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Airbnb market data · 202612 months to September 2026

King's Lynn and West Norfolk, UK Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
1,089
Avg. booking lead time
76 days
Listings showing a permit
<1%
Peak revenue month
August
Lowest revenue month
January

The short answer

King's Lynn and West Norfolk Airbnb Market at a Glance

Rates in King's Lynn and West Norfolk run ahead of the England average, with bookings close to it. Listings averaged £221 a night and were booked on 38% of available nights, against £180 and 40% for the England average.

Timing matters: in August, usually the best month, the average listing earns about 2.6 times as much as in January, usually the slowest.

With 1,089 active listings, King's Lynn and West Norfolk is the 24th-largest of 1,108 England markets AirROI tracks. From a year earlier, average revenue rose 6% while the number of active listings shrank 5%.

Map of Airbnb listings in King's Lynn and West Norfolk Browse the live King's Lynn and West Norfolk Airbnb market See Every King's Lynn and West Norfolk Listing

Revenue

How Much Do Airbnb Hosts Make in King's Lynn and West Norfolk?

Gross bookings per King's Lynn and West Norfolk listing averaged £22,835 over the 12 months to September 2026 (England average: £19,455), before cleaning, platform and management costs and taxes.

In a typical year, the average King's Lynn and West Norfolk listing brings in £4,530 in August, its best month, and £1,770 in January, its slowest. The three strongest months bring in 35% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 3.5 times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn £5,520+ a month, about three times the typical property.
  • Strong performers (top 25%) earn £3,380 or more, roughly £1,500 a month above the median.
  • Typical properties (median) earn about £1,900 a month.
  • Entry-level properties (bottom 25%) earn £960 or less, about half of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

August earns about 2.6 times what January does

Average revenue per active listing, by month, September 2024 to August 2026

The dashed line is the average of the months shown, £2,750. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

King's Lynn and West Norfolk Airbnb Data by Month

Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.

August 2026 led on revenue and bookings; nightly rates peaked in July 2026.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in King's Lynn and West Norfolk, Sep 2025 to Aug 2026
Month Avg. Revenue Occupancy Avg. Nightly Rate RevPAR Booking Lead Time Avg. Length of Stay
Sep 2025£2,97048.4%£241£9990 days3.7 nights
Oct 2025£2,80843.8%£228£9165 days3.5 nights
Nov 2025£2,02235.1%£216£6770 days3.7 nights
Dec 2025£2,63235.6%£225£8586 days3.8 nights
Jan 2026£1,67327.2%£214£5454 days4.6 nights
Feb 2026£1,75734.5%£213£6345 days3.9 nights
Mar 2026£2,01333.9%£217£6552 days3.7 nights
Apr 2026£2,41038.9%£230£8065 days3.6 nights
May 2026£3,12045.6%£242£10180 days3.9 nights
Jun 2026£3,19048.4%£252£10677 days4.1 nights
Jul 2026£3,96151.3%£260£128100 days4.5 nights
Aug 2026£4,50259.9%£260£145109 days4.1 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

These are market-wide figures. To see what one particular King's Lynn and West Norfolk home could earn, enter its address, bedrooms and guests in the Airbnb profit calculator; it compares the home with similar listings nearby.

Profit

Is an Airbnb in King's Lynn and West Norfolk Profitable?

Yes, when it's run well. The average King's Lynn and West Norfolk Airbnb took in £22,835 in the 12 months to September 2026, and run by its owner at everyday costs, about £1,230 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about £2,210 a month.

Cleaning it yourself keeps the £2,070 a year guests pay in cleaning fees, for about £1,400 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about £1,060 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

King's Lynn and West Norfolk Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter King's Lynn and West Norfolk Airbnb
Line Average listing Top-quarter listing
Money in
Nightly bookings£20,765£36,920
Cleaning fees guests pay9% of King's Lynn and West Norfolk bookings£2,070£3,680
Gross bookings£22,835£40,600
Running costs
Airbnb's feeAbout 15%: 15.5% for the 94% of King's Lynn and West Norfolk listings on Simplified Pricing, 3% for the rest−£3,370−£5,990
Cleaning and laundryPaid for by the cleaning fee; £0 if you clean yourself−£2,070−£3,680
Utilities and internetAbout 5% of bookings−£1,140−£2,030
Guest suppliesToiletries, coffee, paper goods: about 2%−£460−£810
Repairs and upkeepIncluding linens and small replacements: about 3%−£690−£1,220
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−£230−£230
Permit and registrationWhere one is required−£110−£110
Management£0 when you run it; co-hosts charge from about 10% of nightly bookings£0£0
Pricing and messaging toolsOptional; Airbnb's own tools are free£0£0
Lodging taxesAdded to the guest's bill and passed on£0£0
Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee−£8,070−£14,070
Left for housing costs, then profit£14,765about £1,230 a month£26,530about £2,210 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo fees Depend on the home

Estimate Your Own King's Lynn and West Norfolk Airbnb Profit

The estimate starts from King's Lynn and West Norfolk's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one King's Lynn and West Norfolk home, with its price, its mortgage or rent and your own costs, use the Airbnb income calculator. It starts from the comparable listings around the address.

How King's Lynn and West Norfolk's Top Earners Get There

  • More nights booked. The busiest quarter of King's Lynn and West Norfolk listings are booked on 61% or more of their nights, against 39% for the median listing. Ten more booked nights a year at the median rate of £165 adds about £1,670 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge £275 a night or more, against a median of £165. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about £2,080 a year.
  • Open for the busy months. In a typical year, August brings the average listing about £4,530, against £1,770 in January, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. King's Lynn and West Norfolk listings average 4.82 stars, and 45% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about £3,380 a month, against £1,900 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in King's Lynn and West Norfolk?

King's Lynn and West Norfolk listings were booked on 38% of the nights they were open over the past year, 2 percentage points below the England average (40%) and 3 points below the U.K. average (41%). In a typical year, occupancy swings from 29% in January to 61% in August.

The busiest tenth of listings are booked about four times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 78%+ of open nights, 39 points above the median.
  • Strong performers (top 25%) fill 61% or more, roughly four nights a week.
  • Typical properties (median) fill about 39% of open nights.
  • Entry-level properties (bottom 25%) fill 20% or less, under two nights a week.

August is usually the busiest month in King's Lynn and West Norfolk, January the quietest

Share of open nights booked, by month, September 2024 to August 2026

The 12-month rate of 38% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Nightly rates

How Much Does an Airbnb Cost per Night in King's Lynn and West Norfolk?

The average nightly rate in King's Lynn and West Norfolk, known as ADR (average daily rate), was £221 over the past year, about 23% above the England average of £180 and about 19% above the U.K. average of £185. In a typical year, rates peak in July and August at about £255 and bottom out in November at about £200.

Prices span a wide range: the top 10% charge about four times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge £450+ a night, about 2.7 times the median.
  • Strong performers (top 25%) charge £275 or more, about £110 above the median.
  • Typical properties (median) charge about £165 a night.
  • Entry-level properties (bottom 25%) charge £110 or less, about two-thirds of the median.

July rates run 29% above November's

Average nightly rate (ADR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, £224.

What Is the RevPAR for Airbnb in King's Lynn and West Norfolk?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In King's Lynn and West Norfolk it averaged £83 over the past year, from about £57 in a typical January to about £146 in a typical August.

Per open night, by tier:

  • Best-in-class properties (top 10%) earn £153+ per open night, about 2.5 times the median.
  • Strong performers (top 25%) earn £103 or more, about £40 a night above the median.
  • Typical properties (median) earn about £61 per open night.
  • Entry-level properties (bottom 25%) earn £36 or less, about 59% of the median.

August RevPAR is about 2.6 times January's

Revenue per open night (RevPAR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, £90. The 12-month RevPAR of £83 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Seasonality

Best and Worst Months for Airbnb in King's Lynn and West Norfolk

King's Lynn and West Norfolk has one high season, May through August, which makes it a moderately seasonal market. Business is slowest from January to March and slows again in November. A listing earns about 85% more a month in June through August than in December through February.

Average revenue by month in King's Lynn and West Norfolk

Average revenue per active listing, each calendar month averaged over the past two years

The dashed line is the average of the 12 calendar months, £2,750.

Revenue by month in King's Lynn and West Norfolk in numbers
Average monthly revenue per active listing in King's Lynn and West Norfolk, by calendar month
Month Season Revenue per listing
JanuaryLow season£1,770
FebruaryLow season£1,890
MarchLow season£2,170
AprilShoulder season£2,580
MayHigh season£3,070
JuneHigh season£3,100
JulyHigh season£3,920
AugustHigh season£4,530
SeptemberShoulder season£2,790
OctoberShoulder season£2,630
NovemberLow season£2,020
DecemberShoulder season£2,570
Average monthly Airbnb revenue, occupancy and nightly rate in King's Lynn and West Norfolk by season
Season Revenue per month Occupancy Nightly rate
High seasonMay–August£3,65052%£249
Shoulder seasonApril, September–October, December£2,64044%£217
Low seasonJanuary–March, November£1,96035%£208

How Far in Advance Do Guests Book Airbnb in King's Lynn and West Norfolk?

Guests book King's Lynn and West Norfolk stays 76 days ahead on average (about two and a half months), so guests here plan well ahead. August stays are booked furthest out, about 113 days ahead, and February stays closest to arrival, about 45 days. A typical August booking is made in late April.

August stays are booked furthest ahead

Average days between booking and check-in, by month of stay, September 2024 to August 2026

The 12-month figure of 76 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in King's Lynn and West Norfolk

Fewer than 1% of the 1,089 active listings in King's Lynn and West Norfolk display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in King's Lynn and West Norfolk.

Neighborhoods

Best Neighborhoods for Airbnb in King's Lynn and West Norfolk

AirROI's area guide picks eight King's Lynn and West Norfolk neighborhoods that draw short-term rental guests, led by King's Lynn Town Centre, Hunstanton and Snettisham. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in King's Lynn and West Norfolk
Area Who it suits Landmarks nearby
King's Lynn Town Centre The historic heart of King's Lynn, featuring medieval architecture, shops, and restaurants. A popular choice for visitors looking to explore the town's rich history and local attractions.St. Nicholas' Chapel, The Custom House, King's Lynn Museum, The Queen's Walk, The West Norfolk Arts Centre
Hunstanton A charming seaside resort known for its beautiful beaches and unique striped cliffs. Ideal for families and tourists looking for a beach holiday experience along the Norfolk Coast.Hunstanton Beach, The Old Lighthouse, The Sea Life Sanctuary, St. Edmund's Chapel, The Gardens
Snettisham A quaint village close to the coast, perfect for nature lovers and those seeking a peaceful retreat. Offers access to the RSPB Snettisham Nature Reserve, attracting bird watchers and outdoor enthusiasts.Snettisham Beach, RSPB Snettisham Nature Reserve, Snettisham Park, The Church of St. Mary
West Walton A picturesque village located near the river, known for its rural charm and peaceful surroundings. Attracts visitors looking for a countryside getaway with easy access to the nearby fens.The Church of St. Mary, West Walton Windmill, Local walking trails, River Nene
West Norfolk Countryside The scenic countryside around King's Lynn, offering opportunities for rural tourism and outdoor activities such as cycling and hiking. Breathtaking views and a taste of traditional Norfolk life.The Nar Valley, Local pubs and farm shops, Cycling routes, Nature walks
Downham Market A historic market town with a vibrant community and various local shops and markets. Attracts visitors looking for a taste of local life and culture away from the busier tourist spots.Downham Market Town Centre, St. Edmund's Church, Downham Market Railway Station, Local markets and fairs
Thornham A quaint coastal village known for its stunning beaches and nature reserves. Perfect for those seeking a peaceful escape with opportunities for bird watching and exploring the coast.Thornham Beach, RSPB Titchwell Marsh, Local seafood eateries, Nearby dunes and marshes
Brancaster A popular coastal destination known for its sandy beaches and excellent walking trails. Great for outdoor enthusiasts and those looking for a relaxing seaside retreat.Brancaster Beach, Brancaster Staithe, Nature trails, Golf courses

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

King's Lynn and West Norfolk Airbnb Listings by Type and Size

Entire homes make up 90% of listings in King's Lynn and West Norfolk, ahead of private rooms at 10%. Houses are the most common property type at 70%, about 8 times the share of cabins and other outdoor stays (9%).

Listings by room type

King's Lynn and West Norfolk Airbnb listings by room type

  • Entire home 90%
  • Private room 10%
  • Hotel room <1%
Room types in numbers
King's Lynn and West Norfolk Airbnb listings by room type
Room type Share of listings Listings
Entire home89.7%977
Private room9.8%107
Hotel room0.5%5

Listings by property type

King's Lynn and West Norfolk Airbnb listings by property type

  • House 70%
  • Cabin/Outdoor 9%
  • Others 8%
  • Hotel/Boutique 5%
  • Unique stay 4%
  • Apartment/Condo 4%
Property types in numbers
King's Lynn and West Norfolk Airbnb listings by property type
Property type Share of listings Listings
House70.4%767
Cabin/Outdoor8.9%97
Others7.6%83
Hotel/Boutique4.9%53
Unique stay4.2%46
Apartment/Condo3.9%43

How Many Bedrooms Do Airbnb Listings in King's Lynn and West Norfolk Have?

Two-bedroom homes are the most common size in King's Lynn and West Norfolk (37% of entire homes), and 46% have three or more bedrooms. Shares are of the 956 entire homes that give a bedroom count; rented rooms are left out.

King's Lynn and West Norfolk entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
King's Lynn and West Norfolk entire homes by number of bedrooms
Bedrooms Share of entire homes with a bedroom count Entire homes
Studio0.8%8
1 bedroom15.7%150
2 bedrooms37.2%356
3 bedrooms28.3%271
4 bedrooms11.0%105
5+ bedrooms6.9%66

What Each Home Size Earns in King's Lynn and West Norfolk

A typical one-bedroom home in King's Lynn and West Norfolk earned £13,800 over the past year, against £51,000 for a home with five or more bedrooms.

What each home size earns in King's Lynn and West Norfolk
Home size Listings Typical annual revenue (median) Average annual revenue Avg. nightly rate Occupancy
1 bedroom150£13,800£15,900£12442%
2 bedrooms356£15,800£18,800£16841%
3 bedrooms271£16,600£22,500£22737%
4 bedrooms105£34,200£32,300£32236%
5+ bedrooms66£51,000£76,800£77335%

How Many Guests Do Airbnbs in King's Lynn and West Norfolk Sleep?

The most common capacity in King's Lynn and West Norfolk is four guests (29% of listings), and 45% of listings sleep six or more. Shares are of the 1,020 listings with a guest capacity on file (94% of the market).

King's Lynn and West Norfolk listings by guest capacity

Share of listings by the number of guests they sleep, of those with a capacity on file

Guest capacity in numbers
King's Lynn and West Norfolk listings by guest capacity
Guest capacity Share of listings with a capacity on file Listings
1 guest0.2%2
2 guests15.2%155
3 guests3.7%38
4 guests29.2%299
5 guests6.9%71
6 guests24.5%251
7 guests2.0%20
8+ guests18.3%187

How King's Lynn and West Norfolk Airbnb Listings Are Set Up

King's Lynn and West Norfolk hosts set up an average of 3.4 beds per listing. Only 36% of listings show their exact location on the listing map; the rest show an approximate area.

Photos per listing
14
Beds per listing
3.4
Show exact location
36%

What Amenities Do Airbnb Listings in King's Lynn and West Norfolk Offer?

Free on-site parking is close to standard in King's Lynn and West Norfolk: 79% of listings offer it.

Share of King's Lynn and West Norfolk listings with each common amenity

  • Heating 96%
  • Smoke alarm 93%
  • TV 92%
  • Kitchen 91%
  • Wifi 86%
  • Hot water 80%
  • Dishes and silverware 80%
  • Free parking on premises 79%
  • Bed linens 78%
  • Refrigerator 75%

Airbnb Amenities Linked to Higher Revenue in King's Lynn and West Norfolk

Listings in King's Lynn and West Norfolk with a sauna earned about 5.2 times as much a year, on average, as those without: £115,000 against £21,900. The gap is smaller for a children's playroom (about 3.7 times as much) and a pool table (about 3.1 times as much). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for King's Lynn and West Norfolk listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

  • Sauna +425% on 1% of listings
  • Children's playroom +272% on 1% of listings
  • Pool table +210% on 1% of listings
  • Piano +196% on 2% of listings
  • Ping pong table +179% on 2% of listings
  • Pool +168% on 4% of listings
  • Hammock +150% on 2% of listings
  • Hot tub +140% on 10% of listings
  • Outdoor shower +135% on 2% of listings
  • Sun loungers +125% on 6% of listings
Revenue by amenity in numbers
Average annual revenue of King's Lynn and West Norfolk listings with and without each amenity
Amenity Listings with it Avg. revenue with Avg. revenue without Revenue gap
Sauna1%£115,000£21,900+425%
Children's playroom1%£81,800£22,000+272%
Pool table1%£69,300£22,400+210%
Piano2%£64,800£21,900+196%
Ping pong table2%£61,600£22,100+179%
Pool4%£57,100£21,300+168%
Hammock2%£55,300£22,100+150%
Hot tub10%£47,900£20,000+140%
Outdoor shower2%£52,400£22,300+135%
Sun loungers6%£47,500£21,100+125%

Guests

Who Books Airbnbs in King's Lynn and West Norfolk?

King's Lynn and West Norfolk draws mostly domestic guests: 95% of those who left reviews live in the United Kingdom. London alone accounts for 11% of reviews. Of the 5% from abroad, the largest groups come from the United States and Australia.

95% of King's Lynn and West Norfolk guests are domestic

Where guests who left reviews live

  • Domestic 95%
  • International 5%

Where King's Lynn and West Norfolk guests come from: top cities

Share of guests who left reviews

  • London 11%
  • Cambridge 2%
  • Nottingham 1%
  • Leicester 1%
Top origin cities in numbers
Where King's Lynn and West Norfolk guests come from: top cities
Origin city Share of guests
London11.2%
Cambridge1.7%
Nottingham1.5%
Leicester1.3%

Where King's Lynn and West Norfolk guests come from: top countries

Share of guests who left reviews

  • United Kingdom 95%
  • United States 1%
  • Australia 1%
  • France 1%
  • Germany 0%
Top origin countries in numbers
Where King's Lynn and West Norfolk guests come from: top countries
Origin country Share of guests
United Kingdom94.9%
United States1.4%
Australia0.6%
France0.5%
Germany0.4%

Languages spoken by King's Lynn and West Norfolk guests

Share of guests who left reviews

  • English 72%
  • French 9%
  • Spanish 5%
  • German 4%
  • Italian 2%
Top languages in numbers
Languages spoken by King's Lynn and West Norfolk guests
Language Share of guests
English72.1%
French8.7%
Spanish5.4%
German4.2%
Italian2.1%

What Are Airbnb Guest Ratings in King's Lynn and West Norfolk?

King's Lynn and West Norfolk Airbnbs average 4.82 stars, and 45% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.73, against 4.90 for check-in.

Check-in scores highest in King's Lynn and West Norfolk; value is lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.86
  • Cleanliness 4.80
  • Communication 4.87
  • Location 4.86
  • Check-in 4.90
  • Value 4.73
Category scores in numbers
King's Lynn and West Norfolk guest ratings by category
Category Average rating (out of 5)
Accuracy4.86
Cleanliness4.80
Communication4.87
Location4.86
Check-in4.90
Value4.73

Booking patterns

How Guests Book in King's Lynn and West Norfolk: Stays, Rules and Fees

Nearly eight in ten King's Lynn and West Norfolk listings are open to guests more than 180 days a year, but only 23% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 30% of listings; blocked nights include any the host closes off.

Days a year King's Lynn and West Norfolk listings are open to guests

Share of listings by days a year

  • 271-366 days 48%
  • 181-270 days 29%
  • 91-180 days 19%
  • 31-90 days 3%
  • 1-30 days <1%
Open days in numbers
Days a year King's Lynn and West Norfolk listings are open to guests
Days a year Share of listings Listings
271-366 days48.2%525
181-270 days29.5%321
91-180 days18.6%203
31-90 days3.3%36
1-30 days0.4%4

Days a year King's Lynn and West Norfolk listings are booked or blocked

Share of listings by days a year

  • 271-366 days 4%
  • 181-270 days 19%
  • 91-180 days 30%
  • 31-90 days 24%
  • 1-30 days 23%
Booked or blocked days in numbers
Days a year King's Lynn and West Norfolk listings are booked or blocked
Days a year Share of listings Listings
271-366 days4.2%46
181-270 days18.9%206
91-180 days29.7%323
31-90 days24.3%265
1-30 days22.9%249

What Is the Average Length of Stay for Airbnb in King's Lynn and West Norfolk?

The average King's Lynn and West Norfolk booking lasts 4.2 nights, longest in January and shortest in October. Listings took about 25 bookings each over the year, some 27,000 in all. 56% of listings that give a check-in time set it at 4 p.m., with check-out usually at 10 a.m.

Average length of stay by month in King's Lynn and West Norfolk

Average nights per booking, by month of stay

Two-year average by calendar month.

King's Lynn and West Norfolk Airbnb Minimum Stay Requirements

More than seven in ten listings in King's Lynn and West Norfolk accept stays of one or two nights.

Minimum stay set by King's Lynn and West Norfolk listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 30% 324 listings
  • 2 Nights 42% 455 listings
  • 3 Nights 23% 248 listings
  • 4-6 Nights 5% 51 listings
  • 7-29 Nights 1% 10 listings
  • 30+ Nights <1% 1 listing

What Cancellation Policies Do Airbnb Hosts Use in King's Lynn and West Norfolk?

Firm is the most common cancellation policy in King's Lynn and West Norfolk, used by 39% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: more than seven in ten listings use Firm or stricter terms, against 26% on Flexible or Moderate.

Cancellation policies of King's Lynn and West Norfolk listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 12% 126 listings
  • Moderate 15% 159 listings
  • Limited 2% 23 listings
  • Firm 39% 421 listings
  • Strict 10% 109 listings
  • Super Strict 30 Days 5% 56 listings
  • Super Strict 60 Days 18% 194 listings
  • Other <1% 1 listing

How Much Are Airbnb Cleaning Fees in King's Lynn and West Norfolk?

About six in ten King's Lynn and West Norfolk listings charge a cleaning fee. The typical fee is £60; a handful of extreme values pull the simple average far above that, so the median is the better guide. Spread over the average stay of 4.2 nights, that adds roughly £14 a night to what guests pay. For listings that charge one, cleaning fees make up about 9% of gross revenue.

Median cleaning fee
£60
Listings charging a fee
61.1%
Share of gross revenue
9.1%

Top earners

Top-Earning Airbnbs and Hosts in King's Lynn and West Norfolk

The top-grossing Airbnb in King's Lynn and West Norfolk, a nine-bedroom home, took in £447,000 over the past year, about 20 times the city's average of £22,800. All six listings below have five or more bedrooms, so the top of this market belongs to large homes.

The UlTIMATE in luxury airbnb! The UlTIMATE in luxury airbnb! Entire home · 9 bedrooms Rated 4.97
Revenue
£447,369
Occupancy
53.5%
Daily rate
£2,263
The Margaretta House on 43 acres of Private Estate The Margaretta House on 43 acres of Private Estate Entire home · 7 bedrooms Rated 5.00
Revenue
£305,949
Occupancy
66.9%
Daily rate
£1,263
6 Bed in Outwell (oc-t28370) 6 Bed in Outwell (oc-t28370) Entire home · 6 bedrooms Rated 5.00
Revenue
£289,691
Occupancy
68.9%
Daily rate
£1,277
Margaretta House with additional Pool House suite Margaretta House with additional Pool House suite Entire home · 8 bedrooms Rated 5.00
Revenue
£263,342
Occupancy
53.4%
Daily rate
£1,339
7 Storey Windmill, dog friendly outdoor pool & BBQ 7 Storey Windmill, dog friendly outdoor pool & BBQ Entire home · 7 bedrooms Rated 4.93
Revenue
£189,838
Occupancy
42.7%
Daily rate
£923
Manor house with natural swimming pool & sauna Manor house with natural swimming pool & sauna Entire home · 7 bedrooms Rated 5.00
Revenue
£180,435
Occupancy
85.8%
Daily rate
£935

Who Are the Top Airbnb Hosts in King's Lynn and West Norfolk?

Holidaycottages-Co-Uk is the top-grossing host in King's Lynn and West Norfolk, with £2.70 million in bookings across 65 listings over the past year; a second account under the same name runs another 16. Together, the ten top-grossing hosts run 30% of the market's 1,089 listings.

Top Airbnb hosts in King's Lynn and West Norfolk by revenue
# Host Listings Gross revenue Per listing Avg. rating
Holidaycottages-Co-Uk Account 1 65£2,702,782£41,5814.70/5
Cottages 63£1,437,301£22,8144.84/5
2cHolidays 65£732,409£11,2684.59/5
4 Holidaycottages.Co.Uk Account 2 16£687,550£42,9724.54/5
5 Elizabeth 2£569,291£284,6455.00/5
6 Gemma 1£447,369£447,3694.97/5
7 Hoseasons 21£391,627£18,6494.62/5
8 Norfolk Hideaways Ltd TA Norfo… 78£355,666£4,5604.77/5
9 Janie 13£260,904£20,0704.90/5
10 Yolanda 4£244,974£61,2444.88/5

Account numbers mark separate host accounts that share a display name.

Who Are the Airbnb Hosts in King's Lynn and West Norfolk?

Professional management companies run a quarter of King's Lynn and West Norfolk listings and owners run the rest. Superhosts run 44% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 94% of listings.

Superhosts
44.4%
Professional management
24.1%
Cohosted listings
14.1%
Instant Book enabled
56.4%
Simplified Pricing
93.9%

Largest Airbnb Management Companies in King's Lynn and West Norfolk

7 management companies run five or more active Airbnb listings in King's Lynn and West Norfolk, and companies run 27% of its 1,089 active listings. Holidaycottages.Co.Uk is the largest, with 91 listings and an average guest rating of 4.73; the next largest are Norfolk Hideaways Ltd, 2cHolidays, Hoseasons and Sykes Holiday Cottages. Among the five largest, Norfolk Hideaways Ltd's homes rate highest, at 4.80.

The five largest run 24% of King's Lynn and West Norfolk's listings

Share of King's Lynn and West Norfolk's 1,089 active Airbnb listings each company runs as host or co-host

  • Holidaycottages.Co.Uk 8% · 91
  • Norfolk Hideaways Ltd 7% · 78
  • 2cHolidays 6% · 65
  • Hoseasons 2% · 21
  • Sykes Holiday Cottages <1% · 10
  • All other listings 76%

Listings each company runs as host or co-host, 12 months to September 2026. Guest ratings average each listing's Airbnb rating, weighted by its reviews.

See the largest management companies in England, with a profile of each.

Nearby markets

King's Lynn and West Norfolk vs. Nearby Airbnb Markets

Of the eight nearby markets in the table, all within 46 km, North Norfolk (46 km away) earned the most per listing, about 7% more than King's Lynn and West Norfolk.

Airbnb markets near King's Lynn and West Norfolk: distance, revenue, nightly rate and occupancy
Market Listings Avg. annual revenue Avg. nightly rate Occupancy
Breckland District 32 km 382£20,971£18639%
Fenland District 39 km 74£16,146£14240%
South Holland 40 km 72£16,395£13339%
Skegness 41 km 45£4,582£10137%
Norfolk 41 km 577£15,746£16740%
Boston 42 km 144£11,167£14327%
Ingoldmells 45 km 63£7,302£10738%
North Norfolk 46 km 2,137£24,355£23640%

Other Airbnb Markets in England

See all 1,108 England Airbnb markets

Markets Similar to King's Lynn and West Norfolk

Markets elsewhere in the United Kingdom with a similar nightly rate and occupancy to King's Lynn and West Norfolk:

FAQ

King's Lynn and West Norfolk Airbnb FAQ

How much do Airbnb hosts make in King's Lynn and West Norfolk?

An active King's Lynn and West Norfolk Airbnb grossed £22,835 on average in the 12 months to September 2026, according to AirROI's tracking of 1,089 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in £3,380 or more in a typical month.

How much can I make on Airbnb in King's Lynn and West Norfolk?

It depends most on the home's size, location and how it's run. The middle half of King's Lynn and West Norfolk listings earn between £960 and £3,380 in a typical month, and the top tenth £5,520 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in King's Lynn and West Norfolk?

Listings in King's Lynn and West Norfolk were booked on 38% of available nights over the past year. That compares with 40% for the England average. August is usually the busiest month.

How much does an Airbnb cost per night in King's Lynn and West Norfolk?

The average booked night in King's Lynn and West Norfolk cost £221 before fees. Half of listings charge between £110 and £275, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in King's Lynn and West Norfolk?

Fewer than 1% of active King's Lynn and West Norfolk listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in King's Lynn and West Norfolk?

Yes, when it's run well. The average King's Lynn and West Norfolk Airbnb grossed £22,835 in the 12 months to September 2026, 17% above the England average of £19,455. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, £14,765 a year (about £1,230 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about £2,210 a month. Check a specific home in the Airbnb estimator.

When is Airbnb peak season in King's Lynn and West Norfolk?

August usually pays best, averaging £4,530 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in King's Lynn and West Norfolk?

Each night a King's Lynn and West Norfolk listing was open to book earned £83 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made £153 or more.

How far in advance do guests book Airbnbs in King's Lynn and West Norfolk?

King's Lynn and West Norfolk stays were booked 76 days (about two and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.

How long do guests stay at Airbnbs in King's Lynn and West Norfolk?

The average King's Lynn and West Norfolk Airbnb stay lasted 4.2 nights over the past year. A listing took 25 reservations over the year on average.

How are Airbnbs in King's Lynn and West Norfolk rated?

Guests rate King's Lynn and West Norfolk Airbnbs 4.82 out of 5 on average. Guests score check-in highest and value lowest.

What are the best neighborhoods for Airbnb in King's Lynn and West Norfolk?

King's Lynn Town Centre, Hunstanton and Snettisham draw the most short-term rental interest in King's Lynn and West Norfolk. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in King's Lynn and West Norfolk?

AirROI counted 1,089 active Airbnb listings in King's Lynn and West Norfolk as of September 2026. The closest tracked market is Breckland District, 32 km away.

How much are Airbnb cleaning fees in King's Lynn and West Norfolk?

In King's Lynn and West Norfolk, about six in ten listings add a cleaning fee. The median fee is £60; a handful of extreme values pull the simple average far above that, so the median is the better guide.

Method

About This Data

Figures on this page cover 1,089 active Airbnb listings in King's Lynn and West Norfolk from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in British pounds at £0.74 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.