Family Getaway! Whitby - Hot Tub - Gaming Entire home · 5 bedrooms Rated 4.96 - Revenue
- £94,311
- Occupancy
- 53.8%
- Daily rate
- £448
Prices in
Airbnb market data · 202612 months to September 2026
Whitby, UK Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Whitby brought in £21,330 over the 12 months through September 2026, about 10% more than the England average of £19,455.
The short answer
Whitby Airbnb Market at a Glance
Listings averaged £197 a night, about 9% higher than the England average of £180, and were booked on 38% of available nights, close to its 40%.
Timing matters: in August, usually the best month, the average listing earns about 3.2 times as much as in January, usually the slowest.
With 789 active listings, Whitby is the 40th-largest of 1,108 England markets AirROI tracks. From a year earlier, average revenue fell 5% while the number of active listings grew 5%.
Browse the live Whitby Airbnb market
See Every Whitby Listing
Revenue
How Much Do Airbnb Hosts Make in Whitby?
Gross bookings per Whitby listing averaged £21,330 over the 12 months to September 2026 (England average: £19,455), before cleaning, platform and management costs and taxes.
In a typical year, the average Whitby listing brings in £4,070 in August, its best month, and £1,280 in January, its slowest. The three strongest months bring in 37% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 2.9 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn £4,430+ a month, about 2.3 times the typical property.
- Strong performers (top 25%) earn £3,040 or more, roughly £1,100 a month above the median.
- Typical properties (median) earn about £1,950 a month.
- Entry-level properties (bottom 25%) earn £1,030 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about 3.2 times what January does
Average revenue per active listing, by month, September 2024 to August 2026
Monthly average £4,160 £1,180
The dashed line is the average of the months shown, £2,320. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Whitby Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
August 2026 led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | £2,586 | 48.6% | £202 | £86 | 84 days | 3.5 nights |
| Oct 2025 | £2,382 | 42.1% | £198 | £77 | 119 days | 3.1 nights |
| Nov 2025 | £1,591 | 32.1% | £185 | £53 | 90 days | 2.8 nights |
| Dec 2025 | £1,886 | 33.3% | £191 | £61 | 106 days | 3.5 nights |
| Jan 2026 | £1,181 | 23.3% | £179 | £38 | 60 days | 3.2 nights |
| Feb 2026 | £1,463 | 32.8% | £182 | £52 | 55 days | 3.1 nights |
| Mar 2026 | £1,566 | 32.3% | £183 | £51 | 59 days | 3.1 nights |
| Apr 2026 | £2,040 | 38.5% | £195 | £68 | 82 days | 3 nights |
| May 2026 | £2,668 | 45.7% | £207 | £86 | 90 days | 3.3 nights |
| Jun 2026 | £2,680 | 46.1% | £212 | £89 | 80 days | 3.6 nights |
| Jul 2026 | £3,453 | 51.8% | £220 | £111 | 99 days | 3.9 nights |
| Aug 2026 | £3,988 | 62.4% | £225 | £129 | 109 days | 3.9 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Whitby home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Whitby Profitable?
Yes, when it's run well. The average Whitby Airbnb took in £21,330 in the 12 months to September 2026, and run by its owner at everyday costs, about £1,070 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about £1,680 a month.
Cleaning it yourself keeps the £2,960 a year guests pay in cleaning fees, for about £1,310 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about £910 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Whitby Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | £18,370 | £28,670 |
| Cleaning fees guests pay14% of Whitby bookings | £2,960 | £4,620 |
| Gross bookings | £21,330 | £33,290 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 93% of Whitby listings on Simplified Pricing, 3% for the rest | −£3,130 | −£4,880 |
| Cleaning and laundryPaid for by the cleaning fee; £0 if you clean yourself | −£2,960 | −£4,620 |
| Utilities and internetAbout 5% of bookings | −£1,070 | −£1,660 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −£430 | −£670 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −£640 | −£1,000 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −£210 | −£210 |
| Permit and registrationWhere one is required | −£110 | −£110 |
| Management£0 when you run it; co-hosts charge from about 10% of nightly bookings | £0 | £0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | £0 | £0 |
| Lodging taxesAdded to the guest's bill and passed on | £0 | £0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −£8,550 | −£13,150 |
| Left for housing costs, then profit | £12,780about £1,070 a month | £20,140about £1,680 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Whitby Airbnb Profit
The estimate starts from Whitby's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Whitby home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Whitby's Top Earners Get There
- More nights booked. The busiest quarter of Whitby listings are booked on 59% or more of their nights, against 39% for the median listing. Ten more booked nights a year at the median rate of £155 adds about £1,550 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge £230 a night or more, against a median of £155. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about £1,840 a year.
- Open for the busy months. In a typical year, August brings the average listing about £4,070, against £1,280 in January, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Whitby listings average 4.73 stars, and 34% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about £2,770 a month, against £1,780 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Whitby?
Whitby listings were booked on 38% of the nights they were open over the past year, 2 percentage points below the England average (40%) and 3 points below the U.K. average (41%). In a typical year, occupancy swings from 25% in January to 63% in August.
The busiest tenth of listings are booked about four times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 76%+ of open nights, 37 points above the median.
- Strong performers (top 25%) fill 59% or more, roughly four nights a week.
- Typical properties (median) fill about 39% of open nights.
- Entry-level properties (bottom 25%) fill 19% or less, under two nights a week.
August is usually the busiest month in Whitby, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
Monthly average 42% 64% 23%
The 12-month rate of 38% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Whitby?
The average nightly rate in Whitby, known as ADR (average daily rate), was £197 over the past year, about 9% above the England and U.K. averages (£180 and £185). In a typical year, rates peak in July and August at about £220 and bottom out in January and March at about £175.
Prices span a wide range: the top 10% charge about 3.2 times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge £375+ a night, about 2.4 times the median.
- Strong performers (top 25%) charge £230 or more, about £75 above the median.
- Typical properties (median) charge about £155 a night.
- Entry-level properties (bottom 25%) charge £115 or less, about three-quarters of the median.
August rates run 27% above January's
Average nightly rate (ADR), by month, September 2024 to August 2026
Monthly average £225 £169
The dashed line is the average of the months shown, £194.
What Is the RevPAR for Airbnb in Whitby?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Whitby it averaged £71 over the past year, from about £41 in a typical January to about £131 in a typical August.
Per open night, by tier:
- Best-in-class properties (top 10%) earn £133+ per open night, about twice the median.
- Strong performers (top 25%) earn £92 or more, about £30 a night above the median.
- Typical properties (median) earn about £64 per open night.
- Entry-level properties (bottom 25%) earn £39 or less, about 61% of the median.
August RevPAR is about 3.2 times January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Monthly average £134 £38
The dashed line is the average of the months shown, £76. The 12-month RevPAR of £71 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Whitby
Whitby has one high season, May through September, which makes it a highly seasonal market. Business is slowest from November to March. A listing earns about 2.1 times as much a month in June through August as in December through February.
Average revenue by month in Whitby
Average revenue per active listing, each calendar month averaged over the past two years
Monthly average £4,070 £1,280
The dashed line is the average of the 12 calendar months, £2,320.
Revenue by month in Whitby in numbers
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | £1,280 |
| February | Low season | £1,500 |
| March | Low season | £1,630 |
| April | Shoulder season | £2,260 |
| May | High season | £2,620 |
| June | High season | £2,550 |
| July | High season | £3,450 |
| August | High season | £4,070 |
| September | High season | £2,540 |
| October | Shoulder season | £2,340 |
| November | Low season | £1,620 |
| December | Low season | £1,930 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonMay–September | £3,050 | 51% | £209 |
| Shoulder seasonApril, October | £2,300 | 43% | £191 |
| Low seasonNovember–March | £1,590 | 32% | £179 |
How Far in Advance Do Guests Book Airbnb in Whitby?
Guests book Whitby stays 88 days ahead on average (about three months), so guests here plan well ahead. October stays are booked furthest out, about 106 days ahead, and February stays closest to arrival, about 50 days. A typical October booking is made in early July.
October stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Monthly average 82 days 119 days 46 days
The 12-month figure of 88 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Whitby
None of the 789 active listings in Whitby display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Whitby.
Neighborhoods
Best Neighborhoods for Airbnb in Whitby
AirROI's area guide picks eight Whitby neighborhoods that draw short-term rental guests, led by Whitby Harbour, Old Town and West Cliff. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Whitby Harbour | Whitby Harbour is a historic part of the town, known for its picturesque views and vibrant atmosphere. It attracts tourists seeking a charming coastal experience, with access to local restaurants and shops. | Whitby Abbey, Captain Cook Memorial Museum, Whitby Beach, Whitby Lifeboat Museum, Pannett Park |
| Old Town | The Old Town area is rich in history and character, showcasing cobbled streets and unique architecture. It is a popular spot for visitors wanting to explore the roots of Whitby and enjoy its local culture. | Whitby Old Town, Museum of Whitby Jet, Dracula Experience, St. Mary's Church, 10 Church Street, The Swing Bridge |
| West Cliff | West Cliff is known for its stunning beach views and proximity to the Whitby Pavilion and other entertainment venues. It's ideal for beachgoers and families looking for a relaxing getaway. | Whitby Beach, Whitby Pavilion, West Cliff Lift, Scarborough Road, Golden Sands |
| East Cliff | East Cliff offers amazing views of the town and the North Sea, and is home to the iconic 199 steps leading to the abbey. It's a favorite spot for those looking to capture stunning photographs. | 199 Steps, Whitby Abbey, St. Mary's Church, East Cliff, North Sea views |
| Sandsend | Sandsend is a beautiful village just a short distance from Whitby, known for its sandy beaches and tranquil ambiance. It's perfect for those who want a peaceful retreat near the sea. | Sandsend Beach, Café and shops, Whitby to Sandsend coastal walk, Sandsend River |
| Ruswarp | Ruswarp is a quaint village just outside Whitby, offering a more rural escape. Visitors enjoy the scenic countryside and the nearby River Esk. | Ruswarp Esk Valley, Ruswarp Pleasure Boats, local walks and countryside views, St. John's Church |
| Goathland | Goathland, often referred to as 'Aidensfield' from the TV show Heartbeat, is a picturesque village with traditional charm. It's a hit with fans of the show and those seeking scenic hikes in the North York Moors. | Goathland Station, North York Moors Railway, Mallyan Spout Waterfall, local pubs and tea rooms |
| North York Moors National Park | The national park surrounding Whitby is renowned for its stunning landscapes and hiking trails, attracting adventure seekers and nature lovers alike. | Hiking trails, Daisy Nook, beautiful viewpoints, wildlife watching, historical sites within the park |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Whitby Airbnb Listings by Type and Size
Entire homes make up 89% of listings in Whitby, but private rooms are a real segment: about one listing in nine (11%) rents out a single room. Houses are the most common property type at 57%, about 1.8 times the share of apartments and condos (32%).
Mostly entire homes, with a private-room segment
Whitby Airbnb listings by room type
- Entire home 89%
- Private room 11%
Room types in numbers
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 88.8% | 701 |
| Private room | 11.2% | 88 |
Listings by property type
Whitby Airbnb listings by property type
- House 57%
- Apartment/Condo 32%
- Hotel/Boutique 9%
- Others <1%
- Unique stay <1%
- Cabin/Outdoor <1%
Property types in numbers
| Property type | Share of listings | Listings |
|---|---|---|
| House | 57.2% | 451 |
| Apartment/Condo | 32.1% | 253 |
| Hotel/Boutique | 8.7% | 69 |
| Others | 0.9% | 7 |
| Unique stay | 0.8% | 6 |
| Cabin/Outdoor | 0.4% | 3 |
How Many Bedrooms Do Airbnb Listings in Whitby Have?
Two-bedroom homes are the most common size in Whitby (42% of entire homes), and 38% have three or more bedrooms. Shares are of the 696 entire homes that give a bedroom count; rented rooms are left out.
Whitby entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
<1%
20%
42%
24%
10%
4%
Bedroom counts in numbers
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 0.3% | 2 |
| 1 bedroom | 19.8% | 138 |
| 2 bedrooms | 42.0% | 292 |
| 3 bedrooms | 24.4% | 170 |
| 4 bedrooms | 9.6% | 67 |
| 5+ bedrooms | 3.9% | 27 |
What Each Home Size Earns in Whitby
A typical one-bedroom home in Whitby earned £17,500 over the past year, against £48,800 for a home with five or more bedrooms.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 138 | £17,500 | £18,400 | £149 | 41% |
| 2 bedrooms | 292 | £19,600 | £20,300 | £184 | 39% |
| 3 bedrooms | 170 | £23,000 | £24,600 | £233 | 38% |
| 4 bedrooms | 67 | £27,900 | £28,900 | £301 | 36% |
| 5+ bedrooms | 27 | £48,800 | £49,400 | £463 | 35% |
How Many Guests Do Airbnbs in Whitby Sleep?
Most Whitby listings are sized for couples and small families: 62% sleep four guests or fewer, and just 10% take eight or more.
Whitby listings by guest capacity
Share of listings by the number of guests they sleep
<1%
23%
4%
35%
8%
16%
3%
10%
Guest capacity in numbers
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 1 guest | 0.4% | 3 |
| 2 guests | 22.9% | 176 |
| 3 guests | 3.5% | 27 |
| 4 guests | 35.4% | 272 |
| 5 guests | 8.3% | 64 |
| 6 guests | 16.4% | 126 |
| 7 guests | 3.3% | 25 |
| 8+ guests | 9.9% | 76 |
How Whitby Airbnb Listings Are Set Up
Whitby hosts set up an average of 2.9 beds per listing, close to one bed per bedroom. 51% of listings show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 11
- Beds per listing
- 2.9
- Show exact location
- 51%
What Amenities Do Airbnb Listings in Whitby Offer?
Air conditioning is the exception rather than the rule: only 3% of listings have it.
Share of Whitby listings with each common amenity
Airbnb Amenities Linked to Higher Revenue in Whitby
Listings in Whitby with a game console earned about 45% more a year, on average, than those without: £30,800 against £21,100. The gap is smaller for a hot tub (about 40% more) and outdoor furniture (about 35% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.
Revenue gap for Whitby listings with each amenity
How much more listings with the amenity earned in a year than those without, and the share of listings that have it
Revenue by amenity in numbers
| Amenity | Listings with it | Avg. revenue with | Avg. revenue without | Revenue gap |
|---|---|---|---|---|
| Game console | 2% | £30,800 | £21,100 | +46% |
| Hot tub | 3% | £29,100 | £21,100 | +38% |
| Outdoor furniture | 18% | £26,900 | £20,100 | +34% |
| Indoor fireplace | 22% | £26,400 | £19,900 | +33% |
| Patio or balcony | 24% | £26,200 | £19,800 | +32% |
| Sound system | 6% | £27,400 | £21,000 | +30% |
| Backyard | 36% | £24,900 | £19,300 | +29% |
| Air conditioning | 3% | £26,600 | £21,200 | +25% |
| Garden view | 4% | £26,000 | £21,100 | +23% |
| Outdoor dining area | 13% | £24,600 | £20,800 | +18% |
Guests
Who Books Airbnbs in Whitby?
Whitby draws mostly domestic guests: nine in ten of those who left reviews live in the United Kingdom. No single city dominates: London is the largest source, at about 4% of reviews. Of the 10% from abroad, the largest groups come from the United States and Australia.
90% of Whitby guests are domestic
Where guests who left reviews live
- Domestic 90%
- International 10%
Where Whitby guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| London | 4.1% |
| Leeds | 2.9% |
| Manchester | 2.6% |
| Sheffield | 2.5% |
Where Whitby guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| United Kingdom | 89.8% |
| United States | 2.5% |
| Australia | 1.7% |
| Germany | 1.0% |
| Canada | 0.7% |
Languages spoken by Whitby guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| English | 72.4% |
| French | 7.7% |
| German | 5.2% |
| Spanish | 4.2% |
| Chinese | 1.6% |
What Are Airbnb Guest Ratings in Whitby?
Whitby Airbnbs average 4.73 stars, and 34% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.67, against 4.89 for location.
Location scores highest in Whitby; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.79 |
| Cleanliness | 4.72 |
| Communication | 4.77 |
| Location | 4.89 |
| Check-in | 4.80 |
| Value | 4.67 |
Booking patterns
How Guests Book in Whitby: Stays, Rules and Fees
More than three-quarters of Whitby listings are open to guests more than 180 days a year, but only 25% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 31% of listings; blocked nights include any the host closes off.
Days a year Whitby listings are open to guests
Share of listings by days a year
- 271-366 days 46%
- 181-270 days 30%
- 91-180 days 19%
- 31-90 days 4%
- 1-30 days <1%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 46.3% | 365 |
| 181-270 days | 30.3% | 239 |
| 91-180 days | 19.4% | 153 |
| 31-90 days | 3.5% | 28 |
| 1-30 days | 0.5% | 4 |
Days a year Whitby listings are booked or blocked
Share of listings by days a year
- 271-366 days 5%
- 181-270 days 20%
- 91-180 days 31%
- 31-90 days 31%
- 1-30 days 13%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 4.7% | 37 |
| 181-270 days | 20.0% | 158 |
| 91-180 days | 30.8% | 243 |
| 31-90 days | 31.2% | 246 |
| 1-30 days | 13.3% | 105 |
What Is the Average Length of Stay for Airbnb in Whitby?
The average Whitby booking lasts 3.5 nights, longest in August and shortest in November. Listings took about 31 bookings each over the year, some 24,300 in all. About half of listings that give a check-in time set it at 4 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Whitby
Average nights per booking, by month of stay
Average 3.2 nights 4 nights 2.6 nights
Two-year average by calendar month.
Whitby Airbnb Minimum Stay Requirements
Nearly eight in ten listings in Whitby accept stays of one or two nights.
Minimum stay set by Whitby listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in Whitby?
Firm is the most common cancellation policy in Whitby, used by 38% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: about three-quarters of listings use Firm or stricter terms, against 22% on Flexible or Moderate.
Cancellation policies of Whitby listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in Whitby?
About seven in ten Whitby listings charge a cleaning fee. The typical fee is £74, but a minority of much higher fees lifts the average to £175, so the median is the better guide. Spread over the average stay of 3.5 nights, that adds roughly £20 a night to what guests pay. For listings that charge one, cleaning fees make up about 14% of gross revenue.
- Median cleaning fee
- £74
- Average cleaning fee
- £175
- Listings charging a fee
- 70.8%
- Share of gross revenue
- 13.9%
Top earners
Top-Earning Airbnbs and Hosts in Whitby
The top-grossing Airbnb in Whitby, a five-bedroom home, took in £94,300 over the past year, about 4.4 times the city's average of £21,300. Five of the six listings below have five or more bedrooms; the other one has one bedroom.
Family Getaway! Whitby - Hot Tub - Gaming Entire home · 5 bedrooms Rated 4.96 
Frankland House Entire home · 6 bedrooms Rated 4.94 - Revenue
- £92,627
- Occupancy
- 38.0%
- Daily rate
- £763
Stewart House - Grade II listed Georgian townhouse Entire home · 7 bedrooms Rated 4.97 - Revenue
- £89,393
- Occupancy
- 52.6%
- Daily rate
- £455
Large Central Whitby Townhouse with parking Entire home · 6 bedrooms Rated 4.89 - Revenue
- £86,627
- Occupancy
- 52.3%
- Daily rate
- £442
Beautiful View Cabin Entire home · 1 bedroom Rated 4.90 - Revenue
- £86,270
- Occupancy
- 88.8%
- Daily rate
- £255
Cliff Side Property with Spectacular Whitby Views Entire home · 5 bedrooms Rated 4.63 - Revenue
- £82,574
- Occupancy
- 66.4%
- Daily rate
- £310
Who Are the Top Airbnb Hosts in Whitby?
Host & Stay is the top-grossing host in Whitby, with £3.55 million in bookings across 144 listings over the past year; a second account under the same name runs another 20. The market is concentrated: the ten top-grossing hosts run 49% of its 789 listings.
| # | Host | Listings | Gross revenue | Per listing | Avg. rating |
|---|---|---|---|---|---|
| Host & Stay Account 1 | 144 | £3,551,639 | £24,664 | 4.57/5 | |
| Cottages | 100 | £2,188,562 | £21,886 | 4.68/5 | |
| Holidaycottages-Co-Uk | 83 | £2,047,069 | £24,663 | 4.62/5 | |
| 4 | Host & Stay Account 2 | 20 | £396,349 | £19,817 | 4.52/5 |
| 5 | Debra | 17 | £318,494 | £18,735 | 4.78/5 |
| 6 | Finest Retreats | 5 | £173,026 | £34,605 | 4.69/5 |
| 7 | Cara | 6 | £167,659 | £27,943 | 4.75/5 |
| 8 | Amy Emily And Amanda | 2 | £166,290 | £83,145 | 4.96/5 |
| 9 | Stephen | 4 | £147,885 | £36,971 | 4.80/5 |
| 10 | Charlotte | 2 | £126,635 | £63,318 | 4.97/5 |
Account numbers mark separate host accounts that share a display name.
Who Are the Airbnb Hosts in Whitby?
Professional management companies run half of Whitby listings. Superhosts run 32% of listings. Two-thirds of listings accept Instant Book, so most stays are confirmed without the host's approval. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 93% of listings.
- Superhosts
- 31.8%
- Professional management
- 48.9%
- Cohosted listings
- 13.1%
- Instant Book enabled
- 67.4%
- Simplified Pricing
- 93.3%
Largest Airbnb Management Companies in Whitby
6 management companies run five or more active Airbnb listings in Whitby, and companies run 50% of its 789 active listings. cottages.com is the largest, with 100 listings and an average guest rating of 4.72; the next largest are Holidaycottages.Co.Uk, Sykes Holiday Cottages, Pass The Property and Finest Retreats.
The five largest run 28% of Whitby's listings
Share of Whitby's 789 active Airbnb listings each company runs as host or co-host
- cottages.com 13% · 100
- Holidaycottages.Co.Uk 11% · 85
- Sykes Holiday Cottages 3% · 26
- Pass The Property <1% · 6
- Finest Retreats <1% · 5
- All other listings 72%
Listings each company runs as host or co-host, 12 months to September 2026. Guest ratings average each listing's Airbnb rating, weighted by its reviews.
See the largest management companies in England, with a profile of each.
Nearby markets
Whitby vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 28 km, Lythe (4 km away, 35 listings) earned the most per listing, about 39% more than Whitby. Robin Hood's Bay and Saltburn by the Sea were the busiest, each booked on 48% of nights against 38% in Whitby.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Lythe 4 km | 35 | £29,726 | £271 | 38% |
| Robin Hood's Bay 8 km | 80 | £27,882 | £208 | 48% |
| Hinderwell 13 km | 145 | £19,650 | £190 | 39% |
| Glaisdale 14 km | 43 | £13,272 | £147 | 36% |
| Loftus 17 km | 88 | £16,501 | £162 | 38% |
| Saltburn by the Sea 25 km | 88 | £19,812 | £139 | 48% |
| Scarborough 26 km | 472 | £18,329 | £190 | 36% |
| Pickering 28 km | 114 | £22,165 | £225 | 39% |
Other Airbnb Markets in England
- London Airbnb data 29,056 listings
- North Norfolk Airbnb data 2,137 listings
- East Suffolk Airbnb data 2,039 listings
- North Devon Airbnb data 1,933 listings
- South Hams Airbnb data 1,793 listings
- Cotswold District Airbnb data 1,721 listings
- Liverpool Airbnb data 1,640 listings
- Bristol Airbnb data 1,622 listings
See all 1,108 England Airbnb markets
Markets Similar to Whitby
Markets elsewhere in the United Kingdom with a similar nightly rate and occupancy to Whitby:
- Pembrokeshire Airbnb data UK · £193/night · 38.8%
- Dumfries and Galloway Airbnb data UK · £187/night · 38.1%
- Scottish Borders Airbnb data UK · £191/night · 37.1%
- Fife Airbnb data UK · £209/night · 36.8%
- Aberdovey Airbnb data UK · £203/night · 35.9%
- Cardiff Airbnb data UK · £177/night · 38.2%
FAQ
Whitby Airbnb FAQ
How much do Airbnb hosts make in Whitby?
An active Whitby Airbnb grossed £21,330 on average in the 12 months to September 2026, according to AirROI's tracking of 789 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in £3,040 or more in a typical month.
How much can I make on Airbnb in Whitby?
It depends most on the home's size, location and how it's run. The middle half of Whitby listings earn between £1,030 and £3,040 in a typical month, and the top tenth £4,430 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Whitby?
Listings in Whitby were booked on 38% of available nights over the past year. That compares with 40% for the England average. August is usually the busiest month.
How much does an Airbnb cost per night in Whitby?
The average booked night in Whitby cost £197 before fees. Half of listings charge between £115 and £230, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Whitby?
None of the active Whitby listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Whitby?
Yes, when it's run well. The average Whitby Airbnb grossed £21,330 in the 12 months to September 2026, 10% above the England average of £19,455. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, £12,780 a year (about £1,070 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about £1,680 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Whitby?
August usually pays best, averaging £4,070 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Whitby?
Each night a Whitby listing was open to book earned £71 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made £133 or more.
How far in advance do guests book Airbnbs in Whitby?
Whitby stays were booked 88 days (about three months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in Whitby?
The average Whitby Airbnb stay lasted 3.5 nights over the past year. A listing took 31 reservations over the year on average.
How are Airbnbs in Whitby rated?
Guests rate Whitby Airbnbs 4.73 out of 5 on average. Guests score location highest and value lowest.
What are the best neighborhoods for Airbnb in Whitby?
Whitby Harbour, Old Town and West Cliff draw the most short-term rental interest in Whitby. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Whitby?
AirROI counted 789 active Airbnb listings in Whitby as of September 2026. The closest tracked market is Lythe, 4 km away.
How much are Airbnb cleaning fees in Whitby?
In Whitby, about seven in ten listings add a cleaning fee. The median fee is £74, but a minority of much higher fees lifts the average to £175, so the median is the better guide.
Method
About This Data
Figures on this page cover 789 active Airbnb listings in Whitby from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in British pounds at £0.74 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.