Whitchurch, England Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Whitchurch, England? Based on AirROI's 2026 dataset (June 2025 – May 2026), the short answer is $24,023 per year — at a $249 nightly rate, 39.1% occupancy, and a $86 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 31 active listings, Whitchurch is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 19.2% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Whitchurch?
In Whitchurch, the headline Airbnb metrics are $24,023 in average annual revenue,39.1% occupancy, $249 ADR, and $86 in RevPAR, and guests book about 51 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Whitchurch?
Understanding the monthly revenue variations for Airbnb listings in Whitchurch is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Whitchurch is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Whitchurch across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,135+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,418 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,864 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,029, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Whitchurch
What Is the Monthly Airbnb Occupancy Rate in Whitchurch?
Maximize your bookings by understanding the Whitchurch STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Whitchurch:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Whitchurch
What Is the Average Airbnb Nightly Rate in Whitchurch?
Effective short term rental pricing strategy in Whitchurch involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Whitchurch typically peaks in April and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $429+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $290 or more.
- Typical properties (Median) charge around $167 per night.
- Entry-level properties (Bottom 25%) earn around $124 per night.
Average Daily Rate (ADR) Trend by Month in Whitchurch
What Is the RevPAR for Airbnb in Whitchurch?
RevPAR in Whitchurch is currently $86. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $34 RevPAR.
- Typical properties (Median) generate $62 RevPAR.
- Strong performers (Top 25%) earn $124 RevPAR.
- Best-in-class (Top 10%) achieve $191 RevPAR.
Average Monthly RevPAR Trend in Whitchurch
RevPAR Insights for Whitchurch
- The average RevPAR in Whitchurch is $86. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($191) and bottom 25% ($34) is $157, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Whitchurch benchmarks. If your RevPAR falls below the median of $62, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $124+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Whitchurch?
Whitchurch's peak Airbnb season falls in August, July, April, while the softest stretch is January, February, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, April)
- Revenue averages $3,455 per month
- Occupancy rates average 50.8%
- Daily rates average $262
Shoulder Season
- Revenue averages $2,549 per month
- Occupancy maintains around 42.2%
- Daily rates hold near $260
Low Season (January, February, November)
- Revenue drops to average $1,895 per month
- Occupancy decreases to average 34.9%
- Daily rates adjust to average $257
Seasonality Insights for Whitchurch
- Airbnb seasonality in Whitchurch is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Whitchurch's highest earning potential, with monthly revenues climbing to $3,804, occupancy reaching 57.3%, and ADRs peaking at $287.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,738, occupancy could drop to 27.1%, and ADRs may adjust to $241.
- Lower occupancy paired with meaningful seasonality means hosts in Whitchurch need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Whitchurch, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Whitchurch?
Low regulation and minimal registration activity in Whitchurch, England, United Kingdom point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Whitchurch to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Whitchurch?
With a compact short-term rental market, Whitchurch gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Whitchurch Town Centre | The heart of Whitchurch, offering a mix of local shops, restaurants, and historical landmarks. A central location for visitors exploring the town's attractions and amenities. | Whitchurch Heritage Centre, St. Mary's Church, Local pubs and eateries, Whitchurch Market, Countryside walking routes |
| Whitchurch Marina | A picturesque spot along the canal, perfect for those interested in boating and outdoor activities. Attracts tourists who enjoy nature and scenic views. | Whitchurch Marina, River Dee, Canal-side walks, Fishing spots, Local flora and fauna |
| Dog Lane | A peaceful residential area known for its proximity to parks and nature reserves. Ideal for families and visitors seeking a quiet retreat from city life. | Dog Lane Park, Nature trails, Walking paths, Playgrounds, Community events |
| Bramshall | A charming village near Whitchurch, popular for its traditional countryside charm and outdoor activities. Great for guests looking to experience rural England. | Bramshall Village Hall, Walking trails, Nature reserves, Picnic areas, Historic buildings |
| Whitchurch Sports Centre | A hub for sports and leisure activities, attracting athletes and families. Visitors can engage in various sports or attend events and competitions. | Whitchurch Sports Centre, Fitness facilities, Local sports teams, Community events, Outdoor fields |
| A49 Road | A major thoroughfare that provides easy access to nearby towns and attractions. Suitable for guests looking to explore wider Shropshire and beyond. | Access to Shrewsbury, Nearby towns and villages, Self-driving tours, Nearby attractions, Retail stops |
| Whitchurch Golf Club | An excellent location for golf enthusiasts, attracting visitors who want a sporting getaway. The lush greens provide a relaxing environment. | Whitchurch Golf Club, Golf courses, Clubhouse dining, Nature walks, Scenic views |
| Local Countryside | The surrounding countryside offers breathtaking views and outdoor adventures, perfect for guests wanting to escape to nature and explore the outdoors. | Walking and cycling trails, Scenic viewpoints, Nature parks, Wildlife watching, Historic sites nearby |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Whitchurch offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Whitchurch?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Whitchurch
- The Whitchurch Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.1% of the 31 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Whitchurch, House properties are the most common (61.3%), reflecting the local real estate landscape.
- Houses represent a significant 61.3% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, others, hotel/boutique (combined 9.6%) offer potential for unique stay experiences.
Whitchurch Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Whitchurch
- The dominant room capacity in Whitchurch is 1 bedroom listings, making up 25.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 48.4% of the active Airbnb listings in Whitchurch, indicating a high concentration in these sizes.
- A significant 32.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Whitchurch.
Whitchurch Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Whitchurch
- The most common guest capacity trend in Whitchurch vacation rentals is listings accommodating 2 guests (25.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Whitchurch STR market, accounting for 48.4% of listings.
- 22.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Whitchurch.
- On average, properties in Whitchurch are equipped to host 3.6 guests.
How Do Listings in Whitchurch Compare on Quality?
Listing quality in Whitchurch can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Whitchurch
- At 25.6 photos per listing on average, Whitchurch hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 51.6% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Whitchurch averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Whitchurch?
Amenity Prevalence
Amenity Insights for Whitchurch
- Essential amenities in Whitchurch that guests expect include: Heating, Smoke alarm, Bed linens, Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Hot water kettle, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Whitchurch: Heating, Smoke alarm, Bed linens, Wifi, TV.
- Prioritize adding missing essentials: Heating, Bed linens, Wifi, TV.
- Consider adding popular differentiators like Kitchen or Hot water kettle to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Whitchurch to stay competitive.
Which Airbnb Amenities Boost Revenue in Whitchurch?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Whitchurch, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Kitchen | 80.6% | $27,755 | $8,474 | 227.5% |
Hot tub | 25.8% | $43,141 | $17,374 | 148.3% |
Dishwasher | 35.5% | $34,041 | $18,513 | 83.9% |
Washer | 67.7% | $27,659 | $16,387 | 68.8% |
Fire extinguisher | 80.6% | $26,051 | $15,574 | 67.3% |
Indoor fireplace | 45.2% | $30,455 | $18,726 | 62.6% |
Dedicated workspace | 54.8% | $28,610 | $18,454 | 55.0% |
Private entrance | 61.3% | $27,642 | $18,294 | 51.1% |
BBQ grill | 41.9% | $28,999 | $20,430 | 41.9% |
First aid kit | 67.7% | $25,945 | $19,988 | 29.8% |
Revenue Impact Insights for Whitchurch
- Kitchen tops the revenue impact list with a 227.5% uplift — listings with this amenity earn $27,755 vs. $8,474 without it.
- Kitchen, Fire extinguisher — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Whitchurch STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Whitchurch. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWhitchurch Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Whitchurch
- The typical guest profile for Airbnb in Whitchurch consists of primarily domestic travelers (94%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 94.0% of guests.
- Key international markets include United Kingdom (94%) and United States (2.5%).
- Top languages spoken are English (78.2%) followed by French (7.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Whitchurch?
Listings in Whitchurch average 4.86 out of 5 overall, with about 62.9 reviews per active listing and 71.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Whitchurch
- With an overall rating of 4.86, Whitchurch listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.93), while Value (4.8) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 71.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Whitchurch Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Whitchurch
- The most common availability pattern in Whitchurch falls within the 271-366 days range, representing 41.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Whitchurch (29%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 29.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Whitchurch?
Average Booking Lead Time by Month
Booking Lead Time Insights for Whitchurch
- The overall average booking lead time for vacation rentals in Whitchurch is 51 days.
- Guests book furthest in advance for stays during May (average 72 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (62 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Whitchurch.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 72 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 62 days) to capture early planners.
- Monitor your own booking lead times against these Whitchurch averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Whitchurch?
Guests in Whitchurch stay about 3.7 nights on average, generating roughly 983 reservations and 31.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Whitchurch
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Whitchurch
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 31.7 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jul (6 nights) and shorten in Nov (2.4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Whitchurch Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
48.4% of total
2 Nights
10 listings
32.3% of total
4-6 Nights
1 listings
3.2% of total
7-29 Nights
1 listings
3.2% of total
30+ Nights
4 listings
12.9% of total
Key Insights
- The most prevalent minimum stay requirement in Whitchurch is 1 Night, adopted by 48.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.7%) of the Whitchurch Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.9%) caters to monthly stays (30+ nights) in Whitchurch, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 48.4% of Whitchurch hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 12.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Whitchurch.
Whitchurch Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
7 listings
22.6% of total
Flexible
5 listings
16.1% of total
Moderate
10 listings
32.3% of total
Firm
6 listings
19.4% of total
Strict
3 listings
9.7% of total
Cancellation Policy Insights for Whitchurch
- The prevailing Airbnb cancellation policy trend in Whitchurch is Moderate, used by 32.3% of listings.
- There's a relatively balanced mix between guest-friendly (48.4%) and stricter (29.1%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (9.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 32.3% market standard in Whitchurch.
- Using a Strict policy might deter some guests, as only 9.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Whitchurch.
How Much Are Airbnb Cleaning Fees in Whitchurch?
Cleaning fees in Whitchurch are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Whitchurch
- About 58.1% of Whitchurch listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($225) and median ($47) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 9.6% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Whitchurch median of $47. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Whitchurch Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Whitchurchbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

the Maddocks - uk36311
Entire Place • 3 bedrooms

the Foundary - uk36319
Entire Place • 2 bedrooms

Country escape - stunning views
Entire Place • N/A

the Dairy - uk34564
Entire Place • 3 bedrooms

Friends and Family Lodge in the Wye Valley
Entire Place • 3 bedrooms

4 bedroom detached house
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Whitchurch?
Learn from the best! This table showcases top-performing Airbnb hosts in Whitchurch based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cottages | 5 | $223,328 | 56 | 4.80/5.0 |
| Ivan | 2 | $75,806 | 453 | 4.91/5.0 |
| Callum | 2 | $54,448 | 113 | 4.83/5.0 |
| Matthew | 2 | $51,545 | 49 | 4.94/5.0 |
| Jeanette | 1 | $51,190 | 301 | 5.00/5.0 |
| Kailan | 1 | $45,663 | 43 | 4.77/5.0 |
| Sykes | 1 | $34,860 | 6 | 4.67/5.0 |
| Kris | 1 | $26,730 | 15 | 5.00/5.0 |
| Lisa | 3 | $25,050 | 96 | 4.90/5.0 |
| Heidi | 1 | $23,906 | 47 | 4.87/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Whitchurch.
Who Are the Airbnb Hosts in Whitchurch?
Whitchurch has a relatively balanced host base.
Host Profile Insights for Whitchurch
- A 45.2% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 22.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 6.5% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 90.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 32.3% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Whitchurch averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Whitchurch
These are the highest-grossing professional property management operations in Whitchurch, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Cottages | 5 | $223,328 | $344 | 42.9% | 4.80/5 |
| Matthew | 2 | $51,545 | $151 | 45.9% | 4.94/5 |
| Sykes | 1 | $34,860 | $1,438 | 11.5% | 4.67/5 |
| Sykes Holiday Cottages | 1 | $3,163 | $838 | 12.9% | 4.83/5 |
Management Company Insights for Whitchurch
- The leading management company, Cottages, operates 5 listings with $223,328 in gross revenue — a useful benchmark for what scale looks like in Whitchurch.
- Top managers average 2 properties each, suggesting professional management in Whitchurch still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.81/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Whitchurch's Airbnb Market Compare to Nearby Cities?
How does the Whitchurch Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Freshford, Whitchurch has 15 percentage points lower occupancy and about $93 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Englishcombe | 16 | $7,786 | $498.58 | 45% |
| Lambourn | 12 | $6,543 | $795.85 | 35% |
| Ashley | 13 | $6,344 | $389.19 | 50% |
| East Knoyle | 11 | $6,288 | $405.00 | 40% |
| Long Sutton | 19 | $6,262 | $392.61 | 48% |
| Chew Magna | 15 | $5,648 | $411.28 | 40% |
| Freshford | 12 | $5,540 | $341.67 | 54% |
| Stoke St. Michael | 13 | $5,504 | $427.85 | 50% |
| How Caple | 11 | $5,497 | $456.18 | 44% |
| Dinton | 10 | $5,314 | $318.19 | 50% |
Frequently Asked Questions About Airbnb in Whitchurch
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Whitchurch.
How much do Airbnb hosts make in Whitchurch?
Whitchurch hosts earn about $24,023 per year on average, with an average nightly rate of $249 and RevPAR of $86. Those figures describe the typical revenue environment for active listings in Whitchurch, England, not the ceiling for the best operators. Source: AirROI 2026 data, Whitchurch market, June 2025 to May 2026.
What is the average Airbnb occupancy rate in Whitchurch?
The average Airbnb occupancy rate in Whitchurch is 39.1%. August is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Whitchurch?
Listings in Whitchurch average $249 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Whitchurch?
Whitchurch currently has about 31 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Whitchurch?
AirROI currently classifies the short-term rental regulation level in Whitchurch as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Whitchurch?
RevPAR in Whitchurch is about $86. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Whitchurch?
Occupancy of 39.1% means Whitchurch is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $24,023, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Whitchurch?
The average booking lead time in Whitchurch is about 51 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Whitchurch?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Whitchurch include Whitchurch Town Centre, Whitchurch Marina, Dog Lane. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Whitchurch?
entire_home listings make up 87.1% of the active supply in Whitchurch. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Whitchurch compare to nearby Airbnb markets?
Among neighboring markets, Englishcombe posts $93,432 in average annual revenue with 45.4% occupancy, compared to Whitchurch's $24,023 and 39.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Whitchurch?
The average Airbnb stay length in Whitchurch is about 3.7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Whitchurch?
Airbnb listings in Whitchurch average 4.86 out of 5 overall. About 71.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Whitchurch?
Kitchen and Hot tub are among the strongest revenue-linked amenities in Whitchurch. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Whitchurch?
Yes. About 58.1% of active Airbnb listings in Whitchurch charge a cleaning fee, and the average fee is $225. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Whitchurch?
A 45.2% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-05-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.