Dumfries and Galloway, Scotland Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Dumfries and Galloway, Scotland? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $26,048 per year — at a $279 nightly rate, 37.2% occupancy, and a $93 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 90 active listings, Dumfries and Galloway is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 66.7% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation data is limited for this market, and hosts should verify short-term rental rules with the local government. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Dumfries and Galloway?
In Dumfries and Galloway, the headline Airbnb metrics are $26,048 in average annual revenue,37.2% occupancy, $279 ADR, and $93 in RevPAR, and guests book about 70 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Dumfries and Galloway?
Understanding the monthly revenue variations for Airbnb listings in Dumfries and Galloway is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Dumfries and Galloway is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Dumfries and Galloway across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,203+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,671 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,310 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,274, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Dumfries and Galloway
What Is the Monthly Airbnb Occupancy Rate in Dumfries and Galloway?
Maximize your bookings by understanding the Dumfries and Galloway STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Dumfries and Galloway:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Dumfries and Galloway
What Is the Average Airbnb Nightly Rate in Dumfries and Galloway?
Effective short term rental pricing strategy in Dumfries and Galloway involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Dumfries and Galloway typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $472+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $294 or more.
- Typical properties (Median) charge around $205 per night.
- Entry-level properties (Bottom 25%) earn around $145 per night.
Average Daily Rate (ADR) Trend by Month in Dumfries and Galloway
What Is the RevPAR for Airbnb in Dumfries and Galloway?
RevPAR in Dumfries and Galloway is currently $93. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $49 RevPAR.
- Typical properties (Median) generate $79 RevPAR.
- Strong performers (Top 25%) earn $113 RevPAR.
- Best-in-class (Top 10%) achieve $143 RevPAR.
Average Monthly RevPAR Trend in Dumfries and Galloway
RevPAR Insights for Dumfries and Galloway
- The average RevPAR in Dumfries and Galloway is $93. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($143) and bottom 25% ($49) is $94, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Dumfries and Galloway benchmarks. If your RevPAR falls below the median of $79, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $113+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Dumfries and Galloway?
Dumfries and Galloway's peak Airbnb season falls in August, July, October, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, October)
- Revenue averages $4,047 per month
- Occupancy rates average 52.8%
- Daily rates average $287
Shoulder Season
- Revenue averages $2,669 per month
- Occupancy maintains around 39.6%
- Daily rates hold near $275
Low Season (January, February, March)
- Revenue drops to average $1,944 per month
- Occupancy decreases to average 29.8%
- Daily rates adjust to average $254
Seasonality Insights for Dumfries and Galloway
- Airbnb seasonality in Dumfries and Galloway is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Dumfries and Galloway's highest earning potential, with monthly revenues climbing to $4,672, occupancy reaching 57.4%, and ADRs peaking at $298.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,910, occupancy could drop to 28.6%, and ADRs may adjust to $252.
- Lower occupancy paired with meaningful seasonality means hosts in Dumfries and Galloway need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Dumfries and Galloway, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Dumfries and Galloway?
With 28% of listings showing registration in 2026, understanding potential Airbnb license requirements is crucial in Dumfries and Galloway. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Dumfries and Galloway to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 28% licensed listings)
What Are the Best Neighborhoods for Airbnb in Dumfries and Galloway?
Dumfries and Galloway is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Dumfries | The largest town in Dumfries and Galloway, offering rich history, cultural attractions, and a bustling market. It attracts both tourists and business travelers due to its central location and amenities. | Robert Burns Mausoleum, Dumfries Museum, Dumfries and Galloway Aviation Museum, Ice Bowl, Caerlaverock Castle |
| Castle Douglas | Known as the 'Food Town', Castle Douglas is popular for its local produce, artisan shops, and welcoming community. Ideal for those looking to enjoy rural Scotland's culinary offerings. | Castle Douglas Market, Threave Castle, Carlingwark Loch, Babel's Restaurant, Galloway Wildlife Park |
| Portpatrick | A picturesque coastal village known for its stunning sea views and charming harbor. It's popular with visitors looking for a quiet getaway and outdoor activities such as hiking and fishing. | Portpatrick Harbour, Dunskey Castle, Southern Upland Way, Local seafood restaurants, Agnew Park |
| Moffat | A popular spa town known for its natural beauty and outdoor activities. It's famous among tourists for its scenic walks and historical significance. | Moffat Woolen Mill, Moffat Museum, The Old Mill, Moffat Water, Moffat Hills |
| Stranraer | A key ferry port with access to Northern Ireland, Stranraer is appealing for travelers looking for convenient transport options and rich history. | St. John's Church, Stranraer Museum, Lakeside Walk, Cally Palace, Castle of St John |
| Langholm | A small town nestled on the River Esk, Langholm offers natural beauty and a peaceful atmosphere, suitable for outdoor enthusiasts and those looking to escape the busier towns. | Langholm Moor, Langholm Live, Dumfries and Galloway's scenic walks, The Eskdale, The Langholm Initiatives |
| Kirkcudbright | A charming town known for its galleries, artists, and beautiful coastal scenery. It attracts art lovers and those interested in cultural experiences by the sea. | Kirkcudbright Galleries, MacLellan's Castle, Broughton House, Kirkcudbright Beach, The Mill on the Fleet |
| Gatehouse of Fleet | A quaint village near the Galloway Forest Park, perfect for exploring nature and enjoying scenic landscapes, often attracting those interested in hiking and wildlife. | Galloway Forest Park, Cardoness Castle, Laggan Outdoor, Fleet Valley, Solway Coast |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Dumfries and Galloway offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Dumfries and Galloway?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Dumfries and Galloway
- The Dumfries and Galloway Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.8% of the 90 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Dumfries and Galloway, House properties are the most common (64.4%), reflecting the local real estate landscape.
- Houses represent a significant 64.4% portion, catering likely to families or larger groups.
- Smaller segments like apartment/condo, others (combined 4.4%) offer potential for unique stay experiences.
Dumfries and Galloway Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Dumfries and Galloway
- The dominant room capacity in Dumfries and Galloway is 3 bedrooms listings, making up 31.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 60.0% of the active Airbnb listings in Dumfries and Galloway, indicating a high concentration in these sizes.
- A significant 41.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Dumfries and Galloway.
Dumfries and Galloway Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Dumfries and Galloway
- The most common guest capacity trend in Dumfries and Galloway vacation rentals is listings accommodating 4 guests (28.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Dumfries and Galloway STR market, accounting for 55.6% of listings.
- 46.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Dumfries and Galloway.
- On average, properties in Dumfries and Galloway are equipped to host 4.9 guests.
How Do Listings in Dumfries and Galloway Compare on Quality?
Listing quality in Dumfries and Galloway can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Dumfries and Galloway
- At 31.6 photos per listing on average, Dumfries and Galloway hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 27.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Dumfries and Galloway averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Dumfries and Galloway?
Amenity Prevalence
Amenity Insights for Dumfries and Galloway
- Essential amenities in Dumfries and Galloway that guests expect include: TV, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Free parking on premises, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Dumfries and Galloway: TV, Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like Heating or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Dumfries and Galloway to stay competitive.
Which Airbnb Amenities Boost Revenue in Dumfries and Galloway?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Dumfries and Galloway, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Heating | 92.2% | $28,067 | $2,105 | 1233.1% |
Dishes and silverware | 76.7% | $28,816 | $16,953 | 70.0% |
Hot water | 74.4% | $28,993 | $17,471 | 66.0% |
Wifi | 88.9% | $27,215 | $16,709 | 62.9% |
Essentials | 68.9% | $29,435 | $18,548 | 58.7% |
Oven | 62.2% | $30,176 | $19,249 | 56.8% |
Crib | 13.3% | $37,932 | $24,220 | 56.6% |
Kitchen | 88.9% | $27,126 | $17,426 | 55.7% |
Backyard | 64.4% | $29,779 | $19,287 | 54.4% |
Hot tub | 31.1% | $34,186 | $22,373 | 52.8% |
Revenue Impact Insights for Dumfries and Galloway
- Heating tops the revenue impact list with a 1233.1% uplift — listings with this amenity earn $28,067 vs. $2,105 without it.
- Heating, Wifi, Kitchen — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Dumfries and Galloway STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Dumfries and Galloway. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsDumfries and Galloway Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Dumfries and Galloway
- The typical guest profile for Airbnb in Dumfries and Galloway consists of primarily domestic travelers (93%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 92.5% of guests.
- Key international markets include United Kingdom (92.5%) and United States (2.7%).
- Top languages spoken are English (72.6%) followed by French (7.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and Scotland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Dumfries and Galloway?
Listings in Dumfries and Galloway average 4.89 out of 5 overall, with about 51 reviews per active listing and 61.1% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Dumfries and Galloway
- With an overall rating of 4.89, Dumfries and Galloway listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.94), while Value (4.83) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 61.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Dumfries and Galloway Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Dumfries and Galloway
- The most common availability pattern in Dumfries and Galloway falls within the 271-366 days range, representing 46.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Dumfries and Galloway (30%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Dumfries and Galloway?
Average Booking Lead Time by Month
Booking Lead Time Insights for Dumfries and Galloway
- The overall average booking lead time for vacation rentals in Dumfries and Galloway is 70 days.
- Guests book furthest in advance for stays during August (average 82 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 36 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (75 days avg.) sees the longest lead times, while Winter (49 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (70 days) as a baseline for your pricing and availability strategy in Dumfries and Galloway.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 82 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 75 days) to capture early planners.
- Monitor your own booking lead times against these Dumfries and Galloway averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Dumfries and Galloway?
Guests in Dumfries and Galloway stay about 4 nights on average, generating roughly 2,373 reservations and 26.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Dumfries and Galloway
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Dumfries and Galloway
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 26.4 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in May (4.5 nights) and shorten in Feb (3.4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Dumfries and Galloway Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
25 listings
27.8% of total
2 Nights
21 listings
23.3% of total
3 Nights
9 listings
10% of total
4-6 Nights
4 listings
4.4% of total
7-29 Nights
2 listings
2.2% of total
30+ Nights
29 listings
32.2% of total
Key Insights
- The most prevalent minimum stay requirement in Dumfries and Galloway is 30+ Nights, adopted by 32.2% of listings. This highlights the market's preference for longer commitments.
- A significant segment (32.2%) caters to monthly stays (30+ nights) in Dumfries and Galloway, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 32.2% of Dumfries and Galloway hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 32.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Dumfries and Galloway.
Dumfries and Galloway Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
16 listings
17.8% of total
Refundable
1 listings
1.1% of total
Super Strict 30 Days
1 listings
1.1% of total
Flexible
13 listings
14.4% of total
Moderate
19 listings
21.1% of total
Firm
31 listings
34.4% of total
Strict
9 listings
10% of total
Cancellation Policy Insights for Dumfries and Galloway
- The prevailing Airbnb cancellation policy trend in Dumfries and Galloway is Firm, used by 34.4% of listings.
- There's a relatively balanced mix between guest-friendly (35.5%) and stricter (44.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 34.4% market standard in Dumfries and Galloway.
- Using a Strict policy might deter some guests, as only 10% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Dumfries and Galloway.
How Much Are Airbnb Cleaning Fees in Dumfries and Galloway?
Cleaning fees in Dumfries and Galloway are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Dumfries and Galloway
- About 57.8% of Dumfries and Galloway listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($269) and median ($78) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 12.9% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Dumfries and Galloway median of $78. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Dumfries and Galloway Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Dumfries and Gallowaybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Group/Multi family escapes.
Entire Place • 6 bedrooms

Exclusive-use Luxury Scottish house
Entire Place • 9 bedrooms

3 Bed in Drummore (oc-p30213)
Entire Place • 3 bedrooms

2 White Esk Cottages
Entire Place • 3 bedrooms

Light Keepers Cottage @Killantringan Lighthouse
Entire Place • 3 bedrooms

Shell Cottage
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Dumfries and Galloway?
Learn from the best! This table showcases top-performing Airbnb hosts in Dumfries and Galloway based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rebecca | 5 | $280,602 | 195 | 4.93/5.0 |
| Holidaycottages-Co-Uk | 4 | $163,074 | 9 | 4.80/5.0 |
| Cottages | 7 | $162,216 | 80 | 4.82/5.0 |
| Ralph | 2 | $107,439 | 142 | 4.93/5.0 |
| Discover Scotland | 3 | $94,589 | 12 | 4.92/5.0 |
| Sarah | 2 | $87,207 | 168 | 4.97/5.0 |
| White Esk Cottages | 1 | $71,625 | 22 | 5.00/5.0 |
| Pam | 5 | $69,077 | 41 | 4.54/5.0 |
| Lennox And Leah | 2 | $67,574 | 25 | 4.95/5.0 |
| Graham | 1 | $56,186 | 230 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Dumfries and Galloway.
Who Are the Airbnb Hosts in Dumfries and Galloway?
Dumfries and Galloway is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Dumfries and Galloway
- With 57.8% Superhosts, Dumfries and Galloway has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 24.4% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 3.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 82.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 18.9% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Dumfries and Galloway averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Dumfries and Galloway
These are the highest-grossing professional property management operations in Dumfries and Galloway, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Holidaycottages-Co-Uk | 4 | $163,074 | $671 | 28.2% | 4.80/5 |
| Cottages | 7 | $162,216 | $244 | 32.9% | 4.82/5 |
| Discover Scotland | 3 | $94,589 | $431 | 20.8% | 4.92/5 |
| Sykes Holiday Cottages Limited | 2 | $39,945 | $841 | 16.2% | 4.94/5 |
| Holidaycottages.Co.Uk | 1 | $37,761 | $457 | 30.3% | 4.90/5 |
| Hoseasons | 1 | $11,212 | $222 | 33.4% | 5.00/5 |
| Colin | 1 | $9,192 | $173 | 29.0% | N/A |
| Amy | 2 | $8,002 | $404 | 10.3% | 4.99/5 |
| Ciara | 1 | $3,368 | $192 | 9.8% | 4.90/5 |
| Hensol Estate Holidays | 1 | $612 | $100 | 9.7% | 5.00/5 |
Management Company Insights for Dumfries and Galloway
- The leading management company, Holidaycottages-Co-Uk, operates 4 listings with $163,074 in gross revenue — a useful benchmark for what scale looks like in Dumfries and Galloway.
- Top managers average 2 properties each, suggesting professional management in Dumfries and Galloway still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.92/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Dumfries and Galloway's Airbnb Market Compare to Nearby Cities?
How does the Dumfries and Galloway Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with City of Edinburgh, Dumfries and Galloway has 23 percentage points lower occupancy and about $22 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Dalkeith | 10 | $5,473 | $493.43 | 52% |
| Buttermere | 13 | $4,747 | $444.74 | 47% |
| City of Edinburgh | 3,993 | $4,618 | $301.05 | 60% |
| Cardross | 11 | $4,313 | $395.48 | 45% |
| Langbank | 11 | $4,212 | $389.29 | 52% |
| Bull Bay | 13 | $4,203 | $404.84 | 46% |
| Valley | 18 | $4,130 | $307.70 | 43% |
| Eglwys-bach | 18 | $4,040 | $422.01 | 42% |
| Bontnewydd | 27 | $4,029 | $392.99 | 46% |
| Rowen | 26 | $4,014 | $381.71 | 45% |
Frequently Asked Questions About Airbnb in Dumfries and Galloway
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Dumfries and Galloway.
How much do Airbnb hosts make in Dumfries and Galloway?
Dumfries and Galloway hosts earn about $26,048 per year on average, with an average nightly rate of $279 and RevPAR of $93. Those figures describe the typical revenue environment for active listings in Dumfries and Galloway, Scotland, not the ceiling for the best operators. Source: AirROI 2026 data, Dumfries and Galloway market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Dumfries and Galloway?
The average Airbnb occupancy rate in Dumfries and Galloway is 37.2%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Dumfries and Galloway?
Listings in Dumfries and Galloway average $279 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Dumfries and Galloway?
Dumfries and Galloway currently has about 90 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Dumfries and Galloway?
AirROI currently classifies the short-term rental regulation level in Dumfries and Galloway as Moderate. The dataset also shows about 27.8% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Dumfries and Galloway?
RevPAR in Dumfries and Galloway is about $93. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Dumfries and Galloway?
Occupancy of 37.2% means Dumfries and Galloway is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $26,048, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Dumfries and Galloway?
The average booking lead time in Dumfries and Galloway is about 70 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Dumfries and Galloway?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Dumfries and Galloway include Dumfries, Castle Douglas, Portpatrick. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Dumfries and Galloway?
entire_home listings make up 97.8% of the active supply in Dumfries and Galloway. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Dumfries and Galloway compare to nearby Airbnb markets?
Among neighboring markets, Dalkeith posts $65,673 in average annual revenue with 52.0% occupancy, compared to Dumfries and Galloway's $26,048 and 37.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Dumfries and Galloway?
The average Airbnb stay length in Dumfries and Galloway is about 4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Dumfries and Galloway?
Airbnb listings in Dumfries and Galloway average 4.89 out of 5 overall. About 61.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Dumfries and Galloway?
Heating and Dishes and silverware are among the strongest revenue-linked amenities in Dumfries and Galloway. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Dumfries and Galloway?
Yes. About 57.8% of active Airbnb listings in Dumfries and Galloway charge a cleaning fee, and the average fee is $269. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Dumfries and Galloway?
A 57.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.