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Airbnb market data · 202612 months to September 2026

Sapporo, Japan Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
2,304
Avg. booking lead time
46 days
Listings showing a permit
71%
Peak revenue month
February
Lowest revenue month
April

The short answer

Sapporo Airbnb Market at a Glance

Sapporo is cheaper but busier than the Hokkaido Prefecture average. Listings averaged ¥24,904 a night and were booked on 45% of available nights, against ¥33,600 and 42% for the Hokkaido Prefecture average.

Timing matters: in February, usually the best month, the average listing earns about three times as much as in April, usually the slowest.

With 2,304 active listings, Sapporo is the largest of 25 Hokkaido Prefecture markets AirROI tracks. From a year earlier, average revenue fell 12% while the number of active listings grew 75%.

Map of Airbnb listings in Sapporo Browse the live Sapporo Airbnb market See Every Sapporo Listing

Revenue

How Much Do Airbnb Hosts Make in Sapporo?

Gross bookings per Sapporo listing averaged ¥3,543,164 over the 12 months to September 2026 (Hokkaido Prefecture average: ¥3,789,147), before cleaning, platform and management costs and taxes.

In a typical year, the average Sapporo listing brings in ¥627,000 in February, its best month, and ¥204,000 in April, its slowest. The three strongest months bring in 36% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 3.4 times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn ¥781,000+ a month, about three times the typical property.
  • Strong performers (top 25%) earn ¥477,000 or more, roughly ¥210,000 a month above the median.
  • Typical properties (median) earn about ¥265,000 a month.
  • Entry-level properties (bottom 25%) earn ¥140,000 or less, about half of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

February earns about three times what April does

Average revenue per active listing, by month, September 2024 to August 2026

The dashed line is the average of the months shown, ¥378,000. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

Sapporo Airbnb Data by Month

Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.

February 2026 led on revenue, nightly rate and bookings alike.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Sapporo, Sep 2025 to Aug 2026
Month Avg. Revenue Occupancy Avg. Nightly Rate RevPAR Booking Lead Time Avg. Length of Stay
Sep 2025¥308,40345.7%¥23,888¥10,28046 days3.3 nights
Oct 2025¥291,10840.0%¥23,775¥9,39147 days3.5 nights
Nov 2025¥281,85737.9%¥24,066¥9,39549 days3.2 nights
Dec 2025¥477,71254.3%¥26,713¥15,41050 days4.4 nights
Jan 2026¥444,13652.4%¥26,990¥14,32747 days4.4 nights
Feb 2026¥544,73561.7%¥30,513¥19,45558 days3.9 nights
Mar 2026¥352,67742.8%¥25,339¥11,37745 days3.4 nights
Apr 2026¥203,65529.8%¥23,518¥6,78840 days4.1 nights
May 2026¥261,41835.8%¥24,285¥8,43341 days3.5 nights
Jun 2026¥319,56844.8%¥23,644¥10,65237 days4.3 nights
Jul 2026¥505,72653.2%¥28,030¥16,31447 days4.4 nights
Aug 2026¥407,92347.1%¥27,983¥13,15956 days3.8 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

Location, size and how a home is run move its income far more than a city average shows. For a range on one Sapporo address, run it through the Airbnb calculator.

Profit

Is an Airbnb in Sapporo Profitable?

Yes, when it's run well. The average Sapporo Airbnb took in ¥3,543,164 in the 12 months to September 2026, and run by its owner at everyday costs, about ¥193,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about ¥352,000 a month.

Cleaning it yourself keeps the ¥293,000 a year guests pay in cleaning fees, for about ¥218,000 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about ¥166,000 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

Sapporo Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Sapporo Airbnb
Line Average listing Top-quarter listing
Money in
Nightly bookings¥3,250,164¥5,855,000
Cleaning fees guests pay8% of Sapporo bookings¥293,000¥528,000
Gross bookings¥3,543,164¥6,383,000
Running costs
Airbnb's feeAbout 15%: 15.5% for the 94% of Sapporo listings on Simplified Pricing, 3% for the rest−¥524,000−¥943,000
Cleaning and laundryPaid for by the cleaning fee; ¥0 if you clean yourself−¥293,000−¥528,000
Utilities and internetAbout 5% of bookings−¥177,000−¥319,000
Guest suppliesToiletries, coffee, paper goods: about 2%−¥71,000−¥128,000
Repairs and upkeepIncluding linens and small replacements: about 3%−¥106,000−¥191,000
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−¥35,000−¥35,000
Permit and registrationWhere one is required−¥18,000−¥18,000
Management¥0 when you run it; co-hosts charge from about 10% of nightly bookings¥0¥0
Pricing and messaging toolsOptional; Airbnb's own tools are free¥0¥0
Lodging taxesAdded to the guest's bill and passed on¥0¥0
Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee−¥1,224,000−¥2,162,000
Left for housing costs, then profit¥2,319,164about ¥193,000 a month¥4,221,000about ¥352,000 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo fees Depend on the home

Estimate Your Own Sapporo Airbnb Profit

The estimate starts from Sapporo's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Sapporo home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Sapporo's Top Earners Get There

  • More nights booked. The busiest quarter of Sapporo listings are booked on 65% or more of their nights, against 44% for the median listing. Ten more booked nights a year at the median rate of ¥20,300 adds about ¥203,000 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge ¥31,300 a night or more, against a median of ¥20,300. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about ¥325,000 a year.
  • Open for the busy months. In a typical year, February brings the average listing about ¥627,000, against ¥204,000 in April, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. Sapporo listings average 4.76 stars, and 28% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about ¥532,000 a month, against ¥295,000 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Sapporo?

Sapporo listings were booked on 45% of the nights they were open over the past year, 3 percentage points above the Hokkaido Prefecture average (42%) and 4 points below the Japan average (49%). In a typical year, occupancy swings from 32% in April to 68% in February.

The busiest tenth of listings are booked about 3.2 times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 81%+ of open nights, 37 points above the median.
  • Strong performers (top 25%) fill 65% or more, roughly five nights a week.
  • Typical properties (median) fill about 44% of open nights.
  • Entry-level properties (bottom 25%) fill 25% or less, under two nights a week.

February is usually the busiest month in Sapporo, April the quietest

Share of open nights booked, by month, September 2024 to August 2026

The 12-month rate of 45% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Nightly rates

How Much Does an Airbnb Cost per Night in Sapporo?

The average nightly rate in Sapporo, known as ADR (average daily rate), was ¥24,904 over the past year, about 26% below the Hokkaido Prefecture average of ¥33,600 and about 14% below the Japan average of ¥28,800. In a typical year, rates peak in February at about ¥29,400 and bottom out in October and November at about ¥20,300.

Prices span a wide range: the top 10% charge about 3.3 times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge ¥45,600+ a night, about 2.2 times the median.
  • Strong performers (top 25%) charge ¥31,300 or more, about ¥11,000 above the median.
  • Typical properties (median) charge about ¥20,300 a night.
  • Entry-level properties (bottom 25%) charge ¥13,700 or less, about two-thirds of the median.

February rates run 45% above October's

Average nightly rate (ADR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, ¥24,300.

What Is the RevPAR for Airbnb in Sapporo?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Sapporo it averaged ¥12,000 over the past year, from about ¥6,800 in a typical April to about ¥22,400 in a typical February.

Per open night, by tier:

  • Best-in-class properties (top 10%) earn ¥23,100+ per open night, about 2.5 times the median.
  • Strong performers (top 25%) earn ¥15,200 or more, about ¥6,000 a night above the median.
  • Typical properties (median) earn about ¥9,210 per open night.
  • Entry-level properties (bottom 25%) earn ¥5,780 or less, about two-thirds of the median.

February RevPAR is about 3.3 times April's

Revenue per open night (RevPAR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, ¥12,500.

Seasonality

Best and Worst Months for Airbnb in Sapporo

Sapporo has two high seasons, July–August and December–February, which makes it a moderately seasonal market. Business is slowest from April to June and slows again from September to November.

Average revenue by month in Sapporo

Average revenue per active listing, each calendar month averaged over the past two years

The dashed line is the average of the 12 calendar months, ¥378,000.

Revenue by month in Sapporo in numbers
Average monthly revenue per active listing in Sapporo, by calendar month
Month Season Revenue per listing
JanuaryHigh season¥502,000
FebruaryHigh season¥627,000
MarchShoulder season¥359,000
AprilLow season¥204,000
MayLow season¥258,000
JuneLow season¥327,000
JulyHigh season¥497,000
AugustHigh season¥465,000
SeptemberLow season¥294,000
OctoberLow season¥256,000
NovemberLow season¥252,000
DecemberHigh season¥494,000
Average monthly Airbnb revenue, occupancy and nightly rate in Sapporo by season
Season Revenue per month Occupancy Nightly rate
High seasonJuly–August, December–February¥517,00059%¥27,123
Shoulder seasonMarch¥359,00047%¥23,652
Low seasonApril–June, September–November¥265,00041%¥22,051

How Far in Advance Do Guests Book Airbnb in Sapporo?

Guests book Sapporo stays 46 days ahead on average (about seven weeks). February stays are booked furthest out, about 57 days ahead, and June stays closest to arrival, about 39 days. A typical February booking is made in mid-December.

February stays are booked furthest ahead

Average days between booking and check-in, by month of stay, September 2024 to August 2026

Permits

Airbnb Permits and Registration in Sapporo

71% of the 2,304 active listings in Sapporo display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Sapporo.

Neighborhoods

Best Neighborhoods for Airbnb in Sapporo

AirROI's area guide picks eight Sapporo neighborhoods that draw short-term rental guests, led by Susukino, Odori Park and Sapporo Station. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Sapporo
Area Who it suits Landmarks nearby
Susukino The vibrant entertainment district of Sapporo, known for its nightlife, dining, and entertainment options. It attracts both tourists and locals looking for a lively atmosphere with numerous bars, restaurants, and shops.Susukino Ice World, Ramen Yokocho, Odori Park, Nakajima Park, Sapporo City Jozankei Observatory
Odori Park A central park in Sapporo that serves as a venue for various festivals and events throughout the year. It offers a scenic and relaxing environment, making it popular among tourists and locals alike.Sapporo Snow Festival, Sapporo TV Tower, Odori Park's fountains, Summer Beer Garden, Sapporo Clock Tower
Sapporo Station The main transportation hub of Sapporo, featuring shopping, dining, and easy access to public transport. It is a preferred location for business travelers and tourists wanting to explore Hokkaido.Sapporo Station Shopping Arcade, Daimaru Sapporo, JR Tower Observation Deck, Hokkaido University, Mitsui Outlet Park Sapporo
Nakajima Park A beautiful park area located near the city center, popular for its nature trails and outdoor activities. It attracts visitors for relaxation and recreational activities.Nakajima Park Pond, Hokkaido Museum of Literature, Sapporo Concert Hall Kitara, Yosakoi Soran Festival, Cultural events
Maruyama A residential area with a mix of local culture and attractions. Close to Maruyama Zoo and the famous Maruyama Park, ideal for families and nature enthusiasts.Maruyama Zoo, Hokkaido Jingu Shrine, Maruyama Park, Natural History Museum, Shopping at Maruyama Shopping Village
Moerenuma Park A large park known for its unique landscape design by Isamu Noguchi. It attracts nature lovers and those interested in art and architecture.Moerenuma Park Art Museum, Sea Fountain, Glass Pyramid, Playgrounds, Scenic walking paths
Tanukikoji Shopping Street A covered shopping arcade that offers a glimpse into local culture and shopping. It's popular among tourists looking for unique souvenirs and local delicacies.Various local shops, Street food stalls, Souvenirs, Cafes, Clothing boutiques
Kita-Juni-Jo A quieter residential area that still offers great access to the shopping and entertainment hubs of Sapporo. It provides a more local living experience while being close to main attractions.Local restaurants, Easy transit access, Nearby parks, Cultural sites, Shopping opportunities

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

Sapporo Airbnb Listings by Type and Size

Entire homes make up 87% of listings in Sapporo, but private rooms are a real segment: about one listing in eight (12%) rents out a single room. Apartments and condos account for 83% of the stock; houses come next at 13%.

Mostly entire homes, with a private-room segment

Sapporo Airbnb listings by room type

  • Entire home 87%
  • Private room 12%
  • Shared room <1%
  • Hotel room <1%
Room types in numbers
Sapporo Airbnb listings by room type
Room type Share of listings Listings
Entire home86.5%1,994
Private room12.2%281
Shared room0.8%18
Hotel room0.5%11

Apartments dominate the property mix

Sapporo Airbnb listings by property type

  • Apartment/Condo 83%
  • House 13%
  • Hotel/Boutique 4%
  • Cabin/Outdoor <1%
  • Unique stay <1%
  • Others <1%
Property types in numbers
Sapporo Airbnb listings by property type
Property type Share of listings Listings
Apartment/Condo82.8%1,908
House13.0%300
Hotel/Boutique3.9%89
Cabin/Outdoor0.2%5
Unique stay0.0%1
Others0.0%1

How Many Bedrooms Do Airbnb Listings in Sapporo Have?

One-bedroom homes are the most common size in Sapporo (53% of entire homes), followed by two-bedroom homes (25%). Shares are of the 1,230 entire homes that give a bedroom count; rented rooms are left out.

Sapporo entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
Sapporo entire homes by number of bedrooms
Bedrooms Share of entire homes with a bedroom count Entire homes
Studio1.1%14
1 bedroom53.5%655
2 bedrooms24.6%301
3 bedrooms10.6%130
4 bedrooms6.9%84
5+ bedrooms3.3%41

What Each Home Size Earns in Sapporo

A typical studio in Sapporo earned ¥2,740,000 over the past year, against ¥8,030,000 for a home with five or more bedrooms.

What each home size earns in Sapporo
Home size Listings Typical annual revenue (median) Average annual revenue Avg. nightly rate Occupancy
Studio14¥2,740,000¥3,220,000¥22,15345%
1 bedroom655¥2,020,000¥2,540,000¥19,13844%
2 bedrooms301¥4,340,000¥4,600,000¥30,46747%
3 bedrooms130¥5,200,000¥6,270,000¥40,69348%
4 bedrooms84¥8,580,000¥9,440,000¥51,31855%
5+ bedrooms41¥8,030,000¥8,830,000¥58,24650%

How Many Guests Do Airbnbs in Sapporo Sleep?

The most common capacity in Sapporo is eight or more guests (23% of listings), and 44% of listings sleep six or more. Shares are of the 1,440 listings with a guest capacity on file (62% of the market).

Sapporo listings by guest capacity

Share of listings by the number of guests they sleep, of those with a capacity on file

Guest capacity in numbers
Sapporo listings by guest capacity
Guest capacity Share of listings with a capacity on file Listings
1 guest1.3%19
2 guests14.5%209
3 guests15.8%227
4 guests16.6%238
5 guests8.1%117
6 guests16.3%235
7 guests4.0%58
8+ guests23.3%335

How Sapporo Airbnb Listings Are Set Up

Sapporo hosts set up an average of 3.9 beds per listing, roughly two for every bedroom. 58% of listings show their exact location on the listing map; the rest show an approximate area.

Photos per listing
59
Beds per listing
3.9
Show exact location
58%

What Amenities Do Airbnb Listings in Sapporo Offer?

Washers are close to standard in Sapporo: 93% of listings have one.

Share of Sapporo listings with each common amenity

  • Wifi Nearly all
  • Heating 98%
  • Smoke alarm 96%
  • Hair dryer 96%
  • Air conditioning 95%
  • Shampoo 95%
  • Washer 93%
  • Kitchen 92%
  • TV 91%
  • Microwave 90%

Airbnb Amenities Linked to Higher Revenue in Sapporo

Listings in Sapporo with a children's playroom earned about 2.5 times as much a year, on average, as those without: ¥8,670,000 against ¥3,520,000. The gap is smaller for a waterfront setting (about twice as much) and an outdoor playground (about 75% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for Sapporo listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

  • Children's playroom +147% on 0.5% of listings
  • Waterfront +93% on 0.5% of listings
  • Outdoor playground +76% on 0.5% of listings
  • Free parking on premises +59% on 28% of listings
  • River view +56% on 2% of listings
  • Outdoor furniture +35% on 1% of listings
  • Keypad +34% on 23% of listings
  • Hot tub +33% on 7% of listings
  • Garden view +32% on 1% of listings
  • Movie theater +31% on 2% of listings
Revenue by amenity in numbers
Average annual revenue of Sapporo listings with and without each amenity
Amenity Listings with it Avg. revenue with Avg. revenue without Revenue gap
Children's playroom0.5%¥8,670,000¥3,520,000+147%
Waterfront0.5%¥6,790,000¥3,530,000+93%
Outdoor playground0.5%¥6,200,000¥3,530,000+76%
Free parking on premises28%¥4,840,000¥3,040,000+59%
River view2%¥5,490,000¥3,510,000+56%
Outdoor furniture1%¥4,760,000¥3,530,000+35%
Keypad23%¥4,400,000¥3,290,000+34%
Hot tub7%¥4,600,000¥3,470,000+33%
Garden view1%¥4,660,000¥3,530,000+32%
Movie theater2%¥4,590,000¥3,520,000+31%

Guests

Who Books Airbnbs in Sapporo?

Sapporo runs on foreign visitors: 86% of guests who left reviews live outside Japan. South Korea and the United States send the most guests from abroad, with 13% of reviewers each. Guests speak a mix of languages: English leads at 43%, followed by Chinese and Japanese.

86% of Sapporo guests come from abroad

Where guests who left reviews live

  • International 86%
  • Domestic 14%

Where Sapporo guests come from: top cities

Share of guests who left reviews

  • Seoul 6%
  • Taipei 3%
  • Kuala Lumpur 2%
  • New York 2%
  • Bangkok 1%
Top origin cities in numbers
Where Sapporo guests come from: top cities
Origin city Share of guests
Seoul6.1%
Taipei2.9%
Kuala Lumpur2.0%
New York1.7%
Bangkok1.5%

Where Sapporo guests come from: top countries

Share of guests who left reviews

  • Japan 14%
  • South Korea 13%
  • United States 13%
  • Singapore 7%
  • Taiwan 7%
Top origin countries in numbers
Where Sapporo guests come from: top countries
Origin country Share of guests
Japan13.7%
South Korea13.3%
United States13.3%
Singapore7.1%
Taiwan7.1%

Languages spoken by Sapporo guests

Share of guests who left reviews

  • English 43%
  • Chinese 15%
  • Japanese 12%
  • Korean 7%
  • French 5%
Top languages in numbers
Languages spoken by Sapporo guests
Language Share of guests
English42.9%
Chinese14.7%
Japanese12.2%
Korean7.4%
French4.6%

What Are Airbnb Guest Ratings in Sapporo?

Sapporo Airbnbs average 4.76 stars, and 28% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and location is the lowest, at 4.69. Listings here carry long review histories, about 112 reviews each on average.

Communication scores highest in Sapporo; location is lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.81
  • Cleanliness 4.76
  • Communication 4.84
  • Location 4.69
  • Check-in 4.81
  • Value 4.71
Category scores in numbers
Sapporo guest ratings by category
Category Average rating (out of 5)
Accuracy4.81
Cleanliness4.76
Communication4.84
Location4.69
Check-in4.81
Value4.71

Booking patterns

How Guests Book in Sapporo: Stays, Rules and Fees

More than three-quarters of Sapporo listings are open to guests more than 180 days a year, but only 25% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 46% of listings; blocked nights include any the host closes off.

Days a year Sapporo listings are open to guests

Share of listings by days a year

  • 271-366 days 30%
  • 181-270 days 46%
  • 91-180 days 19%
  • 31-90 days 5%
  • 1-30 days <1%
Open days in numbers
Days a year Sapporo listings are open to guests
Days a year Share of listings Listings
271-366 days30.1%694
181-270 days46.1%1,062
91-180 days18.9%436
31-90 days4.5%104
1-30 days0.3%8

Days a year Sapporo listings are booked or blocked

Share of listings by days a year

  • 271-366 days 5%
  • 181-270 days 20%
  • 91-180 days 46%
  • 31-90 days 24%
  • 1-30 days 4%
Booked or blocked days in numbers
Days a year Sapporo listings are booked or blocked
Days a year Share of listings Listings
271-366 days5.4%124
181-270 days20.1%462
91-180 days46.3%1,067
31-90 days23.9%550
1-30 days4.4%101

What Is the Average Length of Stay for Airbnb in Sapporo?

The average Sapporo booking lasts 4.1 nights, longest in January and shortest in November. Listings took about 30 bookings each over the year, some 68,400 in all. More than two-thirds of listings that give a check-in time set it at 3 p.m., with check-out usually at 10 a.m.

Average length of stay by month in Sapporo

Average nights per booking, by month of stay

Two-year average by calendar month.

Sapporo Airbnb Minimum Stay Requirements

Nearly all listings in Sapporo accept stays of one or two nights.

Minimum stay set by Sapporo listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 72% 1,666 listings
  • 2 Nights 24% 548 listings
  • 3 Nights 2% 48 listings
  • 4-6 Nights 1% 17 listings
  • 7-29 Nights 1% 15 listings
  • 30+ Nights <1% 10 listings

What Cancellation Policies Do Airbnb Hosts Use in Sapporo?

Firm is the most common cancellation policy in Sapporo, used by 41% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: about six in ten listings use Firm or stricter terms, against 31% on Flexible or Moderate.

Cancellation policies of Sapporo listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 8% 175 listings
  • Moderate 23% 541 listings
  • Limited 10% 228 listings
  • Firm 41% 946 listings
  • Strict 16% 376 listings
  • Super Strict 30 Days 1% 20 listings
  • Super Strict 60 Days 1% 18 listings

How Much Are Airbnb Cleaning Fees in Sapporo?

About nine in ten Sapporo listings charge a cleaning fee. The typical fee is about ¥8,002. Spread over the average stay of 4.1 nights, that adds roughly ¥1,955 a night to what guests pay. For listings that charge one, cleaning fees make up about 8% of gross revenue.

Median cleaning fee
¥8,002
Average cleaning fee
¥10,168
Listings charging a fee
89.9%
Share of gross revenue
8.3%

Top earners

Top-Earning Airbnbs and Hosts in Sapporo

The top-grossing Airbnb in Sapporo, a four-bedroom home, took in ¥26,900,000 over the past year, about 7.6 times the city's average of ¥3,540,000.

Sapporo Bokyo|Award-Winning 192㎡ Home|4BR|7 Guests Sapporo Bokyo|Award-Winning 192㎡ Home|4BR|7 Guests Entire home · 4 bedrooms Rated 4.95
Revenue
¥26.9M
Occupancy
77.5%
Daily rate
¥125,719
Sapporo 243㎡|Niseko-like Snow View|Sauna|12 Guests Sapporo 243㎡|Niseko-like Snow View|Sauna|12 Guests Entire home · 3 bedrooms Rated 4.96
Revenue
¥25.9M
Occupancy
81.0%
Daily rate
¥82,746
【ラボイン】Multi-Gen Private Entertainment Villa 【ラボイン】Multi-Gen Private Entertainment Villa Entire home · 4 bedrooms Rated 4.96
Revenue
¥25M
Occupancy
71.0%
Daily rate
¥94,227
THE CITYSCAPE【Walk to Sapporo Biergarten / 116㎡】 THE CITYSCAPE【Walk to Sapporo Biergarten / 116㎡】 Entire home · 4 bedrooms Rated 4.91
Revenue
¥23.4M
Occupancy
77.7%
Daily rate
¥77,248
THE OBSIDIAN【New building / 140㎡】 THE OBSIDIAN【New building / 140㎡】 Entire home · 6 bedrooms Rated 4.91
Revenue
¥22.1M
Occupancy
72.6%
Daily rate
¥77,498
Max 13|6BR|147㎡|5 min to Hosui Susukino|Parking Max 13|6BR|147㎡|5 min to Hosui Susukino|Parking Entire home · 6 bedrooms Rated 4.79
Revenue
¥22M
Occupancy
57.7%
Daily rate
¥100,057

Who Are the Top Airbnb Hosts in Sapporo?

BreakOut is the top-grossing host in Sapporo, with ¥871.5 million in bookings across 155 listings over the past year. Together, the ten top-grossing hosts run 21% of the market's 2,304 listings. Per listing, a smaller operator earns more: House Hotel grossed ¥10.9 million per listing, 93% more than BreakOut's ¥5.62 million.

Top Airbnb hosts in Sapporo by revenue
# Host Listings Gross revenue Per listing Avg. rating
BreakOut 155¥871,461,007¥5,622,3294.75/5
石動 61¥192,787,081¥3,160,4444.96/5
Air Global Agency 37¥179,795,181¥4,859,3294.79/5
4 Miki 18¥171,023,295¥9,501,2944.92/5
5 Compass Stay 83¥148,247,303¥1,786,1124.73/5
6 Yongi 19¥142,250,474¥7,486,8674.97/5
7 House Hotel 13¥141,198,413¥10,861,4164.89/5
8 Maito Nakamura 53¥115,616,766¥2,181,4484.78/5
9 Rika T 17¥113,373,153¥6,669,0094.87/5
10 Blue 19¥103,141,090¥5,428,4784.85/5

Who Are the Airbnb Hosts in Sapporo?

Fewer than 1% of Sapporo listings are classed as professionally managed, though 40% of listings have a co-host. 63% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Three-quarters of listings accept Instant Book, so most stays are confirmed without the host's approval. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 94% of listings.

Superhosts
63.3%
Professional management
0.4%
Cohosted listings
40.5%
Instant Book enabled
74.3%
Simplified Pricing
94.2%

Largest Airbnb Management Companies in Sapporo

13 management companies run five or more active Airbnb listings in Sapporo, and companies run 25% of its 2,304 active listings. BreakOut is the largest, with 155 listings and an average guest rating of 4.74; the next largest are Compass Stay, J1 Stay, CHILLandSTAY and BoBos Villa. Among the five largest, BoBos Villa's homes rate highest, at 4.81.

The five largest run 16% of Sapporo's listings

Share of Sapporo's 2,304 active Airbnb listings each company runs as host or co-host

  • BreakOut 7% · 155
  • Compass Stay 4% · 83
  • J1 Stay 2% · 57
  • CHILLandSTAY 2% · 45
  • BoBos Villa 2% · 40
  • All other listings 84%

Listings each company runs as host or co-host, 12 months to September 2026. Guest ratings average each listing's Airbnb rating, weighted by its reviews.

See the largest management companies in Hokkaido Prefecture, with a profile of each.

Nearby markets

Sapporo vs. Nearby Airbnb Markets

Of the eight nearby markets in the table, all within 61 km, Rusutsu (50 km away, 37 listings) earned the most per listing, about twice as much as Sapporo. Chuo Ward was the busiest, booked on 48% of nights against 45% in Sapporo.

Airbnb markets near Sapporo: distance, revenue, nightly rate and occupancy
Market Listings Avg. annual revenue Avg. nightly rate Occupancy
Chuo Ward 1 km 39¥4,698,423¥32,69648%
Otaru 31 km 344¥2,944,517¥26,30138%
Chitose 35 km 61¥2,693,466¥24,22539%
Kimobetsu 44 km 31¥3,076,632¥41,05834%
Rusutsu 50 km 37¥7,296,646¥76,39236%
Kutchan 55 km 370¥5,804,461¥68,00538%
Shiraoi 61 km 51¥3,654,050¥27,15143%
Niseko 61 km 210¥4,806,218¥74,66136%

Other Airbnb Markets in Hokkaido Prefecture

See all 25 Hokkaido Prefecture Airbnb markets

Markets Similar to Sapporo

Markets elsewhere in Japan with a similar nightly rate and occupancy to Sapporo:

FAQ

Sapporo Airbnb FAQ

How much do Airbnb hosts make in Sapporo?

An active Sapporo Airbnb grossed ¥3,543,164 on average in the 12 months to September 2026, according to AirROI's tracking of 2,304 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in ¥477,000 or more in a typical month.

How much can I make on Airbnb in Sapporo?

It depends most on the home's size, location and how it's run. The middle half of Sapporo listings earn between ¥140,000 and ¥477,000 in a typical month, and the top tenth ¥781,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Sapporo?

Listings in Sapporo were booked on 45% of available nights over the past year. That compares with 42% for the Hokkaido Prefecture average. February is usually the busiest month.

How much does an Airbnb cost per night in Sapporo?

The average booked night in Sapporo cost ¥24,904 before fees. Half of listings charge between ¥13,700 and ¥31,300, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Sapporo?

In Sapporo, 71% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in Sapporo?

Yes, when it's run well. The average Sapporo Airbnb grossed ¥3,543,164 in the 12 months to September 2026, 6% below the Hokkaido Prefecture average of ¥3,789,147. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, ¥2,319,164 a year (about ¥193,000 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about ¥352,000 a month. Check a specific home in the Airbnb estimator.

When is Airbnb peak season in Sapporo?

February usually pays best, averaging ¥627,000 per active listing over the past two years, and April usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in Sapporo?

Each night a Sapporo listing was open to book earned ¥12,000 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made ¥23,100 or more.

How far in advance do guests book Airbnbs in Sapporo?

Sapporo stays were booked 46 days (about seven weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

How long do guests stay at Airbnbs in Sapporo?

The average Sapporo Airbnb stay lasted 4.1 nights over the past year. A listing took 30 reservations over the year on average.

How are Airbnbs in Sapporo rated?

Guests rate Sapporo Airbnbs 4.76 out of 5 on average. Guests score communication highest and location lowest.

What are the best neighborhoods for Airbnb in Sapporo?

Susukino, Odori Park and Sapporo Station draw the most short-term rental interest in Sapporo. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Sapporo?

AirROI counted 2,304 active Airbnb listings in Sapporo as of September 2026. The closest tracked market is Chuo Ward, 1 km away.

How much are Airbnb cleaning fees in Sapporo?

In Sapporo, about nine in ten listings add a cleaning fee, and the typical fee is about ¥8,002.

Method

About This Data

Figures on this page cover 2,304 active Airbnb listings in Sapporo from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Japanese yen at ¥157 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.