Ishigaki, Okinawa Prefecture Airbnb Market Data 2026: STR Report & Statistics

Source: AirROI Reviewed by Jun Zhou, Founder @ AirROI

Updated: 2026-04-09

How much can you earn on Airbnb in Ishigaki, Okinawa Prefecture? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $22,702 per year — at a $178 nightly rate, 39.9% occupancy, and a $74 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

Ishigaki's 374 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 53.9% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is high and 98% of listings show active registration — compliance is the cost of entry. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.

Browse Live Ishigaki Airbnb Market

Search by revenue, occupancy & neighborhood on an interactive map

Open Atlas

Table of Contents [hide] [show]

What Are the Key Airbnb Metrics in Ishigaki?

In Ishigaki, the headline Airbnb metrics are $22,702 in average annual revenue,39.9% occupancy, $178 ADR, and $74 in RevPAR, and guests book about 48 days in advance.

Avg. Daily Rate (ADR)(?)

$178

The average rental revenue earned for an occupied room per day in Ishigaki.

Occupancy Rate(?)

39.9%

Moderate demand with booking opportunities.

Avg. Annual Revenue(?)

$22,702

Average annual income for an Airbnb listing in Ishigaki. Factors like property type, size, and location influence actual earnings.

RevPAR(?)

$74

Revenue per available rental night, combining occupancy and ADR into one efficiency metric.

Revenue Growth YoY(?)

9.4%

Positive growth (9.4%) vs. last year.

Active Airbnb Listings(?)

374

Total number of active short-term rentals listed.

Avg. Booking Lead Time(?)

48 days

How far in advance guests typically book in Ishigaki. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.

STR Regulation Level(?)

High

Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).

Peak Revenue Month(?)

August

The month with the highest average earnings, indicating peak season in Ishigaki.

Lowest Revenue Month(?)

February

The month with the lowest average earnings, indicating the low season in Ishigaki.

Airbnb Data API

Access this data programmatically. 22 endpoints, 20M+ properties, 190+ countries.

API Access

How Much Do Airbnb Hosts Earn Monthly in Ishigaki?

Understanding the monthly revenue variations for Airbnb listings in Ishigaki is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ishigaki is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ishigaki across different performance tiers:

Best-in-class properties (Top 10%) achieve $5,177+ monthly, often utilizing dynamic pricing and superior guest experiences.
Strong performing properties (Top 25%) earn $3,266 or more, indicating effective management and desirable locations/amenities.
Typical properties (Median) generate around $1,787 per month, representing the average market performance.
Entry-level properties (Bottom 25%) see earnings around $851, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ishigaki

What Is the Monthly Airbnb Occupancy Rate in Ishigaki?

Maximize your bookings by understanding the Ishigaki STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ishigaki:

Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
Typical properties (Median) have an occupancy rate around 41%.
Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ishigaki

What Is the Average Airbnb Nightly Rate in Ishigaki?

Effective short term rental pricing strategy in Ishigaki involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ishigaki typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

Best-in-class properties (Top 10%) command rates of $314+ per night, often due to premium features or locations.
Strong performing properties (Top 25%) achieve nightly rates of $202 or more.
Typical properties (Median) charge around $139 per night.
Entry-level properties (Bottom 25%) earn around $90 per night.

Average Daily Rate (ADR) Trend by Month in Ishigaki

What Is the RevPAR for Airbnb in Ishigaki?

RevPAR in Ishigaki is currently $74. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

Entry-level properties (Bottom 25%) see $29 RevPAR.
Typical properties (Median) generate $53 RevPAR.
Strong performers (Top 25%) earn $100 RevPAR.
Best-in-class (Top 10%) achieve $153 RevPAR.

Average Monthly RevPAR Trend in Ishigaki

RevPAR Insights for Ishigaki

The average RevPAR in Ishigaki is $74. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
The gap between the top 10% ($153) and bottom 25% ($29) is $124, indicating significant performance disparity driven by property quality, pricing strategy, and location.
RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

Track your own RevPAR monthly against these Ishigaki benchmarks. If your RevPAR falls below the median of $53, examine whether low occupancy or low ADR is the primary drag.
Top-quartile listings achieve $100+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

Get Live Ishigaki Market Intelligence 👇

🏠

Explore Real-time Analytics

When Is the Peak Season for Airbnb in Ishigaki?

Ishigaki's peak Airbnb season falls in August, July, October, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, July, October)

Revenue averages $3,603 per month
Occupancy rates average 54.2%
Daily rates average $206

Shoulder Season

Revenue averages $2,383 per month
Occupancy maintains around 43.0%
Daily rates hold near $178

Low Season (January, February, March)

Revenue drops to average $1,482 per month
Occupancy decreases to average 32.2%
Daily rates adjust to average $156

Seasonality Insights for Ishigaki

Airbnb seasonality in Ishigaki is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
During the high season, the absolute peak month showcases Ishigaki's highest earning potential, with monthly revenues climbing to $4,139, occupancy reaching 56.2%, and ADRs peaking at $220.
Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,279, occupancy could drop to 29.1%, and ADRs may adjust to $150.
Lower occupancy paired with meaningful seasonality means hosts in Ishigaki need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Ishigaki, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
In a highly seasonal market like Ishigaki, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Ishigaki?

Yes, Ishigaki, Okinawa Prefecture, Japan enforces high STR regulations and 98% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Ishigaki to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 98% licensed listings)

What Are the Best Neighborhoods for Airbnb in Ishigaki?

Location within Ishigaki matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.

Best neighborhoods for Airbnb in Ishigaki
Neighborhood / Area	Why Host Here? (Target Guests & Appeal)	Key Attractions & Landmarks
Kabira Bay	Famous for its stunning turquoise waters and beautiful scenery. A top destination for tourists looking for beach activities and natural beauty.	Kabira Bay, Kabira Park, Snorkeling, Glass-bottom boat tours, Ishigaki Island climate
Yonehara Beach	Renowned for its clear waters and excellent snorkeling opportunities. A serene location that's perfect for families and beach lovers.	Yonehara Beach, Coral reefs, Water sports, Sunset views, Nearby local eateries
Ishigaki Island Observatory	Offers panoramic views of Ishigaki Island and surrounding islands. A popular spot for tourists seeking breathtaking scenery.	Ishigaki Island Observatory, Observation deck, Walking trail, Photography opportunities
Mizuhiko Beach	A beautiful, tranquil beach known for its calm waters and soft sand. Ideal for relaxation and water activities.	Mizuhiko Beach, Swimming, Sunbathing, Family-friendly facilities
Tamatorizaki Observatory	One of the best spots to watch sunsets and the beauty of the Okinawan coastline. Attracts nature enthusiasts and photographers.	Tamatorizaki Observatory, Scenic views, Nature trails, Visitor center
Ishigaki City	The urban center of the island known for its shops, restaurants, and vibrant nightlife. Appeals to travelers looking for convenience and local culture.	Ishigaki City Public Market, Yoko Gushiken's Bar, Isolated cafes, Local shops, Cultural events
Banna Park	A large park with extensive walking trails and lush greenery. Great for families and outdoor activities, with options for picnics and relaxation.	Banna Park, Walking trails, Playgrounds, Viewing platforms, Botanical gardens
Sukuji Beach	A popular beach known for its white sand and clear waters, perfect for swimming and beach fun. Great for tourists seeking beach access and activities.	Sukuji Beach, Beach volleyball, Snorkeling, Restaurants nearby, Sunbathing spots

Because Ishigaki has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.

What Types of Properties Are on Airbnb in Ishigaki?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ishigaki

The Ishigaki Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 74.1% of the 374 active rentals. This indicates strong guest preference for privacy and space.
Looking at the property type distribution in Ishigaki, House properties are the most common (54.5%), reflecting the local real estate landscape.
Houses represent a significant 54.5% portion, catering likely to families or larger groups.
The presence of 12.8% Hotel/Boutique listings indicates integration with traditional hospitality.
Smaller segments like outdoor/unique, others (combined 5.0%) offer potential for unique stay experiences.

Ishigaki Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ishigaki

The dominant room capacity in Ishigaki is 1 bedroom listings, making up 42% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
Together, 1 bedroom and 2 bedrooms properties represent 63.9% of the active Airbnb listings in Ishigaki, indicating a high concentration in these sizes.
A significant 23.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ishigaki.

Ishigaki Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ishigaki

The most common guest capacity trend in Ishigaki vacation rentals is listings accommodating 8+ guests (23%). This suggests the primary traveler segment is likely larger groups.
Properties designed for 8+ guests and 6 guests dominate the Ishigaki STR market, accounting for 40.6% of listings.
47.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ishigaki.
On average, properties in Ishigaki are equipped to host 4.7 guests.

How Do Listings in Ishigaki Compare on Quality?

Listing quality in Ishigaki can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)

40.4

More photos correlate with higher conversion rates.

Average Beds per Listing(?)

4.5

Reflects the capacity profile of the local supply.

Exact Location Enabled(?)

32.9%

Builds guest trust and improves booking confidence.

Listing Quality Insights for Ishigaki

At 40.4 photos per listing on average, Ishigaki hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
32.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
Use these quality indicators as a self-audit checklist. Listings that exceed the Ishigaki averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Ishigaki?

Amenity Prevalence

Amenity Insights for Ishigaki

Essential amenities in Ishigaki that guests expect include: Air conditioning, Wifi. Lacking these (any) could significantly impact bookings.
Popular amenities like Washer, Smoke alarm, Hair dryer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

Ensure your listing includes all essential amenities for Ishigaki: Air conditioning, Wifi.
Prioritize adding missing essentials: Air conditioning, Wifi.
Consider adding popular differentiators like Washer or Smoke alarm to increase appeal.
Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
Regularly check competitor amenities in Ishigaki to stay competitive.

Which Airbnb Amenities Boost Revenue in Ishigaki?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Ishigaki, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

Amenity	Prevalence	Revenue With	Revenue Without	Revenue Uplift
PoolHigh opportunity	7.8%	$57,065	$19,813	188.0%
Free parking on premises	85.8%	$24,973	$8,946	179.2%
Sun loungersHigh opportunity	5.6%	$50,384	$21,055	139.3%
Bread makerHigh opportunity	1.6%	$52,845	$22,210	137.9%
Beach essentialsHigh opportunity	8.6%	$45,239	$20,593	119.7%
Bathtub	54.5%	$30,077	$13,852	117.1%
Gym	11.0%	$43,333	$20,162	114.9%
CribHigh opportunity	8.6%	$43,668	$20,740	110.6%
BBQ grill	32.4%	$35,097	$16,774	109.2%
Pack ’n play/Travel cribHigh opportunity	4.5%	$44,904	$21,645	107.5%

Revenue Impact Insights for Ishigaki

Pool tops the revenue impact list with a 188.0% uplift — listings with this amenity earn $57,065 vs. $19,813 without it.
High-opportunity amenities — Pool, Sun loungers, Bread maker — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
Free parking on premises — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.

Recommendations for Hosts

Prioritize adding Pool — it has the best combination of high revenue impact and low market saturation in Ishigaki.
Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Ishigaki STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ishigaki. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ishigaki Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International

Top 5 Cities of Origin

Top 5 Countries of Origin

Top 5 Languages Spoken

Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ishigaki

The typical guest profile for Airbnb in Ishigaki consists of predominantly international visitors (72%), with top international origins including Hong Kong, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
Domestic travelers account for 27.7% of guests.
Key international markets include Japan (27.7%) and Hong Kong (9.4%).
Top languages spoken are English (38.8%) followed by Japanese (19%).
A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

Focus marketing internationally, particularly towards travelers from Hong Kong.
Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
Highlight unique local experiences or amenities relevant to the primary guest profile.
Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Ishigaki?

Listings in Ishigaki average 4.77 out of 5 overall, with about 51.7 reviews per active listing and 24.6% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Ishigaki

An average rating of 4.77 places Ishigaki in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
The strongest subcategory is Communication (4.82), while Location (4.68) trails behind — a useful signal for hosts looking to prioritize upgrades.
24.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
With only 24.6% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.

Ishigaki Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ishigaki

The most common availability pattern in Ishigaki falls within the 271-366 days range, representing 39.8% of listings. This suggests many properties have significant open periods on their calendars.
Approximately 77.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
For booked days, the 91-180 days range is most frequent in Ishigaki (37.7%), reflecting common guest stay durations or potential owner blocking patterns.
A notable 24.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Ishigaki?

Average Booking Lead Time by Month

Booking Lead Time Insights for Ishigaki

The overall average booking lead time for vacation rentals in Ishigaki is 48 days.
Guests book furthest in advance for stays during August (average 64 days), likely coinciding with peak travel demand or local events.
The shortest booking windows occur for stays in February (average 43 days), indicating more last-minute travel plans during this time.
Seasonally, Summer (56 days avg.) sees the longest lead times, while Winter (44 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Ishigaki.
For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 64 days out to capitalize on advance planning.
Target marketing efforts for the Summer season well in advance (at least 56 days) to capture early planners.
Monitor your own booking lead times against these Ishigaki averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Ishigaki?

Guests in Ishigaki stay about 3.8 nights on average, generating roughly 10,884 reservations and 29.3 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Ishigaki

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Ishigaki

A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
At 29.3 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
Stay lengths peak in Dec (3.8 nights) and shorten in May (3.1 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Ishigaki Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (51.1%)

1 Night

191 listings

51.1% of total

2 Nights (25.4%)

2 Nights

95 listings

25.4% of total

3 Nights (1.6%)

3 Nights

6 listings

1.6% of total

4-6 Nights (0.3%)

4-6 Nights

1 listings

0.3% of total

30+ Nights (21.7%)

30+ Nights

81 listings

21.7% of total

Key Insights

The most prevalent minimum stay requirement in Ishigaki is 1 Night, adopted by 51.1% of listings. This highlights the market's preference for shorter, flexible bookings.
A strong majority (76.5%) of the Ishigaki Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
A significant segment (21.7%) caters to monthly stays (30+ nights) in Ishigaki, pointing to opportunities in the extended-stay market.

Recommendations

Align with the market by considering a 1 Night minimum stay, as 51.1% of Ishigaki hosts use this setting.
Explore offering discounts for stays of 30+ nights to attract the 21.7% of the market seeking extended stays.
Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ishigaki.

Ishigaki Airbnb Cancellation Policy Trends Analysis (2026)

Limited

2 listings

0.5% of total

Super Strict 30 Days

12 listings

3.2% of total

Flexible (18.7%)

Flexible

70 listings

18.7% of total

Moderate (36.9%)

Moderate

138 listings

36.9% of total

Firm (32.4%)

Firm

121 listings

32.4% of total

Strict (8.3%)

Strict

31 listings

8.3% of total

Cancellation Policy Insights for Ishigaki

The prevailing Airbnb cancellation policy trend in Ishigaki is Moderate, used by 36.9% of listings.
There's a relatively balanced mix between guest-friendly (55.6%) and stricter (40.7%) policies, offering choices for different guest needs.
Strict cancellation policies are quite rare (8.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

Consider adopting a Moderate policy to align with the 36.9% market standard in Ishigaki.
Using a Strict policy might deter some guests, as only 8.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
Regularly review your cancellation policy against competitors and market demand shifts in Ishigaki.

How Much Are Airbnb Cleaning Fees in Ishigaki?

Cleaning fees in Ishigaki are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee

$58

Median Cleaning Fee

$56

Listings Charging a Fee

67.9%

Fee as Revenue Share

7.8%

Cleaning Fee Insights for Ishigaki

About 67.9% of Ishigaki listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
The average cleaning fee of $58 is close to the median ($56), suggesting a relatively consistent fee structure across the market.
Cleaning fees represent 7.8% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

Price your cleaning fee competitively against the Ishigaki median of $56. Fees significantly above market norms can deter bookings, especially for shorter stays.
Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

$398.62

Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Ishigaki?

Learn from the best! This table showcases top-performing Airbnb hosts in Ishigaki based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Ishigaki by revenue
Host Name	Properties	Grossing Revenue	Stay Reviews	Avg Rating
Ryohei	9	$567,565	348	4.70/5.0
Ryo	13	$481,027	650	4.74/5.0
More	13	$305,417	812	4.74/5.0
Hisayuki	7	$277,416	889	4.78/5.0
Core	5	$237,897	341	4.95/5.0
Ryu	6	$232,501	622	4.80/5.0
東方旅泊	3	$229,775	193	4.71/5.0
Chris	2	$228,798	29	5.00/5.0
ベンジャミン	2	$217,625	95	4.96/5.0
Ishigaki Hira-Hira あけびの見えないおもて	5	$213,247	141	4.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ishigaki.

Who Are the Airbnb Hosts in Ishigaki?

Ishigaki has a relatively balanced host base.

Superhosts

46.8%

Professional Management

0.0%

Cohosted Listings

34.2%

Instant Book Enabled

4.8%

Simplified Pricing

79.9%

Host Profile Insights for Ishigaki

A 46.8% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
4.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
79.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
With 34.2% cohosted listings, there may be a growing local market for property management services.
Benchmark your host metrics against these Ishigaki averages regularly and adjust your hosting strategy based on what top performers do differently.

How Does Ishigaki's Airbnb Market Compare to Nearby Cities?

How does the Ishigaki Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Miyakojima, Ishigaki has 3 percentage points lower occupancy and about $77 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Ishigaki — performance comparison
Market	Active Properties	Monthly Revenue	Daily Rate	Avg. Occupancy
Miyakojima	240	$2,842	$255.37	43%
Taketomi	15	$1,696	$182.18	41%

Frequently Asked Questions About Airbnb in Ishigaki

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Ishigaki.

How much do Airbnb hosts make in Ishigaki?

Ishigaki hosts earn about $22,702 per year on average, with an average nightly rate of $178 and RevPAR of $74. Those figures describe the typical revenue environment for active listings in Ishigaki, Okinawa Prefecture, not the ceiling for the best operators. Source: AirROI 2026 data, Ishigaki market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Ishigaki?

The average Airbnb occupancy rate in Ishigaki is 39.9%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Ishigaki?

Listings in Ishigaki average $178 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Ishigaki?

Ishigaki currently has about 374 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Ishigaki?

AirROI currently classifies the short-term rental regulation level in Ishigaki as High. The dataset also shows about 98.4% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Ishigaki?

RevPAR in Ishigaki is about $74. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Ishigaki?

Occupancy of 39.9% means Ishigaki is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $22,702, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Ishigaki?

The average booking lead time in Ishigaki is about 48 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Ishigaki?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Ishigaki include Kabira Bay, Yonehara Beach, Ishigaki Island Observatory. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Ishigaki?

entire_home listings make up 74.1% of the active supply in Ishigaki. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Ishigaki compare to nearby Airbnb markets?

Among neighboring markets, Miyakojima posts $34,103 in average annual revenue with 42.6% occupancy, compared to Ishigaki's $22,702 and 39.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Ishigaki?

The average Airbnb stay length in Ishigaki is about 3.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Ishigaki?

Airbnb listings in Ishigaki average 4.77 out of 5 overall. About 24.6% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Ishigaki?

Pool and Free parking on premises are among the strongest revenue-linked amenities in Ishigaki. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Ishigaki?

Yes. About 67.9% of active Airbnb listings in Ishigaki charge a cleaning fee, and the average fee is $58. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Ishigaki?

A 46.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.