210 and bottom out in March at about €145.
The top 10% charge about three times the rate of the bottom quarter.
July rates run 46% above March's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €170.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Terricciola it averaged €75 over the past year, from about €23 in a typical January to about €134 in a typical July.
Per open night, by tier:
July RevPAR is about 5.9 times January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €67. The 12-month RevPAR of €75 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Terricciola has one high season, May through September, which makes it a highly seasonal market. Business is slowest from October to April. A listing earns about five times as much a month in June through August as in December through February.
Average revenue by month in Terricciola
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, €2,070.
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | €709 |
| February | Low season | €687 |
| March | Low season | €1,450 |
| April | Low season | €1,540 |
| May | High season | €2,510 |
| June | High season | €3,240 |
| July | High season | €4,160 |
| August | High season | €4,100 |
| September | High season | €2,510 |
| October | Low season | €1,650 |
| November | Low season | €1,450 |
| December | Low season | €881 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonMay–September | €3,310 | 49% | €192 |
| Low seasonOctober–April | €1,190 | 28% | €154 |
Guests book Terricciola stays 70 days ahead on average (about two and a half months), so guests here plan well ahead. July stays are booked furthest out, about 107 days ahead, and January stays closest to arrival, about 25 days. A typical July booking is made in late March.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 70 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
All 96 active listings in Terricciola display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Terricciola.
Neighborhoods
AirROI's area guide picks Terricciola Historic Center and Chianti Region as the parts of Terricciola that draw short-term rental guests. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Terricciola Historic Center | Charming medieval village with stunning views of the Tuscan countryside. Ideal for guests seeking a tranquil getaway with cultural experiences. | Pieve di San Bartolomeo, Castello di Terricciola, Vineyards and wineries, Local artisan shops, Annual festivals |
| Chianti Region | Famous for its picturesque vineyards and wine production. Attracts food and wine enthusiasts year-round. | Chianti wine tours, Castles and villas, Wine tastings, Grapevine landscapes, Local trattorias |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
More than nine in ten Airbnbs in Terricciola are entire homes (94%), with private rooms at 6%. Apartments and condos are the most common property type at 57%, about twice the share of houses (28%).
Nearly all listings rent the whole place
Terricciola Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 93.8% | 90 |
| Private room | 6.3% | 6 |
Listings by property type
Terricciola Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 57.3% | 55 |
| House | 28.1% | 27 |
| Cabin/Outdoor | 13.5% | 13 |
| Hotel/Boutique | 1.0% | 1 |
Two-bedroom homes are the most common size in Terricciola (42% of entire homes), followed by one-bedroom homes (31%). Shares are of the 90 entire homes that give a bedroom count; rented rooms are left out.
Terricciola entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 2.2% | 2 |
| 1 bedroom | 31.1% | 28 |
| 2 bedrooms | 42.2% | 38 |
| 3 bedrooms | 14.4% | 13 |
| 4 bedrooms | 3.3% | 3 |
| 5+ bedrooms | 6.7% | 6 |
A typical one-bedroom home in Terricciola earned €4,930 over the past year, against €17,000 for a three-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 28 | €4,930 | €8,430 | €98 | 37% |
| 2 bedrooms | 38 | €6,200 | €9,300 | €130 | 33% |
| 3 bedrooms | 13 | €17,000 | €16,700 | €171 | 40% |
The most common capacity in Terricciola is four guests (36% of listings), and 29% of listings sleep six or more.
Terricciola listings by guest capacity
Share of listings by the number of guests they sleep
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 2 guests | 12.6% | 12 |
| 3 guests | 7.4% | 7 |
| 4 guests | 35.8% | 34 |
| 5 guests | 14.7% | 14 |
| 6 guests | 15.8% | 15 |
| 7 guests | 2.1% | 2 |
| 8+ guests | 11.6% | 11 |
Terricciola hosts set up an average of 3.2 beds per listing. About a third of listings (34%) show their exact location on the listing map; the rest show an approximate area.
Pools are common in Terricciola: 49% of listings have one, and 73% offer free parking on site.
Share of Terricciola listings with each common amenity
Guests
Terricciola runs on foreign visitors: nine in ten guests who left reviews live outside Italy. Germany leads with 24% of reviewers, ahead of France at 12%. Guests speak a mix of languages: English leads at 39%, followed by German and French.
90% of Terricciola guests come from abroad
Where guests who left reviews live
Where Terricciola guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Hamburg | 3.0% |
| Copenhagen | 2.3% |
| Berlin | 2.3% |
| London | 1.9% |
Where Terricciola guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Germany | 23.9% |
| France | 11.8% |
| Italy | 9.6% |
| United Kingdom | 8.8% |
| Netherlands | 6.6% |
Languages spoken by Terricciola guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 39.4% |
| German | 15.0% |
| French | 13.9% |
| Italian | 8.8% |
| Spanish | 8.0% |
Terricciola Airbnbs average 4.82 stars, and 34% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.76.
Communication scores highest in Terricciola; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.83 |
| Cleanliness | 4.80 |
| Communication | 4.86 |
| Location | 4.83 |
| Check-in | 4.85 |
| Value | 4.76 |
Booking patterns
95% of Terricciola listings are open to guests more than 180 days a year, but only 5% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 38% of listings; blocked nights include any the host closes off.
Days a year Terricciola listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 69.8% | 67 |
| 181-270 days | 25.0% | 24 |
| 91-180 days | 4.2% | 4 |
| 31-90 days | 1.0% | 1 |
Days a year Terricciola listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 1.0% | 1 |
| 181-270 days | 4.2% | 4 |
| 91-180 days | 27.1% | 26 |
| 31-90 days | 37.5% | 36 |
| 1-30 days | 30.2% | 29 |
The average Terricciola booking lasts 5.3 nights, longest in March and shortest in December. Listings took about 13 bookings each over the year, some 1,210 in all. 45% of listings that give a check-in time set it at 4 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Terricciola
Average nights per booking, by month of stay
Two-year average by calendar month.
49% of listings in Terricciola accept stays of one or two nights; the most common minimum is two nights.
Minimum stay set by Terricciola listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Moderate is the most common cancellation policy in Terricciola, used by 43% of listings; it refunds guests in full if they cancel at least five days before check-in. Hosts here lean flexible: about six in ten listings offer Flexible or Moderate terms, against 35% on Firm or stricter ones.
Cancellation policies of Terricciola listings, from most to least flexible
Share of listings by the policy they use
Nearly three-quarters of Terricciola listings charge a cleaning fee. The typical fee is €56, and some higher fees lift the average to €88. Spread over the average stay of 5.3 nights, that adds roughly €11 a night to what guests pay. For listings that charge one, cleaning fees make up about 9% of gross revenue.
Top earners
The top-grossing Airbnb in Terricciola, a seven-bedroom home, took in €136,000 over the past year, about 8.8 times the city's average of €15,400. Five of the six listings below have five or more bedrooms; the other one has three bedrooms.
Villa Donna Camilla Entire home · 7 bedrooms Rated 4.91
Villa Castellina - a unique property in Tuscany Entire home · 6 bedrooms Rated 4.97
Villa San Marco with exclusive pool! Entire home · 6 bedrooms Rated 4.91
Badia di Morrona-Villa Selvicciola – Tuscany, Italy Entire home · 8 bedrooms
Casa Lanciotto Entire home · 5 bedrooms Rated 4.88
Lallina. House with a View Entire home · 3 bedrooms Rated 4.93 Only 10% of Terricciola listings are classed as professionally managed, though 29% of listings have a co-host. Superhosts run 42% of listings. 61% of listings accept Instant Book, so most stays are confirmed without the host's approval. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 75% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 14 km, Chianni (6 km away, 91 listings) earned the most per listing, about 33% more than Terricciola. Santa Luce was the busiest, booked on 39% of nights against 36% in Terricciola.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Capannoli 5 km | 31 | €8,145 | €187 | 30% |
| Chianni 6 km | 91 | €20,547 | €246 | 38% |
| Peccioli 7 km | 137 | €19,947 | €251 | 35% |
| Lajatico 9 km | 92 | €14,446 | €142 | 35% |
| Palaia 10 km | 135 | €19,982 | €317 | 30% |
| Pontedera 13 km | 53 | €11,386 | €157 | 38% |
| Santa Luce 14 km | 108 | €15,805 | €182 | 39% |
| Fauglia 14 km | 36 | €14,943 | €260 | 35% |
See all 281 Tuscany Airbnb markets
Markets elsewhere in Italy with a similar nightly rate and occupancy to Terricciola:
FAQ
An active Terricciola Airbnb grossed €15,449 on average in the 12 months to September 2026, according to AirROI's tracking of 96 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €2,370 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Terricciola listings earn between €565 and €2,370 in a typical month, and the top tenth €4,240 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Terricciola were booked on 36% of available nights over the past year. That compares with 38% for the Tuscany average. August is usually the busiest month.
The average booked night in Terricciola cost €169 before fees. Half of listings charge between €89 and €165; a few high-priced homes pull the average above that range.
All active Terricciola listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Terricciola Airbnb grossed €15,449 in the 12 months to September 2026, 16% below the Tuscany average of €18,380. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €10,339 a year (about €860 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €1,780 a month. Check a specific home in the Airbnb estimator.
July usually pays best, averaging €4,160 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Terricciola listing was open to book earned €75 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €125 or more.
Terricciola stays were booked 70 days (about two and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Terricciola Airbnb stay lasted 5.3 nights over the past year. A listing took 13 reservations over the year on average.
Guests rate Terricciola Airbnbs 4.82 out of 5 on average. Guests score communication highest and value lowest.
Terricciola Historic Center and Chianti Region draw the most short-term rental interest in Terricciola. The neighborhood guide explains what brings guests to each.
AirROI counted 96 active Airbnb listings in Terricciola as of September 2026. The closest tracked market is Capannoli, 5 km away.
In Terricciola, nearly three-quarters of listings add a cleaning fee. The median fee is €56, and some higher fees lift the average to €88.
Method
Figures on this page cover 96 active Airbnb listings in Terricciola from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.