Yomitan, Okinawa Prefecture Airbnb Market Data 2026: STR Report & Statistics

Source: AirROI Reviewed by Jun Zhou, Founder @ AirROI

Updated: 2026-04-09

How much can you earn on Airbnb in Yomitan, Okinawa Prefecture? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $29,734 per year — at a $166 nightly rate, 50.4% occupancy, and a $87 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

At 158 active listings, Yomitan is a boutique market where solid booking activity throughout the year. Supply grew 66.3% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is high and 98% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Yomitan?

In Yomitan, the headline Airbnb metrics are $29,734 in average annual revenue,50.4% occupancy, $166 ADR, and $87 in RevPAR, and guests book about 50 days in advance.

Avg. Daily Rate (ADR)(?)

$166

The average rental revenue earned for an occupied room per day in Yomitan.

Occupancy Rate(?)

50.4%

High demand. Good booking frequency.

Avg. Annual Revenue(?)

$29,734

Average annual income for an Airbnb listing in Yomitan. Factors like property type, size, and location influence actual earnings.

RevPAR(?)

$87

Revenue per available rental night, combining occupancy and ADR into one efficiency metric.

Revenue Growth YoY(?)

31.3%

Strong growth (31.3%) vs. last year.

Active Airbnb Listings(?)

158

Total number of active short-term rentals listed.

Avg. Booking Lead Time(?)

50 days

How far in advance guests typically book in Yomitan. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.

STR Regulation Level(?)

High

Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).

Peak Revenue Month(?)

August

The month with the highest average earnings, indicating peak season in Yomitan.

Lowest Revenue Month(?)

January

The month with the lowest average earnings, indicating the low season in Yomitan.

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How Much Do Airbnb Hosts Earn Monthly in Yomitan?

Understanding the monthly revenue variations for Airbnb listings in Yomitan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Yomitan is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Yomitan across different performance tiers:

Best-in-class properties (Top 10%) achieve $5,954+ monthly, often utilizing dynamic pricing and superior guest experiences.
Strong performing properties (Top 25%) earn $4,108 or more, indicating effective management and desirable locations/amenities.
Typical properties (Median) generate around $2,330 per month, representing the average market performance.
Entry-level properties (Bottom 25%) see earnings around $982, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Yomitan

What Is the Monthly Airbnb Occupancy Rate in Yomitan?

Maximize your bookings by understanding the Yomitan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Yomitan:

Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
Strong performing properties (Top 25%) maintain 76% or higher occupancy, suggesting good market fit and guest satisfaction.
Typical properties (Median) have an occupancy rate around 57%.
Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Yomitan

What Is the Average Airbnb Nightly Rate in Yomitan?

Effective short term rental pricing strategy in Yomitan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Yomitan typically peaks in August and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

Best-in-class properties (Top 10%) command rates of $309+ per night, often due to premium features or locations.
Strong performing properties (Top 25%) achieve nightly rates of $226 or more.
Typical properties (Median) charge around $141 per night.
Entry-level properties (Bottom 25%) earn around $89 per night.

Average Daily Rate (ADR) Trend by Month in Yomitan

What Is the RevPAR for Airbnb in Yomitan?

RevPAR in Yomitan is currently $87. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

Entry-level properties (Bottom 25%) see $32 RevPAR.
Typical properties (Median) generate $72 RevPAR.
Strong performers (Top 25%) earn $121 RevPAR.
Best-in-class (Top 10%) achieve $179 RevPAR.

Average Monthly RevPAR Trend in Yomitan

RevPAR Insights for Yomitan

The average RevPAR in Yomitan is $87. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
The gap between the top 10% ($179) and bottom 25% ($32) is $147, indicating significant performance disparity driven by property quality, pricing strategy, and location.
RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

Track your own RevPAR monthly against these Yomitan benchmarks. If your RevPAR falls below the median of $72, examine whether low occupancy or low ADR is the primary drag.
Top-quartile listings achieve $121+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Yomitan?

Yomitan's peak Airbnb season falls in August, July, September, while the softest stretch is January, April, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (August, July, September)

Revenue averages $3,826 per month
Occupancy rates average 60.2%
Daily rates average $190

Shoulder Season

Revenue averages $2,708 per month
Occupancy maintains around 53.7%
Daily rates hold near $158

Low Season (January, April, December)

Revenue drops to average $2,202 per month
Occupancy decreases to average 45.6%
Daily rates adjust to average $152

Seasonality Insights for Yomitan

Airbnb seasonality in Yomitan is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
During the high season, the absolute peak month showcases Yomitan's highest earning potential, with monthly revenues climbing to $4,501, occupancy reaching 64.2%, and ADRs peaking at $204.
Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,873, occupancy could drop to 39.0%, and ADRs may adjust to $145.
Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Yomitan.

Seasonal Strategies for Maximizing Profit

Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Yomitan, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
In a highly seasonal market like Yomitan, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Yomitan?

Yes, Yomitan, Okinawa Prefecture, Japan enforces high STR regulations and 98% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Yomitan to ensure full compliance before hosting.

(Source: AirROI data, 2026, based on 98% licensed listings)

What Are the Best Neighborhoods for Airbnb in Yomitan?

Yomitan is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.

Best neighborhoods for Airbnb in Yomitan
Neighborhood / Area	Why Host Here? (Target Guests & Appeal)	Key Attractions & Landmarks
Cape Zampa	A stunning coastal area known for its scenic views and crystal-clear waters. Ideal for tourists seeking natural beauty and outdoor activities such as snorkeling and surfing.	Cape Zampa Lighthouse, Zampa Beach, Yomitan Pottery Village, Sunset Beach, Tropical Beach
Yomitan Village	A charming village that blends traditional Ryukan culture with beautiful beaches. Great for visitors looking for a peaceful retreat with local charm.	Yomitan Museum of History and Folklore, Murasakimura Village, Nirai Kanai Bridge, Yomitan Sunset Park, Okinawa World
Nirai Kanai Bridge	An iconic bridge connecting Yomitan to the breathtaking shores of Okinawa. A popular spot for photographers and visitors seeking picturesque views.	Nirai Kanai Bridge, Tropical Beach, Cape Maeda, Blue Cave, Beach Activities
Sobe Beach	A tranquil beach known for its soft sand and clear waters, perfect for sunbathing and family-friendly water activities.	Sobe Beach, Yomitan Park, Marine activities, Local eateries, Sunset views
American Village	A lively entertainment complex that offers a unique blend of American culture and Okinawan charm. It draws tourists looking for shopping, dining, and nightlife.	Shopping plazas, Restaurants, Amusement facilities, Live performances, Family-friendly attractions
Zampa Misaki	Known for its picturesque cliffs and ocean views, this area provides a relaxing environment for those who love nature and scenic landscapes.	Zampa Misaki Cliff, Scenic spots, Hiking trails, Local seafood eateries, Photography opportunities
Gahuna Beach	A beautiful beach known for its less crowded environment, perfect for travelers seeking serenity and relaxation by the sea.	Gahuna Beach, Snorkeling spots, Beachfront dining, Sunsets, Relaxation
Yomitan Craft Village	A hub for traditional crafts and local artistry, this area attracts those interested in Okinawan culture and handmade goods.	Pottery workshops, Craft shops, Cultural experiences, Local art displays, Historical insights

Because Yomitan has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.

What Types of Properties Are on Airbnb in Yomitan?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Yomitan

The Yomitan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 74.7% of the 158 active rentals. This indicates strong guest preference for privacy and space.
Looking at the property type distribution in Yomitan, House properties are the most common (60.1%), reflecting the local real estate landscape.
Houses represent a significant 60.1% portion, catering likely to families or larger groups.
The presence of 9.5% Hotel/Boutique listings indicates integration with traditional hospitality.
Smaller segments like outdoor/unique, others (combined 1.9%) offer potential for unique stay experiences.

Yomitan Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Yomitan

The dominant room capacity in Yomitan is 3 bedrooms listings, making up 25.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
Together, 3 bedrooms and 1 bedroom properties represent 46.2% of the active Airbnb listings in Yomitan, indicating a high concentration in these sizes.
A significant 46.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Yomitan.

Yomitan Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Yomitan

The most common guest capacity trend in Yomitan vacation rentals is listings accommodating 8+ guests (46.8%). This suggests the primary traveler segment is likely larger groups.
Properties designed for 8+ guests and 6 guests dominate the Yomitan STR market, accounting for 55.7% of listings.
63.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Yomitan.
On average, properties in Yomitan are equipped to host 5.5 guests.

How Do Listings in Yomitan Compare on Quality?

Listing quality in Yomitan can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)

56.9

More photos correlate with higher conversion rates.

Average Beds per Listing(?)

Reflects the capacity profile of the local supply.

Exact Location Enabled(?)

34.8%

Builds guest trust and improves booking confidence.

Listing Quality Insights for Yomitan

At 56.9 photos per listing on average, Yomitan hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
34.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
Use these quality indicators as a self-audit checklist. Listings that exceed the Yomitan averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Yomitan?

Amenity Prevalence

Amenity Insights for Yomitan

Essential amenities in Yomitan that guests expect include: Air conditioning, Hair dryer, Wifi, Smoke alarm, Free parking on premises, Shampoo, Refrigerator, Fire extinguisher. Lacking these (any) could significantly impact bookings.
Popular amenities like Dishes and silverware, Microwave are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

Ensure your listing includes all essential amenities for Yomitan: Air conditioning, Hair dryer, Wifi, Smoke alarm, Free parking on premises, Shampoo, Refrigerator, Fire extinguisher.
Prioritize adding missing essentials: Air conditioning, Hair dryer, Wifi, Smoke alarm, Free parking on premises, Shampoo, Refrigerator, Fire extinguisher.
Consider adding popular differentiators like Dishes and silverware or Microwave to increase appeal.
Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
Regularly check competitor amenities in Yomitan to stay competitive.

Which Airbnb Amenities Boost Revenue in Yomitan?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Yomitan, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

Amenity	Prevalence	Revenue With	Revenue Without	Revenue Uplift
Kitchen	90.5%	$32,537	$3,012	980.4%
Washer	89.9%	$32,219	$7,679	319.6%
Refrigerator	96.2%	$30,471	$11,052	175.7%
Rice maker	60.8%	$39,244	$15,008	161.5%
Bathtub	63.9%	$38,181	$14,767	158.6%
Exterior security cameras on property	49.4%	$42,841	$16,954	152.7%
Board gamesHigh opportunity	5.7%	$64,940	$27,607	135.2%
Gym	18.4%	$53,096	$24,482	116.9%
Sound system	14.6%	$54,146	$25,575	111.7%
Stove	77.8%	$33,651	$15,968	110.7%

Revenue Impact Insights for Yomitan

Kitchen tops the revenue impact list with a 980.4% uplift — listings with this amenity earn $32,537 vs. $3,012 without it.
High-opportunity amenities — Board games — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
Kitchen, Washer, Refrigerator — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

Prioritize adding Board games — it has the best combination of high revenue impact and low market saturation in Yomitan.
Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Yomitan STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Yomitan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Yomitan Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International

Top 5 Cities of Origin

Top 5 Countries of Origin

Top 5 Languages Spoken

Guest Age Distribution (Birth Decade)

Guest Profile Summary for Yomitan

The typical guest profile for Airbnb in Yomitan consists of predominantly international visitors (86%), with top international origins including Japan, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
Domestic travelers account for 14.5% of guests.
Key international markets include United States (16.7%) and Japan (14.5%).
Top languages spoken are English (41.6%) followed by Chinese (18.1%).
A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

Focus marketing internationally, particularly towards travelers from Japan.
Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
Highlight unique local experiences or amenities relevant to the primary guest profile.
Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Yomitan?

Listings in Yomitan average 4.82 out of 5 overall, with about 74.6 reviews per active listing and 34.8% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Yomitan

With an overall rating of 4.82, Yomitan listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
The strongest subcategory is Communication (4.85), while Location (4.68) trails behind — a useful signal for hosts looking to prioritize upgrades.
34.8% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Yomitan Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Yomitan

The most common availability pattern in Yomitan falls within the 91-180 days range, representing 33.5% of listings. This suggests many properties have significant open periods on their calendars.
Approximately 53.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
For booked days, the 181-270 days range is most frequent in Yomitan (33.5%), reflecting common guest stay durations or potential owner blocking patterns.
A notable 46.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Yomitan?

Average Booking Lead Time by Month

Booking Lead Time Insights for Yomitan

The overall average booking lead time for vacation rentals in Yomitan is 50 days.
Guests book furthest in advance for stays during October (average 69 days), likely coinciding with peak travel demand or local events.
The shortest booking windows occur for stays in June (average 40 days), indicating more last-minute travel plans during this time.
Seasonally, Fall (55 days avg.) sees the longest lead times, while Winter (44 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Yomitan.
For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 69 days out to capitalize on advance planning.
Target marketing efforts for the Fall season well in advance (at least 55 days) to capture early planners.
Monitor your own booking lead times against these Yomitan averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Yomitan?

Guests in Yomitan stay about 3.5 nights on average, generating roughly 6,237 reservations and 39.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Yomitan

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Yomitan

A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
At 39.7 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
Stay lengths peak in Jun (4.1 nights) and shorten in Mar (3 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Yomitan Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (70.3%)

1 Night

111 listings

70.3% of total

2 Nights (16.5%)

2 Nights

26 listings

16.5% of total

30+ Nights (13.3%)

30+ Nights

21 listings

13.3% of total

Key Insights

The most prevalent minimum stay requirement in Yomitan is 1 Night, adopted by 70.3% of listings. This highlights the market's preference for shorter, flexible bookings.
A strong majority (86.8%) of the Yomitan Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
A significant segment (13.3%) caters to monthly stays (30+ nights) in Yomitan, pointing to opportunities in the extended-stay market.

Recommendations

Align with the market by considering a 1 Night minimum stay, as 70.3% of Yomitan hosts use this setting.
Explore offering discounts for stays of 30+ nights to attract the 13.3% of the market seeking extended stays.
Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Yomitan.

Yomitan Airbnb Cancellation Policy Trends Analysis (2026)

Limited

7 listings

4.4% of total

Flexible (5.7%)

Flexible

9 listings

5.7% of total

Moderate (34.2%)

Moderate

54 listings

34.2% of total

Firm (46.8%)

Firm

74 listings

46.8% of total

Strict (8.9%)

Strict

14 listings

8.9% of total

Cancellation Policy Insights for Yomitan

The prevailing Airbnb cancellation policy trend in Yomitan is Firm, used by 46.8% of listings.
A majority (55.7%) of hosts in Yomitan utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Strict cancellation policies are quite rare (8.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

Consider adopting a Firm policy to align with the 46.8% market standard in Yomitan.
Using a Strict policy might deter some guests, as only 8.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
Regularly review your cancellation policy against competitors and market demand shifts in Yomitan.

How Much Are Airbnb Cleaning Fees in Yomitan?

Cleaning fees in Yomitan are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee

$63

Median Cleaning Fee

$63

Listings Charging a Fee

74.1%

Fee as Revenue Share

8.6%

Cleaning Fee Insights for Yomitan

74.1% of listings charge a cleaning fee, making it standard practice in Yomitan. Guests expect it and factor it into their booking decisions.
The average cleaning fee of $63 is close to the median ($63), suggesting a relatively consistent fee structure across the market.
Cleaning fees represent 8.6% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

Price your cleaning fee competitively against the Yomitan median of $63. Fees significantly above market norms can deter bookings, especially for shorter stays.
Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

$401.82

Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Yomitan?

Learn from the best! This table showcases top-performing Airbnb hosts in Yomitan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Yomitan by revenue
Host Name	Properties	Grossing Revenue	Stay Reviews	Avg Rating
由花	4	$240,919	251	4.87/5.0
雅	8	$230,365	1015	4.81/5.0
ツインズロッジ	3	$193,386	76	4.84/5.0
M'S Resort Yomitan	3	$183,914	211	4.77/5.0
Michiru	1	$143,156	245	5.00/5.0
慶一郎	1	$108,800	27	5.00/5.0
Blue Steak Wonder	4	$104,708	442	4.88/5.0
Yusaku	3	$94,959	23	4.60/5.0
Tetsu	1	$91,533	138	4.97/5.0
Ryoji	1	$90,069	53	4.96/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Yomitan.

Who Are the Airbnb Hosts in Yomitan?

Yomitan is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts

67.1%

Professional Management

0.0%

Cohosted Listings

41.8%

Instant Book Enabled

1.3%

Simplified Pricing

81.6%

Host Profile Insights for Yomitan

With 67.1% Superhosts, Yomitan has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
1.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
81.6% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
With 41.8% cohosted listings, there may be a growing local market for property management services.
Benchmark your host metrics against these Yomitan averages regularly and adjust your hosting strategy based on what top performers do differently.

How Does Yomitan's Airbnb Market Compare to Nearby Cities?

How does the Yomitan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Ginowan, Yomitan has 9 percentage points lower occupancy and about $31 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Yomitan — performance comparison
Market	Active Properties	Monthly Revenue	Daily Rate	Avg. Occupancy
Ginowan	42	$3,434	$197.35	59%
Onna	401	$3,352	$249.97	50%
Ginoza	11	$3,047	$289.54	39%
Urasoe	25	$3,000	$204.12	49%
Chatan	162	$2,981	$223.62	49%
Kin	63	$2,913	$181.81	53%
Nago	197	$2,836	$243.08	44%
Nanjo	101	$2,784	$209.28	50%
Nakijin	147	$2,723	$229.98	43%
Ogimi	10	$2,521	$153.04	51%

Frequently Asked Questions About Airbnb in Yomitan

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Yomitan.

How much do Airbnb hosts make in Yomitan?

Yomitan hosts earn about $29,734 per year on average, with an average nightly rate of $166 and RevPAR of $87. Those figures describe the typical revenue environment for active listings in Yomitan, Okinawa Prefecture, not the ceiling for the best operators. Source: AirROI 2026 data, Yomitan market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Yomitan?

The average Airbnb occupancy rate in Yomitan is 50.4%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Yomitan?

Listings in Yomitan average $166 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Yomitan?

Yomitan currently has about 158 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Yomitan?

AirROI currently classifies the short-term rental regulation level in Yomitan as High. The dataset also shows about 98.1% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Yomitan?

RevPAR in Yomitan is about $87. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Yomitan?

At 50.4% occupancy, Yomitan can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $29,734, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Yomitan?

The average booking lead time in Yomitan is about 50 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Yomitan?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Yomitan include Cape Zampa, Yomitan Village, Nirai Kanai Bridge. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Yomitan?

entire_home listings make up 74.7% of the active supply in Yomitan. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Yomitan compare to nearby Airbnb markets?

Among neighboring markets, Ginowan posts $41,214 in average annual revenue with 59.0% occupancy, compared to Yomitan's $29,734 and 50.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Yomitan?

The average Airbnb stay length in Yomitan is about 3.5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Yomitan?

Airbnb listings in Yomitan average 4.82 out of 5 overall. About 34.8% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Yomitan?

Kitchen and Washer are among the strongest revenue-linked amenities in Yomitan. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Yomitan?

Yes. About 74.1% of active Airbnb listings in Yomitan charge a cleaning fee, and the average fee is $63. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Yomitan?

A 67.1% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.