Lakehouse at Toyako Entire home · 8 bedrooms Rated 4.72 - Revenue
- ¥38.1M
- Occupancy
- 32.6%
- Daily rate
- ¥316,501
Prices in
Airbnb market data · 202612 months to September 2026
Toyako, Japan Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Toyako brought in ¥4,779,065 over the 12 months through September 2026, about 26% more than the Hokkaido Prefecture average of ¥3,789,147.
The short answer
Toyako Airbnb Market at a Glance
Rates in Toyako run ahead of the Hokkaido Prefecture average, with bookings close to it. Listings averaged ¥37,571 a night and were booked on 43% of available nights, against ¥33,600 and 42% for the Hokkaido Prefecture average.
Timing matters: in January, usually the best month, the average listing earns about 3.4 times as much as in April, usually the slowest.
With 94 active listings, Toyako is the ninth-largest of 25 Hokkaido Prefecture markets AirROI tracks. From a year earlier, average revenue fell 11% while the number of active listings grew 52%.
Browse the live Toyako Airbnb market See Every Toyako ListingRevenue
How Much Do Airbnb Hosts Make in Toyako?
Gross bookings per Toyako listing averaged ¥4,779,065 over the 12 months to September 2026 (Hokkaido Prefecture average: ¥3,789,147), before cleaning, platform and management costs and taxes.
In a typical year, the average Toyako listing brings in ¥967,000 in January, its best month, and ¥288,000 in April, its slowest. November runs within 3% of April, so either can be the slowest in a given year. The three strongest months bring in 39% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.7 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn ¥1,010,000+ a month, about 2.7 times the typical property.
- Strong performers (top 25%) earn ¥658,000 or more, roughly ¥290,000 a month above the median.
- Typical properties (median) earn about ¥371,000 a month.
- Entry-level properties (bottom 25%) earn ¥177,000 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
January earns about 3.4 times what April does
Average revenue per active listing, by month, September 2024 to August 2026
Monthly average ¥1,080,000 ¥275,000
The dashed line is the average of the months shown, ¥512,000. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Toyako Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
January 2026 led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | ¥370,115 | 37.7% | ¥35,841 | ¥12,337 | 39 days | 1.3 nights |
| Oct 2025 | ¥465,609 | 41.2% | ¥35,145 | ¥15,020 | 48 days | 2 nights |
| Nov 2025 | ¥315,454 | 31.5% | ¥33,331 | ¥10,515 | 44 days | 1.8 nights |
| Dec 2025 | ¥649,143 | 48.7% | ¥40,377 | ¥20,940 | 62 days | 3.1 nights |
| Jan 2026 | ¥852,306 | 61.6% | ¥42,924 | ¥27,494 | 75 days | 3.2 nights |
| Feb 2026 | ¥696,199 | 61.0% | ¥41,855 | ¥24,864 | 79 days | 3.2 nights |
| Mar 2026 | ¥378,080 | 34.0% | ¥36,189 | ¥12,196 | 49 days | 2.7 nights |
| Apr 2026 | ¥284,511 | 28.5% | ¥33,758 | ¥9,484 | 51 days | 1.6 nights |
| May 2026 | ¥387,613 | 40.2% | ¥35,289 | ¥12,504 | 53 days | 1.7 nights |
| Jun 2026 | ¥412,359 | 41.7% | ¥36,172 | ¥13,745 | 52 days | 2.5 nights |
| Jul 2026 | ¥581,344 | 45.5% | ¥39,592 | ¥18,753 | 58 days | 1.9 nights |
| Aug 2026 | ¥633,695 | 49.3% | ¥40,509 | ¥20,442 | 59 days | 1.9 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Toyako listing earns about ¥371,000 a month, but one property can land well above or below that. The Airbnb income calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in Toyako Profitable?
Yes, when it's run well. The average Toyako Airbnb took in ¥4,779,065 in the 12 months to September 2026, and run by its owner at everyday costs, about ¥268,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about ¥480,000 a month.
Cleaning it yourself keeps the ¥308,000 a year guests pay in cleaning fees, for about ¥294,000 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about ¥231,000 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Toyako Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | ¥4,471,065 | ¥7,928,000 |
| Cleaning fees guests pay6% of Toyako bookings | ¥308,000 | ¥546,000 |
| Gross bookings | ¥4,779,065 | ¥8,474,000 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 94% of Toyako listings on Simplified Pricing, 3% for the rest | −¥703,000 | −¥1,246,000 |
| Cleaning and laundryPaid for by the cleaning fee; ¥0 if you clean yourself | −¥308,000 | −¥546,000 |
| Utilities and internetAbout 5% of bookings | −¥239,000 | −¥424,000 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −¥96,000 | −¥169,000 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −¥143,000 | −¥254,000 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −¥48,000 | −¥48,000 |
| Permit and registrationWhere one is required | −¥24,000 | −¥24,000 |
| Management¥0 when you run it; co-hosts charge from about 10% of nightly bookings | ¥0 | ¥0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | ¥0 | ¥0 |
| Lodging taxesAdded to the guest's bill and passed on | ¥0 | ¥0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −¥1,561,000 | −¥2,711,000 |
| Left for housing costs, then profit | ¥3,218,065about ¥268,000 a month | ¥5,763,000about ¥480,000 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Toyako Airbnb Profit
The estimate starts from Toyako's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Toyako home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Toyako's Top Earners Get There
- More nights booked. The busiest quarter of Toyako listings are booked on 63% or more of their nights, against 39% for the median listing. Ten more booked nights a year at the median rate of ¥29,500 adds about ¥295,000 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge ¥39,400 a night or more, against a median of ¥29,500. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about ¥447,000 a year.
- Open for the busy months. In a typical year, January brings the average listing about ¥967,000, against ¥288,000 in April, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Toyako listings average 4.71 stars, and 31% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about ¥706,000 a month, against ¥398,000 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Toyako?
Toyako listings were booked on 43% of the nights they were open over the past year, in line with the Hokkaido Prefecture average and 6 percentage points below the Japan average (49%). In a typical year, occupancy swings from 27% in April to 65% in January.
The busiest tenth of listings are booked about 3.8 times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 83%+ of open nights, 44 points above the median.
- Strong performers (top 25%) fill 63% or more, roughly four nights a week.
- Typical properties (median) fill about 39% of open nights.
- Entry-level properties (bottom 25%) fill 22% or less, under two nights a week.
January is usually the busiest month in Toyako, April the quietest
Share of open nights booked, by month, September 2024 to August 2026
Monthly average 43% 68% 25%
Nightly rates
How Much Does an Airbnb Cost per Night in Toyako?
The average nightly rate in Toyako, known as ADR (average daily rate), was ¥37,571 over the past year, about 12% above the Hokkaido Prefecture average of ¥33,600 and about 30% above the Japan average of ¥28,800. In a typical year, rates peak in January at about ¥43,100 and bottom out in November at about ¥31,300.
Prices span a wide range: the top 10% charge about 3.5 times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge ¥64,500+ a night, about 2.2 times the median.
- Strong performers (top 25%) charge ¥39,400 or more, about ¥9,900 above the median.
- Typical properties (median) charge about ¥29,500 a night.
- Entry-level properties (bottom 25%) charge ¥18,300 or less, about 62% of the median.
January rates run 38% above November's
Average nightly rate (ADR), by month, September 2024 to August 2026
Monthly average ¥43,400 ¥29,300
The dashed line is the average of the months shown, ¥37,200.
What Is the RevPAR for Airbnb in Toyako?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Toyako it averaged ¥15,300 over the past year, from about ¥9,610 in a typical April to about ¥31,200 in a typical January.
Per open night, by tier:
- Best-in-class properties (top 10%) earn ¥27,700+ per open night, about 2.5 times the median.
- Strong performers (top 25%) earn ¥21,500 or more, about ¥10,000 a night above the median.
- Typical properties (median) earn about ¥11,200 per open night.
- Entry-level properties (bottom 25%) earn ¥6,470 or less, about 58% of the median.
January RevPAR is about 3.2 times April's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Monthly average ¥34,900 ¥9,160
The dashed line is the average of the months shown, ¥16,800. The 12-month RevPAR of ¥15,300 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Toyako
Toyako has two high seasons, July–August and December–February, which makes it a highly seasonal market. Business is slowest from March to June and slows again from September to November.
Average revenue by month in Toyako
Average revenue per active listing, each calendar month averaged over the past two years
Monthly average ¥967,000 ¥288,000
The dashed line is the average of the 12 calendar months, ¥512,000.
Revenue by month in Toyako in numbers
| Month | Season | Revenue per listing |
|---|---|---|
| January | High season | ¥967,000 |
| February | High season | ¥728,000 |
| March | Low season | ¥360,000 |
| April | Low season | ¥288,000 |
| May | Low season | ¥420,000 |
| June | Low season | ¥403,000 |
| July | High season | ¥553,000 |
| August | High season | ¥678,000 |
| September | Low season | ¥359,000 |
| October | Low season | ¥410,000 |
| November | Low season | ¥295,000 |
| December | High season | ¥682,000 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonDecember–February | ¥792,000 | 59% | ¥42,053 |
| High seasonJuly–August | ¥615,000 | 49% | ¥39,503 |
| Low seasonMarch–June, September–November | ¥362,000 | 34% | ¥34,500 |
How Far in Advance Do Guests Book Airbnb in Toyako?
Guests book Toyako stays 54 days ahead on average (about eight weeks). February stays are booked furthest out, about 70 days ahead, and September stays closest to arrival, about 35 days. A typical February booking is made in early December.
February stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Monthly average 51 days 79 days 31 days
Permits
Airbnb Permits and Registration in Toyako
96% of the 94 active listings in Toyako display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Toyako.
Neighborhoods
Best Neighborhoods for Airbnb in Toyako
AirROI's area guide picks eight Toyako neighborhoods that draw short-term rental guests, led by Toyako Onsen, Lake Toya and Mount Usu. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Toyako Onsen | Famous hot spring resort area, attracting visitors looking for relaxation and rejuvenation. Beautiful views of Lake Toya and Mount Usu, making it ideal for nature lovers and spa goers. | Lake Toya, Mount Usu, Toyako Onsen Hot Springs, Toyako Art Museum, Geyser Park, Longitudinal Park |
| Lake Toya | Stunning lake views with opportunities for outdoor activities such as boating and hiking. A popular destination for families and nature enthusiasts seeking a tranquil environment. | Lake Toya Cruise, Toyako General Laboratory, Kantaro's Mochi Museum, Toyako Nature Center, Shikotsu-Toya National Park, Sculpture Park |
| Mount Usu | An active volcano with scenic hiking trails. Visitors are fascinated by the geological activity and panoramic views from the summit, perfect for adventure seekers. | Mount Usu Ropeway, Usu Volcano Crater, Sokogawa Onsen, Hiking Trails, Usuzan Visitor Center, Usuzan Skyline |
| Toyako Town Center | The heart of Toyako, offering local shops and restaurants. Great for visitors wanting to experience local culture and cuisine. | Toyako Town Market, Local cafes and izakayas, Toyako Cultural Center, Shopping at local boutiques, Seasonal festivals, Community events |
| Naka-Furano | Nearby area known for its beautiful lavender fields and flower parks. Ideal for visitors looking for picturesque landscapes and relaxing outdoor experiences. | Furano Cheese Factory, Farm Tomita, Shikisai no Oka, Flower Park, Lavender Fields, Scenic Train Rides |
| Shikotsu Lake | A serene lake known for its clear waters and scenic hiking trails. Perfect for outdoor activities and a peaceful retreat. | Shikotsuko Onsen, Hiking Trails, Boat Rentals, Picnic Areas, , Visitor Center |
| Sakaimachi Street | A historical street lined with charming shops and traditional architecture. Great for those interested in history and shopping. | Kanemori Red Brick Warehouse, Shopping and dining, Historical buildings, Souvenir shops, Coffee cafes, Cultural experiences |
| Noboribetsu | A nearby city known for its hot springs and Hell Valley. Attracts tourists looking for a unique geothermal experience. | Hell Valley (Jigokudani), Noboribetsu Onsen, Dainichigauth Temple, Bear Park, Dai-ichi Takimotokan, Noboribetsu Marine Park Nixe |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Toyako Airbnb Listings by Type and Size
Entire homes make up 68% of listings in Toyako, but private rooms are a real segment: nearly one listing in three (32%) rents out a single room. Houses are the most common property type at 59%, about 2.4 times the share of hotels, guesthouses and B&Bs (24%).
Mostly entire homes, with a private-room segment
Toyako Airbnb listings by room type
- Entire home 68%
- Private room 32%
Room types in numbers
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 68.1% | 64 |
| Private room | 31.9% | 30 |
Listings by property type
Toyako Airbnb listings by property type
- House 59%
- Hotel/Boutique 24%
- Cabin/Outdoor 12%
- Apartment/Condo 4%
- Unique stay 1%
Property types in numbers
| Property type | Share of listings | Listings |
|---|---|---|
| House | 58.5% | 55 |
| Hotel/Boutique | 24.5% | 23 |
| Cabin/Outdoor | 11.7% | 11 |
| Apartment/Condo | 4.3% | 4 |
| Unique stay | 1.1% | 1 |
How Many Bedrooms Do Airbnb Listings in Toyako Have?
Most Toyako homes are built for groups: 54% of entire homes have three or more bedrooms, though two- and three-bedroom homes are the most common single sizes (34% each). Shares are of the 61 entire homes that give a bedroom count; rented rooms are left out.
Toyako entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
11%
34%
34%
10%
10%
Bedroom counts in numbers
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 11.5% | 7 |
| 2 bedrooms | 34.4% | 21 |
| 3 bedrooms | 34.4% | 21 |
| 4 bedrooms | 9.8% | 6 |
| 5+ bedrooms | 9.8% | 6 |
What Each Home Size Earns in Toyako
A typical two-bedroom home in Toyako earned ¥4,330,000 over the past year, against ¥4,290,000 for a three-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 2 bedrooms | 21 | ¥4,330,000 | ¥5,360,000 | ¥38,608 | 47% |
| 3 bedrooms | 21 | ¥4,290,000 | ¥5,140,000 | ¥37,466 | 44% |
How Many Guests Do Airbnbs in Toyako Sleep?
Toyako is a group-trip market: 32% of listings sleep eight or more guests, more than the share of the next most common size, six guests (23%). Shares are of the 81 listings with a guest capacity on file (86% of the market).
Toyako listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
2%
17%
5%
9%
4%
23%
7%
32%
Guest capacity in numbers
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 1 guest | 2.5% | 2 |
| 2 guests | 17.3% | 14 |
| 3 guests | 4.9% | 4 |
| 4 guests | 8.6% | 7 |
| 5 guests | 3.7% | 3 |
| 6 guests | 23.5% | 19 |
| 7 guests | 7.4% | 6 |
| 8+ guests | 32.1% | 26 |
How Toyako Airbnb Listings Are Set Up
Toyako hosts set up an average of 5.2 beds per listing, roughly two for every bedroom. 73% of listings show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 17
- Beds per listing
- 5.2
- Show exact location
- 73%
What Amenities Do Airbnb Listings in Toyako Offer?
Washers are close to standard in Toyako: 85% of listings have one, and 65% offer self check-in.
Share of Toyako listings with each common amenity
Guests
Who Books Airbnbs in Toyako?
Toyako runs on foreign visitors: 93% of guests who left reviews live outside Japan. Singapore leads with 16% of reviewers, ahead of the United States at 11%. Guests speak a mix of languages: English leads at 45%, followed by Chinese and Japanese.
93% of Toyako guests come from abroad
Where guests who left reviews live
- International 93%
- Domestic 7%
Where Toyako guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| Taipei | 4.0% |
| Bangkok | 2.7% |
| Kuala Lumpur | 2.7% |
| Vancouver | 2.2% |
| Sapporo | 2.2% |
Where Toyako guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| Singapore | 15.8% |
| United States | 11.3% |
| Taiwan | 8.8% |
| Australia | 8.7% |
| Japan | 6.8% |
Languages spoken by Toyako guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| English | 44.9% |
| Chinese | 22.3% |
| Japanese | 7.9% |
| French | 4.8% |
| German | 4.4% |
What Are Airbnb Guest Ratings in Toyako?
Toyako Airbnbs average 4.71 stars, and 31% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.62, against 4.78 for check-in. Listings here carry long review histories, about 101 reviews each on average.
Check-in scores highest in Toyako; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.75 |
| Cleanliness | 4.71 |
| Communication | 4.77 |
| Location | 4.73 |
| Check-in | 4.78 |
| Value | 4.62 |
Booking patterns
How Guests Book in Toyako: Stays, Rules and Fees
About three-quarters of Toyako listings are open to guests more than 180 days a year, but only 26% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 37% of listings; blocked nights include any the host closes off.
Days a year Toyako listings are open to guests
Share of listings by days a year
- 271-366 days 38%
- 181-270 days 37%
- 91-180 days 13%
- 31-90 days 7%
- 1-30 days 4%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 38.3% | 36 |
| 181-270 days | 37.2% | 35 |
| 91-180 days | 12.8% | 12 |
| 31-90 days | 7.4% | 7 |
| 1-30 days | 4.3% | 4 |
Days a year Toyako listings are booked or blocked
Share of listings by days a year
- 271-366 days 12%
- 181-270 days 14%
- 91-180 days 37%
- 31-90 days 27%
- 1-30 days 11%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 11.7% | 11 |
| 181-270 days | 13.8% | 13 |
| 91-180 days | 37.2% | 35 |
| 31-90 days | 26.6% | 25 |
| 1-30 days | 10.6% | 10 |
What Is the Average Length of Stay for Airbnb in Toyako?
The average Toyako booking lasts 2.5 nights, longest in January and shortest in September. Listings took about 31 bookings each over the year, some 2,890 in all. Nearly six in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Toyako
Average nights per booking, by month of stay
Average 2.2 nights 3.3 nights 1.3 nights
Two-year average by calendar month.
Toyako Airbnb Minimum Stay Requirements
Nearly all listings in Toyako accept stays of one or two nights.
Minimum stay set by Toyako listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in Toyako?
Firm is the most common cancellation policy in Toyako, used by 49% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: more than two-thirds of listings use Firm or stricter terms, against 29% on Flexible or Moderate.
Cancellation policies of Toyako listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in Toyako?
86% of Toyako listings charge a cleaning fee. The typical fee is about ¥7,845. Spread over the average stay of 2.5 nights, that adds roughly ¥3,155 a night to what guests pay. For listings that charge one, cleaning fees make up about 6% of gross revenue.
- Median cleaning fee
- ¥7,845
- Average cleaning fee
- ¥9,864
- Listings charging a fee
- 86.2%
- Share of gross revenue
- 6.4%
Top earners
Top-Earning Airbnbs and Hosts in Toyako
The top-grossing Airbnb in Toyako, an eight-bedroom home, took in ¥38,100,000 over the past year, about 8 times the city's average of ¥4,780,000. Four of the six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.
Lakehouse at Toyako Entire home · 8 bedrooms Rated 4.72 
The Blaubaum Toya【Villa with tent sauna/BBQ】 Entire home · 4 bedrooms Rated 4.94 - Revenue
- ¥19M
- Occupancy
- 55.3%
- Daily rate
- ¥93,259
HANA TOYA Entire home · 2 bedrooms Rated 4.76 - Revenue
- ¥14.8M
- Occupancy
- 47.0%
- Daily rate
- ¥84,681
Toya Cliff House/Private Ocean View/Near Ski Area Entire home · 2 bedrooms Rated 4.91 - Revenue
- ¥13.4M
- Occupancy
- 61.3%
- Daily rate
- ¥59,244
Private Lodging HAN【Villa with BBQ】 Entire home · 1 bedroom Rated 4.82 - Revenue
- ¥13.1M
- Occupancy
- 66.5%
- Daily rate
- ¥51,007
Cottage on a hill overlooking the lake Entire home · 1 bedroom Rated 4.97 - Revenue
- ¥12.7M
- Occupancy
- 72.0%
- Daily rate
- ¥61,459
Who Are the Airbnb Hosts in Toyako?
Only 7% of Toyako listings are classed as professionally managed, though 47% of listings have a co-host. Two-thirds of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. 71% of listings accept Instant Book, so most stays are confirmed without the host's approval. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 94% of listings.
- Superhosts
- 66.0%
- Professional management
- 7.4%
- Cohosted listings
- 46.8%
- Instant Book enabled
- 71.3%
- Simplified Pricing
- 93.6%
Nearby markets
Toyako vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 67 km, Rusutsu (18 km away, 37 listings) earned the most per listing, about 53% more than Toyako. Chuo Ward was the busiest, booked on 48% of nights against 43% in Toyako.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Rusutsu 18 km | 37 | ¥7,296,646 | ¥76,392 | 36% |
| Kimobetsu 24 km | 31 | ¥3,076,632 | ¥41,058 | 34% |
| Niseko 28 km | 210 | ¥4,806,218 | ¥74,661 | 36% |
| Rankoshi 30 km | 36 | ¥3,681,038 | ¥58,837 | 38% |
| Kutchan 31 km | 370 | ¥5,804,461 | ¥68,005 | 38% |
| Shiraoi 39 km | 51 | ¥3,654,050 | ¥27,151 | 43% |
| Chuo Ward 67 km | 39 | ¥4,698,423 | ¥32,696 | 48% |
| Sapporo 67 km | 2,304 | ¥3,543,117 | ¥24,904 | 45% |
Other Airbnb Markets in Hokkaido Prefecture
- Otaru Airbnb data 344 listings
- Furano Airbnb data 316 listings
- Hakodate Airbnb data 221 listings
- Asahikawa Airbnb data 216 listings
- Biei Airbnb data 113 listings
- Chitose Airbnb data 61 listings
- Kushiro Airbnb data 49 listings
- Nakafurano Airbnb data 49 listings
See all 25 Hokkaido Prefecture Airbnb markets
Markets Similar to Toyako
Markets elsewhere in Japan with a similar nightly rate and occupancy to Toyako:
- Miyakojima Airbnb data Japan · ¥37,463/night · 43.3%
- Nakijin Airbnb data Japan · ¥33,961/night · 42.2%
- Itoshima Airbnb data Japan · ¥34,735/night · 44.2%
- Nago Airbnb data Japan · ¥34,537/night · 44.5%
- Yufu Airbnb data Japan · ¥37,071/night · 46.9%
- Kamakura Airbnb data Japan · ¥33,635/night · 44.6%
FAQ
Toyako Airbnb FAQ
How much do Airbnb hosts make in Toyako?
An active Toyako Airbnb grossed ¥4,779,065 on average in the 12 months to September 2026, according to AirROI's tracking of 94 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in ¥658,000 or more in a typical month.
How much can I make on Airbnb in Toyako?
It depends most on the home's size, location and how it's run. The middle half of Toyako listings earn between ¥177,000 and ¥658,000 in a typical month, and the top tenth ¥1,010,000 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Toyako?
Listings in Toyako were booked on 43% of available nights over the past year. That compares with 42% for the Hokkaido Prefecture average. January is usually the busiest month.
How much does an Airbnb cost per night in Toyako?
The average booked night in Toyako cost ¥37,571 before fees. Half of listings charge between ¥18,300 and ¥39,400, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Toyako?
In Toyako, 96% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Toyako?
Yes, when it's run well. The average Toyako Airbnb grossed ¥4,779,065 in the 12 months to September 2026, 26% above the Hokkaido Prefecture average of ¥3,789,147. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, ¥3,218,065 a year (about ¥268,000 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about ¥480,000 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Toyako?
January usually pays best, averaging ¥967,000 per active listing over the past two years, and April usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Toyako?
Each night a Toyako listing was open to book earned ¥15,300 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made ¥27,700 or more.
How far in advance do guests book Airbnbs in Toyako?
Toyako stays were booked 54 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Toyako?
The average Toyako Airbnb stay lasted 2.5 nights over the past year. A listing took 31 reservations over the year on average.
How are Airbnbs in Toyako rated?
Guests rate Toyako Airbnbs 4.71 out of 5 on average. Guests score check-in highest and value lowest.
What are the best neighborhoods for Airbnb in Toyako?
Toyako Onsen, Lake Toya and Mount Usu draw the most short-term rental interest in Toyako. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Toyako?
AirROI counted 94 active Airbnb listings in Toyako as of September 2026. The closest tracked market is Rusutsu, 18 km away.
How much are Airbnb cleaning fees in Toyako?
In Toyako, 86% of listings add a cleaning fee, and the typical fee is about ¥7,845.
Method
About This Data
Figures on this page cover 94 active Airbnb listings in Toyako from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Japanese yen at ¥157 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.