Tourism statisticsCity2026
Brighton Tourism Statistics: 40,760 Airbnb Stays
AirROI estimates 40,760 Airbnb stays in Brighton, in England, United Kingdom, in the 12 months to October 2026. The busiest month was July, and the quietest was January. All of England had 33.5 million international arrivals in 2023, the Office for National Statistics reports.
Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method
- Estimated Airbnb nights
- 184,011
- Typical Airbnb stay
- 4.5 nights
- Busiest Airbnb month
- July
- From within the United Kingdom, among guests who left a review
- 73%
Key facts
Brighton Tourism Facts
Each sentence names its place, period and source, so it can be quoted alone.
Official
- The Office for National Statistics puts all of England at 33.5 million international arrivals in 2023.
Airbnb stays
- AirROI puts Airbnb stays in Brighton at 40,760 in the 12 months to October 2026.
- AirROI estimates Airbnb stays in Brighton added up to 184,011 nights in the 12 months to October 2026.
- AirROI estimates a typical Airbnb stay in Brighton lasted 4.5 nights in the 12 months to October 2026, booked about 68 days ahead.
Busiest months
- AirROI ranks July the busiest Airbnb month in Brighton in the 12 months to October 2026, followed by August and May, with January the quietest.
- AirROI estimates the six busiest Airbnb months in Brighton ran unbroken from May to October in the 12 months to October 2026.
- AirROI estimates Airbnb stays in Brighton in July were booked furthest ahead, about 108 days, against 41 days for January, in the 12 months to October 2026.
Guests
- AirROI estimates 73% of Brighton Airbnb guests who left a review as of October 2026 were from within the United Kingdom, and France at 4.5% and the United States at 4.1% were the top countries abroad.
By place
- AirROI estimates Brighton took 0.9% of all Airbnb stays in England in the 12 months to October 2026.
- AirROI ranks Brighton 12th for Airbnb stays among the 302 towns it lists in England in the 12 months to October 2026.
Official numbers
How Many Tourists Visit England?
The Office for National Statistics counted 33.5 million international arrivals for all of England in 2023. On AirROI's estimates, Brighton accounted for 0.9% of Airbnb stays in England in the 12 months to October 2026.
| Figure | What it counts | Year | Publisher |
|---|---|---|---|
| 33.5 millionInternational arrivals, all of England | Visits by overseas residents to England | 2023 | Office for National Statistics |
Airbnb stays
Airbnb Stays in Brighton
Brighton had 1,441 Airbnb homes in the 12 months to October 2026. They took an estimated 40,760 stays and 184,011 nights. A typical stay lasted 4.5 nights and was booked about 68 days ahead.
- Airbnb homes
- 1,441
- Airbnb stays, estimate
- 40,760
- Airbnb nights, estimate
- 184,011
- Typical stay
- 4.5 nights
- Booked ahead
- 68 days
Busiest months
When Is the Busiest Time in Brighton?
On Airbnb, July was the busiest month in Brighton in the 12 months to October 2026, then August and May. January was the quietest. The six busiest months run unbroken from May to October.
July ranks first, January last
Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.
- Three busiest months
- Other months
From busiest to quietest: July, August, May, September, June, October, April, March, December, November, February, January.
Month by month: rank, typical stay and days booked ahead
| Month | Share of nights | Booked ahead |
|---|---|---|
| July | 10.7% | 108 days |
| August | 10.3% | 79 days |
| May | 9.8% | 70 days |
| September | 9.7% | 61 days |
| June | 9.2% | 67 days |
| October | 8.8% | 56 days |
| April | 8.1% | 88 days |
| March | 7.3% | 46 days |
| December | 7.0% | 59 days |
| November | 7.0% | 46 days |
| February | 6.2% | 47 days |
| January | 5.8% | 41 days |
Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.
Where guests come from
Where Do Brighton Airbnb Guests Come From?
About seven in ten Brighton Airbnb guests who left a review as of October 2026 were from within the United Kingdom (73%), and the top countries abroad were France at 4.5% and the United States at 4.1%, AirROI estimates. Among the same guests, London was the top origin city at 15%, and Brighton itself came second at 1.4%. The figures rest on 191,832 reviews, written over many years.
73% from within the United Kingdom
Among guests who left a review, as of October 2026
- From within the United Kingdom 73%
- From abroad 27%
Top countries abroad
Among guests who left a review
Top origin cities
Among guests who left a review
FAQ
Questions About Tourism in Brighton
How many tourists visit Brighton?
England as a whole had 33.5 million international arrivals in 2023, according to the Office for National Statistics. AirROI puts Brighton at 0.9% of Airbnb stays in England in the 12 months to October 2026. AirROI estimates 40,760 Airbnb stays in Brighton in the 12 months to October 2026, which counts bookings and not tourists.
When is the busiest time in Brighton?
The busiest Airbnb month in Brighton in the 12 months to October 2026 was July, then August and May. The six busiest months run from May to October.
What is the quietest month in Brighton?
January was the quietest Airbnb month in Brighton in the 12 months to October 2026, ranking 12th of 12, and February ranked 11th. Stays in January were booked about 41 days ahead, against 108 days for July.
How long is a typical Airbnb stay in Brighton?
A typical Airbnb stay in Brighton lasted 4.5 nights in the 12 months to October 2026, booked about 68 days ahead. By month, stays ran from 3.4 nights in September to 5.2 nights in January.
Where do Airbnb guests in Brighton come from?
Of Brighton Airbnb guests who left a review as of October 2026, 73% were from within the United Kingdom, AirROI estimates. The top countries abroad were France at 4.5% and the United States at 4.1%. Among the same guests, the top origin city was London at 15%, and Brighton itself came second at 1.4%.
Are Airbnb stays the same as tourists?
No. The Office for National Statistics counts international arrivals (33.5 million in 2023 across England). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 40,760 stays are estimates for the 12 months to October 2026.
Method
How These Numbers Are Made
Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights are stays times the typical stay: 40,760 stays at 4.51 nights. Month ranks compare each month's part of Airbnb nights. Origin rests on 191,832 reviews and describes guests who left a review, not everyone who stayed. Read the method page.