Whitesburg, Kentucky Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Whitesburg, Kentucky? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $17,251 per year — at a $172 nightly rate, 37.1% occupancy, and a $59 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 30 active listings, Whitesburg is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply expanded 36.4% as revenue climbed even while nightly rates softened — occupancy gains are outrunning rate pressure. For hosts entering now, strengthening demand means there is still room to build a profitable listing.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
Table of Contents [hide] [show]
What Are the Key Airbnb Metrics in Whitesburg?
In Whitesburg, the headline Airbnb metrics are $17,251 in average annual revenue,37.1% occupancy, $172 ADR, and $59 in RevPAR, and guests book about 45 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Whitesburg?
Understanding the monthly revenue variations for Airbnb listings in Whitesburg is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Whitesburg is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Whitesburg across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,334+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,240 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,544 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $943, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Whitesburg
What Is the Monthly Airbnb Occupancy Rate in Whitesburg?
Maximize your bookings by understanding the Whitesburg STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Whitesburg:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Whitesburg
What Is the Average Airbnb Nightly Rate in Whitesburg?
Effective short term rental pricing strategy in Whitesburg involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Whitesburg typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $205+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $167 or more.
- Typical properties (Median) charge around $136 per night.
- Entry-level properties (Bottom 25%) earn around $105 per night.
Average Daily Rate (ADR) Trend by Month in Whitesburg
What Is the RevPAR for Airbnb in Whitesburg?
RevPAR in Whitesburg is currently $59. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $37 RevPAR.
- Typical properties (Median) generate $49 RevPAR.
- Strong performers (Top 25%) earn $74 RevPAR.
- Best-in-class (Top 10%) achieve $95 RevPAR.
Average Monthly RevPAR Trend in Whitesburg
RevPAR Insights for Whitesburg
- The average RevPAR in Whitesburg is $59. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($95) and bottom 25% ($37) is $58, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jun and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Whitesburg benchmarks. If your RevPAR falls below the median of $49, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $74+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
Get Live Whitesburg Market Intelligence 👇
Explore Real-time Analytics
When Is the Peak Season for Airbnb in Whitesburg?
Whitesburg's peak Airbnb season falls in June, July, October, while the softest stretch is January, February, April. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (June, July, October)
- Revenue averages $2,431 per month
- Occupancy rates average 45.7%
- Daily rates average $168
Shoulder Season
- Revenue averages $1,894 per month
- Occupancy maintains around 37.5%
- Daily rates hold near $167
Low Season (January, February, April)
- Revenue drops to average $1,049 per month
- Occupancy decreases to average 27.4%
- Daily rates adjust to average $163
Seasonality Insights for Whitesburg
- Airbnb seasonality in Whitesburg is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Whitesburg's highest earning potential, with monthly revenues climbing to $2,530, occupancy reaching 48.5%, and ADRs peaking at $174.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $789, occupancy could drop to 23.5%, and ADRs may adjust to $158.
- Lower occupancy paired with meaningful seasonality means hosts in Whitesburg need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Whitesburg, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Whitesburg?
Low regulation and minimal registration activity in Whitesburg, Kentucky, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Whitesburg to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Whitesburg?
With a compact short-term rental market, Whitesburg gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Whitesburg | Historic downtown with charming shops and local eateries, offers a quaint atmosphere for visitors. It's perfect for tourists seeking a small-town experience with access to local culture and events. | Letcher County Courthouse, Whitesburg Museum, local art galleries, farmers market, festivals and community events |
| Letcher County | A beautiful region offering stunning natural scenery and outdoor activities. Ideal for nature lovers looking to explore the great outdoors, including hiking, fishing, and camping. | Cumberland River, Pine Mountain, Letcher County Recreation Center, Kenton Homeplace, dangerous curve trails |
| Appalachian Trailheads | Close proximity to trails and outdoor adventures, appealing to hikers and outdoor enthusiasts. Perfect for those wanting to escape into nature and enjoy scenic views. | Cumberland Gap National Historical Park, Black Mountain, Red River Gorge, lakes and nature trails, wildlife watching |
| Local Vineyards and Farms | Showcases the local agricultural scene and provides a unique experience for guests interested in farm tours and wine tasting. It draws tourists wanting to experience local produce and wines. | Local vineyards, farm-to-table restaurants, U-pick farms, craft fairs, seasonal festivals |
| Historic Sites | Rich in Appalachian history, these sites attract visitors interested in the cultural heritage of the region. Great for those aiming to learn about local traditions and history. | Cumberland Gap, Historic church sites, local folklore sites, museums, cultural festivals |
| Festivals and Events Venues | Whitesburg hosts various festivals that attract visitors year-round. These locations are conducive for guests wanting to experience local culture through events. | Apple Blossom Festival, Mountain Heritage Festival, Whitesburg Appalachian Writers Conference, local music events, seasonal fairs |
| Outdoor Recreational Areas | Offers several parks and recreational areas for family-friendly activities, making it suitable for families and groups looking for fun things to do outdoors. | City Park, Camping sites, fishing spots, hiking trails, picnic areas |
| Cultural Arts District | An emerging area focusing on arts and culture, attracting visitors interested in local artisans and craftwork. Perfect for those valuing unique cultural experiences. | art studios, theaters, craft shops, local exhibitions, performance venues |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Whitesburg offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Whitesburg?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Whitesburg
- The Whitesburg Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80% of the 30 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Whitesburg, House properties are the most common (56.7%), reflecting the local real estate landscape.
- Houses represent a significant 56.7% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 3.3%) offer potential for unique stay experiences.
Whitesburg Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Whitesburg
- The dominant room capacity in Whitesburg is 1 bedroom listings, making up 26.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 53.4% of the active Airbnb listings in Whitesburg, indicating a high concentration in these sizes.
Whitesburg Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Whitesburg
- The most common guest capacity trend in Whitesburg vacation rentals is listings accommodating 4 guests (26.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Whitesburg STR market, accounting for 53.4% of listings.
- 23.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Whitesburg.
- On average, properties in Whitesburg are equipped to host 3.4 guests.
How Do Listings in Whitesburg Compare on Quality?
Listing quality in Whitesburg can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Whitesburg
- The average of 17.6 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
- 13.3% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Whitesburg averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Whitesburg?
Amenity Prevalence
Amenity Insights for Whitesburg
- Essential amenities in Whitesburg that guests expect include: Air conditioning, TV, Smoke alarm, Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Essentials, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Whitesburg: Air conditioning, TV, Smoke alarm, Wifi, Heating.
- Prioritize adding missing essentials: Heating.
- Consider adding popular differentiators like Coffee maker or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Whitesburg to stay competitive.
Which Airbnb Amenities Boost Revenue in Whitesburg?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Whitesburg, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Washer | 53.3% | $22,289 | $11,494 | 93.9% |
First aid kit | 76.7% | $19,408 | $10,163 | 91.0% |
Dryer | 53.3% | $22,052 | $11,765 | 87.4% |
Shower gel | 20.0% | $25,469 | $15,197 | 67.6% |
Shampoo | 80.0% | $18,603 | $11,844 | 57.1% |
Oven | 46.7% | $21,205 | $13,792 | 53.7% |
Body soap | 33.3% | $22,040 | $14,857 | 48.4% |
Cleaning products | 33.3% | $21,477 | $15,138 | 41.9% |
Dedicated workspace | 56.7% | $19,493 | $14,319 | 36.1% |
Private entrance | 56.7% | $19,335 | $14,526 | 33.1% |
Revenue Impact Insights for Whitesburg
- Washer tops the revenue impact list with a 93.9% uplift — listings with this amenity earn $22,289 vs. $11,494 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Whitesburg STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Whitesburg. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWhitesburg Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Whitesburg
- The typical guest profile for Airbnb in Whitesburg consists of primarily domestic travelers (99%), often arriving from nearby Louisville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Afrikaans.
- Domestic travelers account for 99.3% of guests.
- Key international markets include United States (99.3%) and United Kingdom (0.7%).
- Top languages spoken are English (92.5%) followed by Afrikaans (2.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Louisville and Lexington.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Whitesburg?
Listings in Whitesburg average 4.95 out of 5 overall, with about 104.4 reviews per active listing and 70.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Whitesburg
- With an overall rating of 4.95, Whitesburg listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Accuracy (4.97), while Value (4.9) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 70.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Whitesburg Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Whitesburg
- The most common availability pattern in Whitesburg falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 93.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Whitesburg (50%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 6.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Whitesburg?
Average Booking Lead Time by Month
Booking Lead Time Insights for Whitesburg
- The overall average booking lead time for vacation rentals in Whitesburg is 45 days.
- Guests book furthest in advance for stays during June (average 89 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 7 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (62 days avg.) sees the longest lead times, while Winter (12 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Whitesburg.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (7 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 62 days) to capture early planners.
- Monitor your own booking lead times against these Whitesburg averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Whitesburg?
Guests in Whitesburg stay about 3.2 nights on average, generating roughly 748 reservations and 24.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Whitesburg
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Whitesburg
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 24.9 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Mar (4.1 nights) and shorten in Apr (2.4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Whitesburg Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
19 listings
63.3% of total
2 Nights
7 listings
23.3% of total
30+ Nights
4 listings
13.3% of total
Key Insights
- The most prevalent minimum stay requirement in Whitesburg is 1 Night, adopted by 63.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (86.6%) of the Whitesburg Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (13.3%) caters to monthly stays (30+ nights) in Whitesburg, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 63.3% of Whitesburg hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 13.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Whitesburg.
Whitesburg Airbnb Cancellation Policy Trends Analysis (2026)
Limited
1 listings
3.3% of total
Flexible
20 listings
66.7% of total
Moderate
4 listings
13.3% of total
Firm
4 listings
13.3% of total
Strict
1 listings
3.3% of total
Cancellation Policy Insights for Whitesburg
- The prevailing Airbnb cancellation policy trend in Whitesburg is Flexible, used by 66.7% of listings.
- The market strongly favors guest-friendly terms, with 80.0% of listings offering Flexible or Moderate policies. This suggests guests in Whitesburg may expect booking flexibility.
- Strict cancellation policies are quite rare (3.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 66.7% market standard in Whitesburg.
- Given the high prevalence of Flexible policies (66.7%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 3.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Whitesburg.
How Much Are Airbnb Cleaning Fees in Whitesburg?
Cleaning fees in Whitesburg are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Whitesburg
- 83.3% of listings charge a cleaning fee, making it standard practice in Whitesburg. Guests expect it and factor it into their booking decisions.
- The gap between the average ($55) and median ($35) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 7.5% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Whitesburg median of $35. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Whitesburg Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Whitesburgbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Salyer House
Entire Place • 6 bedrooms
The Farmhouse
Entire Place • 3 bedrooms
The Joe Romeo Monolocale
Entire Place • 2 bedrooms
BROWN’S ELK CABIN
Entire Place • 3 bedrooms
Whitesburg Vacation Home w/ Screened Porch
Entire Place • 3 bedrooms
Comfortable Downtown Apartment
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Whitesburg?
Learn from the best! This table showcases top-performing Airbnb hosts in Whitesburg based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Patricia | 13 | $269,222 | 763 | 4.97/5.0 |
| Tammy And Richard | 1 | $31,377 | 201 | 4.98/5.0 |
| Evolve | 1 | $30,550 | 70 | 4.66/5.0 |
| Matthew | 1 | $22,653 | 119 | 4.95/5.0 |
| Kendall | 1 | $20,856 | 600 | 4.97/5.0 |
| Calviston | 1 | $20,771 | 73 | 4.99/5.0 |
| Fred | 1 | $18,708 | 271 | 4.97/5.0 |
| Ashleigh | 1 | $16,889 | 74 | 4.95/5.0 |
| Luann | 1 | $15,976 | 232 | 4.95/5.0 |
| Crawford | 2 | $15,220 | 228 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Whitesburg.
Who Are the Airbnb Hosts in Whitesburg?
Whitesburg is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Whitesburg
- With 86.7% Superhosts, Whitesburg has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 6.7% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 66.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 20.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Whitesburg averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Whitesburg
These are the highest-grossing professional property management operations in Whitesburg, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Evolve | 1 | $30,550 | $194 | 47.9% | 4.66/5 |
| Davida Patrick | 1 | $10,812 | $157 | 31.1% | 4.91/5 |
Management Company Insights for Whitesburg
- The leading management company, Evolve, operates 1 listings with $30,550 in gross revenue — a useful benchmark for what scale looks like in Whitesburg.
- Top managers average 1 properties each, suggesting professional management in Whitesburg still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.79/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 6.7% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Whitesburg's Airbnb Market Compare to Nearby Cities?
How does the Whitesburg Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Strawberry Plains, Whitesburg has 19 percentage points lower occupancy and about $76 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Strawberry Plains | 12 | $4,293 | $247.74 | 56% |
| Victor | 21 | $3,760 | $452.44 | 34% |
| Lansing | 16 | $3,644 | $260.36 | 47% |
| Rogers | 112 | $3,575 | $265.75 | 45% |
| Avery County | 10 | $3,507 | $617.35 | 27% |
| Watauga County | 49 | $3,452 | $336.81 | 38% |
| Frenchburg | 44 | $3,262 | $295.06 | 38% |
| Blowing Rock | 422 | $3,249 | $351.22 | 37% |
| Maynardville | 20 | $3,242 | $360.83 | 40% |
| Traphill | 12 | $3,197 | $252.83 | 40% |
Frequently Asked Questions About Airbnb in Whitesburg
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Whitesburg.
How much do Airbnb hosts make in Whitesburg?
Whitesburg hosts earn about $17,251 per year on average, with an average nightly rate of $172 and RevPAR of $59. Those figures describe the typical revenue environment for active listings in Whitesburg, Kentucky, not the ceiling for the best operators. Source: AirROI 2026 data, Whitesburg market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Whitesburg?
The average Airbnb occupancy rate in Whitesburg is 37.1%. June is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Whitesburg?
Listings in Whitesburg average $172 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Whitesburg?
Whitesburg currently has about 30 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Whitesburg?
AirROI currently classifies the short-term rental regulation level in Whitesburg as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Whitesburg?
RevPAR in Whitesburg is about $59. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Whitesburg?
Occupancy of 37.1% means Whitesburg is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $17,251, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Whitesburg?
The average booking lead time in Whitesburg is about 45 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Whitesburg?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Whitesburg include Downtown Whitesburg, Letcher County, Appalachian Trailheads. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Whitesburg?
entire_home listings make up 80.0% of the active supply in Whitesburg. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Whitesburg compare to nearby Airbnb markets?
Among neighboring markets, Strawberry Plains posts $51,519 in average annual revenue with 56.2% occupancy, compared to Whitesburg's $17,251 and 37.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Whitesburg?
The average Airbnb stay length in Whitesburg is about 3.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Whitesburg?
Airbnb listings in Whitesburg average 4.95 out of 5 overall. About 70.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Whitesburg?
Washer and First aid kit are among the strongest revenue-linked amenities in Whitesburg. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Whitesburg?
Yes. About 83.3% of active Airbnb listings in Whitesburg charge a cleaning fee, and the average fee is $55. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Whitesburg?
A 86.7% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.