12-person Villa in Nature Reserve Entire home · 6 bedrooms Rated 4.98 - Revenue
- €225,416
- Occupancy
- 76.2%
- Daily rate
- €771
Airbnb market data · 202612 months to September 2026
The average Airbnb in Hulshorst brought in €21,432 over the 12 months through September 2026, about 22% more than the Gelderland average of €17,551.
The short answer
Hulshorst earns on price rather than volume. Listings averaged €238 a night and were booked on 33% of available nights, against €170 and 40% for the Gelderland average.
Timing matters: in July, usually the best month, the average listing earns about 2.8 times as much as in January, usually the slowest.
With 90 active listings, Hulshorst is the 13th-largest of 50 Gelderland markets AirROI tracks. From a year earlier, the number of active listings grew 50%.
Browse the live Hulshorst Airbnb market See Every Hulshorst ListingRevenue
Gross bookings per Hulshorst listing averaged €21,432 over the 12 months to September 2026 (Gelderland average: €17,551), before cleaning, platform and management costs and taxes.
In a typical year, the average Hulshorst listing brings in €4,150 in July, its best month, and €1,490 in January, its slowest. August runs within 5% of July, so either can come out on top in a given year. The three strongest months bring in 34% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.5 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 2.8 times what January does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, €2,820. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue and bookings; nightly rates peaked in August 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | €2,957 | 44.2% | €214 | €99 | 72 days | 4.5 nights |
| Oct 2025 | €2,588 | 38.6% | €213 | €83 | 69 days | 4.1 nights |
| Nov 2025 | €2,223 | 28.3% | €207 | €74 | 42 days | 2.5 nights |
| Dec 2025 | €2,035 | 28.0% | €208 | €66 | 42 days | 3.5 nights |
| Jan 2026 | €1,288 | 16.8% | €205 | €42 | 38 days | 3.6 nights |
| Feb 2026 | €2,276 | 28.6% | €197 | €81 | 34 days | 6.1 nights |
| Mar 2026 | €2,855 | 35.9% | €204 | €92 | 48 days | 5.4 nights |
| Apr 2026 | €2,272 | 35.2% | €217 | €76 | 50 days | 3.6 nights |
| May 2026 | €2,976 | 38.7% | €243 | €96 | 68 days | 3.5 nights |
| Jun 2026 | €3,947 | 42.6% | €273 | €132 | 83 days | 3.9 nights |
| Jul 2026 | €4,935 | 54.5% | €276 | €159 | 77 days | 6.3 nights |
| Aug 2026 | €4,337 | 50.9% | €287 | €140 | 85 days | 4.3 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Hulshorst home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.
Profit
Yes, when it's run well. The average Hulshorst Airbnb took in €21,432 in the 12 months to September 2026, and run by its owner at everyday costs, about €1,030 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €1,870 a month.
Cleaning it yourself keeps the €3,580 a year guests pay in cleaning fees, for about €1,330 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €880 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €17,852 | €31,930 |
| Cleaning fees guests pay17% of Hulshorst bookings | €3,580 | €6,410 |
| Gross bookings | €21,432 | €38,340 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 88% of Hulshorst listings on Simplified Pricing, 3% for the rest | −€2,990 | −€5,360 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€3,580 | −€6,410 |
| Utilities and internetAbout 5% of bookings | −€1,070 | −€1,920 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€430 | −€770 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€640 | −€1,150 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€210 | −€210 |
| Permit and registrationWhere one is required | −€110 | −€110 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −€9,030 | −€15,930 |
| Left for housing costs, then profit | €12,402about €1,030 a month | €22,410about €1,870 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Hulshorst's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Hulshorst home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €3,200 a month, against €1,790 for the average one.
Occupancy
Hulshorst listings were booked on 33% of the nights they were open over the past year, 7 percentage points below the Gelderland average (40%) and 12 points below the Netherlands average (45%). In a typical year, occupancy swings from 21% in January to 53% in July.
The busiest tenth of listings are booked about 5.7 times as often as the bottom quarter.
July is usually the busiest month in Hulshorst, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 33% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Hulshorst, known as ADR (average daily rate), was €238 over the past year, about 40% above the Gelderland average of €170 and about 11% above the Netherlands average of €215. In a typical year, rates peak in August at about €255 and bottom out in November at about €185.
The top 10% charge about 2.5 times the rate of the bottom quarter.
August rates run 39% above November's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €211. The 12-month ADR of €238 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Hulshorst it averaged €86 over the past year, from about €48 in a typical January to about €134 in a typical July.
Per open night, by tier:
July RevPAR is about 2.8 times January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €93. The 12-month RevPAR of €86 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Hulshorst has one high season, June through August, which makes it a moderately seasonal market. Business is slowest from November to February. A listing earns about 88% more a month in June through August than in December through February.
Average revenue by month in Hulshorst
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, €2,820.
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | €1,490 |
| February | Low season | €2,310 |
| March | Shoulder season | €2,710 |
| April | Shoulder season | €2,650 |
| May | Shoulder season | €2,830 |
| June | High season | €3,400 |
| July | High season | €4,150 |
| August | High season | €3,980 |
| September | Shoulder season | €2,800 |
| October | Shoulder season | €2,820 |
| November | Low season | €2,340 |
| December | Low season | €2,320 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonJune–August | €3,840 | 50% | €249 |
| Shoulder seasonMarch–May, September–October | €2,760 | 42% | €203 |
| Low seasonNovember–February | €2,120 | 30% | €193 |
Guests book Hulshorst stays 60 days ahead on average (about nine weeks). June stays are booked furthest out, about 92 days ahead, and February stays closest to arrival, about 36 days. A typical June booking is made in mid-March.
June stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Permits
None of the 90 active listings in Hulshorst display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Hulshorst.
Neighborhoods
AirROI's area guide picks five Hulshorst neighborhoods that draw short-term rental guests, led by Hulshorst Center, Veluwe National Park and Zandenplas Lake. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Hulshorst Center | A charming village center perfect for short stays, with close proximity to local shops and cafes. Ideal for travelers seeking tranquility while being near essential amenities. | Local cafes, Small shops, Nature parks, Cycling trails, Community events |
| Veluwe National Park | Nearby national park offers stunning natural beauty and wildlife. Attracts nature lovers and outdoor enthusiasts looking for hiking and cycling opportunities. | Hiking trails, Wildlife viewing, Scenic landscapes, Cycling routes, Visitor centers |
| Zandenplas Lake | A beautiful lake offering recreational activities such as swimming, fishing, and picnicking. A favorite spot for families and water sports lovers. | Swimming areas, Fishing spots, Picnic locations, Walking paths, Playgrounds |
| Elburg | Historic town known for its medieval architecture and picturesque harbor. Offers a unique cultural experience for visitors. | Elburg Harbor, Museum Elburg, Fishing history, Cobbled streets, Art galleries |
| Lake Veluwe | An expansive lake environment ideal for nature walks, fishing, and cycling, attracting outdoor enthusiasts and those seeking serene views. | Scenic bike paths, Fishing spots, Walking trails, Birdwatching, Picnic areas |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Every Airbnb in Hulshorst is an entire home: all 90 listings rent the whole place. Houses account for 91% of the stock; cabins and other outdoor stays come next at 6%.
Every listing rents the whole place
Hulshorst Airbnb listings by room type
Houses dominate the property mix
Hulshorst Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 91.1% | 82 |
| Cabin/Outdoor | 5.6% | 5 |
| Apartment/Condo | 1.1% | 1 |
| Others | 1.1% | 1 |
| Hotel/Boutique | 1.1% | 1 |
Two-bedroom homes are the most common size in Hulshorst (49% of entire homes), and 36% have three or more bedrooms.
Hulshorst entire homes by number of bedrooms
Entire homes with each number of bedrooms
| Bedrooms | Share of entire homes | Entire homes |
|---|---|---|
| 1 bedroom | 15.6% | 14 |
| 2 bedrooms | 48.9% | 44 |
| 3 bedrooms | 27.8% | 25 |
| 4 bedrooms | 2.2% | 2 |
| 5+ bedrooms | 5.6% | 5 |
A typical one-bedroom home in Hulshorst earned €15,200 over the past year, against €12,900 for a three-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 14 | €15,200 | €16,600 | €162 | 50% |
| 2 bedrooms | 44 | €7,270 | €12,800 | €199 | 29% |
| 3 bedrooms | 25 | €12,900 | €18,800 | €246 | 29% |
Most Hulshorst listings are sized for couples and small families: 64% sleep four guests or fewer, and just 8% take eight or more.
Hulshorst listings by guest capacity
Share of listings by the number of guests they sleep
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 1 guest | 1.1% | 1 |
| 2 guests | 14.4% | 13 |
| 3 guests | 1.1% | 1 |
| 4 guests | 47.8% | 43 |
| 5 guests | 2.2% | 2 |
| 6 guests | 25.6% | 23 |
| 8+ guests | 7.8% | 7 |
Hulshorst hosts set up an average of 3.9 beds per listing. Only 37% of listings show their exact location on the listing map; the rest show an approximate area.
Outdoor dining areas are common in Hulshorst: 49% of listings have one, and 41% offer self check-in.
Share of Hulshorst listings with each common amenity
Guests
Hulshorst splits its demand between home and abroad: 58% of guests who left reviews live outside the Netherlands, led by visitors from Germany and the United Kingdom. Guests speak a mix of languages: English leads at 39%, followed by German and Dutch.
58% of Hulshorst guests come from abroad
Where guests who left reviews live
Where Hulshorst guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Amsterdam | 4.1% |
| Münster | 3.7% |
| The Hague | 3.2% |
| Dortmund | 2.3% |
| Rotterdam | 2.3% |
Where Hulshorst guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Netherlands | 41.8% |
| Germany | 41.0% |
| United Kingdom | 3.2% |
| France | 2.8% |
| United States | 2.0% |
Languages spoken by Hulshorst guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 38.8% |
| German | 24.9% |
| Dutch | 17.5% |
| French | 7.7% |
| Spanish | 3.4% |
Hulshorst Airbnbs average 4.61 stars, and 9% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.41, against 4.76 for check-in.
Check-in scores highest in Hulshorst; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.59 |
| Cleanliness | 4.49 |
| Communication | 4.72 |
| Location | 4.70 |
| Check-in | 4.76 |
| Value | 4.41 |
Booking patterns
About nine in ten Hulshorst listings are open to guests more than 180 days a year, but only 13% are booked or blocked that many days. The most common booked-or-blocked total is 1 to 30 days a year, covering 32% of listings; blocked nights include any the host closes off.
Days a year Hulshorst listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 62.2% | 56 |
| 181-270 days | 26.7% | 24 |
| 91-180 days | 6.7% | 6 |
| 31-90 days | 4.4% | 4 |
Days a year Hulshorst listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 4.4% | 4 |
| 181-270 days | 8.9% | 8 |
| 91-180 days | 24.4% | 22 |
| 31-90 days | 30.0% | 27 |
| 1-30 days | 32.2% | 29 |
The average Hulshorst booking lasts 4.2 nights, longest in July and shortest in November. Listings took about 18 bookings each over the year, some 1,620 in all. About two-thirds of listings that give a check-in time set it at 4 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Hulshorst
Average nights per booking, by month of stay
Two-year average by calendar month.
About two-thirds of listings in Hulshorst accept stays of one or two nights.
Minimum stay set by Hulshorst listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Hulshorst, used by 49% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: about eight in ten listings use Firm or stricter terms, against 18% on Flexible or Moderate.
Cancellation policies of Hulshorst listings, from most to least flexible
Share of listings by the policy they use
84% of Hulshorst listings charge a cleaning fee. The typical fee is €150, and some higher fees lift the average to €209. Spread over the average stay of 4.2 nights, that adds roughly €35 a night to what guests pay. For listings that charge one, cleaning fees make up about 17% of gross revenue.
Top earners
The top-grossing Airbnb in Hulshorst, a six-bedroom home, took in €225,000 over the past year, about 11 times the city's average of €21,400. Four of the six listings below have five or more bedrooms; the other two have three bedrooms.
12-person Villa in Nature Reserve Entire home · 6 bedrooms Rated 4.98
Romantic farmhouse on the Veluwe Entire home · 5 bedrooms Rated 5.00
10-person mansion in the heart of nature: on 2.5 hectares Entire home · 5 bedrooms Rated 4.96
Four-way intersection 16 | EuroParcs Bad Hoophuizen Entire home · 7 bedrooms Rated 4.75
GREEN VILLA with large garden, kids dogs beach sea Entire home · 3 bedrooms Rated 4.68
Veluwe: Privately located house (opt. Sauna/Hottub*) Entire home · 3 bedrooms Rated 4.95 Professional management companies run 38% of Hulshorst listings. Only one in five listings are run by Superhosts. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 88% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 17 km, Zeewolde (15 km away) earned the most per listing, about twice as much as Hulshorst. Ermelo and Doornspijk were the busiest, each booked on 48% of nights against 33% in Hulshorst.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Nunspeet 5 km | 157 | €16,022 | €167 | 36% |
| Harderwijk 6 km | 60 | €20,790 | €205 | 42% |
| Biddinghuizen 9 km | 41 | €12,879 | €260 | 25% |
| Ermelo 9 km | 100 | €18,438 | €136 | 48% |
| Doornspijk 10 km | 66 | €15,194 | €120 | 48% |
| Dronten 10 km | 32 | €14,240 | €222 | 33% |
| Zeewolde 15 km | 164 | €44,529 | €403 | 37% |
| Putten 17 km | 320 | €14,296 | €115 | 42% |
See all 50 Gelderland Airbnb markets
Markets elsewhere in the Netherlands with a similar nightly rate and occupancy to Hulshorst:
FAQ
An active Hulshorst Airbnb grossed €21,432 on average in the 12 months to September 2026, according to AirROI's tracking of 90 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €3,130 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Hulshorst listings earn between €872 and €3,130 in a typical month, and the top tenth €5,610 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Hulshorst were booked on 33% of available nights over the past year. That compares with 40% for the Gelderland average. July is usually the busiest month.
The average booked night in Hulshorst cost €238 before fees. Half of listings charge between €145 and €265, so bedroom count and location move the price more than the average suggests.
None of the active Hulshorst listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Hulshorst Airbnb grossed €21,432 in the 12 months to September 2026, 22% above the Gelderland average of €17,551. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €12,402 a year (about €1,030 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €1,870 a month. Check a specific home in the Airbnb estimator.
July usually pays best, averaging €4,150 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Hulshorst listing was open to book earned €86 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €142 or more.
Hulshorst stays were booked 60 days (about nine weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Hulshorst Airbnb stay lasted 4.2 nights over the past year. A listing took 18 reservations over the year on average.
Guests rate Hulshorst Airbnbs 4.61 out of 5 on average. Guests score check-in highest and value lowest.
Hulshorst Center, Veluwe National Park and Zandenplas Lake draw the most short-term rental interest in Hulshorst. The neighborhood guide explains what brings guests to each.
AirROI counted 90 active Airbnb listings in Hulshorst as of September 2026. The closest tracked market is Nunspeet, 5 km away.
In Hulshorst, 84% of listings add a cleaning fee. The median fee is €150, and some higher fees lift the average to €209.
Method
Figures on this page cover 90 active Airbnb listings in Hulshorst from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.